Project Manager: Okay . Hi Team . Hope you had a good lunch .Marketing: {gap}Project Manager: {vocalsound} Okay we're back for the conceptual design meeting . Um let's get started . 'Kay , here is the agenda fortoday's meeting . Um we're gonna open it and I'm gonna keep the minutes as Project Manager . We're gonna have three presentations , one from each of you again . And then we are going to come to decision on theremote control concepts and then we're gonna close it up . And we have forty minutes again . 'Kay , and just to reiterate um after this meeting the team will reach a decision on the concepts of the remote control . Okay. Let's go ahead and start off with your presentations . Who would like to go first ?Industrial Designer: Just trying to move mine right now .Project Manager: Okay . Um Courtney would you mind starting us off?Marketing: Yeah {gap} .Project Manager: Okay . Trend watching ? 'Kay .Marketing: Yeah . Okay , so trend watching . Uh since we do put the fashion in electronics , it is kind of important how our product looks . So Iguess we can go ahead and go to the next . So what they want . Right now customers want fancy versus functional . Um basically about fifty eight percent of what they {disfmarker} like of the product that they want ,describing like the {disfmarker} in order of how much they want , fifty eight per cent of the decision of what it should look like , fancy versus functional , and then it has to also be technologically innovative , and yeteasy to use . So the customer basically is confused . They don't know exactly what they want . They want us to tell them . {gap}Industrial Designer: They want everything , but simply .Marketing: Yes . Exactly.Industrial Designer: {vocalsound} Okay .Marketing: So we can go to next .Project Manager: Mm 'kay .Marketing: Okay . So in Milan and Paris recently the trends have been showing that clothing , shoes and furnitureare basically just covered with fruits and vegetable patterns .Project Manager: {vocalsound}Industrial Designer: {vocalsound}Marketing: So I don't know if we want to go with that um and also the spongy feel is in incontrast to last year . I don't know really , I mean I guess the spongy could relate to the buttons if we want toProject Manager: Mm . Mm .Marketing: rather than like a hard clicky button that you find on like somemobiles and stuff , you'd want like a softer touch . I mean do you guys know what I mean .Project Manager: Right . Yes .Industrial Designer: {vocalsound} Yeah thMarketing: Yeah . Um . But as for the fruits andvegetable patterns , I don't know if we really want to go with that , because it is just a trend ,Project Manager: Right .Marketing: and our product we want to stay around for much longer than just a few months ,ProjectManager: Right . People don't buy a new remote every so often .Industrial Designer: {vocalsound} I I can {disfmarker}Marketing: because {disfmarker} Yeah . I mean that could just be a Spring thing right now.Industrial Designer: I can address some of that issue , I think , with uh my presentation .Marketing: Okay . Awesome .Project Manager: Okay .Marketing: Um so design preferences , um we need easy to read like largebuttons , clearly labelled so that , I mean 'cause we talked about that being a problem . Um and then also buttons illuminating upon touch , you said that in your design , with the bulb . Um and that could also tie in withthe colour scheme . Uh we need the Real Reaction logo and colour scheme obviously . That's one of our key goals , we wanna promote our product .User Interface: {gap}Marketing: And I was thinking about differenttypes of designs and I came up with something . Actually right here . So what we could do is something like an old-fashioned telephone like this , where we put the buttons around , like we'd put a big on-off button orsomething else in the middle , I mean it could be the arrows or whatever for channel up and down , and then put the numbers around in like an old-fashioned dial shape . 'Cause then it'll appeal to older generation andlike said retro's cool . So it's classically retro .Project Manager: Hmm .Marketing: So I mean that's just an idea if you guys like it .Project Manager: Very good . I like it . {vocalsound} Okay , ready for the next slide?Marketing: {vocalsound} And , yep . And that's it . {vocalsound}Project Manager: Op mm 'kay .Industrial Designer: {vocalsound} Okay .Project Manager: Great . Great presentation . Ready ?User Interface: Okayhang on .Project Manager: 'Kay .User Interface: See if it's there . {vocalsound}Project Manager: Which one is it ?User Interface: {vocalsound} I don't know . Hang on .Project Manager: {gap}User Interface: Interfaceconcepts , no ?Project Manager: Interface concepts new .User Interface: Either refresh it , or it sh {disfmarker}Project Manager: YUser Interface: Oh wait , maybe I didn't put it there . Hang on .Project Manager: 'Kay.Industrial Designer: Mine will always read copy of something or other .Project Manager: Sorry ?Industrial Designer: {vocalsound} I I copied mine before I sent it over .Project Manager: Oh okay .User Interface: Sorry ,hang on . Don't know {gap} .Project Manager: Oh there we go .User Interface: Okay .Project Manager: {gap}User Interface: Okay , um {vocalsound} looking at the interface concept , it's gonna be mostly examples ofpossibilities of where we can go with this . Uh if you wanna start the next slide .Project Manager: Sure .User Interface: Um uh can't really see , but there's two possible ways , on the r left , if you see on th on the sidesof of the remote , you have the sort of scroll down , so you have that option right there . And then also there's the idea of the base . That's sort of like an idea there . And then on the right , we have what's really bigtrend right now , it's the iPod . It's becoming really {gap} and so you have this sort of very very simplistic menu section uh with the round buttons , and it's sort of like you have the both {gap} kind of trendy and hip ,but also very sleek and um and very simple , but technologically advanced . So if you wanted to do that th if we could find a way of sort of like {vocalsound} using that idea in a remote control then sort of look into it ,but {disfmarker} Anyway , next .Project Manager: Mm 'kay .User Interface: Um there's the idea of like being able to do it by feel as well as by um by sight . You'd you know you're in the dark , you don't wanna belooking at the remote control . And the picture particularly is pointing out if you look at the top volume button it's a V_ , and so yo you're kind of feeling a V_ like volume up . What it really is is a V_ and what it you thinkit is is down , because the down arrow .Project Manager: Mm .User Interface: And so it's like a sort of a criticism you'd probably turn that o the other way up . Um but then you have {disfmarker} you could either do itby raised type , which could be you know , iffy , um sort of old-fashioned in a way .Project Manager: Mm .User Interface: Either that or just have it by shape , for example you have a specific triangular shape that youknow you're looking at the up and down arrow . And then the round ones you sort of feel by , you know , that's the second one down , that sort of thing . So it's sort of looking into how we wanted t to do it by feel.Project Manager: Okay .User Interface: Okay . Um this is sort of an example of going for a s certain demographic . Um this is particularly geared towards children .Marketing: That's cute .Project Manager: {gap}UserInterface: Um it's very cute , and we could probably change it to yellow , bright yellow for like a the for the company logo . Um and you have the shapes and it's very simplistic and friendly looking . Um and then theother thing that it would be able to do is just to pro be ab you program certain {disfmarker} {vocalsound} channels that only these children would watch , so it's like they ch watch , you know , the C_ Beebies orsomething like that ,Project Manager: {vocalsound}User Interface: uh keep them away from other channels . So that's like another ar Um ,Project Manager: Okay .User Interface: I mean , these are three examples sortof looking at it . You have the wider section for the main controls there . Uh you could see how many buttons there are . And then on the left you have an example of the round buttons , and a simpler design . On thebottom we probably wouldn't need that , because it's more for like a D_V_D_ {vocalsound} function which we are not gonna be using . Um . So again it's sort of like just give you ideas and then down at the bottom youhave the logos and that's where you could put the R_R_ , Real Reaction .Project Manager: 'Kay .User Interface: And then finally these are like the sort of same examples , but also some more , just possibilities that wecould go with . None of them I'm particularly keen on by the way . {vocalsound}Industrial Designer: Hmm .Marketing: Yeah .Project Manager: No .User Interface: {vocalsound} {vocalsound} But it's sort of like justtaking aspects out of that and saying , well out of this one we like , you know the round section of um , b or we'd like the the button size on this .Project Manager: Mm . Or I like , you know , the black finish or the silverfinish or whatever .Marketing: {vocalsound}User Interface: Right .Marketing: I have four of those remotes .Project Manager: {vocalsound} Good lord .User Interface: {vocalsound}Marketing: {vocalsound}ProjectManager: {vocalsound} Okay . Ready ? Oh , yeah . Okay .User Interface: That's it .Project Manager: Great job .Industrial Designer: Okay , my turn .Project Manager: Okay .Marketing: {vocalsound} Okay .IndustrialDesigner: Whoo .Project Manager: What's the title ?Industrial Designer: It'll be copy of component design .Project Manager: Got it .Industrial Designer: Yeah . Th that looks like it . 'Kay . So basic remote operation runsas follows , press button makes connection with the power source and the rest of the circuit , chip senses the connection , chip produces a morse code infra-red signal , specific to that button . So you press the button ,it produces uh a signal that's encoded specifically for that button . Transistors amplify that signal and it goes to the T_V_'s centre , which interprets the signal response accordingly , changes channel etcetera . So thatbeing said {disfmarker} Next slide , please . Findings oh which were the required materials for the basic internal construction , so all the really simplistic functions that we just discussed , we need rubber for buttons ,aluminium for battery y contacts , integrated circuit which consists of a diode , transistor , resonator , resistors , and a capacitator , all those basic things that make a circuit function . Um fibreglass and thin copper wireto create the actual circuit board itself . An L_E_D_ , which is a light emitting diode , um contact discs for the buttons , plastic for the casing , and a power-source , whatever power-source we've actually determined wewant . Next slide , please . Thank you . Uh personal preferences , uh to save money for the components , the remote should be mass-produced and basic materials should be bought en masse . Um if we find anothercompany who can produce the required chips , casing , L_E_D_ , any additional materials we decide we require at a less expensive rate than we ourselves are producing , we should go for it . {vocalsound} Next slide ,please . Um just talking to the um manufacturing division . They suggested power options , solar cells , hand dynamo , and kinetic power , so you shake it and it increases the power . Um I'm not sure how the handdynamo works , they have yet to get back to me on that .Project Manager: Hmm .Industrial Designer: So next slide , please .Project Manager: Interesting .Industrial Designer: Suggested casing options . Okay . We canoffer options for casing such as straight , curved , double-curved , you know , very specific to the customer . Options for materials , plastic , rubber , titanium , wood .Project Manager: {gap}Industrial Designer: I don'tthink anyone's gonna go for a wood one , because splinters {disfmarker}Marketing: That would be amazing , though , yeah .Project Manager: {vocalsound}Industrial Designer: Yeah .User Interface: {gap}Marketing:No , splinters would {disfmarker}Industrial Designer: {vocalsound} Um certain restrictions do apply here though . Uh latex , you can't do solar power with a latex one . So , if they want some a soft squishy rubber ,they can't have the solar powered option . Double-curved , you can't do titanium .Marketing: What is that ?Industrial Designer: Um that would be two curvatures , so it would actually , if you {disfmarker} the shape ofyour hand , you curve here and you curve here , so you could have two curves that match the shape of your hand to make it more comfortable to hold .Project Manager: Mm .Marketing: Mm .Industrial Designer: Now ifyou wanted that , you can't do titanium . And uh so you {gap} functions what {disfmarker} for the buttons , scrolling function could be very beneficial to us instead of actual buttons themselves .User Interface: Right.Project Manager: 'Kay .Industrial Designer: I think I have one more slide .Project Manager: No , okay .Industrial Designer: No , I didn't . Um the manufacturing division also has said that um {vocalsound} they haveseveral types of chips and they've just developed a sample sensor or sample speaker chip , which we could utilise . Um push button requires a simple chip and scroll requires more complicated chip . So depends on whatwe decide we wanna do . In addition to that if we're offering all those different options to the customer for producing their remote , we're going to have to have multiples of each type , like a double-curved in rubber ,um you know , each option should have a certain select number produced with all those options . So we'll have to mix it up , make sure we produce enough of everyone . But that could also drive up the price of theactual remote itself if they know that we only produced five thousand , you know , double-curved wooden remotes .Project Manager: Mm .Marketing: Right .Project Manager: Hmm .Marketing: Okay .Project Manager:Okay . Alright ,Industrial Designer: And that's all I got .Project Manager: well thank you for those informative presentations . Let's go back to um {disfmarker} Now we have to make some decisions . Where were we?User Interface: Let me just add one more thing that I couldn't say before ,Project Manager: Sure .User Interface: and that's just that there's the new technology that they've developed on the voice recognition . Um.Marketing: Oh this {disfmarker} the thing we were talking about earlier .User Interface: Right except that it's sort of odd , and I'm no not exactly sure why they are explaining it in the way they are , um there's asample sensor and there's a sample speaker unit for {disfmarker} So , you would say like , good morning , coffeemaker , and it would respond , good morning , Jill ,Project Manager: {vocalsound}User Interface: butI'm not sure exactly how it's gonna work , 'cause do you programme {disfmarker} do we program the responses and the questions . So does that mean that the user then has to ask the specific question , and can'tchange it in order for it to be recognised ,Project Manager: Mm .User Interface: or can it be altered in a certain way , or does the actually user program it , to say a channel means this .Project Manager: Right . Right.Marketing: Yeah , like using the menu to be like , enter your name into the screen like on the menu options .User Interface: Right ,Marketing: So that way the remote reads it .User Interface: so it's got like a limitedmemory and {gap} programme it . So it's sort of iffy ,Project Manager: Mm .User Interface: but that's kind of what you'd say .Marketing: I feel like voice recognition would be , I don't know , w it would be too hard toreally {disfmarker}Project Manager: Hmm . Programme .Marketing: I mean we could do it , but {disfmarker}Project Manager: If it's within our price to get that kind of chip that would , you know , technology{disfmarker}Industrial Designer: {vocalsound} Well , we are making the chip .Marketing: Technology .Project Manager: Hmm .Industrial Designer: So , I mean {disfmarker} But , I guess , we have to look at w what{vocalsound} our production cost is for the chip itself anyway .Marketing: And it is a growing trend , the higher technological , likeProject Manager: Mm .Industrial Designer: Yeah .Marketing: the , I mean just like themore advanced it is ,Industrial Designer: Yeah .Marketing: the better it'll sell .Industrial Designer: I I thought {vocalsound} offering some of those options for different materials that it could be made of different , youknow {disfmarker} I think we'd have to decide on the power options , maybe .Project Manager: Hmm .Industrial Designer: So that we could reduce cost .Marketing: Yeah , 'cause we need to know how big it's gonna beand how heavy . {gap}Industrial Designer: Yeah .Project Manager: Okay , that kind of brings us to this , let's let's see if we can decide what kind of energy source we want to have first and foremost . Um .IndustrialDesigner: Okay .Project Manager: Do we wanna go for batteries or a stand like the one that we saw illustrated earlier ?Marketing: Oh the base , yeah .Project Manager: The base , the charging base with rechargeablebatteries ?Industrial Designer: I think the pUser Interface: I always feel like first I wanna know what it looks like , before {disfmarker}Project Manager: Hmm .User Interface: 'Cause if it's something really really small ,then it's sort of harder to imagine a base for it , that was p quite a s substantial size sort of standing up {disfmarker}Project Manager: Yeah , and we don't have multiple things that it has to control , it just has to controlthe T_V_ .Marketing: WProject Manager: It's not gonna be a huge universal remote .User Interface: Right .Marketing: We need to decide , well so we can figure how big it's gonna be , like exactly what buttons wewantProject Manager: What size battery and {disfmarker}User Interface: Well , the other thing is like even if it's got a few buttons , so we want it to be bigger than this ,Marketing: and exactly {disfmarker} It could belike this . Yes .User Interface: 'cause it still fits in your hand , so you still wanted something that's comfortable and substantial , but not necessarily full of buttons .Marketing: I'd , well uh {disfmarker} This one is reallycomfortable , like I like the sides whatever ,User Interface: Are you gonna lose it easier ?Marketing: because {disfmarker} But if we have the um , the locator , then we don't have to worry about that .IndustrialDesigner: That's true .Marketing: So we can make it small if we have a l locating device .User Interface: Yeah .Industrial Designer: If we do a voice-activated locator , though , we're gonna be looking at a moresubstantial chip . So {disfmarker}User Interface: So i That's the other thing ,Marketing: Hmm .User Interface: it's like {disfmarker} You know {gap} Are we gonna have certain chips that are gonna require bigger size{vocalsound} period ?Marketing: Two double A_s , for this size .User Interface: But like , you know , if we get more complicated then it's gonna v be {disfmarker} have to be bigger to just accommodate the chip size.Marketing: Right .Industrial Designer: Honestly , I think the customer would be kind of irritated by the fact that it has a base if we did do a nice small , compact {disfmarker}Project Manager: Right . I agree , it's eithergonna be bigger with a base or smaller with just {disfmarker}Marketing: Yeah .User Interface: So we shMarketing: Smaller , without {disfmarker}Project Manager: A battery like this guy .Marketing: Yeah .IndustrialDesigner: Mm yeah .User Interface: Yeah .Project Manager: Alright , so what direction do you want to go in ? You wanna vote ?Marketing: I think if we had a a locating device with the small one , I think that seems waymore advanced .Project Manager: I'm kind of I'm kind of leaning in the direction of this kind ofIndustrial Designer: Yeah .User Interface: I'm a away from the base .Project Manager: bigger and the base .User Interface:Yeah .Marketing: Yeah .Project Manager: That just seems so clunky and {disfmarker}Industrial Designer: 'Kay so {disfmarker}Marketing: Yeah , because I mean if even looking at cellphones right now , those trendsthe smaller the hotter it is ,User Interface: Smaller and smaller , yeah , yeah , yeah . {vocalsound}Project Manager: Okay .Marketing: yeah {disfmarker}Industrial Designer: The only problem with that is if you forgetto take it out of your pocket and it goes in wash .User Interface: {vocalsound} You're kidding .Marketing: {vocalsound} Oh .Project Manager: {vocalsound}Industrial Designer: {vocalsound} You know it happens.Project Manager: Hmm .User Interface: {vocalsound}Industrial Designer: I've had three watches go that way too .Marketing: Yeah .Project Manager: {vocalsound}User Interface: Oh watches I've {disfmarker} but I'venever washed a cell phone . {vocalsound}Marketing: Ouch . A phone , whoa , that would {disfmarker} wow , that would hurt .Project Manager: Okay , so what kind of material do we want to be made out of ?Industrial


Marketing: {vocalsound} Hello . {vocalsound}Project Manager: {gap}Marketing: {vocalsound} Dang it .Project Manager: {vocalsound} And then you have to place your laptop exactly on the marked spot .Marketing:Alright .User Interface: {gap}Project Manager: It's important to place your laptop exactly on the marked spot over here .User Interface: Okay . No , that's okay . Joost , your mouse .Marketing: What ?User Interface:No mouse needed ?Marketing: I've got a touch-pad .User Interface: Mm .Marketing: Do you know how how I can wake it up ?User Interface: A touch-pad ?Marketing: No , my laptop .User Interface: Slap it .Marketing:{vocalsound} You with your brilliant ideas . I don't know if I can touch the power button . Do you know how how I can wake it up ?User Interface: Is {disfmarker}Project Manager: No . Yeah . Try the power button.Marketing: Oh .User Interface: {vocalsound}Marketing: Come on , move it .User Interface: Um {disfmarker}Marketing: Now , wake up , bitch .Project Manager: Huh .User Interface: F_ five . F_ five {gap} .IndustrialDesigner: I've lost my screen . Uh {disfmarker} {vocalsound}Marketing: Yeah , so did I .User Interface: I don't .Marketing: I closed it . That wasn that wasn't very smart , I guess .User Interface:{vocalsound}Industrial Designer: {vocalsound}Marketing: Come on . Get back to me . Yes .Industrial Designer: Yes .User Interface: {vocalsound}Industrial Designer: I closed the {disfmarker}Marketing: I closed it.User Interface: You've got your name . {vocalsound}Project Manager: Yeah , my name is name .Marketing: No , I didn't restart it , I just closed it . Yes .User Interface: Hope it working .Marketing: Alright .IndustrialDesigner: No .User Interface: Never close your laptop .Project Manager: Yeah ? Everybody's ready ?User Interface: Yeah .Marketing: Great . Thanks .Project Manager: Great . Well , welcome to the kick-off meeting . Iuh forgot to put my name over here , it's uh {vocalsound} it's Martin . Uh , so you all know .Marketing: {vocalsound}Project Manager: Well , this is the agenda for today . Well , the opening is what I'm doing right now.User Interface: {vocalsound}Project Manager: Uh , we gonna do some acquaintance acquaintance things . Uh give some um examples of the tool training , project plan discussion and the closing . We have twenty fiveminutes . Okay , the project aim is to design a new remote control .Marketing: Mm-hmm .Project Manager: Uh , some of the {vocalsound} oje objectives are that is has to be original , trendy , and user-friendly . Sonow we all know what ourUser Interface: Okay .Project Manager: goal is . Um , I {disfmarker} oh forget {disfmarker} I forget the whole acquaintance part , but we we all know each other . We all know each other'snames . Joost , Guido , Antek .User Interface: What is your name ?Marketing: Yes .Industrial Designer: Yes . Antek .User Interface: Antek Ahmet . And Joost . {gap}Project Manager: Okay . I think we uh al already uhbeen through that part .User Interface: Okay . Yeah .Project Manager: Okay , it consists of uh three levels of design . Uh we begin with the functional design , then we go to the conceptual design and the detailed design. Every uh level of design consists of some individual work , and we uh close it with a meeting . You all received an email with a example of our explanation of what uh the particular level of design uh means to thedifferent uh functions , and uh you p you probably read that already , so I don't have to tell you about that .User Interface: Yes .Marketing: Yes .Project Manager: Okay , first we're gonna um uh gonna try somedifferent things with the tools we have over here , so you get acquainted with these uh um uh meeting tools . We have the smart-boards , uh the thes those two boards . This is the presentation boards , wh which oneI'm using right now . You can uh um {disfmarker} there's a document folder called um the sh {vocalsound} shared document folder . You can upload your uh documents to that folder and then you can open them overhere , so you can do your PowerPoint presentations on this screen . We also have the white-board . Uh , we're gonna skip through thUser Interface: Can we see the white-board on our laptops ?Project Manager: No , no. Just on the on the screen over there .User Interface: No , I saw I saw the file , the smart-board that X_B_K_ but {disfmarker}Project Manager: Oh , no . Probably is , but I don't know if the software is on the laptop{gap} . Is is {disfmarker} if it's mainly a thing for in the meeting , so I don't think it's {disfmarker} I don't know if it's important .User Interface: Okay .Project Manager: This an explanation of the smart-boards . Thereis a tool-bar over here . It's quite simple . You have the the pen function , eraser function . It's like a very simple uh paint application . Uh , we {disfmarker} well , we use the same file during uh the whole day , and uhyou can make new sheets by uh by pu puttin pressing on the blank button . It works like this . Oh . {vocalsound} If pen is selected , yes .User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: Oh , nono .User Interface: With that pen ?Project Manager: It's not {disfmarker} But it is pen . It's not working like a pen yet .User Interface: Mm .Project Manager: Huh . Huh .User Interface: Mm .Project Manager: It's doingsome stuff now . So you can use a pen .User Interface: Little bit slower .Project Manager: You can use an eraser . And you can make new uh fi uh new blanks , and you can change uh the line width and the colour of thepen by pressing on forward , which y you have to select pen format . And then select current colour or line width . So , it's quite easy . Uh well , now you're all uh acquainted with the different tools . Right , we're gonnatry out the electronic white-boards . Uh , every participant should draw his favourite animal and some of its favourite characteristics ,User Interface: {vocalsound}Industrial Designer: {vocalsound}Project Manager: onblank sheets with different colours , with different pen widths . Uh , I'll start off then . {vocalsound}Marketing: {vocalsound}Project Manager: I'll use this uh same sheet . Alright . Oh , let me think . Different colours .Oh .Marketing: {vocalsound}Project Manager: Well , I'm gonna draw um a p piranha . Uh , a fish .User Interface: {vocalsound} piranha . Okay .Industrial Designer: {vocalsound}Marketing: {vocalsound}ProjectManager: Uh . {vocalsound}User Interface: {vocalsound} {vocalsound}Project Manager: Mm-hmm . I'm gonna use some different colour {gap} now .User Interface: Oh .Marketing: {vocalsound}Project Manager:Some {disfmarker} a little white . Looks like a fish . Think it is . Oh .User Interface: {vocalsound}Project Manager: Oh . {vocalsound} Uh , colour . This is black ? I think so .User Interface: Yellow {gap}{disfmarker}Project Manager: Oh . Oh , this is just uh {vocalsound} useless uh drawings but {disfmarker}Marketing: {vocalsound}Project Manager: Oh teeth . I need teeth . {vocalsound} Well , they're not supposedto be green , or whatever colour this is .Marketing: {vocalsound}User Interface: Hmm .Project Manager: Okay . What was uh {disfmarker} I have su to sum up its favourite characterisUser Interface: Different .ProjectManager: Well , I like its uh sharp {disfmarker} razor sharp teeth . {vocalsound} Plus , uh the the big uh forehead and uh a small uh , well a small actual face . And I like its overall uh aggressive look and {disfmarker}Well , that's what I like about uh piranha . I think that's kind of what uh the intention should be .User Interface: Okay .Project Manager: Well , who wants to be next ?Marketing: Nobody , I guess . {vocalsound}UserInterface: {vocalsound} I will try . Yeah . I will try . Uh {disfmarker}Project Manager: You go , Guido ? Okay . Uh , make a new sheet . Uh , it's by pressing on blank .User Interface: Blank ?Project Manager: Yep .UserInterface: Okay . Then pen again ?Marketing: {vocalsound}Project Manager: Yep .User Interface: Okay .Project Manager: And uh {disfmarker} so in the format menu you can choose the different uh colours and uh penwidths .User Interface: Okay , um {disfmarker}Marketing: Format .User Interface: {gap} control . Uh {disfmarker} Ah , purple . Um , I don't know what my uh favourite uh animal is ,Marketing: {vocalsound}UserInterface: but the easiest animal I can think is is a bird .Project Manager: {vocalsound}Marketing: {vocalsound}User Interface: Uh I will {disfmarker}Marketing: {vocalsound}Project Manager: {vocalsound}Marketing:{vocalsound} You know , I thought of that actually .User Interface: That's my bird . {vocalsound} {vocalsound} Yeah ?Marketing: Yeah .User Interface: Isn't it quite {disfmarker} it's a little bit light .Marketing:{vocalsound}Project Manager: {vocalsound}User Interface: {vocalsound}Marketing: {vocalsound}User Interface: Uh , another colour maybe . A red one .Marketing: {vocalsound}User Interface: A small one . Uh , linewidth . Two ? Three . Oh that's okay . That's another one .Marketing: {vocalsound}Project Manager: {vocalsound} Well , tell us something about uh your favourite characteristics of these uh particular birds .UserInterface: {vocalsound} Ano {vocalsound} Uh {vocalsound} uh {vocalsound} it's a {disfmarker} {vocalsound}Marketing: Its simplicity . {vocalsound}Project Manager: {vocalsound}User Interface: Yeah , it's uh themost simple uh animal I know , I think .Marketing: {vocalsound}Project Manager: {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound} Um , I don't know . Maybe because uh there's there'ssome s uh free uh maybe in the sky or something like that .Project Manager: Oh , okay . Okay .User Interface: Maybe a little bit . Yeah . I don't know .Project Manager: Okay . No , uh it's clear .User Interface: So {gap}more uh birds ?Project Manager: N no {vocalsound} no .Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: We get your point . Okay . Who wants to be next ?User Interface: {vocalsound}{gap} Okay , {vocalsound} okay , {vocalsound} okay .Marketing: {vocalsound} Yeah , whatever . I'll go next .User Interface: {vocalsound}Marketing: Thanks .User Interface: MMarketing: I haven't got a favouriteanimal too , so {disfmarker}User Interface: Pictionary . {vocalsound}Project Manager: {vocalsound}Marketing: Oh . {vocalsound} What should I draw ?Industrial Designer: {vocalsound}Project Manager: Oh .UserInterface: A cow .Project Manager: {vocalsound}User Interface: {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound} Okay .Marketing: Thank you ,Project Manager: {vocalsound}Marketing: I'lldraw a penguin . {vocalsound} Yeah . {vocalsound} I'll draw a penguin . Whatever . I can't draw , so you can start to laugh already .Project Manager: {vocalsound} I'll do so . {vocalsound}Industrial Designer:{vocalsound}Marketing: Whatever . Something like that .Project Manager: {vocalsound}Industrial Designer: {vocalsound} {vocalsound}Marketing: Come on .User Interface: Yeah , it's little bit hard .Marketing: Mmhmm hmm , orange .User Interface: Orange , of course .Marketing: Whatever .User Interface: {vocalsound}Marketing: {vocalsound} Oh , {vocalsound} it's better than your bird .User Interface: {gap} Uh yeah.Industrial Designer: {vocalsound}Marketing: Everything's better than your bird .User Interface: {vocalsound} Yeah . {vocalsound} True .Marketing: Whatever .User Interface: {vocalsound}Marketing: Hey , it's blue .No . Whatever . Um , I like its ugliness {vocalsound}Project Manager: {vocalsound}User Interface: {vocalsound}Marketing: and uh {disfmarker} Yeah , whatever . The way it walks or whatever .Project Manager: Okay.Marketing: Your turn .User Interface: {vocalsound}Industrial Designer: 'Kay . {vocalsound}Marketing: Drawing . {vocalsound}Industrial Designer: I'm going to draw a cat . I don't know why , but a cat is a very uhsmart animal .Marketing: {vocalsound}Industrial Designer: And you can have them at home .User Interface: {gap}Industrial Designer: Which is not as the case with uh with bingwings and {disfmarker}ProjectManager: {vocalsound} Well , you can have a piranha at home .User Interface: {vocalsound}Marketing: {vocalsound}User Interface: {vocalsound}Industrial Designer: {vocalsound} Ye yes , {vocalsound} yeah .{vocalsound}Project Manager: Huh .Marketing: Or a line .Project Manager: {vocalsound}User Interface: A little bit . {vocalsound}Marketing: I mean a bird . {vocalsound}Project Manager: {vocalsound}User Interface:Yeah . {vocalsound} Don't mess with my birds , yeah .Industrial Designer: It's not very uh {disfmarker} {vocalsound} very good drawn , but you can see a cat from it . {vocalsound}Marketing: Hmm . It's ahandicapped cat .User Interface: {vocalsound} {gap} cat .Project Manager: I don't think uh I don't think uh Darwin would agree with that . {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound}UserInterface: {vocalsound}Industrial Designer: {vocalsound}Marketing: {vocalsound}Industrial Designer: {vocalsound} It's {gap} {disfmarker} {vocalsound}Marketing: {vocalsound}User Interface:{vocalsound}Industrial Designer: {vocalsound} Ah , it's not scared . He's crying but {disfmarker}Project Manager: {gap} . Okay .User Interface: {vocalsound}Marketing: {vocalsound} He's crying because it's uglbecause of his ugliness .Industrial Designer: {vocalsound}Project Manager: {vocalsound} What do you like about it then ?Marketing: {vocalsound}Industrial Designer: {vocalsound} Uh it's i most cats are small .ProjectManager: Oh , okay .Industrial Designer: You can handle them . {vocalsound}Project Manager: {vocalsound} Okay . Okay . Okay ,User Interface: {vocalsound}Marketing: {vocalsound}Project Manager: and then weare uh through the tool training , I guess .User Interface: Okay .Industrial Designer: {vocalsound}Marketing: {vocalsound} I wouldn't call it training , but {disfmarker}Project Manager: Okay , this is uh somethingabout the project finance . The selling price of our remote control is gonna be twenty five Euros . And our profit aim is fifteen million Euros . We're very ambitious on this one . {vocalsound}User Interface:{vocalsound}Project Manager: The market range is international , so it's gonna be sold world-wide , and the production cost should be a maximum of twelve Euro fifty per remote control . So that's clear . {gap}{disfmarker} Yeah ?User Interface: Okay .Marketing: {vocalsound} Alright .Project Manager: Okay , we're now gonna discuss some stuff when {disfmarker} well , we're gonna brainstorm about uh what kind of kemororomo remote control it's gonna be . Uh , well tell me about your experiences with the remote controls . Do you have uh {disfmarker} know what good experiences with remote controls ? Or do they annoy yousometimes ?Industrial Designer: Yes .Project Manager: Are they difficult to understand , or maybe they don't interact with different kind of uh equipment very well ?User Interface: Hmm .Marketing: I don't th I don'tthink the four of us got problems with remote controls ,Project Manager: Yeah , okay .Marketing: but if you see elderly people , all these buttons , and then they buy new T_V_ because their previous one was stolen orwhatever .User Interface: Different .Project Manager: Okay .Marketing: And then a totally different remote control with with different functions on different places , and half of the functions a are removed , or whatever. Uh , so I think what we need is is a clear uh remote control with uh grouped buttons , you know . All th all the buttons which apply to the text functions in in one uh {disfmarker}Project Manager: Different functions ofof uh {disfmarker}Marketing: Well , one area or whatever , not like the button to enter text on top of the remote control and the button to um , yeah , to minimise it to this this {vocalsound} {disfmarker} or whatever oo other functions {vocalsound} totally somewhere else .Project Manager: Okay . Yeah .Marketing: I think we should group them .Project Manager: Okay .Marketing: And same for the for the volume buttons and the thetProject Manager: And uh , is it gonna be a remote control that's um {disfmarker} what it can be used for different kind of equipment , like your T_V_ and your home stereo ?Marketing: Well I was I was thinking uhsince a T_V_ is uh mostly used together with a V_C_R_ or D_V_D_ player or recorder , and not with a stereo , I think it should be good to include functions for V_C_R_s and D_V_D_ players , recorders .ProjectManager: Uh {disfmarker}User Interface: Yeah .Project Manager: Mm-hmm . Mm-hmm . But uh , the D_V_D_ players and home cinema sets often double as stereo hi-fi sets probably .Marketing: Yeah .ProjectManager: It's what , from my experience .User Interface: But isn't it {disfmarker} {vocalsound}Marketing: I don't know . Hi-fi set is uh not often used uh as I know of in combination with television .Project Manager:Okay . But we gonna {disfmarker}User Interface: It's only for television , I thought . Not {disfmarker}Marketing: {vocalsound} Yes .Project Manager: Oh , it is only for televisUser Interface: {gap} I thought it was onlyfor television . So so we probably don't have to have to uh have the functions for D_V_D_ player or V_C_R_ .Marketing: Yes , it is only for television , but uh {disfmarker}Project Manager: So wha what {disfmarker}What wha {vocalsound} what uh what document {disfmarker}Marketing: Well {disfmarker} well we we're gonna brainstorm about that . If we think it's useful , we do it .Project Manager: But , where where did it uh{disfmarker} Where did you find that ?User Interface: Uh , in the email .Project Manager: Oh , okay .User Interface: I thought it said uh {disfmarker}Marketing: That's right . It's a television remote control .UserInterface: Yeah , television remote control .Industrial Designer: Yes , {gap} {disfmarker}Marketing: But I was thinking since it is useful with D_V_D_ {disfmarker}Project Manager: Yeah , but most television remotecontrols support other functions as well . So we can {disfmarker}Industrial Designer: Yes , that's uh something extras .Project Manager: No , we have to think about that .User Interface: True . Yeah .Project Manager:Okay , uh but uh we've gonna put some a uh is is it so user-friendliness , is a is a pri priority in this case , or {disfmarker}User Interface: True .Marketing: Yep .User Interface: Yeah , yeah .Industrial Designer: Yeah.Marketing: Yeah , also no one's gonna buy it .Project Manager: Okay .User Interface: Yeah . True .Industrial Designer: Only the experts . {vocalsound}Marketing: I guess .Project Manager: Well , this the maybe is uhsome aspect of the {disfmarker} uh , or or some point at at which we can excel by making it very useful .Industrial Designer: {gap}Marketing: Yeah .Project Manager: That w Well , then you're you're the usability uhman , so this uh gonna be a very important task for you then .User Interface: {vocalsound} Oh my God . Okay .Marketing: {vocalsound} Yeah .Project Manager: Okay . Well , other ideas ? How can we make it trendyor something ? Do uh by just sh shape and the look of it ?Industrial Designer: Uh , to go with to go with fashion and {disfmarker}Project Manager: Maybe a can opener underneath it ?User Interface: {vocalsound} Forthe bear . Uh {disfmarker}Industrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: {vocalsound} I don't know . Or someth something special , like uh M_P_ three player inside of it , or uh{disfmarker}User Interface: I I uh , no I think it {disfmarker}Project Manager: Oh , well then the production costs are gonna be too high probably .User Interface: Uh , I th I think yo we have to keep it simple , to get awhole market .Marketing: Yeah , way too high . Yep .Project Manager: Okay . Maybe with different type of fronts or uh {disfmarker}User Interface: It's international , so we have to use a standard .Project Manager:Well , m has to be something {vocalsound} spectacular or uh one which makes it {disfmarker}Marketing: Well that's an idea of course , yeah .Project Manager: We gonna skip back to the goals probably . Uh,Marketing: Mm-hmm .Project Manager: original , trendly , and user-friendly {disfmarker} Well , we al also already talked about user-friendliness .User Interface: Hmm .Project Manager: No , well something trendy andoriginal , well that that goes hand in hand I guess . When something is original , it tends to be trendy , probably ,Marketing: {vocalsound} Yeah .Project Manager: or we should make it combination of that . 'Kay , so you{vocalsound} {disfmarker} the um technical part of the process is something you're gonna look after for , so you have to think about what kind of uh equipment you want to uh , you know , you want to manage with it. Well , and that's an important part for you then , with gogors regards to the user-friendly part of it .User Interface: Use friendly . Yep .Project Manager: Well , and you uh should look out for what makes it trendy .


User Interface: Oops .Project Manager: So , hello everyone . {vocalsound} We're here to have a kick-off meeting for the design of a {disfmarker} f for the beginning of new project um {vocalsound} uh remote controlfor the design for a new remote control {vocalsound} . I'm the Project Manager Christa Pavlov and {vocalsound} okay let's begin . {vocalsound}Marketing: {vocalsound}Project Manager: {vocalsound} So I'm firstgoing to do an opening then we get used to one anothers and we speak about this tool we're going to design and try to make a project plan , some discussion and then we talk of uh the next meeting . So um we want toto do a new remote control . It has to be original , trendy and user friendly .Marketing: {vocalsound}Project Manager: Um I think the important points we have to t talk about are uh it's functional design , it's conceptualdesign , and desail detailed design . {gap} and for that we're going um all to work individually and then have meeting during the whole day . Um , so {vocalsound} let's try the whiteboard {vocalsound} .Marketing:{vocalsound} {vocalsound} Wow . {vocalsound}Project Manager: {vocalsound} Um so any of you who want to go .User Interface: Yeah , for favourite animals .Project Manager: {vocalsound}User Interface: It's gonnabe not my favourite one but the one I can draw .Project Manager: {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound} And it's gonna be {disfmarker} you'll try to guess .Marketing: Wow .{vocalsound} {vocalsound} Complex .Project Manager: Wow . {vocalsound}Industrial Designer: {vocalsound}Marketing: Huh ? A cat .Project Manager: {vocalsound}Industrial Designer: No . {vocalsound}ProjectManager: {vocalsound}User Interface: No . {vocalsound}Industrial Designer: {vocalsound}Marketing: No . Darn . {vocalsound} Uh .Project Manager: A rabbit .User Interface: Yes , that's a rabbit .Project Manager:{vocalsound} A rabbit .User Interface: That's my favourite one .Marketing: A what ?Industrial Designer: Rabbit .Marketing: A r a rabbit , oh oh yeah , where is the carrot ? {vocalsound}Project Manager:{vocalsound}User Interface: {vocalsound} That's it .Marketing: Okay {vocalsound} mm-hmm .Project Manager: You want to go ?Industrial Designer: {vocalsound}Marketing: I am not very good at uh {vocalsound}this kind of stuff .User Interface: Hmm . {vocalsound}Industrial Designer: {vocalsound}Marketing: My favourite animal is {disfmarker} {vocalsound}Project Manager: {vocalsound}Industrial Designer: {vocalsound}You waMarketing: {vocalsound}User Interface: Wow . {vocalsound}Project Manager: A humanIndustrial Designer: {vocalsound}Marketing: Guess .Project Manager: {vocalsound} ah .Marketing: {vocalsound} Ahuman , yay . It's a very complex animal {vocalsound}Project Manager: {vocalsound}Industrial Designer: {vocalsound}User Interface: No .Marketing: and um {disfmarker} yeah . Characteristics of this this animal is{vocalsound} dangerous . {vocalsound}Project Manager: {vocalsound}Industrial Designer: {vocalsound}Project Manager: Mm I think you're supposed to , yeah .Industrial Designer: Is the white {disfmarker} okay.Project Manager: Hmm .Industrial Designer: I guess you can {disfmarker} {vocalsound} {gap} . {vocalsound}Project Manager: {vocalsound}User Interface: Wow . That's cobra .Marketing: Ah , a kind of uh snake ?Cobra ?Industrial Designer: Yeah uh not really .Marketing: Exactly {vocalsound} . {vocalsound}Industrial Designer: {vocalsound} Small cobra . {vocalsound}Project Manager: {vocalsound}User Interface: No , it just{disfmarker} small cobra , yeah .Project Manager: {vocalsound} Is that a worm ? Or {vocalsound} {disfmarker} {vocalsound}Marketing: Uh-huh . {vocalsound}User Interface: It's co c quite recognisable .{vocalsound}Industrial Designer: {vocalsound}Project Manager: {vocalsound}Marketing: {vocalsound} What about you uh {vocalsound}Project Manager: {vocalsound} Uh yeah Christa Pavlov {vocalsound} Mm.Marketing: Christa ? {vocalsound}User Interface: Christa {vocalsound} Christa .Industrial Designer: Chris . {vocalsound}Marketing: A fish . {vocalsound}Industrial Designer: Mm .User Interface: Hmm .ProjectManager: Smiling fish {vocalsound} .Industrial Designer: Smile fish . {vocalsound}User Interface: {vocalsound} Okay .Marketing: A smiling fish . {vocalsound} Mm-hmm .Project Manager: Mm-hmm .Marketing: So , wwhiteboard is working ? {vocalsound}Project Manager: Yeah . {vocalsound}User Interface: {vocalsound}Industrial Designer: Yeah . {vocalsound}Marketing: Good . {vocalsound} Next . {vocalsound}Project Manager:Next . Let's talk about money .User Interface: Just tr try to guess who is a User Interface Designer .Marketing: {vocalsound} Yeah , well . {vocalsound}Industrial Designer: {vocalsound}Project Manager:{vocalsound}User Interface: {vocalsound} According to the drawings .Industrial Designer: {vocalsound} Yeah , you're {disfmarker}Project Manager: {vocalsound}Marketing: Not me . {vocalsound}User Interface:{vocalsound} Okay .Project Manager: {vocalsound} So .Marketing: So . Twenty five Euro for a remote control .Project Manager: Yeah , mm that's the price we want to {disfmarker}Industrial Designer: Hmm .ProjectManager: that's the aim for the price for the remote control .Marketing: Okay .Project Manager: We aim to do {vocalsound} this profit . {vocalsound}Industrial Designer: {vocalsound}User Interface: {vocalsound} Onthe international market .Marketing: {vocalsound} 'tis big number .Project Manager: {vocalsound} Yeah . Mm-hmm .Industrial Designer: Yeah , we're to sell two million then .Project Manager: {vocalsound}UserInterface: Wow .Marketing: Mm-hmm .Project Manager: Mm {vocalsound} for a production cost of mm twelve fifty Euros maximum . {vocalsound} 'Kay {vocalsound} . So any of you have experience in remote controls? {vocalsound}Industrial Designer: Mm yeah .Marketing: Uh yes , we have plenty at home .Project Manager: {vocalsound}Industrial Designer: {vocalsound}Marketing: {vocalsound} In fact , my daughter likes l{vocalsound} {gap} {vocalsound} remote controls .Industrial Designer: {vocalsound}Project Manager: {vocalsound} That {disfmarker}User Interface: Mm . To eat ? {vocalsound}Industrial Designer:{vocalsound}Marketing: To eat ? Yeah , mainly , and to break . {vocalsound}Project Manager: {vocalsound} {vocalsound} So that could be a great um {vocalsound} application .Industrial Designer:{vocalsound}Project Manager: Remote controls children proof . Mm mm-hmm .Marketing: Mm-hmm . Yeah .User Interface: Children proof .Marketing: {vocalsound} Ye ye yeah .User Interface: Hmm .Marketing: Soshe likes uh buttons {vocalsound} which make click ,Project Manager: {vocalsound} Okay .Industrial Designer: Yeah , pretProject Manager: {vocalsound}Marketing: so {vocalsound} it has to click .Project Manager: Sothey have to be waterproof maybe ?Marketing: It has to be uh wha {vocalsound} baby proof {vocalsound}Project Manager: {vocalsound} 'Cause they eat {disfmarker} she ate it . {vocalsound}Industrial Designer:{vocalsound}Marketing: yeah {vocalsound} but mainly it has to be very robustProject Manager: Mm-hmm .Marketing: because even if she's not very tall she's uh {vocalsound} high enough so that uh when she throwit away it's uh {disfmarker}Industrial Designer: Yeah .Project Manager: {vocalsound}Industrial Designer: {vocalsound} Ah .Marketing: So it has to be very robust .User Interface: Okay , unbreakable .Marketing:Unbreakable , yeah .User Interface: Uh-huh .Industrial Designer: Yeah , we have some child lock or something , yeah .Marketing: Mm-hmm .Project Manager: Mm-hmm .Marketing: And uh {vocalsound} it has to benice looking ,Industrial Designer: Yeah .Marketing: colourful , maybe {disfmarker}Project Manager: Colourful , yeah mm .User Interface: Colourful ? That's not practical .Marketing: colourful , because uh nobody hascolourful remote controlIndustrial Designer: Yeah .Project Manager: No , that's a good idea .Industrial Designer: Yeah , it's always black or {disfmarker} yeah .Marketing: , they're always black , yeah ,Project Manager:Mm mm-mm .User Interface: No .Marketing: but this one could be I dunno , purple or bProject Manager: Yeah . {vocalsound}User Interface: But how gonna {disfmarker} okay , just uh but it's uh monochrome it's n it'snot like {disfmarker}Industrial Designer: Yeah .Marketing: Yeah , yeah .Project Manager: No ,Industrial Designer: Yeah .Project Manager: because you think , why not .User Interface: Otherwise you will never find it.Marketing: One colour .Industrial Designer: Yeah .Marketing: Yeah , yeah .Industrial Designer: Yeah even we can change colours , no ? Like the uhMarketing: Oh like the phones ,Industrial Designer: like the phonesand these things we c yeah .Marketing: yeah , it could change colours , yeah .User Interface: Cool .Project Manager: Mm-hmm .Industrial Designer: At least for children like one colour and {gap} . {vocalsound}UserInterface: ChMarketing: Yeah . {vocalsound}Project Manager: Good idea .Marketing: Good .Industrial Designer: And it should be really {gap} small and {gap} .Project Manager: Small also ? Don't you think{disfmarker}Industrial Designer: Huh not so big like {disfmarker} yeah .Project Manager: No uh , not too much buttons or {disfmarker} mm .Industrial Designer: Yeah , not too much buttons and{disfmarker}Marketing: {vocalsound} Should it be , y you know these uh remote controls where um they are what they call a universal ret remote controlProject Manager: Mm-hmm .Marketing: so y you can decidethat now it's the remote control for the television , then it's the remote control for the the sound system , or for your refrigeratorIndustrial Designer: Uh . Yeah .Project Manager: {vocalsound} {vocalsound} Yeah,Industrial Designer: {vocalsound}Marketing: {vocalsound} whatever {vocalsound}Project Manager: that's {disfmarker}Marketing: I dunno if it's {disfmarker}Project Manager: {vocalsound}Marketing: Or if we shouldhave a targeted re remote control .Project Manager: Okay .Marketing: {vocalsound} So colour , robustness , easy to use , size ,Project Manager: So , I think there's {disfmarker}Marketing: yeah , size matters , yeah .{vocalsound}Industrial Designer: Yeah . Colour , {vocalsound} size , shProject Manager: So you you think it's better if small than bigger .Industrial Designer: Yeah , maybe at least n not bigger than this I guess .{vocalsound}Marketing: Mm .User Interface: Yeah , but without any extremes like n not of this size , not too large . Okay .Marketing: {vocalsound}Project Manager: No , not too small , yeah .Industrial Designer: Yeahyeah , at least it should hold in your hand n properly , like {gap} .Marketing: Yeah .Project Manager: Hmm .User Interface: Yeah , like a palm sized .Industrial Designer: Yeah . {vocalsound}User Interface: Just to holdit .Marketing: Mm .Project Manager: Okay .Marketing: But uh what would be different from this , from the others ? I dunno if {vocalsound} {disfmarker}Industrial Designer: Uh maybe we can change the colours that{disfmarker} at least the frame . Mm . S so then it depends {disfmarker}Marketing: Yeah , at least the colour would be different .Industrial Designer: you are to {disfmarker}Project Manager: Mm .Industrial Designer:Mm I mean you c you can easily remove the frame {gap} .Marketing: I think one thing important for instance in this remote control if you remember when people use it they're {disfmarker} they never find a goodbutton in the right place .Project Manager: Mm-hmm .Industrial Designer: Yeah , yeah .Marketing: For some reason they they they click the off button when they want to use the {disfmarker}Industrial Designer: Yeah .Yeah .Marketing: So there's a problem in the design of that kind of remote control somehow ,Project Manager: Mm . So , some kind of idea uh with um um {vocalsound} cellular phone with a a screen that will tell youwhat {disfmarker}Marketing: I dunno {gap} .User Interface: No ,Project Manager: no .User Interface: no screens , it's too complex .Project Manager: Okay .Industrial Designer: Mm . {vocalsound} Too expensive ,yeah .Marketing: {vocalsound} Too expensive for twelve Euro ?User Interface: And n maybe not too expensive ,Project Manager: And too expensive .User Interface: well it's not my problem , but well okay .Marketing:Ah .User Interface: But no screens on remote controls .Project Manager: Mm .Marketing: Mm-hmm . I thought it could be only a screen {vocalsound} which would change depending on uh uh the use or even the user.User Interface: Mm-hmm .Marketing: So ma I prefer to have the off button at the top right ,Industrial Designer: Ye yeah .Marketing: so I would have my own design of the remote control because it's in fact just a a fulltouch screen remote control ,Industrial Designer: Hmm .Marketing: if you {disfmarker} if you like .Industrial Designer: I mean it it's likeMarketing: I don't know if it makes sense , but {disfmarker}Project Manager:Mm-mm .Industrial Designer: {disfmarker} it's like two types no ? {vocalsound} people are right handed or left handed so y because I am left handed I use like this , say if you're right handed you use likethisMarketing: Yeah , for instance , mm .User Interface: Mm-hmm , mm-hmm .Project Manager: Mm-hmm . Mm mm mm .Industrial Designer: or {disfmarker} so tha your switch on and off should be onMarketing: Mm.Project Manager: So adaptable {vocalsound} {disfmarker} yeah something {disfmarker}User Interface: Adaptable . Alright , good ,Industrial Designer: {disfmarker} yeah .Marketing: Maybe , if if it's possible , yeah.Project Manager: yeah .Industrial Designer: Mm {vocalsound}User Interface: so how many actions do we need to implement in it ?Industrial Designer: huh .User Interface: On off ?Industrial Designer: Maybe I thinkeven we can keep two switches and then we can uh only make one working .Marketing: {vocalsound} Yeah .Industrial Designer: We can adapt only one switch , suppose here like we can make two switches and if I'mleft-hander I use this switch to follow the main operations .User Interface: I mean if it's less than three uh then we can make it uh like aIndustrial Designer: Two .Marketing: Three buttons you mean ?User Interface:{vocalsound} like three mental states ,Project Manager: Three option .User Interface: yeah you know what I mean ,Marketing: Ah . {vocalsound}Project Manager: {vocalsound}User Interface: we can just make ituhIndustrial Designer: {vocalsound} {vocalsound} Yeah . Yeah .Project Manager: Um .User Interface: controlled by a brain , huh ? {vocalsound}Project Manager: Mm-hmm .Industrial Designer:{vocalsound}Marketing: {vocalsound} Mm-hmm , yeah , sure . {vocalsound}Project Manager: {vocalsound} Maybe if it's more , if there is a software insideIndustrial Designer: {vocalsound}Project Manager: that askyou three {disfmarker}User Interface: Mm-hmm .Project Manager: Hmm .Industrial Designer: {vocalsound}Marketing: {vocalsound} {vocalsound} {disfmarker}Project Manager: {vocalsound} If it {disfmarker} if wewant a r universal remote control that we sa like we say before it may may need more than three mm three button , three mm possibilities , ye yeah .User Interface: Sh sure , sure .Marketing: Yeah , more than threeactions that you may want to do at a given time .Industrial Designer: Mm yeah . Yeah . {vocalsound}User Interface: But for standard actions you usually what do you do , you change channels , you adjust volume , andnothing else .Marketing: Yeah but for instance when you change channels you can have {disfmarker} you can just go to the next one or go to channel twenty five .Industrial Designer: Mm . Yeah .Project Manager: Mm .{vocalsound}Marketing: And that's already more complex to go to channel twenty five . {vocalsound}User Interface: Mm-hmm .Project Manager: {vocalsound}User Interface: You do this ?Industrial Designer: Yeah{vocalsound} .Marketing: Uh no .User Interface: I usually just change channels .Industrial Designer: {vocalsound}Marketing: {vocalsound} Because I'm only using three or four channels but {disfmarker}{vocalsound}Industrial Designer: {vocalsound} Yeah . But they keep generally their t slash slash uh this thing and then the dash dash and then you can put {disfmarker} yeah , you can only have one bit .ProjectManager: Yeah . I change channel like this , m uh I want to go to twenty five , and then to ten , uh-huh mm yeah .Industrial Designer: Dash .Marketing: And then back to the one I was before ,Project Manager: Also wecan be here {disfmarker}Marketing: so there's {disfmarker} whichever it was .User Interface: Uh-huh .Industrial Designer: Yeah you canProject Manager: yeah , that would be cool .Industrial Designer: {disfmarker}yeah .User Interface: Go back button is good .Industrial Designer: Yeah .Marketing: Yeah . Uh uh we had that in in other countries .User Interface: I once had it .Industrial Designer: Yeah yeah , the previous button is{gap} .Project Manager: Mm {vocalsound} yeah .Marketing: {vocalsound} Yeah e even the history so you could like uh undo {vocalsound} previous of the previous . {vocalsound}User Interface: Mm-hmm .IndustrialDesigner: Uh , okay . {vocalsound}User Interface: History . {vocalsound}Industrial Designer: Oh {vocalsound} uh {vocalsound} .Project Manager: {vocalsound}Marketing: Then you can watch what your {disfmarker}ah you could also record your {disfmarker} record your {vocalsound} sequence of actions ,Industrial Designer: Uh .Project Manager: {vocalsound}Industrial Designer: Yeah . {vocalsound} {vocalsound}Marketing:{vocalsound} that becomes more complex ,Project Manager: {vocalsound}Industrial Designer: {vocalsound}Marketing: but you could look at what uh the other people have used there or {disfmarker} {vocalsound}remote controls .Industrial Designer: Yeah yeah , what the {disfmarker} which channels the viewer {disfmarker} {vocalsound}Project Manager: Mm-mm .Marketing: {vocalsound} Yeah {vocalsound}Project Manager:{vocalsound} Okay .Marketing: maybe it's a {disfmarker}Project Manager: So I think we have full of idea .Marketing: Okay .Project Manager: Um we're going to meet again in thirty minutes and uh I want you to mm{vocalsound} work on these ideas and try to make a uh {vocalsound} the ones , {vocalsound} make um {disfmarker} to decide what what are the ones important and what are the one that we don't want .{vocalsound} And um m maybe more in the technical parts what uh do we want to do . Um . {vocalsound} So um your personal coach will send you some instruction for for this thirty minutes .Marketing: So what doesM_E_ means ? M_E_ the user requirements ? Or that's uh that's for us ?User Interface: Market Expert .Project Manager: Mm . {vocalsound}Industrial Designer: Marketing {disfmarker} yeah {vocalsound} {gap}.Marketing: Uh that's me .User Interface: {vocalsound}Marketing: {vocalsound} Oh , of course {vocalsound} yeah , the user requirement specifications , uh-huh , yeah .Project Manager: Mm-hmm .Marketing: Okay .{vocalsound} I'll think of that .Project Manager: Mm okay . So .Marketing: So ?Project Manager: I think that's all .Marketing: Meeting's over ?Project Manager: Yeah .User Interface: Okay .Marketing: Great .IndustrialDesigner: Thank you .Marketing: Thank you .Project Manager: See you in thirty minutes .User Interface: Thank you everybody .


User Interface: Okay .Industrial Designer: Okay , almost there .Project Manager: Okay . We'll sta I'll use the PowerPoint , I guess . How was that , was that fun ?User Interface: Mm . Very fun .Industrial Designer: Yeah, yeah .Project Manager: {vocalsound} Okay . Uh oh I've forgotten to mail you the minutes , but I will do .Industrial Designer: Okay .Marketing: Hmm .Project Manager: {vocalsound} Upsidaisy . {vocalsound} Um{vocalsound} {vocalsound} Um we {disfmarker}Marketing: E excuse me I forgot myProject Manager: Yeah .Marketing: copy . {gap}Project Manager: Alright , okay , yeah .Industrial Designer: {vocalsound}ProjectManager: He's gonna get his pen .User Interface: Oh right . Okay .Project Manager: Um {vocalsound} Will you guys first with your prototype um before we get to the good news ?Industrial Designer: Yeah , there's goodnews ?Project Manager: Uh {vocalsound} {vocalsound}Industrial Designer: Oh .User Interface: Mm .Project Manager: we have budget problems .Industrial Designer: Oh . Cutbacks .Project Manager: I'm afraid you'reall sacked . Oops .Industrial Designer: {vocalsound}Project Manager: I don't even have this on . {vocalsound}Industrial Designer: Hmm .Project Manager: {vocalsound} {vocalsound} Okay , have you got apresentation to make ?Industrial Designer: Okay .Marketing: No , not mine yet .Project Manager: No . OkayIndustrial Designer: Oh .Project Manager: so it's just your your show .Industrial Designer: Um maybe weshould bring {gap} so that the camera can see {gap} . Yeah .Project Manager: {vocalsound}User Interface: Okay . Sure .Industrial Designer: Okay .Project Manager: {vocalsound}User Interface: We made three foryou .Project Manager: Three ? Oh .User Interface: Um one's based on the banana , one's based on the tomatoProject Manager: Tomato ? What tomato ? {vocalsound}User Interface: and the other one is stMarketing:{vocalsound}Industrial Designer: {vocalsound}Project Manager: I don't recall a tomato . {vocalsound}User Interface: Look . Oh yeah , well yeah , we had v some red left over .Project Manager: Ah I see , okay .{vocalsound}User Interface: So . Okay , so this is the um non to non uh no buttons one , or as mm few buttons as possible ,Project Manager: Mm-hmm .User Interface: mainly speak recognition . The yellow there isthe umProject Manager: Logo .User Interface: the slogan , yeah ,Project Manager: Okay , brilliant .User Interface: that we need to incorporate , it's very simple . If you do need buttons , you can flip it over , and there'ssome there ,Project Manager: Okay .User Interface: um but mainly it's speech recognition .Project Manager: Okay , so the buttons would be like , you know individual users , or {disfmarker}User Interface: Yeah.Project Manager: Yeah .User Interface: Yeah and {vocalsound} yeah they might project things onto the screen which you can do on there .Project Manager: Alright , okay .User Interface: Mm I'm not sure about that .Um and this one is the one w more like the one w that we looked at earlier .Project Manager: Right .User Interface: {vocalsound} Yeah , you guys can have a look at that if you want .Project Manager: That's groovy .{vocalsound}Industrial Designer: {gap}Marketing: Yeah . {vocalsound} Uh can I have {gap}Project Manager: {vocalsound} Well I like the feel of it , I like the feel of it .User Interface: Yeah , sure . Um that one is{disfmarker}Marketing: Oh sorry s {vocalsound}User Interface: Oh no , it's delicate .Project Manager: At Oh dear .Industrial Designer: {vocalsound}Marketing: {vocalsound}User Interface: That's that's already got itsstand that one . That's it stand .Project Manager: Alright , okay .User Interface: It does also lie flat , but that's the that yellow stand there represents the the charging stand .Project Manager: Okay , brilliant mm .UserInterface: Um the black on the back is the slogan .Project Manager: Okay , nice and obvious there {vocalsound} ,User Interface: Uh yeah , that {gap} {disfmarker}Marketing: {vocalsound}User Interface: Well , we didthink of that .Project Manager: if it's standing up , I guess , yeah .User Interface: Yeah , if it's standing up it's it's on there , but also we're gonna have the company name on the front , which is the little black kind ofline in the middle .Project Manager: Oh right , okay , brilliant . Like that from its centre .User Interface: So um and that's the um transmit the L_E_D_ thing . These are the s two scroll ones which we thought could bechannel up and down and volume up and down . We n were weren't sure about putting them there , because um i it's it kind of could get bashed .Project Manager: Where you're , yeah , uh were you're holding it kind of{disfmarker}User Interface: Yeah . Well , if you hold it , you can {disfmarker} you all can hold it , is {disfmarker} it does actually feel quite ergonomic ,Project Manager: Mm-hmm .User Interface: if you've got smallhands .Project Manager: Yeah . {vocalsound}Industrial Designer: Mm .Marketing: {vocalsound}Project Manager: Okay .User Interface: {vocalsound} Um , obviously I don't think that's real sized {gap} .ProjectManager: Yeah , okay .User Interface: It would have to be a bit bigger .Project Manager: Yeah , scale model , yeah .User Interface: Okay . Um that's a speaker at the top , so you can speak into it like a littlewalkie-talkie as well for speak recognition .Project Manager: Mm-hmm .User Interface: Um and {vocalsound} um then the buttons . Yeah kind of self-explanatory , just buttons whenever you need them . Tried to keepit simple . Oh that's the charging base prongs at the bottom .Project Manager: {vocalsound} Alright , excellent .User Interface: {vocalsound} We used those {gap} . And um then the big red button in the middle is theon and off one .Project Manager: Okay .User Interface: It's not in the traditional place ,Project Manager: No .User Interface: but um it's quite an obvious place .Project Manager: It's out of the way as well , I suppose ,so . Excellent .User Interface: So {vocalsound} there we go and and um we have the banana-based one too .Industrial Designer: Oh yeah , yeah .Project Manager: Yep . {vocalsound}Industrial Designer: This one is uh, I suppose for the younger audiences .User Interface: {vocalsound}Industrial Designer: A a more friendly type of {disfmarker}Project Manager: Okay , {vocalsound} so so Barney the banana {gap} .IndustrialDesigner: Right , right . It's to uh induce more television watching I suppose or {disfmarker}Project Manager: Ah excellent , just what we need .Industrial Designer: Yeah .User Interface: Yeah .Industrial Designer: Sayit for the camera .Project Manager: {vocalsound} Lo Sort of Loch Ness banana . {vocalsound}User Interface: {vocalsound}Marketing: Mm-hmm .User Interface: Mm-hmm .Industrial Designer: Right , right .ProjectManager: Cool {gap} yeah . Well , nice to have uh options at least .Industrial Designer: Yep . {vocalsound}User Interface: Yeah .Project Manager: 'Kay and {disfmarker}User Interface: {vocalsound} So are there anyum improvements or issues or {disfmarker} {vocalsound}Industrial Designer: It won't stand .Project Manager: Oh there are issues , oh there are issues .Industrial Designer: {vocalsound} Just let it lie down , it wontstand . {vocalsound}User Interface: {vocalsound}Project Manager: Um main problem that we have unfortunately being finance .Industrial Designer: {vocalsound}User Interface: Oh .Project Manager: Uh , let's justenter in the um evaluation criteria .Industrial Designer: {vocalsound}Project Manager: Um {vocalsound} unfortunately the unit we are currently going to produce minus the extra scroll buttons , uh it's gonna cost usfourteen point six Euros .Marketing: Mm .User Interface: Oh .Project Manager: So we have toIndustrial Designer: What's on the uh on the left ? {gap}Project Manager: rea Sorry , I've accidentally highlighted somehow{disfmarker} Um . {vocalsound} There we go .Industrial Designer: Okay .Project Manager: Oh god , why is it doing that ?User Interface: Ooh .Project Manager: There we go . {vocalsound} So basically , um in order tosave our two Euros um I was thinking that we could have essentially the same shape , but just have it flattened .User Interface: Mm-hmm .Project Manager: Um .User Interface: More like a traditional remote control.Project Manager: Yeah , I mean it's already got a kind of cool shape , so but it wouldn't have to be curved sort of in and out .User Interface: Mm-hmm . Mm-hmm .Project Manager: And by doing so {disfmarker} Oh no, hold on . Doesn't save us quite as much . I don't know what's going on with this again .Industrial Designer: W why is the uh double curved two of them ?Project Manager: Oh , good point .Marketing: And double curveon both sides ?Project Manager: Um .Marketing: Curve {vocalsound} . Yeah , this is double-curve ,Project Manager: That's {vocalsound} sort of curve in and out .Marketing: no ?Industrial Designer: Is iMarketing: Thisis double-curve . It {disfmarker} This one is single curve .Industrial Designer: Mm .Marketing: 'Cause this is single curve , this is curved on both sides . So double-curve .Project Manager: No , I think it means doublecurved as in umUser Interface: Like an S_ shape .Project Manager: like uh {gap} a single curve on that bottom half , and the double curved would be if it was that similar curve upward .User Interface: Okay .ProjectManager: Okay , I might be wrong though .Marketing: Like this , one curve on this side , one curve on that side .Project Manager: I don't think that counts as a curve , I think that's just a shape .Marketing: Hmm .Hmm .Industrial Designer: {vocalsound}Project Manager: A curvature is like the {disfmarker} this case .User Interface: Okay .Marketing: Maybe .Industrial Designer: {vocalsound} 'Cause that's the uh the biggestexpense there , right .User Interface: Okay .Industrial Designer: {gap} got two of them {disfmarker}Project Manager: Yeah , and why why I've got it two , I don't know , I can't seem to select any more however.Industrial Designer: Okay . Well we can work around that um {disfmarker} {vocalsound}Project Manager: {vocalsound}User Interface: Mm-hmm .Project Manager: Right . No .Industrial Designer: {vocalsound} Cutthings out . But you think it should be one .Project Manager: It's meant to be one , yeah , I don't know why I put two in there ,Industrial Designer: Okay .Project Manager: but um {disfmarker} Hold on till I find it , Ithink this shift button might be stuck again . No maybe the shift button's stuck in .Industrial Designer: Yeah .Marketing: Mm .Project Manager: {vocalsound} Um okay , so that would take away three , which would giveus {disfmarker}Marketing: Should {disfmarker}Industrial Designer: {vocalsound}Project Manager: Oh that's fine .Industrial Designer: Yeah , so we're {disfmarker} {vocalsound}Project Manager: Eleven uh elevenEuros sixty .User Interface: Cool . Cool .Project Manager: Um {vocalsound}User Interface: So we could even add something .Project Manager: We cou Oh not quite , have the scroll-wheel , unfortunately .IndustrialDesigner: We should fire the accountants .Project Manager: What ?Industrial Designer: Fire the accountants . {vocalsound}Project Manager: {vocalsound} {vocalsound}User Interface: {vocalsound}IndustrialDesigner: Ah yeah , we could add things .Project Manager: {vocalsound}Industrial Designer: Maybe if you click back in that bottom right cell , where you're starting from , and then use the arrow keys .Project Manager:Yeah .Industrial Designer: Does that work ?Project Manager: Yeah , I know , that just extends it as well .Industrial Designer: No mm {vocalsound} .Marketing: Uh you can do one thing {gap} .Project Manager: I don'tknow .Marketing: You just select one box outsi yeah , this box . Then move it with the help of this {disfmarker} Okay .Project Manager: It {disfmarker} One of the buttons is sticking , I don't know {gap} .Marketing:{vocalsound} Just uh just uh {disfmarker} Okay , just a minute . Okay . No input , like this . {vocalsound} Shift . No it's not .Project Manager: No , it's 'cause the uh the shift button's stuck , or something .Marketing:Yeah , it's not working .Industrial Designer: Is it the other shift button maybe ?Marketing: Should we ask MeliProject Manager: {vocalsound}Marketing: Should we ask our technical expert Melissa ?Project Manager:{vocalsound} No that's fine . Um we've worked out what it would be anyway .Industrial Designer: {vocalsound} Did you try both shift buttons ? It could be the other side .Project Manager: Yeah .Industrial Designer:{vocalsound}Project Manager: Cancel . Piss off .Industrial Designer: That's too bad .Project Manager: Oh well , never mind . Um {vocalsound} . Right , so that's finances and I dunno what we {disfmarker} what couldwe reckon we could add ? UmUser Interface: Well maybe we could add something , but maybe if {disfmarker}Project Manager: Well I suppose that's our that's that's our design that we've got . So {disfmarker}UserInterface: What do you th We're trying to save money , so . Yeah , if we're happy with the design there's no point in spending money , if we don't have to .Project Manager: Yeah .User Interface: But if there is anythingyou think we've missed out there , then , you know , feel free to add it . Maybe {disfmarker} I mean obviously it would be bigger so there might be more space for the the slogan on the front ,Project Manager: Yeahyeah .User Interface: because it's not in an ideal place right now .Project Manager: Well that's that's uh {disfmarker} Okay , so project evaluation . We have under twelve {vocalsound} Euros fifty . Project process , howdo we think that went ? Are we happy ?Industrial Designer: Oh .User Interface: Mm .Industrial Designer: Yeah I think we have a a winning product .Project Manager: {vocalsound} {vocalsound} Okay . {vocalsound}Evaluation . Oh we've been writing this up for m months .User Interface: I think it went quite smoothly .Project Manager: Uh room for creativity , were we happy with that ?User Interface: W I think we were verycreative .Industrial Designer: {vocalsound}Project Manager: No , I mea I think it means sort of individually .User Interface: Oh right , okay .Project Manager: Yes , no , maybe ?User Interface: Mm-hmm .ProjectManager: Okay . Groovy . So uh we're just gonna . Uh yeah , okay . Teamwork ? Leadership , sorry .Industrial Designer: Great leadership . {vocalsound}User Interface: Excellent leadership . {vocalsound}Marketing:{vocalsound}Project Manager: Thank you very much . You're all get you're all getting a raise . Uh teamwork . I thought went well .Industrial Designer: Yeah , yeah .Marketing: Yeah .Project Manager: Yeah .UserInterface: Yeah , everyone got enough input , I think .Project Manager: Uh and well means , yeah .Industrial Designer: {vocalsound} {vocalsound}Marketing: Yeah , we {gap} {disfmarker}Project Manager: Thetechnical stuff was brilliant .Marketing: {vocalsound}Project Manager: {vocalsound} Let's buy more .User Interface: Yeah .Marketing: Yeah .Project Manager: {vocalsound} Uh Right . UmIndustrial Designer:{vocalsound} These pens are are neat though .Project Manager: I don't know what , new ideas found , means , to be honest .Marketing: {vocalsound} Yeah , these are new ideas , like glow-in-the-dark or somethinglike that . We discussed all the new ideas , but of course we couldn't reach any proper goals , we couldn't use these {gap} , but we h we are using these scroll buttons like this . These are new ideas we And new shapes, everythingProject Manager: Mm-hmm .User Interface: Mm-hmm .Marketing: . At le {vocalsound}Project Manager: Mm 'kay . Groovy .User Interface: Yeah .Marketing: Yeah .Project Manager: So just general thumbsup for all of us then .Industrial Designer: {vocalsound}Marketing: Hmm .Project Manager: That kind of unfortunately is too quick .Marketing: Hmm .User Interface: Okay .Industrial Designer: Okay .User Interface: Wellum .Industrial Designer: {vocalsound}Project Manager: {vocalsound} Uh {vocalsound} . I suppose yeah . Um .Industrial Designer: Uh so let's talk about our bonuses and the raises we're getting for this , right .{vocalsound}Project Manager: {vocalsound} That's it , um I think another couple of days holiday pay might be well in order for all of you .User Interface: {vocalsound}Marketing: {vocalsound} {vocalsound}UserInterface: Mm .Industrial Designer: Right , right .Project Manager: Uh {disfmarker} {vocalsound} Let's see if I can get this bloody thing to work .Industrial Designer: Uh maybe we should start cleaning up the clay.Project Manager: Whoops . {vocalsound}User Interface: {vocalsound} Yeah , maybe .Industrial Designer: {vocalsound}Marketing: So {disfmarker}Project Manager: Does it go back in , does it ? Reusable .IndustrialDesigner: {gap}User Interface: {gap}Industrial Designer: Something we should get {gap} .Project Manager: I don't know what this is but it's really really annoying .Marketing: So {vocalsound} {disfmarker} Uh Brian ,have you have you finished ?Project Manager: Uh-huh .Marketing: Uh mine needs also this .Project Manager: Um I have , yes .Marketing: At last mine is also the presentation .Project Manager: Huh ? Oh right , okay ,you've got more , okay .Marketing: {vocalsound} Yeah , yeah .User Interface: Oh , you got a presentation ,Project Manager: Sorry uh .User Interface: sorry .Industrial Designer: Oh okProject Manager: It didn't botherto tell me that on thisMarketing: SIndustrial Designer: {vocalsound}Marketing: {vocalsound}Project Manager: thing . Is it ? Okay .Marketing: Uh {vocalsound} is the project evaluated , that is mine .Project Manager:{vocalsound} Doesn't tell me . {vocalsound} Oh you're doing that . {vocalsound}Marketing: Yeah .Project Manager: We evaluated ourselves , we thought we were great . {vocalsound}Marketing: {vocalsound}UserInterface: Yeah .Industrial Designer: {vocalsound}Project Manager: {vocalsound}Industrial Designer: Uh .User Interface: Mm , love to eat that now .Industrial Designer: Anybody {vocalsound}User Interface: Kind of agreen banana now .Project Manager: Mm .Industrial Designer: Clay covered banana .User Interface: It's {disfmarker} this as well , sorry , we forgot to mention it'll be made out of kind of a rubbery latex , new materialthat we've got .Project Manager: O okay , hold on .User Interface: {vocalsound} I've got .Industrial Designer: {gap} blue .User Interface: {gap}Project Manager: {vocalsound} I wonder w which cell do I want .{gap}Industrial Designer: It's fun to touch .User Interface: Yeah .Marketing: {vocalsound} So . Yeah .Project Manager: Okay , I didn't realise you had that bit . {vocalsound}Marketing: {vocalsound} So .UserInterface: Oh could you pass the tomato please .Project Manager: {vocalsound}User Interface: Sorry . Thank you .Marketing: So now is the final evaluation , final evaluation of the uh uh of our product . How we aregoing to {disfmarker} {vocalsound}User Interface: Mm-hmm .Marketing: means uh at what standard what standard {disfmarker} whether it meets our standards or not . How mu What rating we will give to theseproducts . So of course this is {disfmarker} will be a team work , w we together have to decide wha what rating we will give to this product and everything . So what methodology I will tell you on what basis we aregoing to discuss all this .Project Manager: Okay .Marketing: We will give the rating to this product based on the user requirements , whether it meets the user requirements or not , this product . Then trends , whether itis as {gap} fashion trends or not ? Means {vocalsound} because we have already stated that people do prefer fashionable things nowadays .User Interface: Mm-hmm .Marketing: So this is also an important factor forour evaluation also . Then marketing strategy of the company . As we have already discussed that our company is quite {gap} in the market , not only in terms of providing quality products , not only in pro providinglatest technologies , but also in terms of providing environmental sUser Interface: Sorry {gap} . Sorry ,Marketing: Yeah .User Interface: carry on . {vocalsound}Marketing: So {vocalsound} but also in terms ofproviding environmental safe products , uh yeah like uh keeping uh keeping in mind all the safety issues . So {disfmarker} Now comes the criteria rating with seven point scale . I'm having this scale this scale ,ProjectManager: Okay .Marketing: so we have to do it on a board .User Interface: Mm-hmm .Project Manager: {gap}Marketing: {gap} the user requirem I think .Project Manager: Alright , okay .User Interface: Okay .ProjectManager: The board working again , is it ?Industrial Designer: {vocalsound} Do we have the uh the marker for the board ?Project Manager: {vocalsound}Marketing: {gap}Project Manager: {vocalsound} Uh .UserInterface: Um .Industrial Designer: There it is .Marketing: {vocalsound} Thank you .Project Manager: {vocalsound} {gap}Marketing: So .User Interface: {vocalsound}Marketing: {vocalsound} So these are the three