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import json
import textwrap
from typing import Dict, Any, List, Tuple, Optional
import gradio as gr
import requests
import matplotlib.pyplot as plt
from matplotlib.figure import Figure
# ============================================================
# LLM CALLER (OPENAI-COMPATIBLE, GPT-4.1 BY DEFAULT)
# ============================================================
def call_chat_completion(
api_key: str,
base_url: str,
model: str,
system_prompt: str,
user_prompt: str,
max_completion_tokens: int = 1800,
) -> str:
"""
OpenAI-compatible /v1/chat/completions helper.
- Uses new-style `max_completion_tokens` (for GPT-4.1, GPT-4o, etc.)
- Falls back to legacy `max_tokens` if needed.
- Does NOT send temperature/top_p so it's safe with strict models.
"""
if not api_key:
raise ValueError("LLM API key is required.")
if not base_url:
base_url = "https://api.openai.com"
url = base_url.rstrip("/") + "/v1/chat/completions"
headers = {
"Authorization": f"Bearer {api_key}",
"Content-Type": "application/json",
}
payload = {
"model": model,
"messages": [
{"role": "system", "content": system_prompt},
{"role": "user", "content": user_prompt},
],
"max_completion_tokens": max_completion_tokens,
}
resp = requests.post(url, headers=headers, json=payload, timeout=60)
# Fallback for providers that still expect `max_tokens`
if resp.status_code == 400 and "max_completion_tokens" in resp.text:
payload.pop("max_completion_tokens", None)
payload["max_tokens"] = max_completion_tokens
resp = requests.post(url, headers=headers, json=payload, timeout=60)
if resp.status_code != 200:
raise RuntimeError(
f"LLM API error {resp.status_code}: {resp.text[:500]}"
)
data = resp.json()
try:
return data["choices"][0]["message"]["content"]
except Exception as e:
raise RuntimeError(
f"Unexpected LLM response format: {e}\n\n{json.dumps(data, indent=2)}"
)
# ============================================================
# FIRECRAWL SCRAPER (OPTIONAL)
# ============================================================
def call_firecrawl_scrape(
firecrawl_key: str,
url: str,
formats: Optional[List[str]] = None,
) -> str:
"""
Calls Firecrawl's /v0/scrape endpoint to get cleaned markdown/HTML
for a single URL.
Docs: https://docs.firecrawl.dev/api-reference/endpoint/scrape
"""
if not firecrawl_key:
raise ValueError("Firecrawl API key is missing.")
if not url:
raise ValueError("URL is required to use Firecrawl.")
api_url = "https://api.firecrawl.dev/v0/scrape"
headers = {
"Authorization": f"Bearer {firecrawl_key}",
"Content-Type": "application/json",
}
payload: Dict[str, Any] = {"url": url}
if formats:
payload["formats"] = formats
resp = requests.post(api_url, headers=headers, json=payload, timeout=60)
if resp.status_code != 200:
raise RuntimeError(
f"Firecrawl error {resp.status_code}: {resp.text[:400]}"
)
data = resp.json()
# Default: try markdown first, fall back to raw HTML or text if structure differs
# Common shape: { "data": { "markdown": "..." } }
if isinstance(data, dict):
# Nested under "data"
inner = data.get("data", {})
if isinstance(inner, dict):
if "markdown" in inner and isinstance(inner["markdown"], str):
return inner["markdown"]
if "html" in inner and isinstance(inner["html"], str):
return inner["html"]
# If the service changes shape, last fallback: stringify
return json.dumps(data)
# ============================================================
# ANALYSIS PROMPT + PARSING
# ============================================================
ANALYSIS_SYSTEM_PROMPT = """
You are an expert strategy analyst.
Given some web content (or pasted text) plus a short user description,
you will produce a concise, executive-ready analysis in JSON.
Return ONLY JSON using this schema:
{
"executive_summary": "string",
"key_points": ["string", ...],
"opportunities": ["string", ...],
"risks": ["string", ...],
"recommended_actions": [
{
"title": "string",
"area": "string",
"description": "string"
}
]
}
"""
def build_analysis_user_prompt(
url: str,
content_preview: str,
user_notes: str,
focus: str,
) -> str:
truncated = content_preview[:6000] # keep context reasonable
return f"""
Source URL: {url or "N/A"}
Focus area: {focus}
User notes / context:
{user_notes or "N/A"}
Scraped or pasted content (truncated if long):
\"\"\"{truncated}\"\"\"
""".strip()
def parse_analysis_json(raw_text: str) -> Dict[str, Any]:
"""Strip fences and extract JSON payload."""
txt = raw_text.strip()
if txt.startswith("```"):
parts = txt.split("```")
txt = next((p for p in parts if "{" in p and "}" in p), parts[-1])
first = txt.find("{")
last = txt.rfind("}")
if first == -1 or last == -1:
raise ValueError("No JSON detected in model output.")
return json.loads(txt[first:last + 1])
def analysis_to_markdown(analysis: Dict[str, Any]) -> str:
"""Render the JSON analysis as a short executive brief in Markdown."""
def bullet(items: List[str]) -> str:
if not items:
return "_None identified._"
return "\n".join(f"- {i}" for i in items)
md: List[str] = []
md.append("## Executive Summary")
md.append(analysis.get("executive_summary", "N/A"))
md.append("\n## Key Points")
md.append(bullet(analysis.get("key_points", [])))
md.append("\n## Opportunities")
md.append(bullet(analysis.get("opportunities", [])))
md.append("\n## Risks")
md.append(bullet(analysis.get("risks", [])))
md.append("\n## Recommended Actions")
actions = analysis.get("recommended_actions", [])
if not actions:
md.append("_None suggested yet β refine your prompt or focus._")
else:
for idx, act in enumerate(actions, start=1):
title = act.get("title", f"Action {idx}")
area = act.get("area", "General")
desc = act.get("description", "")
md.append(f"### {idx}. {title}")
md.append(f"**Area:** {area}")
md.append(desc or "_No description provided._")
return "\n\n".join(md)
# ============================================================
# SIMPLE DATA VISUAL β COUNTS BY CATEGORY
# ============================================================
def analysis_to_figure(analysis: Dict[str, Any]) -> Figure:
"""
Basic bar chart: how many items per category (points, opportunities, risks, actions).
Visualizes "density" of insights.
"""
labels = ["Key Points", "Opportunities", "Risks", "Actions"]
values = [
len(analysis.get("key_points", []) or []),
len(analysis.get("opportunities", []) or []),
len(analysis.get("risks", []) or []),
len(analysis.get("recommended_actions", []) or []),
]
fig, ax = plt.subplots(figsize=(5, 3))
ax.bar(labels, values)
ax.set_ylabel("Count")
ax.set_title("Insight Density by Category")
fig.tight_layout()
return fig
# ============================================================
# SAMPLE PRESETS
# ============================================================
SAMPLE_CONFIGS: Dict[str, Dict[str, str]] = {
"AI / Tech Policy Article": {
"url": "https://www.whitehouse.gov/briefing-room/",
"notes": "Focus on AI policy, workforce impact, and org-readiness.",
"focus": "Policy / Regulation",
},
"Competitor Product Page": {
"url": "https://example.com/",
"notes": "Assume this is a competitor's SaaS pricing page.",
"focus": "Product / Market",
},
"Industry Research Report": {
"url": "https://example.org/report",
"notes": "Treat as a long-form industry trend report.",
"focus": "Industry / Strategy",
},
}
def load_sample(name: str) -> Tuple[str, str, str]:
if not name or name not in SAMPLE_CONFIGS:
return "", "", "General insight synthesis"
cfg = SAMPLE_CONFIGS[name]
return cfg["url"], cfg["notes"], cfg["focus"]
# ============================================================
# MAIN HANDLER FOR GRADIO
# ============================================================
def generate_brief_ui(
llm_key_state: str,
llm_key_input: str,
base_url: str,
model_name: str,
firecrawl_key: str,
url: str,
pasted_text: str,
user_notes: str,
focus: str,
):
"""
Master UI handler:
- decides whether to call Firecrawl (if key + URL)
- merges scraped content with pasted text
- calls LLM and renders outputs
"""
llm_key = llm_key_input or llm_key_state
if not llm_key:
return (
"β οΈ Please enter your LLM API key in the left panel.",
"",
analysis_to_figure({"key_points": [], "opportunities": [], "risks": [], "recommended_actions": []}),
llm_key_state,
)
if not url and not pasted_text:
return (
"β οΈ Provide at least a URL or some pasted text.",
"",
analysis_to_figure({"key_points": [], "opportunities": [], "risks": [], "recommended_actions": []}),
llm_key_state,
)
# 1. Scrape via Firecrawl if URL + key are set
scraped_content = ""
if url and firecrawl_key:
try:
scraped_content = call_firecrawl_scrape(firecrawl_key, url, formats=["markdown"])
except Exception as e:
scraped_content = f"(Firecrawl error: {e})"
# 2. Compose content preview (scraped + pasted)
content_preview_parts = []
if scraped_content:
content_preview_parts.append(scraped_content)
if pasted_text:
content_preview_parts.append("\n\nUser-pasted text:\n" + pasted_text)
content_preview = "\n\n".join(content_preview_parts)
# 3. Build prompt and call LLM
user_prompt = build_analysis_user_prompt(url, content_preview, user_notes, focus)
model = model_name or "gpt-4.1"
try:
raw = call_chat_completion(
api_key=llm_key,
base_url=base_url,
model=model,
system_prompt=ANALYSIS_SYSTEM_PROMPT,
user_prompt=user_prompt,
max_completion_tokens=1800,
)
analysis = parse_analysis_json(raw)
md = analysis_to_markdown(analysis)
fig = analysis_to_figure(analysis)
json_out = json.dumps(analysis, indent=2, ensure_ascii=False)
return md, json_out, fig, llm_key
except Exception as e:
empty_fig = analysis_to_figure({"key_points": [], "opportunities": [], "risks": [], "recommended_actions": []})
return f"β Error generating brief:\n\n{e}", "", empty_fig, llm_key_state
# ============================================================
# GRADIO UI
# ============================================================
with gr.Blocks(title="ZEN Web Insight Brief Builder") as demo:
gr.Markdown(
"""
# π ZEN Web Insight Brief Builder
Turn any URL (plus optional Firecrawl scrape) into a structured,
actionable executive brief:
1. **Configure API keys** (LLM + optional Firecrawl)
2. **Paste a URL and/or text**
3. **Get an executive summary, risks, opportunities, and actions**
"""
)
llm_key_state = gr.State("")
with gr.Row():
# LEFT: API + samples
with gr.Column(scale=1):
gr.Markdown("### 1 β API & Model Settings")
llm_key_input = gr.Textbox(
label="LLM API Key",
placeholder="OpenAI or compatible key",
type="password",
)
base_url = gr.Textbox(
label="LLM Base URL",
value="https://api.openai.com",
placeholder="e.g. https://api.openai.com",
)
model_name = gr.Textbox(
label="Model Name",
value="gpt-4.1",
placeholder="e.g. gpt-4.1, gpt-4o, etc.",
)
gr.Markdown("#### Optional β Firecrawl (URL Scraper)")
firecrawl_key = gr.Textbox(
label="Firecrawl API Key (optional)",
placeholder="Only needed if you want automatic URL scraping",
type="password",
)
gr.Markdown("#### Sample Config")
sample_dropdown = gr.Dropdown(
label="Load a sample scenario",
choices=list(SAMPLE_CONFIGS.keys()),
value=None,
)
load_sample_btn = gr.Button("Load Sample")
# RIGHT: content + config
with gr.Column(scale=2):
gr.Markdown("### 2 β Content & Focus")
url_input = gr.Textbox(
label="Source URL",
placeholder="Paste a URL to analyze (works best with Firecrawl key, but optional)",
)
pasted_text = gr.Textbox(
label="Or paste content manually",
placeholder="Paste article text, notes, or report sections here.",
lines=8,
)
user_notes = gr.Textbox(
label="Your context / what you care about",
placeholder="Example: Focus on youth workforce impacts and funding opportunities.",
lines=3,
)
focus = gr.Dropdown(
label="Focus lens",
choices=[
"Policy / Regulation",
"Product / Market",
"Industry / Strategy",
"Risk & Compliance",
"Custom / Other",
],
value="Industry / Strategy",
)
generate_btn = gr.Button("π Generate Insight Brief", variant="primary")
gr.Markdown("### 3 β Executive Brief")
with gr.Row():
with gr.Column(scale=3):
brief_md = gr.Markdown(
label="Brief",
value="Your executive brief will appear here after generation.",
)
with gr.Column(scale=2):
brief_json = gr.Code(
label="Raw JSON (for automation / export)",
language="json",
)
gr.Markdown("### 4 β Insight Density Visual")
brief_fig = gr.Plot(label="Insight Density by Category")
# Wiring
load_sample_btn.click(
load_sample,
inputs=[sample_dropdown],
outputs=[url_input, user_notes, focus],
)
generate_btn.click(
generate_brief_ui,
inputs=[
llm_key_state,
llm_key_input,
base_url,
model_name,
firecrawl_key,
url_input,
pasted_text,
user_notes,
focus,
],
outputs=[brief_md, brief_json, brief_fig, llm_key_state],
)
if __name__ == "__main__":
demo.launch()
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