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Follow the link to find out more: https://t.co/D7G9JnOEs7 https://t.co/GXNQCXXh9r VideoWeek spoke with Charlie Johnson, VP, International at @DigitalElement, at TV Rise 2022 in Barcelona.
In this video interview, Johnson considers the opportunity for CTV to lead on data services and privacy, as well as the dangers of ad fraud.
https://t.co/RSPd9PsC0f We are excited to announce @extremereach as a Table Partner for VideoWeek100.
Join us at Hakkasan, Mayfair on the 1st December 2022. The event will bring together video & CTV advertising leaders.
Follow the link below to find out more: https://t.co/D7G9JnOEs7 https://t.co/5ma7hU2mGw ITV Launches Automated Contextual Targeting Tool https://t.co/HpvSvXbvib VideoWeek Roadmap is two weeks away
Join us at One Birdcage Walk, London on the 23rd November 2022 to learn more about what next year has in store for video and CTV advertising.
Tickets are available here: https://t.co/jzdF6rkQFZ https://t.co/f5vgRECOLh Why Brands Should Look Beyond BVOD, YouTube for CTV Opportunity, with @Media16tv
founder Joe Evea https://t.co/3tC5HQdqn4 News Corp Once Again Posts Ad Growth Despite Rivals’ Struggles https://t.co/hdbgvAOuIJ .@OmdiaHQ's @TimW_Analyst on the sensible (#ITVX) and less sensible (selling off ITV Studios) parts of ITV's strategy. https://t.co/ZfzOBriZx6 We are excited to announce @showheroesgroup as a Cocktail Partner for VideoWeek100.
Join us at Hakkasan, Mayfair on the 1st December 2022. The event will offer a chance to connect over Michelin starred food.
Follow the link below to find out more: https://t.co/D7G9JnOEs7 https://t.co/K0uJYuk4zO Publicis and Carrefour Want to Grow Europe’s Retail Media Market with New Joint Venture https://t.co/p0zNDd3Xdp The Trade Desk, Innovid Bring CTV Measurement Partnership to Europe https://t.co/2h4BqmZOFV There is not long to go until VideoWeek Roadmap
Join us at One Birdcage Walk, London on the 23rd November 2022 to learn more about what next year has in store for video and CTV advertising.
Tickets are available here: https://t.co/jzdF6rkQFZ https://t.co/aeMXZZHZcF We are thrilled to announce
@​Equativ as our Headline Partner for VideoWeek100.
Join us at Hakkasan, Mayfair on the 1st December 2022 for a chance to connect over michelin-starred food
Follow the link below to find out more: https://t.co/D7G9Jnx3Az https://t.co/1Hz6BUVXMf VideoWeek Roadmap will now be on the 23rd of November
Join us at One Birdcage Walk, London to learn more about what next year has in store for video and CTV advertising.
Follow the link below to register and find out more: https://t.co/jzdF6rkQFZ https://t.co/yfieRNhRJQ VideoWeek100 will be returning to Hakkasan, Mayfair on 1st December 2022.
The event will bring together video & CTV advertising leaders to unwind and connect over Michelin starred food.
Follow the link below to find out more:
https://t.co/D7G9Jnx3Az https://t.co/vIAi9CxekC Here’s Where the Big Four Agency Groups Found Growth in Q3 https://t.co/HKnzCBxZWp VideoWeek caught up with @PlutoTV's Jan Vorndamm at TV Rise in Barcelona.
In this video interview, Vorndamm discusses local viewing patterns, how FAST complements linear TV, and whether publishers require broadcaster backing to launch on this new model.
https://t.co/SEQQp7rjqY Tubi Surpasses Fox Entertainment on Ad Revenues https://t.co/AB4Oj8SXVh 2023 represents a “perfect storm” for AVOD. @unrulyco's @SBr0adhead says the arrival of big-hitters coincides with consumers accepting the trade-off between ads & content.
Broadhead breaks down the marketing opportunities in this interview from TV Rise.
https://t.co/C1vgxBoczt VideoWeek talked to @jones_will, VP Partnerships at @mediamath, at TV Rise 2022 in Barcelona.
In this video interview, Jones explores the "second stage" of CTV, the high-profile players entering the ad market, and those who nailed it from the outset.
https://t.co/qWmAQ7vEdP YouTube Positions Itself as a CTV Gateway with Primetime Channels https://t.co/SRBKgDbswt As consumers shift from linear TV to app-based viewing, how are brands navigating audience fragmentation?
In this interview, filmed at TV Rise 2022, @LG_Ads_Platform's Ed Wale examines how the enrichment of OEM data provides advertisers with added value.
https://t.co/JYgM7BrW7x VideoWeek spoke to James Collins, SVP Media Network at @rakutenadvert, at TV Rise in Barcelona.
In this video interview, Collins breaks down the ingredients of good ad experience, from the accessibility of content to the relevance of the ads themselves.
https://t.co/RmD7zB0QZ5 Brands are “missing a trick” if they are not advertising around the #WorldCup, says Sarah Lewis, Global Director, CTV at @showheroesgroup.
In this video interview, filmed at TV Rise in Barcelona, Lewis discusses sport, sustainability & second-screening.
https://t.co/hoX41JVHvB VideoWeek chatted to @Samsung_Ads' Beatriz Pérez Montequi at TV Rise 2022 in Barcelona.
In this video interview, Montequi details shifting viewing habits in Europe, the rise of AVOD & ways of targeting consumers who have become unreachable on linear TV.
https://t.co/xYniMSIdC6 Amazon Unveils New Video Ad Features Ahead of Q3 Results https://t.co/fK7MrjWEZD TV Bore the Brunt of the UK Advertising Pullback in Q2 https://t.co/t7VfqySNGN Are YouTube’s Ad Revenue Declines a Short-Term Blip or a Sign of Something More? https://t.co/NM4v8GJQYC How Can Traditional Broadcasters Keep Younger Viewers? https://t.co/yOSQZyVUOx The WIR: Channel 4 Launches New Digital-First Brand, Snapchat Signals Further Advertiser Pullback, and Uber Announces Video Ad Plans https://t.co/qUzhkKiEJy Fox Taps Innovid for Cross-Platform Measurement Across Linear and Tubi https://t.co/BHBkDe4GJ8 IGN Acquires Agency 1TwentyFour in Brand Partnership Push https://t.co/VndUUGcDQv Netflix Signs Up to be Measured by BARB https://t.co/empr48iF3E TikTok Amps Up E-Commerce with US Warehouse Plans https://t.co/Z9uj5hs47a UK CTV Ad Expenditure Reached Nearly £1 Billion Last Year, Dominated by BVOD and YouTube https://t.co/6AVAfNsRHG .@Media16tv founder Joe Evea discusses the potential of CTV targeting, the limits of programmatic, and the role of contextual advertising for engaging passionate audiences. https://t.co/3tC5HQcSxw The WIR: RTL Pulls M6 Sale, Xperi Completes its Split, and the Mail Gets Sued https://t.co/mr8IcbXXfc VideoWeek talked to Liz Tokareva, Director of In-house Products at @SmartyAds, at @dmexco 2022.
She examines the growth of CTV, the nuances of measurement and ways of utilising QR codes for increasing online traffic.
https://t.co/hyxIXEFM0H Channel 4 Looks to Attract Advertisers with ViewersLogic Measurement Partnership https://t.co/xe63qZjK02 VideoWeek spoke to Philip Raby, General Manager International at @mediarithmics, at @dmexco 2022.
He explores the end of the cookie, the role of first-party data in content acquisition, & the need to educate retailers on how best to monetise their data.
https://t.co/UH6oPgbQRi Paul Gubbins (@Gu881n5), VP of CTV Strategy at @getpublica, chatted to VideoWeek at @dmexco 2022.
Paul explained how publishers can improve their levels of programmatic demand, & sustain that demand as DSPs increasingly focus on supply path optimisation.
https://t.co/D8QkSfEdNb .@jwrosewell, @LewisSilkin, @WayneBlodwell and @MattiaFosci react to the UK Government's plans to replace GDPR with its own data protection system. https://t.co/CLPWQxtfjz VideoWeek caught up with @TownsendFeehan, CEO of @IABEurope, at @dmexco 2022.
In this video interview, Feehan breaks down the debate around the Transparency and Consent Framework as it moves through the European court.
https://t.co/SPOO5eSZLc Sir @martinsorrell spoke to VideoWeek at @dmexco 2022.
The S4 Capital Executive Chairman discusses the need to bring together sales, marketing and technology; how data enriches creativity; and why search/e-commerce gives Google and Amazon the upper hand.
https://t.co/HurkZw6QEM The CTV Advertising Guide 2023 is Now Available to Download https://t.co/Vj68xdrSjK Advertisers Quit Twitter Over Child Pornography Placements https://t.co/OJKmHZt0qC ITV Pins Hopes on ITVX in Volatile Ad Market https://t.co/sHZeLyTtoq .@JonathanAnalyst, @tvintelligence and @BBCStudios discuss the role of local content in a changing TV landscape https://t.co/9Hr9NP3UZk DAZN Brings Rival Streamer Eleven Sports Onside https://t.co/qshoDUM9Zo TF1 says Alliances, New KPIs, and Unified Sales will Drive Growth in 2023 https://t.co/Fhewz4OqMJ The WIR: Bertelsmann Discusses Buyers for M6, Teads Moves into CTV, and UK Publishers Report Strong Revenue Growth https://t.co/c4Czci43iB .@IABEurope Creates Standards Committee for Tackling Digital Ad Emissions https://t.co/0ueLz7mZJg The CTV Advertising Guide 2023 is now exclusively available at @dmexco. Visit the Trade Press stand for privileged access to the print edition! The digital version will be launched next week. #DMEXCO22 https://t.co/3AQgIvIj8Q Unpacking DAZN’s Shaky Start to the Italian Football Season https://t.co/NlNeA46zNf The Advertising Research Foundation is Putting Attention Metrics to the Test https://t.co/yIpnA5fzxd .@PubMatic’s @martin_rtb Acquisition Aims to Boost Transparency for Buyers https://t.co/xILOoY98QU Google Faces €25 Billion “Anticompetitive Conduct” Lawsuit https://t.co/lR4Tfs52rc The VideoWeek Guide to DMEXCO 2022 https://t.co/ecKmdAGhmY Discovery Leaves Joyn as ProSieben Takes Full Control https://t.co/qBsopztnfP Gaming Companies Are Levelling Up Their Ad Offerings https://t.co/cEZ7dRd0T0 .@TVisionInsights and @lumenresearch Bring Attention Measurement to CTV https://t.co/h4Zd1lxTjs Matt Keiser (@LiveIntent), Mike Woosley (@Lotame) and Mike Seiman (@cpxi) react to reports of Apple doubling the size of its advertising business https://t.co/9wvY6cBgLJ BARB Plans to Measure “TV-Like Content” on Video Sharing Platforms https://t.co/uyEEd1tuVA .@EndersAnalysis and @TimW_Analyst offer their thoughts on the French licence fee removal https://t.co/AsmDSj3SN6 The WIR: Netflix Ad Prices Emerge, Nielsen Goes Private, and Samsung Doubles Down on FAST https://t.co/N32nIOVXc8 The Brexit-Led Broadcaster Exodus from the UK Appears to be Complete https://t.co/8kAuSYVhjj TF1 and Westfield Offer Hybrid Digital/Physical Ad Campaigns https://t.co/SAsSrXWLe5 User Tracking on In-App Browsers: Explained https://t.co/hmBE9lVWn1 @theholyhost @dmexco @HabuHub We're looking forward to it. Should be a fun evening! Do Mobile Video Ads Drive Attention? https://t.co/ncPsH83Iy5 Twitch Will Begin Letting its Partners Stream on Rival Platforms https://t.co/EEQQTCtrLQ "If you want to reduce greenhouse gases, it might be better to have more, better, well-regulated advertising for things like electric vehicles, rather than less advertising for fossil fuels,” argues @brinsleydresden at @LewisSilkin. https://t.co/yvOjeGyQgF PSBs Urge Government to Protect “Crown Jewel” Sports https://t.co/UQ5XzwTwXH .@WBD partnered with VideoWeek on our inaugural Garden Party.
In this interview filmed at the event, Alex Hodge, Director of Ad Sales & Programmatic, describes the significance of both Warner Bros. Discovery and VideoWeek in an exploding CTV marketplace.
#EVA2022 #GardenParty https://t.co/RbqiiN9Bok Netflix Keeps Ads Online, Advertisers in the Dark https://t.co/leLWzAMDU1 .@GoodLoopHQ was one of our partners at the inaugural Garden Party - and @GoodLoopAmy was among the speakers discussing sustainability at the Eden Tent.
In this interview filmed at the event, Amy addresses the need to tackle the industry's carbon problem.
#EVA2022 #GardenParty https://t.co/bVii0mJEyo Mediaocean Fleshes Out Dynamic Creative Capabilities with Imposium Acquisition https://t.co/qnVxWHofcq The @Ofcom Media Nations Report Finds Hope for BVOD as TV Viewing Falls https://t.co/kVl4eH8Lbn Breaking Down the Carbon Costs of an Ad Campaign https://t.co/uXaPsBjMZ0 Disney Has Overtaken Netflix in the Streaming Wars… or Has It? https://t.co/DjBL3VuRs0 .@unrulyco's Rachel Powney was among the speakers discussing diversity, inclusion and sustainability at the Eden Tent at our inaugural Garden Party.
In this interview filmed at the event, Rachel discusses efforts to reduce the industry's carbon footprint.
#EVA2022 #GardenParty https://t.co/WjJeby5KET Vevo was one of our partners for VideoWeek's inaugural Garden Party.
In this interview filmed on the day, @Vevo Sales Director James Cornish discusses the new type of event, Vevo's relationship with VideoWeek, and an exciting landscape for CTV and video.