| {"alignments": [["Well,", [0.28, 0.52], "SPEAKER_MAIN"], ["one", [0.6, 0.9], "SPEAKER_MAIN"], ["common", [0.9, 1.24], "SPEAKER_MAIN"], ["mistake", [1.24, 1.7], "SPEAKER_MAIN"], ["is", [1.7, 1.96], "SPEAKER_MAIN"], ["not", [1.96, 2.16], "SPEAKER_MAIN"], ["having", [2.16, 2.44], "SPEAKER_MAIN"], ["a", [2.44, 2.78], "SPEAKER_MAIN"], ["clear", [2.78, 3.04], "SPEAKER_MAIN"], ["target", [3.04, 3.5], "SPEAKER_MAIN"], ["audience.", [3.5, 4.08], "SPEAKER_MAIN"], ["You", [4.62, 4.82], "SPEAKER_MAIN"], ["know,", [4.82, 4.98], "SPEAKER_MAIN"], ["they", [5.02, 5.18], "SPEAKER_MAIN"], ["might", [5.18, 5.4], "SPEAKER_MAIN"], ["just", [5.4, 5.64], "SPEAKER_MAIN"], ["try", [5.64, 5.82], "SPEAKER_MAIN"], ["to", [5.82, 5.98], "SPEAKER_MAIN"], ["appeal", [5.98, 6.26], "SPEAKER_MAIN"], ["to", [6.26, 6.5], "SPEAKER_MAIN"], ["everyone,", [6.5, 6.94], "SPEAKER_MAIN"], ["but", [7.26, 7.46], "SPEAKER_MAIN"], ["that's", [7.46, 7.82], "SPEAKER_MAIN"], ["really", [7.82, 8.08], "SPEAKER_MAIN"], ["hard", [8.08, 8.3], "SPEAKER_MAIN"], ["to", [8.3, 8.44], "SPEAKER_MAIN"], ["do", [8.44, 8.66], "SPEAKER_MAIN"], ["effectively.", [8.66, 9.22], "SPEAKER_MAIN"], ["Another", [9.78, 10.1], "SPEAKER_MAIN"], ["is", [10.1, 10.4], "SPEAKER_MAIN"], ["overspending", [10.4, 10.9], "SPEAKER_MAIN"], ["on", [10.9, 11.22], "SPEAKER_MAIN"], ["advertising", [11.22, 11.72], "SPEAKER_MAIN"], ["without", [11.72, 12.08], "SPEAKER_MAIN"], ["proper", [12.08, 12.5], "SPEAKER_MAIN"], ["research.", [12.5, 13.04], "SPEAKER_MAIN"], ["They", [13.06, 13.6], "SPEAKER_MAIN"], ["could", [13.6, 13.82], "SPEAKER_MAIN"], ["end", [13.82, 14.1], "SPEAKER_MAIN"], ["up", [14.1, 14.24], "SPEAKER_MAIN"], ["wasting", [14.24, 14.58], "SPEAKER_MAIN"], ["a", [14.58, 14.7], "SPEAKER_MAIN"], ["lot", [14.7, 14.88], "SPEAKER_MAIN"], ["of", [14.88, 14.94], "SPEAKER_MAIN"], ["money.", [14.94, 15.36], "SPEAKER_MAIN"], ["Another", [15.96, 16.28], "SPEAKER_MAIN"], ["pitfall", [16.28, 16.78], "SPEAKER_MAIN"], ["is", [16.78, 17.0], "SPEAKER_MAIN"], ["not", [17.0, 17.18], "SPEAKER_MAIN"], ["using", [17.18, 17.5], "SPEAKER_MAIN"], ["social", [17.5, 17.98], "SPEAKER_MAIN"], ["media", [17.98, 18.26], "SPEAKER_MAIN"], ["right.", [18.26, 18.72], "SPEAKER_MAIN"], ["Social", [19.28, 19.68], "SPEAKER_MAIN"], ["media", [19.68, 19.98], "SPEAKER_MAIN"], ["can", [19.98, 20.18], "SPEAKER_MAIN"], ["be", [20.18, 20.32], "SPEAKER_MAIN"], ["a", [20.32, 20.5], "SPEAKER_MAIN"], ["great", [20.5, 20.72], "SPEAKER_MAIN"], ["tool", [20.72, 20.94], "SPEAKER_MAIN"], ["for", [20.94, 21.18], "SPEAKER_MAIN"], ["early-stage", [21.18, 21.84], "SPEAKER_MAIN"], ["startups,", [21.84, 22.42], "SPEAKER_MAIN"], ["but", [22.56, 22.88], "SPEAKER_MAIN"], ["if", [22.88, 23.0], "SPEAKER_MAIN"], ["you", [23.0, 23.12], "SPEAKER_MAIN"], ["don't", [23.12, 23.3], "SPEAKER_MAIN"], ["use", [23.3, 23.54], "SPEAKER_MAIN"], ["it", [23.54, 23.76], "SPEAKER_MAIN"], ["strategically,", [23.76, 24.28], "SPEAKER_MAIN"], ["like", [24.28, 24.78], "SPEAKER_MAIN"], ["posting", [24.78, 25.16], "SPEAKER_MAIN"], ["at", [25.16, 25.36], "SPEAKER_MAIN"], ["the", [25.36, 25.5], "SPEAKER_MAIN"], ["wrong", [25.5, 25.72], "SPEAKER_MAIN"], ["times", [25.72, 26.08], "SPEAKER_MAIN"], ["or", [26.08, 26.3], "SPEAKER_MAIN"], ["not", [26.3, 26.54], "SPEAKER_MAIN"], ["engaging", [26.54, 26.84], "SPEAKER_MAIN"], ["with", [26.84, 27.04], "SPEAKER_MAIN"], ["your", [27.04, 27.2], "SPEAKER_MAIN"], ["followers?", [27.2, 27.72], "SPEAKER_MAIN"], ["To", [28.78, 28.92], "SPEAKER_MAIN"], ["avoid", [28.92, 29.24], "SPEAKER_MAIN"], ["these,", [29.24, 29.6], "SPEAKER_MAIN"], ["first", [29.76, 30.08], "SPEAKER_MAIN"], ["figure", [30.08, 30.38], "SPEAKER_MAIN"], ["out", [30.38, 30.58], "SPEAKER_MAIN"], ["who", [30.58, 30.78], "SPEAKER_MAIN"], ["your", [30.78, 30.98], "SPEAKER_MAIN"], ["ideal", [30.98, 31.26], "SPEAKER_MAIN"], ["customers", [31.26, 31.74], "SPEAKER_MAIN"], ["are.", [31.74, 32.22], "SPEAKER_MAIN"], ["Do", [32.82, 32.98], "SPEAKER_MAIN"], ["some", [32.98, 33.22], "SPEAKER_MAIN"], ["market", [33.22, 33.52], "SPEAKER_MAIN"], ["research,", [33.52, 33.96], "SPEAKER_MAIN"], ["like", [34.22, 34.3], "SPEAKER_MAIN"], ["surveys", [34.3, 34.78], "SPEAKER_MAIN"], ["or", [34.78, 35.02], "SPEAKER_MAIN"], ["focus", [35.02, 35.38], "SPEAKER_MAIN"], ["groups.", [35.38, 35.72], "SPEAKER_MAIN"], ["For", [37.02, 37.16], "SPEAKER_MAIN"], ["the", [37.16, 37.42], "SPEAKER_MAIN"], ["advertising", [37.42, 37.84], "SPEAKER_MAIN"], ["part,", [37.84, 38.22], "SPEAKER_MAIN"], ["set", [38.5, 38.66], "SPEAKER_MAIN"], ["a", [38.66, 38.8], "SPEAKER_MAIN"], ["budget", [38.8, 39.02], "SPEAKER_MAIN"], ["based", [39.02, 39.3], "SPEAKER_MAIN"], ["on", [39.3, 39.46], "SPEAKER_MAIN"], ["what", [39.46, 39.56], "SPEAKER_MAIN"], ["you", [39.56, 39.66], "SPEAKER_MAIN"], ["can", [39.66, 39.86], "SPEAKER_MAIN"], ["realistically", [39.86, 40.4], "SPEAKER_MAIN"], ["afford.", [40.4, 40.9], "SPEAKER_MAIN"]]} |