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        "id": "q-name",
        "type": "basic/question",
        "position": {
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          "y": 40
        },
        "data": {
          "title": "Спросить имя",
          "question": "Здравствуйте! Добро пожаловать на стенд группы предприятий «Готэк». Как я могу к вам обращаться?",
          "paraphrase": false,
          "width": 390
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        "style": {
          "width": 390
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        "dragHandle": ".node-shell__header",
        "measured": {
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      },
      {
        "id": "branch-name-present",
        "type": "basic/semantic-branch",
        "position": {
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        "data": {
          "title": "Проверить имя",
          "choices": [
            {
              "id": "has-name",
              "label": "ответ содержит имя человека; пользователь назвал как к нему обращаться; это имя или короткое представление"
            }
          ],
          "retryOnUnclear": true,
          "retryQuestion": "Извините, я не поняла, как к вам обращаться. Скажите, пожалуйста, как вас зовут.",
          "retryParaphrase": true,
          "width": 430
        },
        "style": {
          "width": 430
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        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 430,
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        "selected": true,
        "dragging": false
      },
      {
        "id": "save-name",
        "type": "basic/save-memory",
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        "data": {
          "title": "Сохранить имя",
          "key": "name",
          "instruction": "Извлеки имя пользователя. Если пользователь просто написал имя, верни его.",
          "width": 360
        },
        "style": {
          "width": 360
        },
        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 360,
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        "selected": false,
        "dragging": false
      },
      {
        "id": "msg-greeting",
        "type": "basic/assistant-message",
        "position": {
          "x": 920,
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        },
        "data": {
          "title": "Поздороваться по имени",
          "text": "Очень приятно, {name}. Я помогу за пару минут понять, где упаковочный инжиниринг даст эффект именно вам.",
          "paraphrase": true,
          "width": 430
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        "style": {
          "width": 430
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        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 430,
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        "selected": false
      },
      {
        "id": "q-role",
        "type": "basic/question",
        "position": {
          "x": 1420,
          "y": 40
        },
        "data": {
          "title": "Спросить роль",
          "question": "{name}, подскажите вашу роль: маркетинг, инженерия/производство/логистика или R&D?",
          "paraphrase": false,
          "width": 410
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        "style": {
          "width": 410
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        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 410,
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        "id": "save-role",
        "type": "basic/save-memory",
        "position": {
          "x": 1900,
          "y": 40
        },
        "data": {
          "title": "Сохранить роль",
          "key": "role",
          "instruction": "Извлеки функциональную роль пользователя в краткой форме.",
          "width": 360
        },
        "style": {
          "width": 360
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        "dragHandle": ".node-shell__header",
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          "width": 360,
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      },
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        "id": "branch-role",
        "type": "basic/semantic-branch",
        "position": {
          "x": 2320,
          "y": 40
        },
        "data": {
          "title": "Понять роль",
          "choices": [
            {
              "id": "marketing",
              "label": "маркетинг или бренд"
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            {
              "id": "engineering",
              "label": "инженерия производство логистика"
            },
            {
              "id": "rnd",
              "label": "R&D разработка новых продуктов"
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          ],
          "retryOnUnclear": true,
          "retryQuestion": "{name}, не смогла уверенно отнести вашу роль к одной из веток. Вы ближе к маркетингу/бренду, инженерии/производству/логистике или R&D?",
          "retryParaphrase": false,
          "width": 440
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        "style": {
          "width": 440
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        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 440,
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      },
      {
        "id": "q-industry-marketing",
        "type": "basic/question",
        "position": {
          "x": 2860,
          "y": -280
        },
        "data": {
          "title": "Отрасль: маркетинг",
          "question": "Какая у вас отрасль или какой продукт вы производите?",
          "paraphrase": false,
          "width": 400
        },
        "style": {
          "width": 400
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        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 400,
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      },
      {
        "id": "save-industry-marketing",
        "type": "basic/save-memory",
        "position": {
          "x": 3320,
          "y": -280
        },
        "data": {
          "title": "Сохранить отрасль",
          "key": "industry",
          "instruction": "Извлеки отрасль или тип продукта пользователя.",
          "width": 360
        },
        "style": {
          "width": 360
        },
        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 360,
          "height": 446
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      },
      {
        "id": "q-scale-marketing",
        "type": "basic/question",
        "position": {
          "x": 3738.898270180437,
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        "data": {
          "title": "Масштаб: маркетинг",
          "question": "И масштаб компании: крупный, средний или развивающийся проект/стартап?",
          "paraphrase": false,
          "width": 410
        },
        "style": {
          "width": 410
        },
        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 410,
          "height": 379
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        "selected": false,
        "dragging": false
      },
      {
        "id": "save-scale-marketing",
        "type": "basic/save-memory",
        "position": {
          "x": 4217.360984178455,
          "y": -265.48541298149814
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        "data": {
          "title": "Сохранить масштаб",
          "key": "company_size",
          "instruction": "Извлеки масштаб компании: крупный, средний, малый бизнес или стартап.",
          "width": 360
        },
        "style": {
          "width": 360
        },
        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 360,
          "height": 446
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        "selected": false,
        "dragging": false
      },
      {
        "id": "branch-scale-marketing",
        "type": "basic/semantic-branch",
        "position": {
          "x": 4640,
          "y": -280
        },
        "data": {
          "title": "Понять масштаб",
          "choices": [
            {
              "id": "small",
              "label": "малый бизнес или стартап"
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            {
              "id": "target",
              "label": "средний или крупный бизнес"
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          ],
          "retryOnUnclear": true,
          "retryQuestion": "{name}, уточните, пожалуйста, масштаб: это средний/крупный бизнес или развивающийся проект/стартап?",
          "retryParaphrase": false,
          "width": 410
        },
        "style": {
          "width": 410
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        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 410,
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        "id": "q-marketing-priority",
        "type": "basic/question",
        "position": {
          "x": 5140,
          "y": -280
        },
        "data": {
          "title": "Приоритет маркетинга",
          "question": "{name}, что сейчас важнее для маркетинга: быстрее выводить SKU или усиливать конверсию на полке?",
          "paraphrase": false,
          "width": 440
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        "style": {
          "width": 440
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        "dragHandle": ".node-shell__header",
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          "width": 440,
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      },
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        "id": "branch-marketing",
        "type": "basic/semantic-branch",
        "position": {
          "x": 5660,
          "y": -280
        },
        "data": {
          "title": "Понять приоритет маркетинга",
          "choices": [
            {
              "id": "speed",
              "label": "быстрее выводить SKU"
            },
            {
              "id": "shelf",
              "label": "усиливать конверсию на полке"
            }
          ],
          "retryOnUnclear": true,
          "retryQuestion": "{name}, уточните, пожалуйста: вам важнее скорость вывода SKU или конверсия на полке?",
          "retryParaphrase": false,
          "width": 440
        },
        "style": {
          "width": 440
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        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 440,
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      },
      {
        "id": "msg-marketing-speed",
        "type": "basic/assistant-message",
        "position": {
          "x": 6180,
          "y": -440
        },
        "data": {
          "title": "Рассказ: скорость SKU",
          "text": "Тогда акцент на скорость запуска. Мы проверяем дизайн и конструкцию до промышленного выпуска: в реалистичной торговой среде, офлайн или онлайн, и параллельно учитываем ограничения производства и логистики. Так новая упаковка не застревает между красивой идеей и серийным тиражом.\n\nНа практике это сокращает число поздних итераций и повышает вероятность запуска «с первого раза». Клиент получает верифицированное решение до тиража: меньше риска сорвать сезонное окно и больше управляемости при выводе SKU.",
          "paraphrase": false,
          "width": 560
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        "style": {
          "width": 560
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        "dragHandle": ".node-shell__header",
        "measured": {
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          "height": 317
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      },
      {
        "id": "msg-marketing-shelf",
        "type": "basic/assistant-message",
        "position": {
          "x": 6180,
          "y": -120
        },
        "data": {
          "title": "Рассказ: полка",
          "text": "Тогда акцент на монетизацию через упаковку. Мы тестируем видимость и считываемость в конкурентной торговой матрице, анализируем выбор покупателя и отдельно проверяем пользовательский опыт взаимодействия с упаковкой.\n\nНа выходе вы получаете не мнение, а подтвержденную версию решения. Это помогает связать дизайн с коммерческим результатом: заметность, понятность сообщения и более высокая вероятность конверсии в покупку.",
          "paraphrase": false,
          "width": 560
        },
        "style": {
          "width": 560
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        "dragHandle": ".node-shell__header",
        "measured": {
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          "height": 317
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      },
      {
        "id": "q-industry-engineering",
        "type": "basic/question",
        "position": {
          "x": 2860,
          "y": 460
        },
        "data": {
          "title": "Отрасль: инженерия",
          "question": "Какая у вас отрасль или какой продукт вы производите?",
          "paraphrase": false,
          "width": 400
        },
        "style": {
          "width": 400
        },
        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 400,
          "height": 379
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      },
      {
        "id": "save-industry-engineering",
        "type": "basic/save-memory",
        "position": {
          "x": 3320,
          "y": 460
        },
        "data": {
          "title": "Сохранить отрасль",
          "key": "industry",
          "instruction": "Извлеки отрасль или тип продукта пользователя.",
          "width": 360
        },
        "style": {
          "width": 360
        },
        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 360,
          "height": 446
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      },
      {
        "id": "q-scale-engineering",
        "type": "basic/question",
        "position": {
          "x": 3740,
          "y": 460
        },
        "data": {
          "title": "Масштаб: инженерия",
          "question": "И масштаб компании: крупный, средний или развивающийся проект/стартап?",
          "paraphrase": false,
          "width": 410
        },
        "style": {
          "width": 410
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        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 410,
          "height": 379
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      },
      {
        "id": "save-scale-engineering",
        "type": "basic/save-memory",
        "position": {
          "x": 4220,
          "y": 460
        },
        "data": {
          "title": "Сохранить масштаб",
          "key": "company_size",
          "instruction": "Извлеки масштаб компании: крупный, средний, малый бизнес или стартап.",
          "width": 360
        },
        "style": {
          "width": 360
        },
        "dragHandle": ".node-shell__header",
        "measured": {
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      },
      {
        "id": "branch-scale-engineering",
        "type": "basic/semantic-branch",
        "position": {
          "x": 4640,
          "y": 460
        },
        "data": {
          "title": "Понять масштаб",
          "choices": [
            {
              "id": "small",
              "label": "малый бизнес или стартап"
            },
            {
              "id": "target",
              "label": "средний или крупный бизнес"
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          ],
          "retryOnUnclear": true,
          "retryQuestion": "{name}, уточните, пожалуйста, масштаб: это средний/крупный бизнес или развивающийся проект/стартап?",
          "retryParaphrase": false,
          "width": 410
        },
        "style": {
          "width": 410
        },
        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 410,
          "height": 564
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      },
      {
        "id": "q-engineering-priority",
        "type": "basic/question",
        "position": {
          "x": 5140,
          "y": 460
        },
        "data": {
          "title": "Приоритет инженерии",
          "question": "{name}, где сейчас больше напряжения: стабильность линии/OEE или потери в логистике?",
          "paraphrase": false,
          "width": 440
        },
        "style": {
          "width": 440
        },
        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 440,
          "height": 379
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      },
      {
        "id": "branch-engineering",
        "type": "basic/semantic-branch",
        "position": {
          "x": 5660,
          "y": 460
        },
        "data": {
          "title": "Понять приоритет инженерии",
          "choices": [
            {
              "id": "line",
              "label": "стабильность линии OEE простои брак"
            },
            {
              "id": "logistics",
              "label": "потери в логистике транспорт склад повреждения"
            }
          ],
          "retryOnUnclear": true,
          "retryQuestion": "{name}, уточните, пожалуйста: речь больше про стабильность линии/OEE или про потери в логистике?",
          "retryParaphrase": false,
          "width": 460
        },
        "style": {
          "width": 460
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        "dragHandle": ".node-shell__header",
        "measured": {
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      },
      {
        "id": "msg-engineering-line",
        "type": "basic/assistant-message",
        "position": {
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        },
        "data": {
          "title": "Рассказ: линия",
          "text": "Тогда фокус на принцип «с первого раза правильно». До запуска мы проверяем характеристики упаковки, влияющие на оборудование, автоматическую сборку, поток и стабильность серии. В имитационной лаборатории моделируем рабочие режимы и заранее ловим критичные несоответствия.\n\nДля производства это означает меньше незапланированных остановок, меньше брака и более предсказуемый выпуск. На типовых проектах инженерные улучшения дают рост эффективности автоматических линий до 10-15%.",
          "paraphrase": false,
          "width": 560
        },
        "style": {
          "width": 560
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        "dragHandle": ".node-shell__header",
        "measured": {
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      },
      {
        "id": "msg-engineering-logistics",
        "type": "basic/assistant-message",
        "position": {
          "x": 6200,
          "y": 620
        },
        "data": {
          "title": "Рассказ: логистика",
          "text": "Тогда смотрим на жизненный цикл упаковки целиком. В имитационной лаборатории моделируем климат, вибрации, удары, падения, транспортный цикл и штабелирование. В материаловедении подбираем состав сырья без перерасхода, но с нужными физико-механическими свойствами.\n\nИтог - меньше повреждений, списаний и скрытых потерь в цепочке. В ряде задач это снижает логистические издержки на 5-10% и переводит разговор с цены единицы упаковки на совокупную экономику решения.",
          "paraphrase": false,
          "width": 560
        },
        "style": {
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        "dragHandle": ".node-shell__header",
        "measured": {
          "width": 560,
          "height": 317
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      },
      {
        "id": "q-industry-rnd",
        "type": "basic/question",
        "position": {
          "x": 2860,
          "y": 1200
        },
        "data": {
          "title": "Отрасль: R&D",
          "question": "Какая у вас отрасль или какой продукт вы производите?",
          "paraphrase": false,
          "width": 400
        },
        "style": {
          "width": 400
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        "dragHandle": ".node-shell__header",
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      },
      {
        "id": "save-industry-rnd",
        "type": "basic/save-memory",
        "position": {
          "x": 3320,
          "y": 1200
        },
        "data": {
          "title": "Сохранить отрасль",
          "key": "industry",
          "instruction": "Извлеки отрасль или тип продукта пользователя.",
          "width": 360
        },
        "style": {
          "width": 360
        },
        "dragHandle": ".node-shell__header",
        "measured": {
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      },
      {
        "id": "q-scale-rnd",
        "type": "basic/question",
        "position": {
          "x": 3740,
          "y": 1200
        },
        "data": {
          "title": "Масштаб: R&D",
          "question": "И масштаб компании: крупный, средний или развивающийся проект/стартап?",
          "paraphrase": false,
          "width": 410
        },
        "style": {
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        "dragHandle": ".node-shell__header",
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      },
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        "id": "save-scale-rnd",
        "type": "basic/save-memory",
        "position": {
          "x": 4220,
          "y": 1200
        },
        "data": {
          "title": "Сохранить масштаб",
          "key": "company_size",
          "instruction": "Извлеки масштаб компании: крупный, средний, малый бизнес или стартап.",
          "width": 360
        },
        "style": {
          "width": 360
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        "dragHandle": ".node-shell__header",
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      },
      {
        "id": "branch-scale-rnd",
        "type": "basic/semantic-branch",
        "position": {
          "x": 4640,
          "y": 1200
        },
        "data": {
          "title": "Понять масштаб",
          "choices": [
            {
              "id": "small",
              "label": "малый бизнес или стартап"
            },
            {
              "id": "target",
              "label": "средний или крупный бизнес"
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          ],
          "retryOnUnclear": true,
          "retryQuestion": "{name}, уточните, пожалуйста, масштаб: это средний/крупный бизнес или развивающийся проект/стартап?",
          "retryParaphrase": false,
          "width": 410
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        "style": {
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        "dragHandle": ".node-shell__header",
        "measured": {
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      },
      {
        "id": "q-rnd-priority",
        "type": "basic/question",
        "position": {
          "x": 5140,
          "y": 1200
        },
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