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workflows/lead_generation.md

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+# Workflow: Lead Generation
+
+**Objective**: Identify and qualify high-potential leads for a specific niche/service by researching industry trends, competitor activities, and online communities.
+
+## Required Inputs
+- `TARGET_AUDIENCE`: The group of people or companies to target (e.g., "Seed-stage FinTech startups", "Real estate agents in Austin").
+- `VALUE_PROPOSITION`: What's being offered (e.g., "AI-powered CRM enrichment", "SEO-optimized blog posts").
+
+## Steps
+
+1. **Market Research**
+   - Identify top 5 pain points for the `TARGET_AUDIENCE`.
+   - Use the `search_web` tool to find recent discussions and news related to these pain points.
+
+2. **Lead Sourcing**
+   - Identify relevant platforms where the `TARGET_AUDIENCE` is active (e.g., LinkedIn, Reddit, industry-specific forums).
+   - Use specialized tools (to be developed) to scrape or query for potential leads.
+
+3. **Lead Qualification**
+   - For each lead found:
+     - Check for relevance to the `VALUE_PROPOSITION`.
+     - Find contact information or primary decision-makers where possible.
+     - Look for "buying signals" (e.g., recent funding, job postings, social media activity).
+
+4. **Outreach Preparation**
+   - Draft personalized hooks for each qualified lead based on their specific needs or recent activities.
+
+## Edge Cases
+- **Low data availability**: If research yields few results, expand the `TARGET_AUDIENCE` or pivot the `VALUE_PROPOSITION` to a related niche.
+- **Outdated info**: Always verify contact details or company status through secondary sources.