segment_label,count,avg_recency,avg_frequency,avg_monetary,avg_rfm,avg_engagement,churn_rate At Risk,2311,115.41,6.5,807.96,10.07,0.5,0.46 Lost,1752,393.17,3.27,365.74,5.21,0.51,0.91 Loyal,794,71.23,14.25,1931.52,13.84,0.49,0.23 VIP,143,164.05,6.75,3156.5,11.35,0.49,0.52