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Update app.py
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app.py
CHANGED
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@@ -4,21 +4,65 @@ import os
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from google import genai
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from google.genai import types
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import random
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from formulas import headline_formulas
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from angles import angles
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load_dotenv()
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-
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selected_formula = headline_formulas[selected_formula_key]
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formula_description = selected_formula.get(
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random_examples = random.sample(
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formula_examples,
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@@ -28,257 +72,415 @@ def build_headline_context(selected_formula_key, selected_angle, target_audience
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angle_instruction = ""
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angle_examples = []
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if
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extra_guidance = [
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f"
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]
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return {
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}
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context = build_headline_context(
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selected_formula_key
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selected_angle
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target_audience
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product
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system_prompt = """
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FORMAT RULES:
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- Each headline must start with number and period
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- One headline per line
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- No explanations
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IMPORTANT:
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- Each headline must be unique and memorable
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- Avoid clichés and generalities
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- Maintain an intriguing but credible tone
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- Adapt speaking language from the audience
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- Focus on transformative benefits
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"""
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headlines_instruction = f"{system_prompt}\n\n"
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if selected_angle != "NINGUNO":
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headlines_instruction += f"""
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ÁNGULO PRINCIPAL: {selected_angle}
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Aplica este ángulo como una capa de estilo sobre la fórmula, sin alterar su estructura base.
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{context["angle_instruction"]}
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EJEMPLOS EXITOSOS DEL ÁNGULO {selected_angle}:
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"""
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for example in context["angle_examples"]:
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headlines_instruction +=
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headlines_instruction += (
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f"
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)
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headlines_instruction += (
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f"qué desea, qué le frustra, qué objeciones tiene, qué transformación busca y cómo suele pensar o hablar sobre este problema. "
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f"Usa esa comprensión para que cada titular conecte con su situación de forma natural y relevante.\n\n"
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headlines_instruction += (
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f"
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headlines_instruction += (
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headlines_instruction += "GUÍA ADICIONAL:\n"
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for rule in context["extra_guidance"]:
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headlines_instruction += f"- {rule}\n"
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headlines_instruction += "\n"
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headlines_instruction += (
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headlines_instruction += f", adaptados al ángulo {selected_angle}"
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headlines_instruction += ":\n\n"
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random_examples = context["formula_examples"]
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headlines_instruction += "EJEMPLOS DE LA FÓRMULA A SEGUIR:\n"
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for i, example in enumerate(random_examples, 1):
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headlines_instruction += f"{i}. {example}\n"
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headlines_instruction += "\nINSTRUCCIONES ESPECÍFICAS:\n"
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headlines_instruction += "1. Mantén una estructura y longitud similares a las de los ejemplos anteriores\n"
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headlines_instruction += "2. Conserva el nivel de especificidad y detalle\n"
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headlines_instruction += "3. Inspírate en los patrones de construcción sin copiarlos literalmente\n"
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headlines_instruction += "4. Haz que cada titular suene natural para el público objetivo\n"
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headlines_instruction += "5. Asegúrate de que cada titular sea claro, atractivo y creíble\n\n"
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headlines_instruction += f"""
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RECORDATORIO FINAL:
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1. Sigue la estructura de la fórmula seleccionada
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2. Aplica el ángulo como una capa de estilo
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3. Mantén la coherencia entre fórmula y ángulo
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4. Asegura que cada titular refleje ambos elementos
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GENERA AHORA:
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Crea {number_of_headlines} titulares que sigan fielmente la estructura de la fórmula y mantengan la esencia de los ejemplos mostrados.
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"""
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else:
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headlines_instruction += f"""
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GENERA AHORA:
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Crea {number_of_headlines} titulares que sigan fielmente la estructura de la fórmula y mantengan la esencia de los ejemplos mostrados.
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"""
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response = client.models.generate_content(
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model="gemini-2.5-flash-lite",
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contents=headlines_instruction + "\n\nGenera titulares originales que respeten la estructura de la fórmula seleccionada, apliquen el ángulo elegido y mantengan la esencia de los ejemplos sin copiarlos literalmente.",
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config=types.GenerateContentConfig(
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temperature=temperature,
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top_p=0.65,
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max_output_tokens=8196,
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),
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return response.text
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#
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# Leer el contenido del archivo manual.md
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with open("manual.md", "r", encoding="utf-8") as file:
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manual_content = file.read()
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# Load CSS from file
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with open("styles/main.css", "r", encoding="utf-8") as f:
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css = f.read()
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# Centrar el título y el subtítulo
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st.markdown("<h1 style='text-align: center;'>Enchanted Hooks</h1>", unsafe_allow_html=True)
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st.markdown(
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unsafe_allow_html=True
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)
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# Crear columnas
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col1, col2 = st.columns([1, 2])
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#
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with col1:
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target_audience = st.text_input(
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"¿Quién es tu público objetivo?",
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product = st.text_input(
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number_of_headlines = st.selectbox(
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"Número de Titulares",
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index=4
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temperature = st.slider(
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"Creatividad",
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min_value=0.0,
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max_value=2.0,
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value=1.0,
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step=0.1
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)
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selected_formula_key = st.selectbox(
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)
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# Make sure "NINGUNO" appears first, then the rest alphabetically
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angle_keys = ["NINGUNO"] + sorted([key for key in angles.keys() if key != "NINGUNO"])
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selected_angle = st.selectbox(
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options=angle_keys
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selected_formula = headline_formulas[
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# Mostrar los titulares generados
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if submit:
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has_product = product.strip() != ""
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has_audience = target_audience.strip() != ""
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valid_inputs = has_product and has_audience
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try:
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generated_headlines = generate_headlines(
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number_of_headlines,
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target_audience,
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product,
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temperature,
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selected_formula_key,
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selected_formula,
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selected_angle
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formatted_headlines =
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col2.markdown(
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f"""
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<div class="results-container">
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</div>
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""",
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unsafe_allow_html=True
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)
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except Exception as e:
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else:
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from google import genai
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from google.genai import types
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import random
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import re
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from formulas import headline_formulas
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from angles import angles
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# =============================
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# CONFIGURACIÓN
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# =============================
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load_dotenv()
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client = genai.Client(
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api_key=os.getenv("GOOGLE_API_KEY")
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# =============================
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# NORMALIZAR TITULARES
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# =============================
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def normalize_headlines(text):
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"""
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Asegura que cada titular se muestre correctamente,
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aunque el modelo devuelva espacios inconsistentes.
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"""
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items = re.split(r'\s*(?=\d+\.\s)', text)
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cleaned = []
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for item in items:
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item = item.strip()
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if item:
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cleaned.append(item)
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return "<br>".join(cleaned)
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# =============================
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# CONTEXTO INTELIGENTE
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# =============================
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def build_headline_context(
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selected_formula_key,
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selected_angle,
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target_audience,
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product
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selected_formula = headline_formulas[selected_formula_key]
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formula_description = selected_formula.get(
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"description", ""
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formula_examples = selected_formula.get(
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"examples", []
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random_examples = random.sample(
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formula_examples,
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angle_instruction = ""
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angle_examples = []
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if (
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selected_angle != "NINGUNO"
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and selected_angle in angles
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angle_instruction = angles[selected_angle].get(
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"instruction", ""
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| 81 |
+
).strip()
|
| 82 |
+
|
| 83 |
+
angle_examples = angles[selected_angle].get(
|
| 84 |
+
"examples", []
|
| 85 |
+
)[:3]
|
| 86 |
|
| 87 |
extra_guidance = [
|
| 88 |
+
|
| 89 |
+
f"Escribe para {target_audience} como personas reales.",
|
| 90 |
+
|
| 91 |
+
f"Piensa en qué desea ese público y qué objeciones tiene sobre {product}.",
|
| 92 |
+
|
| 93 |
+
"No copies los ejemplos.",
|
| 94 |
+
|
| 95 |
+
"Haz que cada titular sea claro y creíble.",
|
| 96 |
+
|
| 97 |
+
"Genera curiosidad sin depender del nombre del producto."
|
| 98 |
+
|
| 99 |
]
|
| 100 |
|
| 101 |
return {
|
| 102 |
+
|
| 103 |
+
"formula_description":
|
| 104 |
+
formula_description,
|
| 105 |
+
|
| 106 |
+
"formula_examples":
|
| 107 |
+
random_examples,
|
| 108 |
+
|
| 109 |
+
"angle_instruction":
|
| 110 |
+
angle_instruction,
|
| 111 |
+
|
| 112 |
+
"angle_examples":
|
| 113 |
+
angle_examples,
|
| 114 |
+
|
| 115 |
+
"extra_guidance":
|
| 116 |
+
extra_guidance
|
| 117 |
}
|
| 118 |
|
| 119 |
|
| 120 |
+
# =============================
|
| 121 |
+
# GENERAR TITULARES
|
| 122 |
+
# =============================
|
| 123 |
+
|
| 124 |
+
def generate_headlines(
|
| 125 |
+
number_of_headlines,
|
| 126 |
+
target_audience,
|
| 127 |
+
product,
|
| 128 |
+
temperature,
|
| 129 |
+
selected_formula_key,
|
| 130 |
+
selected_formula,
|
| 131 |
+
selected_angle
|
| 132 |
+
):
|
| 133 |
+
|
| 134 |
context = build_headline_context(
|
| 135 |
+
selected_formula_key,
|
| 136 |
+
selected_angle,
|
| 137 |
+
target_audience,
|
| 138 |
+
product
|
| 139 |
)
|
| 140 |
|
| 141 |
+
system_prompt = """
|
| 142 |
+
|
| 143 |
+
You are a world-class copywriter.
|
| 144 |
|
| 145 |
FORMAT RULES:
|
| 146 |
+
|
| 147 |
- Each headline must start with number and period
|
| 148 |
- One headline per line
|
| 149 |
+
- No explanations
|
| 150 |
+
- Avoid unnecessary symbols
|
| 151 |
+
- Each headline must be complete
|
| 152 |
+
- Maintain curiosity and clarity
|
| 153 |
+
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
| 154 |
"""
|
| 155 |
|
| 156 |
headlines_instruction = f"{system_prompt}\n\n"
|
| 157 |
|
| 158 |
if selected_angle != "NINGUNO":
|
| 159 |
+
|
| 160 |
headlines_instruction += f"""
|
|
|
|
|
|
|
| 161 |
|
| 162 |
+
ÁNGULO PRINCIPAL:
|
| 163 |
+
|
| 164 |
+
{selected_angle}
|
| 165 |
+
|
| 166 |
+
INSTRUCCIONES:
|
| 167 |
+
|
| 168 |
{context["angle_instruction"]}
|
| 169 |
|
|
|
|
| 170 |
"""
|
| 171 |
+
|
| 172 |
for example in context["angle_examples"]:
|
| 173 |
+
headlines_instruction += (
|
| 174 |
+
f"- {example}\n"
|
| 175 |
+
)
|
| 176 |
|
| 177 |
headlines_instruction += (
|
| 178 |
+
|
| 179 |
+
f"\nCrea {number_of_headlines} titulares "
|
| 180 |
+
|
| 181 |
+
f"para {target_audience} "
|
| 182 |
+
|
| 183 |
+
f"sobre {product}.\n\n"
|
| 184 |
+
|
| 185 |
)
|
| 186 |
|
| 187 |
headlines_instruction += (
|
| 188 |
+
"Antes de escribir, entiende al público.\n\n"
|
|
|
|
|
|
|
| 189 |
)
|
| 190 |
|
| 191 |
+
headlines_instruction += "GUÍA ADICIONAL:\n"
|
| 192 |
+
|
| 193 |
+
for rule in context["extra_guidance"]:
|
| 194 |
headlines_instruction += (
|
| 195 |
+
f"- {rule}\n"
|
| 196 |
)
|
| 197 |
|
| 198 |
+
headlines_instruction += "\n"
|
| 199 |
+
|
| 200 |
headlines_instruction += (
|
| 201 |
+
"EJEMPLOS DE LA FÓRMULA:\n"
|
| 202 |
)
|
| 203 |
|
| 204 |
+
for i, example in enumerate(
|
| 205 |
+
context["formula_examples"],
|
| 206 |
+
1
|
| 207 |
+
):
|
| 208 |
+
headlines_instruction += (
|
| 209 |
+
f"{i}. {example}\n"
|
| 210 |
+
)
|
| 211 |
|
|
|
|
|
|
|
|
|
|
| 212 |
headlines_instruction += "\n"
|
| 213 |
|
| 214 |
headlines_instruction += (
|
| 215 |
+
f"FÓRMULA:\n"
|
| 216 |
+
f"{context['formula_description']}\n\n"
|
| 217 |
)
|
| 218 |
|
| 219 |
+
response = client.models.generate_content(
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
| 220 |
|
| 221 |
+
model="gemini-2.5-flash-lite",
|
| 222 |
|
| 223 |
+
contents=headlines_instruction,
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
|
| 224 |
|
|
|
|
|
|
|
|
|
|
| 225 |
config=types.GenerateContentConfig(
|
| 226 |
+
|
| 227 |
temperature=temperature,
|
| 228 |
+
|
| 229 |
top_p=0.65,
|
| 230 |
+
|
| 231 |
max_output_tokens=8196,
|
| 232 |
+
|
| 233 |
),
|
| 234 |
)
|
| 235 |
|
| 236 |
return response.text
|
| 237 |
|
| 238 |
|
| 239 |
+
# =============================
|
| 240 |
+
# INTERFAZ STREAMLIT
|
| 241 |
+
# =============================
|
| 242 |
+
|
| 243 |
+
st.set_page_config(
|
| 244 |
+
page_title="Enchanted Hooks",
|
| 245 |
+
layout="wide"
|
| 246 |
+
)
|
| 247 |
+
|
| 248 |
+
|
| 249 |
+
# Sidebar manual
|
| 250 |
+
|
| 251 |
+
with open(
|
| 252 |
+
"manual.md",
|
| 253 |
+
"r",
|
| 254 |
+
encoding="utf-8"
|
| 255 |
+
) as file:
|
| 256 |
|
|
|
|
|
|
|
| 257 |
manual_content = file.read()
|
| 258 |
|
| 259 |
+
st.sidebar.markdown(
|
| 260 |
+
manual_content
|
| 261 |
+
)
|
| 262 |
+
|
| 263 |
+
|
| 264 |
+
# CSS
|
| 265 |
+
|
| 266 |
+
with open(
|
| 267 |
+
"styles/main.css",
|
| 268 |
+
"r",
|
| 269 |
+
encoding="utf-8"
|
| 270 |
+
) as f:
|
| 271 |
|
|
|
|
|
|
|
| 272 |
css = f.read()
|
| 273 |
|
| 274 |
+
st.markdown(
|
| 275 |
+
f"<style>{css}</style>",
|
| 276 |
+
unsafe_allow_html=True
|
| 277 |
+
)
|
| 278 |
+
|
| 279 |
+
|
| 280 |
+
# Título
|
| 281 |
+
|
| 282 |
+
st.markdown(
|
| 283 |
+
"<h1 style='text-align:center;'>Enchanted Hooks</h1>",
|
| 284 |
+
unsafe_allow_html=True
|
| 285 |
+
)
|
| 286 |
|
|
|
|
|
|
|
| 287 |
st.markdown(
|
| 288 |
+
|
| 289 |
+
"<h4 style='text-align:center;'>"
|
| 290 |
+
"Transforma cada idea en un titular que captura atención."
|
| 291 |
+
"</h4>",
|
| 292 |
+
|
| 293 |
unsafe_allow_html=True
|
| 294 |
+
|
| 295 |
+
)
|
| 296 |
+
|
| 297 |
+
|
| 298 |
+
# Layout
|
| 299 |
+
|
| 300 |
+
col1, col2 = st.columns(
|
| 301 |
+
[1, 2]
|
| 302 |
)
|
| 303 |
|
|
|
|
|
|
|
| 304 |
|
| 305 |
+
# Inputs
|
| 306 |
+
|
| 307 |
with col1:
|
| 308 |
+
|
| 309 |
target_audience = st.text_input(
|
| 310 |
+
|
| 311 |
"¿Quién es tu público objetivo?",
|
| 312 |
+
|
| 313 |
+
placeholder="Ejemplo: Coaches"
|
| 314 |
+
|
| 315 |
)
|
| 316 |
+
|
| 317 |
product = st.text_input(
|
| 318 |
+
|
| 319 |
+
"¿Qué producto tienes?",
|
| 320 |
+
|
| 321 |
+
placeholder="Ejemplo: Curso"
|
| 322 |
+
|
| 323 |
)
|
| 324 |
+
|
| 325 |
number_of_headlines = st.selectbox(
|
| 326 |
+
|
| 327 |
"Número de Titulares",
|
| 328 |
+
|
| 329 |
+
options=list(
|
| 330 |
+
range(1, 11)
|
| 331 |
+
),
|
| 332 |
+
|
| 333 |
index=4
|
| 334 |
+
|
| 335 |
)
|
| 336 |
|
| 337 |
+
with st.expander(
|
| 338 |
+
"Personaliza tus titulares"
|
| 339 |
+
):
|
| 340 |
+
|
| 341 |
temperature = st.slider(
|
| 342 |
+
|
| 343 |
"Creatividad",
|
| 344 |
+
|
| 345 |
min_value=0.0,
|
| 346 |
+
|
| 347 |
max_value=2.0,
|
| 348 |
+
|
| 349 |
value=1.0,
|
| 350 |
+
|
| 351 |
step=0.1
|
| 352 |
+
|
| 353 |
)
|
| 354 |
|
| 355 |
selected_formula_key = st.selectbox(
|
| 356 |
+
|
| 357 |
+
"Selecciona una fórmula",
|
| 358 |
+
|
| 359 |
+
options=list(
|
| 360 |
+
headline_formulas.keys()
|
| 361 |
+
)
|
| 362 |
+
|
| 363 |
+
)
|
| 364 |
+
|
| 365 |
+
angle_keys = (
|
| 366 |
+
|
| 367 |
+
["NINGUNO"]
|
| 368 |
+
|
| 369 |
+
+
|
| 370 |
+
|
| 371 |
+
sorted(
|
| 372 |
+
|
| 373 |
+
[
|
| 374 |
+
|
| 375 |
+
key
|
| 376 |
+
|
| 377 |
+
for key in angles.keys()
|
| 378 |
+
|
| 379 |
+
if key != "NINGUNO"
|
| 380 |
+
|
| 381 |
+
]
|
| 382 |
+
|
| 383 |
+
)
|
| 384 |
+
|
| 385 |
)
|
| 386 |
|
|
|
|
|
|
|
| 387 |
selected_angle = st.selectbox(
|
| 388 |
+
|
| 389 |
+
"Selecciona el ángulo",
|
| 390 |
+
|
| 391 |
options=angle_keys
|
| 392 |
+
|
| 393 |
)
|
| 394 |
|
| 395 |
+
selected_formula = headline_formulas[
|
| 396 |
+
selected_formula_key
|
| 397 |
+
]
|
| 398 |
+
|
| 399 |
+
submit = st.button(
|
| 400 |
+
"Generar Titulares"
|
| 401 |
+
)
|
| 402 |
+
|
| 403 |
|
| 404 |
+
# =============================
|
| 405 |
+
# RESULTADOS
|
| 406 |
+
# =============================
|
| 407 |
|
|
|
|
| 408 |
if submit:
|
|
|
|
|
|
|
|
|
|
| 409 |
|
| 410 |
+
has_product = (
|
| 411 |
+
product.strip() != ""
|
| 412 |
+
)
|
| 413 |
+
|
| 414 |
+
has_audience = (
|
| 415 |
+
target_audience.strip() != ""
|
| 416 |
+
)
|
| 417 |
+
|
| 418 |
+
valid_inputs = (
|
| 419 |
+
has_product
|
| 420 |
+
and
|
| 421 |
+
has_audience
|
| 422 |
+
)
|
| 423 |
+
|
| 424 |
+
if valid_inputs:
|
| 425 |
+
|
| 426 |
try:
|
| 427 |
+
|
| 428 |
generated_headlines = generate_headlines(
|
| 429 |
+
|
| 430 |
number_of_headlines,
|
| 431 |
+
|
| 432 |
target_audience,
|
| 433 |
+
|
| 434 |
product,
|
| 435 |
+
|
| 436 |
temperature,
|
| 437 |
+
|
| 438 |
selected_formula_key,
|
| 439 |
+
|
| 440 |
selected_formula,
|
| 441 |
+
|
| 442 |
selected_angle
|
| 443 |
+
|
| 444 |
)
|
| 445 |
|
| 446 |
+
formatted_headlines = normalize_headlines(
|
| 447 |
+
generated_headlines
|
| 448 |
+
)
|
| 449 |
|
| 450 |
col2.markdown(
|
| 451 |
+
|
| 452 |
f"""
|
| 453 |
<div class="results-container">
|
| 454 |
+
|
| 455 |
+
<h4>
|
| 456 |
+
|
| 457 |
+
Observa la magia en acción:
|
| 458 |
+
|
| 459 |
+
</h4>
|
| 460 |
+
|
| 461 |
+
<div>
|
| 462 |
+
|
| 463 |
+
{formatted_headlines}
|
| 464 |
+
|
| 465 |
+
</div>
|
| 466 |
+
|
| 467 |
</div>
|
| 468 |
""",
|
| 469 |
+
|
| 470 |
unsafe_allow_html=True
|
| 471 |
+
|
| 472 |
)
|
| 473 |
|
| 474 |
except Exception as e:
|
| 475 |
+
|
| 476 |
+
col2.error(
|
| 477 |
+
f"Error: {str(e)}"
|
| 478 |
+
)
|
| 479 |
+
|
| 480 |
else:
|
| 481 |
+
|
| 482 |
+
col2.error(
|
| 483 |
+
|
| 484 |
+
"Por favor, proporciona el público objetivo y el producto."
|
| 485 |
+
|
| 486 |
+
)
|