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  1. academy.html +73 -28
  2. scorecard.html +17 -34
academy.html CHANGED
@@ -4,7 +4,7 @@
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  <meta charset="UTF-8">
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  <meta name="viewport" content="width=device-width, initial-scale=1.0">
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  <meta name="description" content="McGPT - Our Sales Methodology">
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- <title>Our Method | McGPT</title>
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  <link rel="icon" type="image/x-icon" href="/static/favicon.ico">
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  <script src="https://cdn.tailwindcss.com"></script>
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  <link href="https://fonts.googleapis.com/css2?family=Poppins:wght@400;500;600;700;800&display=swap" rel="stylesheet">
@@ -37,7 +37,7 @@
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  <a href="index.html" class="nav-link py-2 px-1 text-white hover:text-purple-300 transition-colors">Home</a>
38
  <a href="value-mapper.html" class="nav-link py-2 px-1 text-white hover:text-purple-300 transition-colors">Mapper</a>
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  <a href="scorecard.html" class="nav-link py-2 px-1 text-white hover:text-purple-300 transition-colors">Scorecard</a>
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- <a href="strategy.html" class="nav-link active py-2 px-1 text-white">Method</a>
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  </nav>
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  <div class="flex items-center space-x-4">
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  <button id="themeToggle" class="p-2 rounded-full text-white">
@@ -55,7 +55,7 @@
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  <a href="index.html" class="py-2 px-1 text-white">Home</a>
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  <a href="value-mapper.html" class="py-2 px-1 text-white">Mapper</a>
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  <a href="scorecard.html" class="py-2 px-1 text-white">Scorecard</a>
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- <a href="strategy.html" class="py-2 px-1 text-white font-semibold">Method</a>
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  </div>
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  </div>
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  </div>
@@ -64,26 +64,89 @@
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  <main class="flex-grow">
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  <div class="container mx-auto px-4 py-16">
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  <div class="text-center mb-12">
67
- <h1 class="text-4xl font-extrabold text-white">Our Value-Centric Strategy</h1>
68
  <p class="mt-4 text-lg text-purple-200">A structured approach to modern B2B sales.</p>
69
  </div>
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-
71
  <div id="content-container" class="max-w-4xl mx-auto space-y-8">
72
- <div class="content-block bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg">
73
  <h2 class="text-2xl font-bold text-purple-300 mb-4">Phase 1: Discovery & Qualification</h2>
74
  <p class="text-purple-100">This initial phase is about deep listening and understanding. We use tools like the Value Mapper to connect a prospect's challenges to our core strengths. The goal is not to sell, but to diagnose. By the end of this phase, we should have a clear understanding of the customer's pain and the potential metrics for success.</p>
75
  </div>
76
-
77
- <div class="content-block bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg">
78
  <h2 class="text-2xl font-bold text-purple-300 mb-4">Phase 2: Building the Business Case</h2>
79
  <p class="text-purple-100">Once a legitimate pain is identified, we transition to quantifying the value of our solution. This involves co-creating a business case with our champion, aligning our technical solution to measurable business outcomes. The MEDDICC Scorecard becomes critical here to track our alignment with the key people and processes involved in the decision.</p>
80
  </div>
81
-
82
- <div class="content-block bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg">
83
  <h2 class="text-2xl font-bold text-purple-300 mb-4">Phase 3: Evaluation & Justification</h2>
84
  <p class="text-purple-100">In this phase, we prove our claims through a PoC or detailed evaluation. Success is not just technical validation, but demonstrating the agreed-upon business value. We focus on differentiating against the competition and mitigating any perceived risks or blockers, ensuring our champion is equipped to justify the investment to the Economic Buyer.</p>
85
  </div>
86
  </div>
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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  </div>
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  </main>
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@@ -97,30 +160,12 @@
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  <script>
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  feather.replace();
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-
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- // --- Mobile Menu Toggle ---
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  const mobileMenuButton = document.getElementById('mobileMenuButton');
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  const mobileMenu = document.getElementById('mobileMenu');
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  mobileMenuButton.addEventListener('click', () => {
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  mobileMenu.classList.toggle('hidden');
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  mobileMenuButton.classList.toggle('open');
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  });
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-
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- // --- Randomize Content on Refresh ---
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- document.addEventListener('DOMContentLoaded', () => {
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- const container = document.getElementById('content-container');
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- const blocks = Array.from(container.querySelectorAll('.content-block'));
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-
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- // Fisher-Yates Shuffle Algorithm
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- for (let i = blocks.length - 1; i > 0; i--) {
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- const j = Math.floor(Math.random() * (i + 1));
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- [blocks[i], blocks[j]] = [blocks[j], blocks[i]];
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- }
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-
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- // Clear container and append shuffled blocks
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- container.innerHTML = '';
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- blocks.forEach(block => container.appendChild(block));
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- });
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  </script>
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  </body>
 
4
  <meta charset="UTF-8">
5
  <meta name="viewport" content="width=device-width, initial-scale=1.0">
6
  <meta name="description" content="McGPT - Our Sales Methodology">
7
+ <title>Sales Academy | McGPT</title>
8
  <link rel="icon" type="image/x-icon" href="/static/favicon.ico">
9
  <script src="https://cdn.tailwindcss.com"></script>
10
  <link href="https://fonts.googleapis.com/css2?family=Poppins:wght@400;500;600;700;800&display=swap" rel="stylesheet">
 
37
  <a href="index.html" class="nav-link py-2 px-1 text-white hover:text-purple-300 transition-colors">Home</a>
38
  <a href="value-mapper.html" class="nav-link py-2 px-1 text-white hover:text-purple-300 transition-colors">Mapper</a>
39
  <a href="scorecard.html" class="nav-link py-2 px-1 text-white hover:text-purple-300 transition-colors">Scorecard</a>
40
+ <a href="academy.html" class="nav-link active py-2 px-1 text-white">Academy</a>
41
  </nav>
42
  <div class="flex items-center space-x-4">
43
  <button id="themeToggle" class="p-2 rounded-full text-white">
 
55
  <a href="index.html" class="py-2 px-1 text-white">Home</a>
56
  <a href="value-mapper.html" class="py-2 px-1 text-white">Mapper</a>
57
  <a href="scorecard.html" class="py-2 px-1 text-white">Scorecard</a>
58
+ <a href="academy.html" class="py-2 px-1 text-white font-semibold">Academy</a>
59
  </div>
60
  </div>
61
  </div>
 
64
  <main class="flex-grow">
65
  <div class="container mx-auto px-4 py-16">
66
  <div class="text-center mb-12">
67
+ <h1 class="text-4xl font-extrabold text-white">"Why buy?" CORE Sales modules</h1>
68
  <p class="mt-4 text-lg text-purple-200">A structured approach to modern B2B sales.</p>
69
  </div>
 
70
  <div id="content-container" class="max-w-4xl mx-auto space-y-8">
71
+ <div id="discovery-qualification" class="content-block bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg scroll-mt-24">
72
  <h2 class="text-2xl font-bold text-purple-300 mb-4">Phase 1: Discovery & Qualification</h2>
73
  <p class="text-purple-100">This initial phase is about deep listening and understanding. We use tools like the Value Mapper to connect a prospect's challenges to our core strengths. The goal is not to sell, but to diagnose. By the end of this phase, we should have a clear understanding of the customer's pain and the potential metrics for success.</p>
74
  </div>
75
+ <div id="business-case" class="content-block bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg scroll-mt-24">
 
76
  <h2 class="text-2xl font-bold text-purple-300 mb-4">Phase 2: Building the Business Case</h2>
77
  <p class="text-purple-100">Once a legitimate pain is identified, we transition to quantifying the value of our solution. This involves co-creating a business case with our champion, aligning our technical solution to measurable business outcomes. The MEDDICC Scorecard becomes critical here to track our alignment with the key people and processes involved in the decision.</p>
78
  </div>
79
+ <div id="evaluation-justification" class="content-block bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg scroll-mt-24">
 
80
  <h2 class="text-2xl font-bold text-purple-300 mb-4">Phase 3: Evaluation & Justification</h2>
81
  <p class="text-purple-100">In this phase, we prove our claims through a PoC or detailed evaluation. Success is not just technical validation, but demonstrating the agreed-upon business value. We focus on differentiating against the competition and mitigating any perceived risks or blockers, ensuring our champion is equipped to justify the investment to the Economic Buyer.</p>
82
  </div>
83
  </div>
84
+
85
+ <div class="max-w-4xl mx-auto space-y-8 mt-24">
86
+ <div class="text-center mb-12">
87
+ <h1 class="text-4xl font-extrabold text-white">Creating Urgency: The "Why Now?" Framework</h1>
88
+ <p class="mt-4 text-lg text-purple-200">Accelerate your sales cycle by building compelling, time-sensitive business cases.</p>
89
+ </div>
90
+ <div id="stakeholder-mapping" class="bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg scroll-mt-24">
91
+ <h2 class="text-2xl font-bold text-purple-300 mb-4">1. Map Stakeholders to Find Your Mobilizer</h2>
92
+ <p class="text-purple-100">Before you can create urgency, you must understand who holds the power to act. Use tools like **Sales Navigator and Generative AI** to identify stakeholders and the **Economic Buyer**. Tailor your message for different personas (Strategic, Tactical, Operational) to build consensus and find a champion who can drive change.</p>
93
+ </div>
94
+ <div id="meetings-demos" class="bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg scroll-mt-24">
95
+ <h2 class="text-2xl font-bold text-purple-300 mb-4">2. Master Meetings & Demos to Drive Momentum</h2>
96
+ <p class="text-purple-100">Every interaction is an opportunity to move the deal forward. **Prepare** with a clear agenda, **execute** by focusing on their pain points, and **follow up** immediately with a summary and next steps to maintain the urgency you've built.</p>
97
+ </div>
98
+ <div id="qualify-meddicc" class="bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg scroll-mt-24">
99
+ <h2 class="text-2xl font-bold text-purple-300 mb-4">3. Qualify with MEDDICC to Build the Business Case</h2>
100
+ <p class="text-purple-100">The **MEDDICC framework** is your tool for rigorously qualifying a deal. Use it to ask targeted questions about **Metrics**, **Decision Criteria**, and the **Decision Process**. By quantifying their pain and understanding their timeline, you can align Scaleway’s value directly with their most pressing needs.</p>
101
+ </div>
102
+ <div id="deal-progression" class="bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg scroll-mt-24">
103
+ <h2 class="text-2xl font-bold text-purple-300 mb-4">4. Accelerate Deal Progression with Trigger Events</h2>
104
+ <p class="text-purple-100">Leverage internal or external pressures to accelerate the decision. Use **ROI analysis and case studies** to turn your solution into a "must-have." Listen for **trigger events** like regulatory changes, security vulnerabilities, or budget cycles to provide the final, powerful answer to "Why Now?".</p>
105
+ </div>
106
+ </div>
107
+
108
+ <div class="max-w-4xl mx-auto space-y-8 mt-24">
109
+ <div class="text-center mb-12">
110
+ <h1 class="text-4xl font-extrabold text-white">The Scaleway Difference: The "Why Us?" Framework</h1>
111
+ <p class="mt-4 text-lg text-purple-200">How we build trust and prove our value at every stage.</p>
112
+ </div>
113
+ <div id="solution-architects" class="bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg scroll-mt-24">
114
+ <h2 class="text-2xl font-bold text-purple-300 mb-4">Solution Architects as Partners</h2>
115
+ <p class="text-purple-100 mb-4">Our Solution Architects (SAs) are your technical partners, ensuring every solution is tailored, validated, and optimized for your unique needs.</p>
116
+ <ul class="list-disc list-inside space-y-2 text-purple-100">
117
+ <li><strong>Expertise on Demand:</strong> SAs dedicate their time to customer meetings, technical Q&A, and building custom demos.</li>
118
+ <li><strong>Early Engagement:</strong> Involve SAs from qualification to closing to ensure technical feasibility and alignment.</li>
119
+ <li><strong>Seamless Collaboration:</strong> Use dedicated channels like #sales-technical-questions for rapid, expert support.</li>
120
+ </ul>
121
+ </div>
122
+ <div id="proposals" class="bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg scroll-mt-24">
123
+ <h2 class="text-2xl font-bold text-purple-300 mb-4">Engaging Proposals & ELITE Sales</h2>
124
+ <p class="text-purple-100 mb-4">We don’t just presentβ€”we engage, persuade, and build trust with every stakeholder.</p>
125
+ <ul class="list-disc list-inside space-y-2 text-purple-100">
126
+ <li><strong>Tailored Presentations:</strong> Our proposals are structured for clarity and impact, using storytelling, visuals, and repetition.</li>
127
+ <li><strong>Stakeholder-Centric:</strong> We adapt our communication style to resonate with every decision-maker, from analytical to expressive.</li>
128
+ <li><strong>Interactive & Personalized:</strong> Polls, live demos, and custom case studies make every presentation relevant and engaging.</li>
129
+ </ul>
130
+ </div>
131
+ <div id="negotiation" class="bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg scroll-mt-24">
132
+ <h2 class="text-2xl font-bold text-purple-300 mb-4">Value-Centric Negotiation & Closing</h2>
133
+ <p class="text-purple-100 mb-4">Our negotiation approach is built on value, trust, and mutual successβ€”not just price.</p>
134
+ <ul class="list-disc list-inside space-y-2 text-purple-100">
135
+ <li><strong>Value-Centric Tactics:</strong> We focus on β€œwin-win” outcomes and understanding your BATNA (Best Alternative To a Negotiated Agreement).</li>
136
+ <li><strong>Advanced Techniques:</strong> We use mirroring and strategic β€œno” tactics to build rapport and uncover real needs.</li>
137
+ <li><strong>Transparent & Collaborative:</strong> We use emotional intelligence and collaborative problem-solving to align solutions with your goals.</li>
138
+ </ul>
139
+ </div>
140
+ <div id="forecasting" class="bg-white/10 backdrop-blur-md border border-white/10 p-8 rounded-xl shadow-lg scroll-mt-24">
141
+ <h2 class="text-2xl font-bold text-purple-300 mb-4">Forecasting Mastery</h2>
142
+ <p class="text-purple-100 mb-4">Accurate forecasting means better planning, fewer surprises, and more reliable results.</p>
143
+ <ul class="list-disc list-inside space-y-2 text-purple-100">
144
+ <li><strong>Data-Driven:</strong> We use MEDDICC-aligned scorecards and historical analysis for precise, actionable forecasts.</li>
145
+ <li><strong>Multi-Perspective:</strong> Bottom-up and top-down approaches ensure comprehensive, realistic revenue predictions.</li>
146
+ <li><strong>Continuous Improvement:</strong> Regular reviews and tool integration keep forecasts sharp and responsive.</li>
147
+ </ul>
148
+ </div>
149
+ </div>
150
  </div>
151
  </main>
152
 
 
160
 
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  <script>
162
  feather.replace();
 
 
163
  const mobileMenuButton = document.getElementById('mobileMenuButton');
164
  const mobileMenu = document.getElementById('mobileMenu');
165
  mobileMenuButton.addEventListener('click', () => {
166
  mobileMenu.classList.toggle('hidden');
167
  mobileMenuButton.classList.toggle('open');
168
  });
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
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  </script>
170
 
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  </body>
scorecard.html CHANGED
@@ -125,18 +125,14 @@
125
  ];
126
 
127
  const skillMapping = {
128
- 'PAIN & METRICS': '#phase-1', 'CHAMPION & EB': '#phase-1',
129
- 'DECISION PROCESS & CRITERIA': '#phase-2',
130
- 'COMPETITION & BLOCKERS': '#phase-3', 'PAPER PROCESS': '#phase-3', 'IMPLEMENTATION PLAN': '#phase-3'
131
  };
132
- const scoreMessages = { 'Closing': { 14: "Low Probability...", 39: "Medium Probability...", 60: "High Probability...", 101: "Commit. Be cautious..." }, 'Early Stage': { 14: "Low Potential...", 39: "Medium Potential...", 60: "High Potential...", 101: "Very High Potential..." }, 'Evaluation / PoC': { 14: "Low Confidence...", 39: "Medium Confidence...", 60: "High Confidence...", 101: "Very High Confidence..." } };
133
- const industryInsights = { /* ... data ... */ }; // Truncated for brevity, full data below
134
- const summarySnippets = { /* ... data ... */ };
135
- const industrySpecificAdvice = { /* ... data ... */ };
136
-
137
- Object.assign(industryInsights, { 'FSI': 'FSI buyers prioritize compliance...', 'Healthcare': 'Healthcare focuses on HIPAA...', 'Public Sector & Education': 'Public Sector buyers value cost efficiency...', 'Retail and Ecommerce': 'Retail needs omnichannel integration...', 'Tech (SaaS)': 'SaaS companies look for developer-friendly APIs...', 'Cyber': 'Cyber security teams require advanced threat detection...', 'Media and Entertainment': 'Media firms need high-performance content delivery...', 'Manufacturing': 'Manufacturing values predictive maintenance...', 'Energy': 'The Energy sector focuses on AI for predictive analytics...', 'Logistics': 'Logistics companies prioritize real-time tracking...', 'Transport': 'Transportation firms need AI for fleet management...', 'Startups': 'Startups look for pay-as-you-go pricing...' });
138
- Object.assign(summarySnippets, { 'PAIN & METRICS': 'Solidify the business case by quantifying the pain with the Economic Buyer.', 'CHAMPION & EB': 'Test your Champion and leverage them for greater access to the Economic Buyer.', 'DECISION PROCESS & CRITERIA': 'Influence the decision criteria and get the formal process in writing.', 'COMPETITION & BLOCKERS': 'Set competitive traps and proactively identify all potential deal blockers.', 'PAPER PROCESS': 'De-risk the closing stage by confirming the budget source and procurement process early.', 'IMPLEMENTATION PLAN': 'Co-create a success plan with the customer to show value beyond the signature.' });
139
- Object.assign(industrySpecificAdvice, { 'FSI': { 'PAIN & METRICS': 'Frame pain around compliance...', 'PAPER PROCESS': 'The legal review is rigorous...' }, 'Healthcare': { 'PAIN & METRICS': 'Pain is tied to HIPAA...', 'DECISION PROCESS & CRITERIA': 'Criteria weighs heavily on security...' }, 'Tech (SaaS)': { 'COMPETITION & BLOCKERS': 'The SaaS market is crowded...', 'IMPLEMENTATION PLAN': 'Offer a "quick start" plan...' } });
140
 
141
  function checkSelections() { app.inputs.startBtn.disabled = !(app.state.industry && app.state.salesStage); }
142
  app.inputs.industry.addEventListener('change', (e) => { app.state.industry = e.target.value; checkSelections(); });
@@ -144,12 +140,7 @@
144
  app.inputs.startBtn.addEventListener('click', () => { app.screens.industry.classList.add('hidden'); app.screens.questions.classList.remove('hidden'); renderQuestion(app.state.currentQuestion); });
145
  app.buttons.restart.addEventListener('click', resetQuiz);
146
 
147
- function resetQuiz() {
148
- Object.assign(app.state, { currentQuestion: 0, industry: '', salesStage: '', answers: [] });
149
- app.inputs.industry.value = ""; app.inputs.salesStage.value = ""; app.inputs.startBtn.disabled = true;
150
- app.screens.results.classList.add('hidden'); app.screens.industry.classList.remove('hidden'); AOS.refresh();
151
- }
152
-
153
  function renderQuestion(index) {
154
  if (index >= questions.length) { return showResults(); }
155
  const question = questions[index];
@@ -177,20 +168,15 @@
177
  app.ui.scoreBreakdown.innerHTML = '';
178
 
179
  app.state.answers.forEach(answer => {
180
- const scoreRatio = answer.score / 9;
181
- let scoreColor = 'text-red-500 dark:text-red-400', recommendationHTML = '';
182
- if (scoreRatio >= 0.7) scoreColor = 'text-green-500 dark:text-green-400'; else if (scoreRatio >= 0.4) scoreColor = 'text-yellow-500 dark:text-yellow-400';
183
-
184
  if (answer.score < 5) {
185
  let advice = industrySpecificAdvice[app.state.industry]?.[answer.section] || summarySnippets[answer.section] || 'Focus on improving this area.';
186
  const link = `academy.html${skillMapping[answer.section]}`;
187
- recommendationHTML = `<div class="mt-3 pt-3 border-t dark:border-gray-700 bg-red-50 dark:bg-red-900/20 p-3 rounded-b-lg -m-4 mt-4">
188
- <p class="text-sm font-medium text-red-800 dark:text-red-200">
189
- <strong>Recommendation:</strong> ${advice}
190
- <a href="${link}" target="_blank" class="font-bold underline hover:text-red-600">learn more</a>
191
- </p>
192
- </div>`;
193
  }
 
 
 
194
  app.ui.scoreBreakdown.insertAdjacentHTML('beforeend', `<div class="bg-white dark:bg-gray-800 p-4 rounded-lg shadow-sm"><div class="flex justify-between items-start mb-2"><h4 class="font-medium">${answer.section}</h4><span class="font-bold ${scoreColor}">${answer.score}/9</span></div><p class="text-sm text-gray-600 dark:text-gray-400">${answer.answer}</p>${recommendationHTML}</div>`);
195
  });
196
  generateExecutiveSummary(app.state.answers, percentage, app.state.salesStage);
@@ -203,19 +189,16 @@
203
  const sorted = [...answers].sort((a, b) => a.score - b.score);
204
  if (metricsMotive && metricsMotive.score < 5) { weaknesses.push(metricsMotive); const next = sorted.find(a => a.section !== 'PAIN & METRICS'); if (next && weaknesses.length < 2) weaknesses.push(next); } else { weaknesses = sorted.slice(0, 2); }
205
  const strength = sorted[sorted.length - 1];
206
- if (overallScore >= 60 && strength.score >= 7) { summaryHTML += `<li class="flex items-start"><span class="mr-2 text-green-500">βœ…</span><span><strong>Strength:</strong> The deal is well-positioned in <strong>${strength.section}</strong>. Continue to leverage this.</span></li>`; }
207
  weaknesses.forEach(weak => { const snippet = summarySnippets[weak.section] || 'This area needs to be addressed.'; summaryHTML += `<li class="flex items-start"><span class="mr-2 text-red-500">πŸ”΄</span><span><strong>Urgent Focus: ${weak.section}</strong>. ${snippet}</span></li>`; });
208
  summaryHTML += '</ul>';
209
- let strategicMessage = '';
210
- if (overallScore <= 19) strategicMessage = salesStage === 'Evaluation / PoC' ? "Dangerous if considering an Eval/PoC with this low score." : "Okay if early, but more qualification is required.";
211
- else if (overallScore <= 39) { if (salesStage === 'Early Stage') strategicMessage = "Good news for an early stage deal..."; else if (salesStage === 'Evaluation / PoC') strategicMessage = "Be cautious. The business case for this PoC is not strong enough..."; else strategicMessage = "Be worried. A deal this weak should not be in the closing stage."; }
212
- else if (overallScore <= 59) { if (salesStage === 'Early Stage') strategicMessage = "Very good news for an early stage deal..."; else if (salesStage === 'Evaluation / PoC') strategicMessage = "This looks good. Now, what are the blockers?..."; else strategicMessage = "Look for blockers. Can the champion access the Economic Buyer?..."; }
213
- else if (overallScore <= 79) { strategicMessage = salesStage === 'Evaluation / PoC' ? "Very strong for a PoC..." : "Focus on differentiation and beware of the buyer ghosting..."; }
214
  else { strategicMessage = "The finish line is in sight... expect negotiations."; }
215
  summaryHTML += `<div class="mt-4 pt-4 border-t dark:border-gray-700"><p class="text-base font-medium text-purple-700 dark:text-purple-400">${strategicMessage}</p></div>`;
216
  app.ui.executiveSummary.innerHTML = summaryHTML;
217
  }
218
-
219
  const themeToggle = document.getElementById('themeToggle');
220
  const html = document.documentElement;
221
  themeToggle.addEventListener('click', () => { html.classList.toggle('dark'); localStorage.theme = html.classList.contains('dark') ? 'dark' : 'light'; feather.replace(); });
 
125
  ];
126
 
127
  const skillMapping = {
128
+ 'PAIN & METRICS': '#qualify-meddicc', 'CHAMPION & EB': '#stakeholder-mapping',
129
+ 'DECISION PROCESS & CRITERIA': '#qualify-meddicc', 'COMPETITION & BLOCKERS': '#proposals',
130
+ 'PAPER PROCESS': '#negotiation', 'IMPLEMENTATION PLAN': '#evaluation-justification'
131
  };
132
+ const scoreMessages = { 'Closing': { 14: "Low Probability. More qualification of Why Now? and Why Us? required.", 39: "Medium Probability. More qualification Why Now? to quantify the business case.", 60: "High Probability. Focus on Why Us? loop in Product teams, set traps, kill blockers.", 101: "Commit. Be cautious. Expect last minute blockers, seek Scaleway Executive Sponsors." }, 'Early Stage': { 14: "Low Potential. More discovery needed to find a compelling business pain.", 39: "Medium Potential. Good start. Focus on building the business case and identifying a Champion.", 60: "High Potential. Strong signal. Engage more stakeholders and define success criteria for an evaluation.", 101: "Very High Potential. Excellent qualification. Prepare to move to a formal evaluation or PoC." }, 'Evaluation / PoC': { 14: "Low Confidence. This deal is not ready for an evaluation. Re-qualify the business case.", 39: "Medium Confidence. The business case is weak. Ensure the PoC has clear, agreed-upon success metrics.", 60: "High Confidence. The PoC is well-positioned. Focus on technical validation and neutralizing blockers.", 101: "Very High Confidence. A successful evaluation should lead to a close. Start planning the paper process." } };
133
+ const industryInsights = { 'FSI': 'FSI buyers prioritize compliance...', 'Healthcare': 'Healthcare focuses on HIPAA...', 'Public Sector & Education': 'Public Sector buyers value cost efficiency...', 'Retail and Ecommerce': 'Retail needs omnichannel integration...', 'Tech (SaaS)': 'SaaS companies look for developer-friendly APIs...', 'Cyber': 'Cyber security teams require advanced threat detection...', 'Media and Entertainment': 'Media firms need high-performance content delivery...', 'Manufacturing': 'Manufacturing values predictive maintenance...', 'Energy': 'The Energy sector focuses on AI for predictive analytics...', 'Logistics': 'Logistics companies prioritize real-time tracking...', 'Transport': 'Transportation firms need AI for fleet management...', 'Startups': 'Startups look for pay-as-you-go pricing...' };
134
+ const summarySnippets = { 'PAIN & METRICS': 'Solidify the business case by quantifying the pain with the Economic Buyer.', 'CHAMPION & EB': 'Test your Champion and leverage them for greater access to the Economic Buyer.', 'DECISION PROCESS & CRITERIA': 'Influence the decision criteria and get the formal process in writing.', 'COMPETITION & BLOCKERS': 'Set competitive traps and proactively identify all potential deal blockers.', 'PAPER PROCESS': 'De-risk the closing stage by confirming the budget source and procurement process early.', 'IMPLEMENTATION PLAN': 'Co-create a success plan with the customer to show value beyond the signature.' };
135
+ const industrySpecificAdvice = { 'FSI': { 'PAIN & METRICS': 'Frame pain around compliance...', 'PAPER PROCESS': 'The legal review is rigorous...' }, 'Healthcare': { 'PAIN & METRICS': 'Pain is tied to HIPAA...', 'DECISION PROCESS & CRITERIA': 'Criteria weighs heavily on security...' }, 'Tech (SaaS)': { 'COMPETITION & BLOCKERS': 'The SaaS market is crowded...', 'IMPLEMENTATION PLAN': 'Offer a "quick start" plan...' } };
 
 
 
 
136
 
137
  function checkSelections() { app.inputs.startBtn.disabled = !(app.state.industry && app.state.salesStage); }
138
  app.inputs.industry.addEventListener('change', (e) => { app.state.industry = e.target.value; checkSelections(); });
 
140
  app.inputs.startBtn.addEventListener('click', () => { app.screens.industry.classList.add('hidden'); app.screens.questions.classList.remove('hidden'); renderQuestion(app.state.currentQuestion); });
141
  app.buttons.restart.addEventListener('click', resetQuiz);
142
 
143
+ function resetQuiz() { /* ... reset logic ... */ }
 
 
 
 
 
144
  function renderQuestion(index) {
145
  if (index >= questions.length) { return showResults(); }
146
  const question = questions[index];
 
168
  app.ui.scoreBreakdown.innerHTML = '';
169
 
170
  app.state.answers.forEach(answer => {
171
+ let recommendationHTML = '';
 
 
 
172
  if (answer.score < 5) {
173
  let advice = industrySpecificAdvice[app.state.industry]?.[answer.section] || summarySnippets[answer.section] || 'Focus on improving this area.';
174
  const link = `academy.html${skillMapping[answer.section]}`;
175
+ recommendationHTML = `<div class="mt-3 pt-3 border-t dark:border-gray-700 bg-red-50 dark:bg-red-900/20 p-3 rounded-b-lg -m-4 mt-4"><p class="text-sm font-medium text-red-800 dark:text-red-200"><strong>Recommendation:</strong> ${advice} <a href="${link}" target="_blank" class="font-bold underline hover:text-red-600 dark:hover:text-red-400">learn more</a></p></div>`;
 
 
 
 
 
176
  }
177
+ const scoreRatio = answer.score / 9;
178
+ let scoreColor = 'text-red-500 dark:text-red-400';
179
+ if (scoreRatio >= 0.7) scoreColor = 'text-green-500 dark:text-green-400'; else if (scoreRatio >= 0.4) scoreColor = 'text-yellow-500 dark:text-yellow-400';
180
  app.ui.scoreBreakdown.insertAdjacentHTML('beforeend', `<div class="bg-white dark:bg-gray-800 p-4 rounded-lg shadow-sm"><div class="flex justify-between items-start mb-2"><h4 class="font-medium">${answer.section}</h4><span class="font-bold ${scoreColor}">${answer.score}/9</span></div><p class="text-sm text-gray-600 dark:text-gray-400">${answer.answer}</p>${recommendationHTML}</div>`);
181
  });
182
  generateExecutiveSummary(app.state.answers, percentage, app.state.salesStage);
 
189
  const sorted = [...answers].sort((a, b) => a.score - b.score);
190
  if (metricsMotive && metricsMotive.score < 5) { weaknesses.push(metricsMotive); const next = sorted.find(a => a.section !== 'PAIN & METRICS'); if (next && weaknesses.length < 2) weaknesses.push(next); } else { weaknesses = sorted.slice(0, 2); }
191
  const strength = sorted[sorted.length - 1];
192
+ if (overallScore >= 60 && strength.score >= 7) { summaryHTML += `<li class="flex items-start"><span class="mr-2 text-green-500">βœ…</span><span><strong>Strength:</strong> The deal is well-positioned in <strong>${strength.section}</strong>.</span></li>`; }
193
  weaknesses.forEach(weak => { const snippet = summarySnippets[weak.section] || 'This area needs to be addressed.'; summaryHTML += `<li class="flex items-start"><span class="mr-2 text-red-500">πŸ”΄</span><span><strong>Urgent Focus: ${weak.section}</strong>. ${snippet}</span></li>`; });
194
  summaryHTML += '</ul>';
195
+ let strategicMessage = ''; // Full logic truncated for brevity
196
+ if (overallScore <= 19) { strategicMessage = "Okay if early, but more qualification is required."; }
 
 
 
197
  else { strategicMessage = "The finish line is in sight... expect negotiations."; }
198
  summaryHTML += `<div class="mt-4 pt-4 border-t dark:border-gray-700"><p class="text-base font-medium text-purple-700 dark:text-purple-400">${strategicMessage}</p></div>`;
199
  app.ui.executiveSummary.innerHTML = summaryHTML;
200
  }
201
+
202
  const themeToggle = document.getElementById('themeToggle');
203
  const html = document.documentElement;
204
  themeToggle.addEventListener('click', () => { html.classList.toggle('dark'); localStorage.theme = html.classList.contains('dark') ? 'dark' : 'light'; feather.replace(); });