v2.3: subhead, trust line, font fix, transparent bg, stand-alone medical route

app.py

@@ -1113,6 +1113,81 @@ def send_to_hubspot_soft_exit(first_name, email, interest, soft_exit_reason):
         return str(exc)
 
 
+def send_to_hubspot_standalone(first_name, email, service_key, service_label):
+    """v2.3: stand-alone medical services lead — same form, distinct tagging.
+    Routes through HubSpot workflows that key on recommended_program and pageUri.
+    """
+    email = (email or "").strip().lower()
+    if not email:
+        return "No email; skipping HubSpot stand-alone submission"
+
+    # Map service key to existing primary_goal_category buckets HubSpot already knows
+    standalone_category_map = {
+        "glp1":      "Weight Loss",
+        "trt":       "Hormones",
+        "hrt":       "Hormones",
+        "peptides":  "Hormones",
+        "other":     "Other",
+    }
+    category = standalone_category_map.get(service_key, "Other")
+
+    fields = [
+        {"objectTypeId": "0-1", "name": "firstname", "value": first_name or ""},
+        {"objectTypeId": "0-1", "name": "email",     "value": email},
+        {"objectTypeId": "0-1", "name": "lead_source", "value": LEAD_SOURCE_VALUE},
+        {"objectTypeId": "0-1", "name": "recommended_program", "value": f"Stand-alone medical services — {service_label}"},
+        {"objectTypeId": "0-1", "name": "quiz_submission_date", "value": datetime.now().strftime("%Y-%m-%d")},
+        {"objectTypeId": "0-1", "name": "primary_goal_category", "value": category},
+    ]
+
+    payload = {
+        "fields": fields,
+        "context": {
+            "pageUri":  f"https://ignitepah.com/wellness-quiz/?path=standalone&service={service_key}",
+            "pageName": f"Wellness Quiz Stand-Alone Medical ({service_label})",
+        },
+    }
+
+    try:
+        response = requests.post(HUBSPOT_FORMS_URL, json=payload, headers={"Content-Type": "application/json"}, timeout=10)
+        if response.status_code in (200, 201):
+            log.info("HubSpot stand-alone submission succeeded for %s (service=%s)", email, service_key)
+            return True
+        msg = f"HubSpot stand-alone returned status {response.status_code}: {response.text[:300]}"
+        log.warning("HubSpot stand-alone submission failed for %s: %s", email, msg)
+        return msg
+    except requests.exceptions.RequestException as exc:
+        log.warning("HubSpot stand-alone exception for %s: %s", email, exc)
+        return str(exc)
+
+
+def send_standalone_pricing_email(email, first_name, service_label):
+    """v2.3: send a pricing-and-next-steps email for stand-alone medical inquiries."""
+    email = (email or "").strip()
+    if not email:
+        return "No email; skipping stand-alone pricing email"
+
+    body = (
+        f"Hi {first_name or 'there'},\n\n"
+        f"Thanks for your interest in {service_label} at Ignite Performance & Health.\n\n"
+        f"Stand-alone medical services are evaluated and prescribed individually based on bloodwork, "
+        f"medical history, and physician review. Pricing depends on the protocol your physician determines is right for you.\n\n"
+        f"Our team will follow up within 24 to 48 hours with next steps and a pricing breakdown for {service_label}. "
+        f"If you would like to skip the wait and book a brief call directly:\n"
+        f"{BRAND['scheduling_url']}\n\n"
+        f"All medical services are physician-supervised. We will not prescribe anything before reviewing your "
+        f"intake and confirming clinical fit.\n\n"
+        f"— The Ignite team\n"
+        f"14830 Clayton Rd, Chesterfield, MO 63017\n"
+        f"(314) 887-0858 | info@ignitepah.com"
+    )
+    return _sendgrid_send(
+        to_addr=email,
+        subject=f"Your inquiry: {service_label} at Ignite",
+        body_text=body,
+    )
+
+
 def send_soft_exit_guide_email(email, first_name, guide_name, guide_url):
     """Send a brief email with a link to the matched free guide.
     Uses the existing _sendgrid_send helper. Non-blocking.
@@ -1234,7 +1309,12 @@ st.markdown(
 
 st.markdown("""
 <style>
-.stApp { background-color: #f0f6fa; }
+/* Transparent so the WordPress page bg shows through (v2.3 — fixes nav-logo overlap) */
+.stApp,
+[data-testid="stAppViewContainer"],
+[data-testid="stHeader"],
+[data-testid="stMain"],
+.main .block-container { background: transparent !important; }
 html, body, [class*="css"] { font-family: 'Barlow', 'Segoe UI', sans-serif; }
 .stMarkdown p, .stMarkdown span,
 div[data-testid="stMarkdownContainer"] p,
@@ -1693,11 +1773,15 @@ st.markdown(
     .quiz-card .quiz-question {
         color: #ffffff !important;
         font-family: 'Barlow Condensed', sans-serif !important;
-        font-weight: 800 !important;
+        font-weight: 700 !important;
         font-size: 1.55rem !important;
-        line-height: 1.25 !important;
+        line-height: 1.3 !important;
         margin: 0 0 8px !important;
-        letter-spacing: 0.2px;
+        letter-spacing: 0.4px;
+        text-shadow: none !important;
+        -webkit-font-smoothing: antialiased;
+        -moz-osx-font-smoothing: grayscale;
+        text-rendering: optimizeLegibility;
     }
     .quiz-card .quiz-helper {
         color: #8ecae6 !important;
@@ -2087,8 +2171,8 @@ st.markdown(
     '<div class="hero">'
     f'<img class="hero-logo" src="{LOGO_B64}" alt="Ignite Performance and Health" />'
     '<div class="hero-title">Ignition Sequence&#8482;</div>'
-    '<div class="hero-sub">Personalized Wellness Assessment</div>'
-    '<div class="hero-tagline">Physician-led &nbsp;&bull;&nbsp; Chesterfield, MO &nbsp;&bull;&nbsp; Accepting new patients</div>'
+    '<div class="hero-sub">Your Personalized Health Plan</div>'
+    '<div class="hero-tagline">Physician-led &nbsp;&bull;&nbsp; Integrated System &nbsp;&bull;&nbsp; One Care Team</div>'
     '</div>',
     unsafe_allow_html=True,
 )
@@ -2160,10 +2244,16 @@ if not st.session_state.get("_fired_quiz_start"):
 # ── Progress indicator ───────────────────────────────────────────────────────
 TOTAL_STEPS_MAIN = 5
 TOTAL_STEPS_SOFT_EXIT = 2
+TOTAL_STEPS_STANDALONE = 1  # v2.3: stand-alone medical-services route
 
 current_step = st.session_state["quiz_step"]
 current_path = st.session_state["quiz_path"]
-total_steps = TOTAL_STEPS_MAIN if current_path == "main" else TOTAL_STEPS_SOFT_EXIT
+if current_path == "main":
+    total_steps = TOTAL_STEPS_MAIN
+elif current_path == "standalone":
+    total_steps = TOTAL_STEPS_STANDALONE
+else:
+    total_steps = TOTAL_STEPS_SOFT_EXIT
 
 # Don't show progress on processing/done steps. Card wrapper opens here and includes
 # whatever the step renders next (question + helper) so they share one navy panel.
@@ -2200,6 +2290,16 @@ def _trigger_soft_exit(reason, data_updates=None):
     _fire_quiz_event("quiz_soft_exit_triggered", {"reason": reason})
     st.rerun()
 
+def _trigger_standalone(data_updates=None):
+    """v2.3: route prospect to stand-alone medical services lead-capture path.
+    Lighter ask than main path (no phone, service-type dropdown, pricing-info CTA)."""
+    if data_updates:
+        st.session_state["quiz_data"].update(data_updates)
+    st.session_state["quiz_path"] = "standalone"
+    st.session_state["quiz_step"] = 1
+    _fire_quiz_event("quiz_standalone_triggered", {"path": "standalone"})
+    st.rerun()
+
 # ═════════════════════════════════════════════════════════════════════════════
 # MAIN PATH
 # ═════════════════════════════════════════════════════════════════════════════
@@ -2263,21 +2363,26 @@ if current_path == "main":
         if st.button("← Back", key="back_step_3"):
             _go_back(2)
 
-    # ─── Step 4: Commitment qualifier ────────────────────────────────────────
+    # ─── Step 4: Commitment + service-path qualifier (v2.3) ─────────────────
     elif current_step == 4:
         _render_quiz_card_open(current_step, total_steps,
-            "Our integrated programs run $800–$2,500/month for serious change. Is that within reach?",
-            "Six-month minimum. Real lifestyle work alongside medical support. We work with people who are committed.")
+            "Our integrated Ignition Sequence&#8482; programs run $800–$2,500/month. Is that within reach?",
+            "That is our comprehensive program — physician oversight, training, and nutrition under one care team. "
+            "Stand-alone medical services (peptides, hormones, GLP-1) are priced separately. "
+            "We work with people who aren't just interested, they are committed.")
 
         commitment_options = [
-            ("ready",    "Yes, I am ready to invest in this",            "main"),
-            ("learning", "Maybe — I want to learn more first",          "main"),
-            ("not_now",  "Not right now",                                "soft_exit"),
+            ("ready",      "Yes — the integrated program is for me",        "main"),
+            ("standalone", "I'm looking for stand-alone medical services",  "standalone"),
+            ("learning",   "Maybe — I want to learn more first",            "main"),
+            ("not_now",    "Not right now",                                  "soft_exit"),
         ]
         for key, label, path in commitment_options:
             if st.button(label, key=f"commit_{key}", use_container_width=True):
                 if path == "soft_exit":
                     _trigger_soft_exit("not_ready", {"commitment_level": label})
+                elif path == "standalone":
+                    _trigger_standalone({"commitment_level": label})
                 else:
                     _advance_main(5, {"commitment_level": label})
 
@@ -2571,6 +2676,122 @@ elif current_path == "soft_exit":
         st.session_state["quiz_path"] = "main"
         st.session_state["quiz_data"] = {}
 
+# ═════════════════════════════════════════════════════════════════════════════
+# STAND-ALONE MEDICAL SERVICES PATH (v2.3)
+# ═════════════════════════════════════════════════════════════════════════════
+# Stops medical-only prospects from leaking into the soft-exit funnel. Lighter
+# ask than main path: no phone required, single-screen capture with service
+# dropdown. Routes to a pricing-info email rather than a recommendation PDF.
+elif current_path == "standalone":
+
+    # ─── Stand-alone Step 1: Service + lighter contact (single screen) ──────
+    if current_step == 1:
+        _render_quiz_card_open(current_step, total_steps,
+            "What service are you looking at?",
+            "Pricing depends on the service. We will send you details and next steps within 24 to 48 hours.")
+
+        with st.form("standalone_contact_form"):
+            service_options = [
+                ("glp1",     "GLP-1 weight loss (semaglutide / tirzepatide)"),
+                ("trt",      "Testosterone replacement (TRT)"),
+                ("hrt",      "Hormone therapy for women (HRT / menopause)"),
+                ("peptides", "Peptides (BPC-157, ipamorelin, etc.)"),
+                ("other",    "Other / not sure yet"),
+            ]
+            service_labels = [label for _, label in service_options]
+            service_choice = st.selectbox(
+                "Service of interest",
+                options=service_labels,
+                index=0,
+            )
+            service_key = next((k for k, l in service_options if l == service_choice), "other")
+
+            first_name = st.text_input("First name", value=st.session_state["quiz_data"].get("first_name", ""))
+            email      = st.text_input("Email address", value=st.session_state["quiz_data"].get("email", ""))
+
+            consent_contact = st.checkbox(
+                "I consent to be contacted by Ignite Performance and Health regarding pricing and next steps.",
+                key="standalone_consent",
+            )
+
+            st.markdown(
+                '<p style="color:#666;font-size:0.78rem;line-height:1.5;margin-top:8px;">'
+                'Stand-alone medical services are physician-supervised. Nothing is prescribed before '
+                'a clinical review confirms fit.'
+                '</p>',
+                unsafe_allow_html=True,
+            )
+
+            submitted = st.form_submit_button("Send Me Pricing →", use_container_width=True)
+
+            if submitted:
+                errors = []
+                if not first_name: errors.append("First name")
+                if not email:      errors.append("Email")
+                if not consent_contact: errors.append("Consent checkbox")
+
+                if errors:
+                    st.error(f"Please complete: {', '.join(errors)}")
+                else:
+                    st.session_state["quiz_data"]["first_name"]      = first_name
+                    st.session_state["quiz_data"]["email"]           = email
+                    st.session_state["quiz_data"]["service_key"]     = service_key
+                    st.session_state["quiz_data"]["service_label"]   = service_choice
+                    st.session_state["quiz_step"] = 2  # process
+                    _fire_quiz_event("quiz_complete", {"path": "standalone", "service": service_key})
+                    st.rerun()
+
+        if st.button("← Back", key="back_standalone_step_1"):
+            st.session_state["quiz_path"] = "main"
+            st.session_state["quiz_step"] = 4
+            st.rerun()
+
+    # ─── Stand-alone Step 2: Process and show thank-you ─────────────────────
+    elif current_step == 2:
+        first_name    = st.session_state["quiz_data"].get("first_name", "")
+        email         = st.session_state["quiz_data"].get("email", "")
+        service_key   = st.session_state["quiz_data"].get("service_key", "other")
+        service_label = st.session_state["quiz_data"].get("service_label", "Stand-alone medical services")
+
+        # HubSpot — stand-alone tag via recommended_program
+        send_to_hubspot_standalone(
+            first_name=first_name,
+            email=email,
+            service_key=service_key,
+            service_label=service_label,
+        )
+
+        # SendGrid — pricing-and-next-steps email
+        send_standalone_pricing_email(
+            email=email,
+            first_name=first_name,
+            service_label=service_label,
+        )
+
+        # Render thank-you
+        st.markdown(
+            '<div class="hero">'
+            f'<img class="hero-logo" src="{LOGO_B64}" alt="Ignite Performance and Health" />'
+            '<div class="hero-title">Thanks — pricing details are on the way.</div>'
+            '<div class="hero-sub">Check your email in the next few minutes.</div>'
+            '</div>',
+            unsafe_allow_html=True,
+        )
+
+        st.markdown(
+            f'<div class="cta-box">'
+            f'<p>We sent next steps for <strong>{service_label}</strong> to <strong>{email}</strong>.</p>'
+            f'<p>Our team will follow up within 24 to 48 hours with a pricing breakdown and clinical review process.</p>'
+            f'<a class="cta-link" href="{BRAND["scheduling_url"]}" target="_blank">Skip the wait — book a brief call</a>'
+            f'</div>',
+            unsafe_allow_html=True,
+        )
+
+        # Reset state so refresh starts over
+        st.session_state["quiz_step"] = 1
+        st.session_state["quiz_path"] = "main"
+        st.session_state["quiz_data"] = {}
+
 # ── End of multi-step quiz ──────────────────────────────────────────────────