,awareness,research,consideration,decision,action,post_purchase,support
awareness,14,1,0,0,0,0,0
research,0,15,0,0,0,0,0
consideration,0,1,14,0,0,0,0
decision,0,1,0,14,0,0,0
action,0,1,0,0,14,0,0
post_purchase,0,0,0,0,0,15,0
support,0,0,0,0,0,0,15