import pandas as pd import pickle as pkl import smtplib from email.mime.multipart import MIMEMultipart from email.mime.text import MIMEText import streamlit as st import base64 def set_light_background(image_file): with open(image_file, "rb") as image: encoded = base64.b64encode(image.read()).decode() ext = image_file.split('.')[-1] st.markdown( f""" """, unsafe_allow_html=True ) set_light_background("musicbg.jpg") # 🎯 Add Image at the Top st.image("inno.jpg", use_container_width=True,width=500) st.markdown( f"

Subscription & Business Analytics

", unsafe_allow_html=True) # 🎯 Add Image at the Top st.image("music.png", use_container_width=True,width=500) st.header("Business and Data Understanding") st.subheader("Business Statements") st.write(""" - The business problem statement is **music streaming service** that offers" " different subscription plans (Free, Premium, Family). The main goal is to analyze" " user behavior and predict customer churn—whether a user will leave the platform .""") st.subheader("Business Objective") st.write(""" - Identify key factors contributing to customer churn (e.g., subscription type, engagement metrics, payment method). - Improve customer retention strategies by targeting at-risk users with promotions, better recommendations, or engagement campaigns. - Enhance user experience by understanding listening habits, subscription patterns, and customer service interactions. - Optimize marketing efforts to encourage conversions from free users to premium plans.""") st.subheader("Business Constraints") st.write(""" - Business constraints are limitations or restrictions that affect decision-making, operations, or strategic planning within a business. They can include: - Financial Constraints: Budget limitations, funding availability, or cost-cutting measures. - Time Constraints: Project deadlines, time-to-market pressures, or regulatory timelines. - Resource Constraints: Limited workforce, technology, or raw materials. - Legal & Compliance Constraints: Industry regulations, data privacy laws (e.g., GDPR), or contractual obligations. - Market Constraints: Customer demand, competition, or economic conditions. - Technical Constraints: Software/hardware limitations, system integrations, or scalability issues. - Operational Constraints: Supply chain restrictions, production capabilities, or logistics limitations.""") st.header("Data Understanding") st.write(""" - *Dataset Size:* 125000 rows × 20 columns. - *Data Types:* float64(3), int64(11), object(4) - *Data Features:*'age', 'location', 'subscription_type', 'payment_plan', 'num_subscription_pauses', 'customer_service_inquiries', 'signup_date', 'weekly_hours', 'average_session_length' 'song_skip_rate', 'weekly_songs_played', 'weekly_unique_songs', 'num_favorite_artists', 'num_platform_friends', 'num_playlists_created', 'num_shared_playlists', 'notifications_clicked', 'churned'. """) st.write(r"https://www.kaggle.com/competitions/streaming-subscription-churn-model/overview") st.write("Demo data") data = pd.read_csv("data.csv") st.write(data) dff = st.file_uploader("Upload File:") with open("pipe.pkl","rb") as file: pipe = pkl.load(file) with open("model.pkl","rb") as file: model = pkl.load(file) if dff: df =pd.read_csv(dff) req = df test = pipe.transform(req) predicted = model.predict(test) df["churned"] = predicted st.table(df[["customer_id","churned"]]) ans = { 0: { "name": "name", "email": "email", "mail": { "subject": "🎶 Discover New Music You'll Love, name!", "body": "Hey name,\n\nWe noticed you have a fantastic taste for music, " "exploring tons of unique songs every week! To help you find even more tracks you'll love, " "we've put together some recommendations just for you.\n\nBased on your listening habits, " "we think you might enjoy:\n\n* **Daily Mixes:** Personalized playlists refreshed daily with music " "we think you'll be excited about.\n* **New Music Friday:** Stay up-to-date with the freshest releases " "from your favorite genres and artists.\n* **Genre Playlists:** Dive deeper into genres you love or explore " "something completely new.\n\nReady to discover your next favorite song? Click here to explore: [Link to App/Music Platform]\n\nHappy listening,\nYour Music Team" } }, 1: { "name": "name", "email": "email", "mail": { "subject": "We Miss You, Moon! Come Back for More Music & Family Fun!", "body": "Hi name,\n\nWe've noticed you've been away from our music platform, " "and we wanted to reach out and see if everything is alright." " We truly value you as a Family plan subscriber and want to ensure you and your family are getting the most out of our service.\n\nTo welcome you back, " "we'd like to offer you a special **30-day free trial** to re-engage with all the latest music, podcasts, " "and features you might have missed. Rediscover millions of songs, create new playlists, " "and share the joy of music with your family again.\n\nClick here to reactivate your free trial and start listening: [Link to Reactivation Page]\n\nWe hope to see you back soon!\n\nBest regards,\nYour Music Team" } } } st.bar_chart(df["churned"].value_counts()) mails_data = pd.DataFrame(ans).T if st.button('Send Mail'): for i in df.index: cust_id = df.iloc[i]["customer_id"] name = df.iloc[i]["name"] email_id = df.iloc[i]["email"] pred = df.iloc[i]["churned"] sender_email = "moon24012407@gmail.com" receiver_email = email_id password = "rjig xxky lwfc xkcb" # Email content subject = mails_data.iloc[pred]['mail']['subject'].replace('name',name) body = mails_data.iloc[pred]['mail']['body'].replace('name',name) # Create the email message = MIMEMultipart() message["From"] = sender_email message["To"] = receiver_email message["Subject"] = subject message.attach(MIMEText(body, "plain")) # Set up the SMTP server and send the email try: server = smtplib.SMTP("smtp.gmail.com", 587) server.starttls() # Secure the connection server.login(sender_email, password) server.sendmail(sender_email, receiver_email, message.as_string()) server.quit() st.write(f"{cust_id} : Email sent successfully!") except Exception as e: st.write(f"{cust_id} : Failed to send email: {e}") st.write("Accurace : 0.82328")