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edgar_0 | 0 | 0000320193-25-000079.txt : 20251031 0000320193-25-000079.hdr.sgml : 20251031 20251031060126 ACCESSION NUMBER: 0000320193-25-000079 CONFORMED SUBMISSION TYPE: 10-K PUBLIC DOCUMENT COUNT: 91 CONFORMED PERIOD OF REPORT: 20250927 FILED AS OF DATE: 20251031 DATE AS OF CHANGE: 20251031 FILER: COMPANY DATA: COMPANY CONFORMED ... | EDGAR_AAPL | general |
edgar_0 | 1 | September 27 , 2025 or ☐ TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934 For the transition period from to . Commission File Number: 001-36743 Apple Inc. (Exact name of Registrant as specified in its charter) California 94-2404110 (State or other jurisdiction of incorporation or... | EDGAR_AAPL | general |
edgar_0 | 2 | as specified in its charter) California 94-2404110 (State or other jurisdiction of incorporation or organization) (I.R.S. Employer Identification No.) One Apple Park Way Cupertino , California 95014 (Address of principal executive offices) (Zip Code) ( 408 ) 996-1010 (Registrant’s telephone number, including area code)... | EDGAR_AAPL | general |
edgar_0 | 3 | Section 12(g) of the Act: None Indicate by check mark if the Registrant is a well-known seasoned issuer, as defined in Rule 405 of the Securities Act. Yes ☒ No ☐ Indicate by check mark if the Registrant is not required to file reports pursuant to Section 13 or Section 15(d) of the Act. Yes ☐ No ☒ Indicate by check mark... | EDGAR_AAPL | general |
edgar_0 | 4 | he Registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act. Larg... | EDGAR_AAPL | general |
edgar_0 | 5 | under Section 404(b) of the Sarbanes-Oxley Act (15 U.S.C. 7262(b)) by the registered public accounting firm that prepared or issued its audit report. ☒ If securities are registered pursuant to Section 12(b) of the Act, indicate by check mark whether the financial statements of the registrant included in the filing refl... | EDGAR_AAPL | general |
edgar_0 | 6 | as of March 28, 2025, the last business day of the Registrant’s most recently completed second fiscal quarter, was approximately $ 3,253,431,000,000 . Solely for purposes of this disclosure, shares of common stock held by executive officers and directors of the Registrant as of such date have been excluded because such... | EDGAR_AAPL | general |
edgar_0 | 7 | s. Apple Inc. Form 10-K For the Fiscal Year Ended September 27, 2025 TABLE OF CONTENTS Page Part I Item 1. Business 1 Item 1A. Risk Factors 5 Item 1B. Unresolved Staff Comments 17 Item 1C. Cybersecurity 17 Item 2. Properties 17 Item 3. Legal Proceedings 18 Item 4. Mine Safety Disclosures 18 Part II Item 5. Market for R... | EDGAR_AAPL | general |
edgar_0 | 8 | em 11. Executive Compensation 53 Item 12 . Security Ownership of Certain Beneficial Owners and Management and Related Stockholder Matters 53 Item 13 . Certain Relationships and Related Transactions, and Director Independence 53 Item 14. Principal Accountant Fees and Services 53 Part IV Item 15. Exhibit and Financial St... | EDGAR_AAPL | general |
edgar_0 | 9 | expectations of future events based on certain assumptions and include any statement that does not directly relate to any historical or current fact. For example, statements in this Form 10-K regarding the potential future impact of macroeconomic conditions and tariffs and other measures on the Company’s business and r... | EDGAR_AAPL | general |
edgar_0 | 10 | eading “Risk Factors.” The Company assumes no obligation to revise or update any forward-looking statements for any reason, except as required by law. Unless otherwise stated, all information presented herein is based on the Company’s fiscal calendar, and references to particular years, quarters, months or periods refe... | EDGAR_AAPL | general |
edgar_0 | 11 | 17 Pro, iPhone Air™, iPhone 17, iPhone 16 and iPhone 16e. Mac Mac ® is the Company’s line of personal computers based on its macOS ® operating system. The Mac line includes laptops MacBook Air ® and MacBook Pro ® , as well as desktops iMac ® , Mac mini ® , Mac Studio ® and Mac Pro ® . iPad iPad ® is the Company’s line ... | EDGAR_AAPL | general |
edgar_0 | 12 | ting system, and HomePod ® and HomePod mini ® , high-fidelity wireless smart speakers. Accessories includes Apple-branded and third-party accessories. Apple Inc. | 2025 Form 10-K | 1 Services Advertising The Company’s advertising services include third-party licensing arrangements and the Company’s own advertising plat... | EDGAR_AAPL | general |
edgar_0 | 13 | ing the App Store ® , that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. The Company also offers digital content through subscription-based services, including Apple Arcade ® , a game service; Apple Fitness+ ® , a personalized fitness service... | EDGAR_AAPL | general |
edgar_0 | 14 | merica. Europe includes European countries, as well as India, the Middle East and Africa. Greater China includes China mainland, Hong Kong and Taiwan. Rest of Asia Pacific includes Australia, New Zealand and those Asian countries not included in the Company’s other reportable segments. Although the reportable segments ... | EDGAR_AAPL | general |
edgar_0 | 15 | ct distribution channels, such as third-party cellular network carriers and other resellers, for the sale of its products and certain of its services. During 2025, the Company’s net sales through its direct and indirect distribution channels accounted for 40% and 60%, respectively, of total net sales. Competition The m... | EDGAR_AAPL | general |
edgar_0 | 16 | rimarily through aggressive pricing and very low cost structures, and by imitating the Company’s products and infringing on its intellectual property. Apple Inc. | 2025 Form 10-K | 2 The Company’s ability to compete successfully depends heavily on ensuring the continuing and timely introduction of innovative new produc... | EDGAR_AAPL | general |
edgar_0 | 17 | Company is focused on expanding its market opportunities related to smartphones, personal computers, tablets, wearables and accessories, and services. The Company’s products and services face substantial competition from companies that have significant technical, marketing, distribution and other resources, as well as ... | EDGAR_AAPL | general |
edgar_0 | 18 | devices, and large customer bases. Competition has been particularly intense as competitors have aggressively cut prices and lowered product margins. Certain competitors have the resources, experience or cost structures to provide products and services at little or no profit or even at a loss. The Company has a minorit... | EDGAR_AAPL | general |
edgar_0 | 19 | cluding those that are available from multiple sources, are at times subject to industry-wide shortage and significant commodity pricing fluctuations. Restrictions on international trade can increase the cost or limit the availability of the Company’s products and the components and rare earths and other raw materials ... | EDGAR_AAPL | general |
edgar_0 | 20 | ning sufficient quantities from its suppliers or in a timely manner, or in identifying and obtaining sufficient quantities from an alternative source. In addition, component suppliers may fail, be subject to consolidation within a particular industry, or decide to concentrate on the production of common components inst... | EDGAR_AAPL | general |
edgar_0 | 21 | f its offerings through research and development (“R&D”), licensing of intellectual property and acquisition of third-party businesses and technology. Intellectual Property The Company currently holds a broad collection of intellectual property rights relating to certain aspects of its hardware, software and services. ... | EDGAR_AAPL | general |
edgar_0 | 22 | ons around the world. Over time, the Company has accumulated a large portfolio of issued and registered intellectual property rights around the world. No single intellectual property right is solely responsible for protecting the Company’s products and services. The Company believes the duration of its intellectual pro... | EDGAR_AAPL | general |
edgar_0 | 23 | s historically experienced higher net sales in its first quarter compared to other quarters in its fiscal year due in part to seasonal holiday demand. Additionally, new product and service introductions can significantly impact net sales, cost of sales and operating expenses. The timing of product introductions can als... | EDGAR_AAPL | general |
edgar_0 | 24 | of their lives. The Company is an equal opportunity employer committed to inclusion and to providing a workplace free of harassment or discrimination. As of September 27, 2025, the Company had approximately 166,000 full-time equivalent employees. The Company believes that compensation should be competitive and equitabl... | EDGAR_AAPL | general |
edgar_0 | 25 | fluence, as well as Apple culture and values. Team members can also take advantage of online classes for business, technical and personal development. The Company believes that open and honest communication among team members, managers and leaders helps create an open, collaborative work environment where everyone can ... | EDGAR_AAPL | general |
edgar_0 | 26 | (a) and 15(d) of the Securities Exchange Act of 1934, as amended (“Exchange Act”), are filed with the U.S. Securities and Exchange Commission (“SEC”). Such reports and other information filed by the Company with the SEC are available free of charge at investor.apple.com/investor-relations/sec-filings/default.aspx when ... | EDGAR_AAPL | general |
edgar_0 | 27 | s factors that could have a material adverse effect on the Company’s business, reputation, results of operations, financial condition and stock price. The Company may not be able to accurately predict, control or mitigate these risks. Statements in this section are based on the Company’s beliefs and opinions regarding ... | EDGAR_AAPL | general |
edgar_0 | 28 | and the consolidated financial statements and accompanying notes in Part II, Item 8, “Financial Statements and Supplementary Data” of this Form 10-K. Macroeconomic and Industry Risks The Company’s operations and performance depend significantly on global and regional economic conditions and adverse economic conditions ... | EDGAR_AAPL | general |
edgar_0 | 29 | cy fluctuations, can adversely impact consumer confidence and spending and materially adversely affect demand for the Company’s products and services. In addition, consumer confidence and spending can be materially adversely affected in response to changes in fiscal and monetary policy, financial market volatility, dec... | EDGAR_AAPL | general |
edgar_0 | 30 | ns; limitations on the Company’s ability to issue new debt; reduced liquidity; and declines in the fair values of the Company’s financial instruments. These and other impacts can materially adversely affect the Company’s business, results of operations, financial condition and stock price. Apple Inc. | 2025 Form 10-K |... | EDGAR_AAPL | general |
edgar_0 | 31 | U.S. representing a majority of the Company’s total net sales, and the Company believes that it generally benefits from growth in international trade. A significant majority of the Company’s manufacturing is performed in whole or in part by outsourcing partners located primarily in China mainland, India, Japan, South K... | EDGAR_AAPL | general |
edgar_0 | 32 | an increase the cost or limit the availability of the Company’s products and the components and rare earths and other raw materials that go into them. Restrictive measures can also require the Company to change suppliers, restructure business relationships and operations, refrain from offering and distributing or cease... | EDGAR_AAPL | general |
edgar_0 | 33 | onsumer sentiment for the Company’s products and services, all of which can further adversely affect the Company’s business and results of operations. Such restrictions can be announced with little or no advance notice, which can create uncertainty, and the Company may not be able to effectively mitigate any or all adv... | EDGAR_AAPL | general |
edgar_0 | 34 | U.S. Tariffs have been announced and further changes could be made in the future, which may include additional sector-based tariffs or other measures. For example, the U.S. Department of Commerce has initiated an investigation under Section 232 of the Trade Expansion Act of 1962, as amended, into, among other things, i... | EDGAR_AAPL | general |
edgar_0 | 35 | business operations of the Company’s suppliers and contract manufacturers, are in locations that are prone to earthquakes and other natural disasters. Global climate change is resulting in certain types of natural disasters and extreme weather occurring more frequently or with more intense effects. In addition, the Com... | EDGAR_AAPL | general |
edgar_0 | 36 | demand in affected areas. The Company’s operations are also subject to the risks of industrial accidents at its suppliers and contract manufacturers. While the Company’s suppliers are required to maintain safe working environments and operations, an industrial accident could occur and could result in serious injuries o... | EDGAR_AAPL | general |
edgar_0 | 37 | s to the supply of current products and offering of existing services, and delays in production ramps of new products and development of new services. Apple Inc. | 2025 Form 10-K | 6 Following any interruption to its business, the Company can require substantial recovery time, incur significant expenditures to resume o... | EDGAR_AAPL | general |
edgar_0 | 38 | e Company may be unable to compete effectively in these markets. The Company’s products and services are offered in highly competitive global markets. These markets are characterized by aggressive price competition, downward pressure on gross margins, continual improvement in product performance, and price sensitivity ... | EDGAR_AAPL | general |
edgar_0 | 39 | R&D. These investments may not achieve expected returns, and the Company may not be able to develop and market new products and services successfully. The Company’s ability to compete successfully also depends on the effective protection and enforcement of its intellectual property rights. Regulatory requirements, gove... | EDGAR_AAPL | general |
edgar_0 | 40 | a significant number of patents, trademarks and copyrights and has registered, and applied to register, additional patents, trademarks and copyrights. In contrast, many of the Company’s competitors seek to compete primarily through aggressive pricing and very low cost structures, and by imitating the Company’s products... | EDGAR_AAPL | general |
edgar_0 | 41 | nificant competition as competitors imitate the Company’s product features and applications within their products to offer more competitive solutions. The Company also expects competition to intensify as competitors imitate the Company’s approach to providing components seamlessly within their offerings or work collabo... | EDGAR_AAPL | general |
edgar_0 | 42 | le to compete successfully, its business, reputation, results of operations, financial condition and stock price can be materially adversely affected. Apple Inc. | 2025 Form 10-K | 7 Business Risks To remain competitive and stimulate customer demand, the Company must successfully manage frequent introductions and trans... | EDGAR_AAPL | general |
edgar_0 | 43 | l to execute on its strategic initiatives, and the timely and successful development and market acceptance of new products, services and technologies. Success also relies on the Company’s ability to manage the risks associated with new technologies and production ramp-up issues, the effective integration of third-party... | EDGAR_AAPL | general |
edgar_0 | 44 | ceptance. New products, services and technologies may replace or supersede existing offerings and may produce lower revenues and lower profit margins. The Company may not be able to successfully manage future introductions and transitions of products and services, which can materially adversely affect the Company’s bus... | EDGAR_AAPL | general |
edgar_0 | 45 | assembly of substantially all of the Company’s hardware products. The Company has also outsourced much of its transportation and logistics management. While these arrangements can lower operating costs, they also reduce the Company’s direct control over production and distribution. Such diminished control has from time... | EDGAR_AAPL | general |
edgar_0 | 46 | from time to time and can materially adversely affect the Company’s business, reputation, results of operations, financial condition and stock price. Changes or additions to the Company’s supply chain require considerable time and resources and involve significant risks and uncertainties, including exposure to addition... | EDGAR_AAPL | general |
edgar_0 | 47 | ommodity pricing fluctuations that can materially adversely affect the Company’s business, results of operations, financial condition and stock price. For example, the global semiconductor industry has in the past experienced high demand and shortages of supply, which adversely affected the Company’s ability to obtain ... | EDGAR_AAPL | general |
edgar_0 | 48 | taining sufficient quantities from its suppliers in a timely manner, or in identifying and obtaining sufficient quantities from an alternative source. In addition, component suppliers may fail, be subject to consolidation within a particular industry, or decide to concentrate on the production of common components inst... | EDGAR_AAPL | general |
edgar_0 | 49 | Company’s reputation. The Company offers complex hardware and software products and services that can be affected by design and manufacturing defects. Sophisticated operating system software and applications, such as those offered by the Company, often have issues that can unexpectedly interfere with the intended opera... | EDGAR_AAPL | general |
edgar_0 | 50 | e slowdowns or errors. As a result, from time to time the Company’s services have not performed as anticipated and may not meet customer expectations. The introduction of new and complex technologies, such as artificial intelligence features, can increase these and other safety risks, including exposing users to harmfu... | EDGAR_AAPL | general |
edgar_0 | 51 | ory, property, plant and equipment or intangible assets, and significant warranty and other expenses, including litigation costs and regulatory fines. Quality problems can adversely affect the experience for users of the Company’s products and services, and result in harm to the Company’s reputation, loss of competitiv... | EDGAR_AAPL | general |
edgar_0 | 52 | lities, inventory prepayments and other long-lived assets, for impairment whenever events or circumstances indicate the assets may not be recoverable. Although the Company believes its inventory, capital assets, inventory prepayments and other assets are currently recoverable, the Company may incur write-downs, impairm... | EDGAR_AAPL | general |
edgar_0 | 53 | ucts, or not fully utilize purchase commitments. The Company accrues necessary cancellation fee reserves for orders of excess products and components. The Company relies on access to third-party intellectual property, which may not be available to the Company on commercially reasonable terms, or at all. The Company’s p... | EDGAR_AAPL | general |
edgar_0 | 54 | hings, the acquisition and use of copyrighted materials for training as well as the potential reproduction of copyrighted materials in their outputs . From time to time, the Company has been notified that it may be infringing certain intellectual property rights of third parties. The Company is not always able to obtai... | EDGAR_AAPL | general |
edgar_0 | 55 | ion and stock price. Apple Inc. | 2025 Form 10-K | 9 The Company’s future performance depends in part on support from third-party software developers. The Company believes decisions by customers to purchase its hardware products depend in part on the availability of third-party software applications and services. Third... | EDGAR_AAPL | general |
edgar_0 | 56 | rms, such as Android for smartphones and tablets, Windows for personal computers and tablets, and PlayStation, Nintendo and Xbox for gaming platforms. This analysis may be based on factors such as the market position of the Company and its products, the anticipated revenue that may be generated, expected future growth ... | EDGAR_AAPL | general |
edgar_0 | 57 | ices can suffer. The Company relies on the continued availability and development of compelling and innovative software applications for its products. The Company’s products and operating systems are subject to rapid technological change, and when third-party developers are unable to or choose not to keep up with this ... | EDGAR_AAPL | general |
edgar_0 | 58 | e right to sell, or offer subscriptions to, third-party content, as well as the right to incorporate specific content into the Company’s own services. The licensing or other distribution arrangements for this content can be for relatively short time periods and do not guarantee the continuation or renewal of these arra... | EDGAR_AAPL | general |
edgar_0 | 59 | be costly to produce due to intense and increasing competition for talent, content and subscribers, and may fail to appeal to the Company’s customers. The Company’s success depends largely on the talents and efforts of its team members, the continued service and availability of highly skilled employees, including key p... | EDGAR_AAPL | general |
edgar_0 | 60 | n particular fields can lead to increased costs as the Company seeks to offer competitive compensation to recruit and retain highly skilled employees. In addition to competition for talent, workforce dynamics are constantly evolving and the Company must navigate changes effectively in order to achieve its strategic ini... | EDGAR_AAPL | general |
edgar_0 | 61 | erations, financial condition and stock price. The Company believes that its distinctive and inclusive culture is a significant driver of its success. If the Company is unable to nurture its culture, it could materially adversely affect the Company’s ability to recruit and retain the highly skilled employees who are cr... | EDGAR_AAPL | general |
edgar_0 | 62 | lers offer financing, installment payment plans or subsidies for users’ purchases of devices, and such plans may be discontinued or modified any time. The Company has invested and will continue to invest in programs to enhance reseller sales, including staffing selected resellers’ stores with Company employees and cont... | EDGAR_AAPL | general |
edgar_0 | 63 | ncial condition and stock price. The Company’s business and reputation are impacted by information technology system failures and network disruptions. The Company and its global supply chain are dependent on complex information technology systems and are exposed to information technology system failures or network disr... | EDGAR_AAPL | general |
edgar_0 | 64 | oducts. These events could materially adversely affect the Company’s business, reputation, results of operations, financial condition and stock price. Losses or unauthorized access to or releases of confidential information, including personal information, could subject the Company to significant reputational, financia... | EDGAR_AAPL | general |
edgar_0 | 65 | financial condition and stock price. The Company’s business also requires it to share confidential information with suppliers and other third parties. The Company relies on global suppliers that are also exposed to ransomware and other malicious attacks that can disrupt business operations. Although the Company takes s... | EDGAR_AAPL | general |
edgar_0 | 66 | lar basis. These attacks target the confidentiality, integrity or availability of confidential information and may disrupt normal business operations. Attacks can impair the Company’s ability to attract and retain customers for its products and services, affect its stock price, damage commercial relationships, and expo... | EDGAR_AAPL | general |
edgar_0 | 67 | d recover from incidents. In addition, attacks against the Company and its customers can escalate during periods of geopolitical tensions or conflict. Although malicious attacks perpetrated to gain access to confidential information, including personal information, affect many companies across various industries, the C... | EDGAR_AAPL | general |
edgar_0 | 68 | sensitive information, which can, in turn, be used for unauthorized access to the Company’s or such suppliers’ or third parties’ systems and services. To help protect customers and the Company, the Company deploys and makes available technologies like multifactor authentication, monitors its services and systems for un... | EDGAR_AAPL | general |
edgar_0 | 69 | nd financial condition. The Company has invested, and in the future may invest, in new business strategies, commercial relationships and acquisitions. Such endeavors may involve significant risks and uncertainties, including distraction of management from current operations, greater-than-expected liabilities and expens... | EDGAR_AAPL | general |
edgar_0 | 70 | ility to fully realize the anticipated benefits of a transaction. New business strategies and ventures are inherently risky and may not be successful. The Company’s business strategies and investments may not be successful, which could materially adversely affect the Company’s business, reputation, results of operation... | EDGAR_AAPL | general |
edgar_0 | 71 | that include indemnification provisions that can subject the Company to costs and damages in the event of a claim against an indemnified third party. The number of claims, legal proceedings and government investigations involving the Company, and the alleged magnitude of such claims, proceedings and government investig... | EDGAR_AAPL | general |
edgar_0 | 72 | ew and emerging technologies, including machine learning and artificial intelligence, are further integrated into the Company’s products and services. The Company is vigorously defending infringement actions in courts in several U.S. jurisdictions, as well as internationally in various countries. The plaintiffs in thes... | EDGAR_AAPL | general |
edgar_0 | 73 | st of sales and operating expenses, materially adversely affecting the Company’s business, results of operations, financial condition and stock price. Additionally, such agreements may require the Company to change its business practices and limit the Company’s ability to offer certain products and services. Apple Inc.... | EDGAR_AAPL | general |
edgar_0 | 74 | pany. Adverse resolution of legal matters has from time to time required, and can in the future require, the Company to change its business practices. It can also limit the Company’s ability to enjoin others from using, or to derive value from, its intellectual property rights, and to develop, manufacture, use, import ... | EDGAR_AAPL | general |
edgar_0 | 75 | ws and regulations worldwide, which exposes the Company to potential liabilities, increased costs and other adverse effects on the Company’s business. The Company’s global operations are subject to complex and changing laws and regulations worldwide on subjects including antitrust; privacy, data security and data local... | EDGAR_AAPL | general |
edgar_0 | 76 | safety, including electronic waste, recycling, product design and climate change. Compliance with these laws and regulations is onerous and expensive. New and changing laws, regulations, executive orders, directives, and enforcement priorities can adversely affect the Company’s business by increasing the Company’s cost... | EDGAR_AAPL | general |
edgar_0 | 77 | and regulations, it could materially adversely affect the Company’s business, reputation, results of operations, financial condition and stock price. Risks and costs related to new and changing laws, regulations, executive orders, directives, and enforcement priorities increase as the Company’s products and services ar... | EDGAR_AAPL | general |
edgar_0 | 78 | and import of its products. The Company’s programs, policies and procedures may not be effective in preventing a violation or a claim of a violation. As a result, the Company’s products could be banned, delayed or prohibited from importation, which could materially adversely affect the Company’s business, reputation, r... | EDGAR_AAPL | general |
edgar_0 | 79 | etal impact of its business, through various reports, information provided on the Company’s website, and in press statements and other communications. The Company also pursues environmental and other goals and initiatives that involve risks and uncertainties, require investments, and depend in part on third-party perfo... | EDGAR_AAPL | general |
edgar_0 | 80 | ainst the Company, and can materially adversely affect the Company’s business, reputation, results of operations, financial condition and stock price. Apple Inc. | 2025 Form 10-K | 13 The technology industry, including, in some instances, the Company, is subject to intense media, political and regulatory scrutiny, whic... | EDGAR_AAPL | general |
edgar_0 | 81 | asing mechanisms and is currently subject to a court order preventing it from imposing any commission or fee on certain purchases that consumers make. Globally, several jurisdictions have adopted, or may in the future adopt, competition-related laws and regulations imposing wide-ranging obligations on technology compan... | EDGAR_AAPL | general |
edgar_0 | 82 | liance plan is intended to address the DMA’s obligations, it has been challenged by the Commission and may be challenged further by private litigants. The DMA provides for significant fines and penalties for noncompliance. While the changes introduced by the Company in the EU are intended to reduce new privacy and secu... | EDGAR_AAPL | general |
edgar_0 | 83 | nopolization or attempted monopolization in the markets for “performance smartphones” and “smartphones” generally in violation of U.S. antitrust laws. In addition, the Company is the subject of investigations in Europe and other jurisdictions relating to App Store terms and conditions. If such investigations or litigat... | EDGAR_AAPL | general |
edgar_0 | 84 | ships with those business partners and materially adversely affect the Company’s business, results of operations, financial condition and stock price. For example, the Company earns revenue from licensing arrangements with Google LLC (“Google”) and other companies to offer their search services on the Company’s platfor... | EDGAR_AAPL | general |
edgar_0 | 85 | well as new or changed remedies being ordered. The court’s order is also subject to appeal by both the U.S. Department of Justice (“DOJ”) and Google. A reversal of the order on appeal could result in imposition of certain remedies initially proposed by the DOJ, such as those prohibiting Google from offering the Company... | EDGAR_AAPL | general |
edgar_0 | 86 | laws and regulations or in connection with legal proceedings can negatively impact the reputation of the Company’s products for privacy and security. Such changes in business practices can also otherwise adversely affect the experience for users of the Company’s products and services, and result in harm to the Company’... | EDGAR_AAPL | general |
edgar_0 | 87 | se laws apply not only to third-party transactions, but also restrict transfers of personal data among the Company and its international subsidiaries. Several jurisdictions have passed laws in this area, and additional jurisdictions are considering imposing additional restrictions or have laws that are pending. These l... | EDGAR_AAPL | general |
edgar_0 | 88 | ternational privacy or data protection laws and regulations could result in inquiries, proceedings and penalties from governmental entities or others. Such a failure or perceived failure could also result in reputational impacts, ongoing audit requirements and significant legal liability. The risks of inadvertent discl... | EDGAR_AAPL | general |
edgar_0 | 89 | notification requirements, and the Company is subject to audit by governmental authorities regarding the Company’s compliance with these obligations. If the Company fails to adequately comply with these rules and requirements, the Company can be subject to litigation or government investigations, can be liable for asso... | EDGAR_AAPL | general |
edgar_0 | 90 | nd stock price. Financial Risks The Company’s net sales and gross margins are subject to volatility and downward pressure due to a variety of factors. The Company’s gross margins vary significantly across its products, services, geographic segments and distribution channels and can change over time. | EDGAR_AAPL | general |
edgar_0 | 91 | The Company’s gross margins vary significantly across its products, services, geographic segments and distribution channels and can change over time. The Company’s net sales and gross margins are subject to volatility and downward pressure due to a variety of factors, including: continued industry-wide global product p... | EDGAR_AAPL | general |
edgar_0 | 92 | , and retaliatory actions in response; and the introduction of new products or services, including new products or services with lower profit margins. These and other factors could have a materially adverse impact on the Company’s results of operations, financial condition and stock price. Further, the Company generate... | EDGAR_AAPL | general |
edgar_0 | 93 | ign suppliers have in the past been adversely affected and could in the future be materially adversely affected by foreign exchange rate fluctuations. The weakening of foreign currencies relative to the U.S. dollar adversely affects the U.S. dollar value of the Company’s foreign currency–denominated sales and earnings,... | EDGAR_AAPL | general |
edgar_0 | 94 | could cause the Company to reduce international pricing or incur losses on its foreign currency derivative instruments, thereby limiting the benefit. Additionally, strengthening of foreign currencies may increase the Company’s cost of product components denominated in those currencies, thus adversely affecting gross ma... | EDGAR_AAPL | general |
edgar_0 | 95 | or other factors. As a result, the value and liquidity of the Company’s cash, cash equivalents and marketable securities may fluctuate substantially. Although the Company has not realized significant losses on its cash, cash equivalents and marketable securities, future fluctuations in their value could result in signi... | EDGAR_AAPL | general |
edgar_0 | 96 | llers. The Company also sells its products and services directly to small and mid-sized businesses and education, enterprise and government customers. A substantial majority of the Company’s outstanding trade receivables are not covered by collateral, third-party bank support or financing arrangements, or credit insura... | EDGAR_AAPL | general |
edgar_0 | 97 | ents. As of September 27, 2025, the Company’s vendor non-trade receivables were concentrated among a few individual vendors located primarily in Asia. If the Company is unable to monitor and limit exposure to credit risk on its trade and vendor non-trade receivables, as well as long-term prepayments, the Company’s resu... | EDGAR_AAPL | general |
edgar_0 | 98 | on and Development continues to advance proposals for modernizing international tax rules, including the introduction of global minimum tax standards. The Company’s effective tax rates are affected by changes in the mix of earnings in countries with differing statutory tax rates, changes in the valuation of deferred ta... | EDGAR_AAPL | general |
edgar_0 | 99 | come resulting from these examinations to determine the adequacy of its provision for taxes. The outcome of such examinations is inherently uncertain. If the Company’s effective tax rates were to increase, or if the ultimate determination of the Company’s taxes owed is for an amount in excess of amounts previously accr... | EDGAR_AAPL | general |
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