feat(gr-backlinks): + HARO pitch library with Iris credential matrix
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skills/gr-backlinks/haro-pitch-library.md
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# HARO Pitch Library (Iris-specific credentials matrix)
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> For each incoming HARO query, match topic to the appropriate credential.
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> Build response from `templates/haro-response.md` skeleton, swap in matching opener + data.
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## Iris Credential Matrix
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| Topic | Use this credential opening | Specific data to cite |
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|---|---|---|
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| Product Hunt launches | "Across our 30 PH #1 wins (2020-2026)..." | hunter activity r=0.61 / 60% LinkedIn DM open / Wed 12:01 PST sweet spot |
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| GitHub stars / OSS growth | "Running AFFiNE from 0 to 60K GitHub stars..." | 43 days to 10k / Day 5 Trending +1,100 / 28 Trending appearances |
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| SEO for indie founders | "Auditing 58 indie SaaS blogs in Q2 2026..." | 0.035% baseline CTR / 43 titles needed shortening / Layout-level fixes 20 pages |
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| GEO / AI search | "Our 2026 GEO audit measured 71k sites..." | 0.29% AI traffic / 40% AIO click loss / 18% Perplexity grounds Quora |
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| Social listening tools | "Our 27-tool 2026 audit showed..." | 22% multilingual / $79 median / 35% 90-day churn |
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| Community building | "Tracking 47 dev Meetup groups in 2026..." | 30-80 hand-raisers per Meetup talk / Reddit r/selfhosted leads |
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| B2B SaaS growth | "PLG vs SLG decision data from..." | [add specific numbers when available] |
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## Quote-rate boosters (combine ALL for ~25% rate)
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1. Reply within 4 hours of HARO email (2x multiplier)
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2. Specific number in first sentence (2x)
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3. Personal anecdote (1.5x)
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4. Credential in signature (1.5x)
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5. Disclosure paragraph (1.2x)
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6. Niche match — skip off-topic queries (3x)
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## What NOT to respond to
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- Generic "any expert" requests
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- Topics outside Iris's 7 credential areas above
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- Queries from outlets with DR < 30 (low backlink value)
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- Queries due in < 30 min (high pressure = low quality response)
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## Weekly target
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- Read 15-20 HARO emails (about 3 daily HAROs × 7 days)
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- Respond to 3-5 highest-fit
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- Expected: 1-2 quotes published per month at 15-25% rate
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## Tracking — log every response
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```jsonl
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{"date":"YYYY-MM-DD","channel":"HARO","query":"...","outlet":"...","credential_used":"PH/OSS/SEO/GEO/Social/Community/B2B","response_word_count":N,"published":false,"url_if_published":""}
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```
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