offer/generator.py

def create_offer_instruction(product_service=None, uploaded_content=None, target_audience=None, skills=None, selected_formula=None):
    """
    Creates instructions for generating a compelling main offer based on deep avatar analysis.
    
    Args:
        product_service: Kind of product or service
        uploaded_content: Content from uploaded files (if any)
        target_audience: Description of the target audience
        skills: User's skills and expertise
        selected_formula: The specific formula to use for the offer
        
    Returns:
        str: Complete instruction for generating the main offer
    """
    # Check if any information is provided
    if not product_service and not target_audience and not uploaded_content and not skills:
        return """
        ADVERTENCIA: No se ha proporcionado ninguna información para generar la oferta principal.
        
        Para crear una oferta efectiva y persuasiva, por favor proporciona al menos uno de los siguientes:
        - Descripción del público objetivo (avatar)
        - Nombre del producto o servicio
        - Contenido adicional relevante
        - Habilidades y experiencia
        
        Sin esta información, la oferta generada será genérica y posiblemente menos efectiva.
        """
    
    # Import the avatar analysis module
    try:
        import sys
        import os
        sys.path.append(os.path.dirname(os.path.dirname(os.path.abspath(__file__))))
        from avatar_analysis import get_avatar_analysis_for_formula
        
        # Get the formula-specific avatar analysis
        avatar_analysis = get_avatar_analysis_for_formula(
            selected_formula if selected_formula else "general",
            target_audience,
            product_service,
            uploaded_content,
            skills
        )
    except ImportError:
        # Fallback if avatar_analysis module can't be imported
        avatar_analysis = f"""
        INFORMACIÓN DISPONIBLE PARA ANÁLISIS:
        
        1. DESCRIPCIÓN DEL PÚBLICO OBJETIVO:
        {target_audience if target_audience else "No se ha proporcionado descripción específica del público objetivo."}
        
        2. PRODUCTO/SERVICIO:
        {product_service if product_service else "No se ha proporcionado nombre específico del producto/servicio."}
        
        3. CONTENIDO ADICIONAL:
        {uploaded_content if uploaded_content else "No se ha subido contenido adicional."}
        
        4. HABILIDADES Y EXPERIENCIA:
        {skills if skills else "No se han proporcionado habilidades específicas."}
        
        IMPORTANTE: Analiza TODA la información disponible para identificar puntos de dolor específicos, objeciones y necesidades que puedan abordarse en la oferta principal.
        """
    
    # If a specific formula is selected, import and use it
    if selected_formula:
        try:
            # Import the formula module
            from formulas import offer_formulas
            
            # Get the formula-specific instructions
            formula_data = offer_formulas.get(selected_formula, {})
            formula_instruction = formula_data.get("instructions", "")
            
            # Combine with avatar analysis
            return f"{avatar_analysis}\n\n{formula_instruction}"
        except (ImportError, AttributeError, KeyError) as e:
            # More comprehensive error handling
            pass
    
    # If no formula is selected or there was an error, use the default comprehensive instructions
    base_instruction = """
    INSTRUCTIONS FOR CREATING AN IRRESISTIBLE OFFER:
    
    You are an expert in copywriting and persuasive marketing, specialized in creating offers that deeply connect with the avatar and generate conversions.
    
    OBJECTIVE:
    - Create a powerful and persuasive main offer in English
    - Connect emotionally with the avatar
    - Present a clear and desirable transformation
    - Position the product/service as the ideal solution
    - Use natural and conversational language
    """
    
    # Combine base instruction with avatar analysis
    return f"{avatar_analysis}\n\n{base_instruction}"