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Follow the link to find out more: https://t.co/D7G9JnOEs7 https://t.co/GXNQCXXh9r VideoWeek spoke with Charlie Johnson, VP, International at @DigitalElement, at TV Rise 2022 in Barcelona.
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In this video interview, Johnson considers the opportunity for CTV to lead on data services and privacy, as well as the dangers of ad fraud.
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https://t.co/RSPd9PsC0f We are excited to announce @extremereach as a Table Partner for VideoWeek100.
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Join us at Hakkasan, Mayfair on the 1st December 2022. The event will bring together video & CTV advertising leaders.
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Follow the link below to find out more: https://t.co/D7G9JnOEs7 https://t.co/5ma7hU2mGw ITV Launches Automated Contextual Targeting Tool https://t.co/HpvSvXbvib VideoWeek Roadmap is two weeks away
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Join us at One Birdcage Walk, London on the 23rd November 2022 to learn more about what next year has in store for video and CTV advertising.
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Tickets are available here: https://t.co/jzdF6rkQFZ https://t.co/f5vgRECOLh Why Brands Should Look Beyond BVOD, YouTube for CTV Opportunity, with @Media16tv
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founder Joe Evea https://t.co/3tC5HQdqn4 News Corp Once Again Posts Ad Growth Despite Rivals’ Struggles https://t.co/hdbgvAOuIJ .@OmdiaHQ's @TimW_Analyst on the sensible (#ITVX) and less sensible (selling off ITV Studios) parts of ITV's strategy. https://t.co/ZfzOBriZx6 We are excited to announce @showheroesgroup as a Cocktail Partner for VideoWeek100.
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Join us at Hakkasan, Mayfair on the 1st December 2022. The event will offer a chance to connect over Michelin starred food.
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Follow the link below to find out more: https://t.co/D7G9JnOEs7 https://t.co/K0uJYuk4zO Publicis and Carrefour Want to Grow Europe’s Retail Media Market with New Joint Venture https://t.co/p0zNDd3Xdp The Trade Desk, Innovid Bring CTV Measurement Partnership to Europe https://t.co/2h4BqmZOFV There is not long to go until VideoWeek Roadmap
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Join us at One Birdcage Walk, London on the 23rd November 2022 to learn more about what next year has in store for video and CTV advertising.
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Tickets are available here: https://t.co/jzdF6rkQFZ https://t.co/aeMXZZHZcF We are thrilled to announce
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@Equativ as our Headline Partner for VideoWeek100.
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Join us at Hakkasan, Mayfair on the 1st December 2022 for a chance to connect over michelin-starred food
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Follow the link below to find out more: https://t.co/D7G9Jnx3Az https://t.co/1Hz6BUVXMf VideoWeek Roadmap will now be on the 23rd of November
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Join us at One Birdcage Walk, London to learn more about what next year has in store for video and CTV advertising.
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Follow the link below to register and find out more: https://t.co/jzdF6rkQFZ https://t.co/yfieRNhRJQ VideoWeek100 will be returning to Hakkasan, Mayfair on 1st December 2022.
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The event will bring together video & CTV advertising leaders to unwind and connect over Michelin starred food.
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Follow the link below to find out more:
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https://t.co/D7G9Jnx3Az https://t.co/vIAi9CxekC Here’s Where the Big Four Agency Groups Found Growth in Q3 https://t.co/HKnzCBxZWp VideoWeek caught up with @PlutoTV's Jan Vorndamm at TV Rise in Barcelona.
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In this video interview, Vorndamm discusses local viewing patterns, how FAST complements linear TV, and whether publishers require broadcaster backing to launch on this new model.
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https://t.co/SEQQp7rjqY Tubi Surpasses Fox Entertainment on Ad Revenues https://t.co/AB4Oj8SXVh 2023 represents a “perfect storm” for AVOD. @unrulyco's @SBr0adhead says the arrival of big-hitters coincides with consumers accepting the trade-off between ads & content.
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Broadhead breaks down the marketing opportunities in this interview from TV Rise.
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https://t.co/C1vgxBoczt VideoWeek talked to @jones_will, VP Partnerships at @mediamath, at TV Rise 2022 in Barcelona.
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In this video interview, Jones explores the "second stage" of CTV, the high-profile players entering the ad market, and those who nailed it from the outset.
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https://t.co/qWmAQ7vEdP YouTube Positions Itself as a CTV Gateway with Primetime Channels https://t.co/SRBKgDbswt As consumers shift from linear TV to app-based viewing, how are brands navigating audience fragmentation?
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In this interview, filmed at TV Rise 2022, @LG_Ads_Platform's Ed Wale examines how the enrichment of OEM data provides advertisers with added value.
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https://t.co/JYgM7BrW7x VideoWeek spoke to James Collins, SVP Media Network at @rakutenadvert, at TV Rise in Barcelona.
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In this video interview, Collins breaks down the ingredients of good ad experience, from the accessibility of content to the relevance of the ads themselves.
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https://t.co/RmD7zB0QZ5 Brands are “missing a trick” if they are not advertising around the #WorldCup, says Sarah Lewis, Global Director, CTV at @showheroesgroup.
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In this video interview, filmed at TV Rise in Barcelona, Lewis discusses sport, sustainability & second-screening.
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https://t.co/hoX41JVHvB VideoWeek chatted to @Samsung_Ads' Beatriz Pérez Montequi at TV Rise 2022 in Barcelona.
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In this video interview, Montequi details shifting viewing habits in Europe, the rise of AVOD & ways of targeting consumers who have become unreachable on linear TV.
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https://t.co/xYniMSIdC6 Amazon Unveils New Video Ad Features Ahead of Q3 Results https://t.co/fK7MrjWEZD TV Bore the Brunt of the UK Advertising Pullback in Q2 https://t.co/t7VfqySNGN Are YouTube’s Ad Revenue Declines a Short-Term Blip or a Sign of Something More? https://t.co/NM4v8GJQYC How Can Traditional Broadcasters Keep Younger Viewers? https://t.co/yOSQZyVUOx The WIR: Channel 4 Launches New Digital-First Brand, Snapchat Signals Further Advertiser Pullback, and Uber Announces Video Ad Plans https://t.co/qUzhkKiEJy Fox Taps Innovid for Cross-Platform Measurement Across Linear and Tubi https://t.co/BHBkDe4GJ8 IGN Acquires Agency 1TwentyFour in Brand Partnership Push https://t.co/VndUUGcDQv Netflix Signs Up to be Measured by BARB https://t.co/empr48iF3E TikTok Amps Up E-Commerce with US Warehouse Plans https://t.co/Z9uj5hs47a UK CTV Ad Expenditure Reached Nearly £1 Billion Last Year, Dominated by BVOD and YouTube https://t.co/6AVAfNsRHG .@Media16tv founder Joe Evea discusses the potential of CTV targeting, the limits of programmatic, and the role of contextual advertising for engaging passionate audiences. https://t.co/3tC5HQcSxw The WIR: RTL Pulls M6 Sale, Xperi Completes its Split, and the Mail Gets Sued https://t.co/mr8IcbXXfc VideoWeek talked to Liz Tokareva, Director of In-house Products at @SmartyAds, at @dmexco 2022.
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She examines the growth of CTV, the nuances of measurement and ways of utilising QR codes for increasing online traffic.
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https://t.co/hyxIXEFM0H Channel 4 Looks to Attract Advertisers with ViewersLogic Measurement Partnership https://t.co/xe63qZjK02 VideoWeek spoke to Philip Raby, General Manager International at @mediarithmics, at @dmexco 2022.
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He explores the end of the cookie, the role of first-party data in content acquisition, & the need to educate retailers on how best to monetise their data.
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https://t.co/UH6oPgbQRi Paul Gubbins (@Gu881n5), VP of CTV Strategy at @getpublica, chatted to VideoWeek at @dmexco 2022.
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Paul explained how publishers can improve their levels of programmatic demand, & sustain that demand as DSPs increasingly focus on supply path optimisation.
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https://t.co/D8QkSfEdNb .@jwrosewell, @LewisSilkin, @WayneBlodwell and @MattiaFosci react to the UK Government's plans to replace GDPR with its own data protection system. https://t.co/CLPWQxtfjz VideoWeek caught up with @TownsendFeehan, CEO of @IABEurope, at @dmexco 2022.
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In this video interview, Feehan breaks down the debate around the Transparency and Consent Framework as it moves through the European court.
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https://t.co/SPOO5eSZLc Sir @martinsorrell spoke to VideoWeek at @dmexco 2022.
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The S4 Capital Executive Chairman discusses the need to bring together sales, marketing and technology; how data enriches creativity; and why search/e-commerce gives Google and Amazon the upper hand.
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https://t.co/HurkZw6QEM The CTV Advertising Guide 2023 is Now Available to Download https://t.co/Vj68xdrSjK Advertisers Quit Twitter Over Child Pornography Placements https://t.co/OJKmHZt0qC ITV Pins Hopes on ITVX in Volatile Ad Market https://t.co/sHZeLyTtoq .@JonathanAnalyst, @tvintelligence and @BBCStudios discuss the role of local content in a changing TV landscape https://t.co/9Hr9NP3UZk DAZN Brings Rival Streamer Eleven Sports Onside https://t.co/qshoDUM9Zo TF1 says Alliances, New KPIs, and Unified Sales will Drive Growth in 2023 https://t.co/Fhewz4OqMJ The WIR: Bertelsmann Discusses Buyers for M6, Teads Moves into CTV, and UK Publishers Report Strong Revenue Growth https://t.co/c4Czci43iB .@IABEurope Creates Standards Committee for Tackling Digital Ad Emissions https://t.co/0ueLz7mZJg The CTV Advertising Guide 2023 is now exclusively available at @dmexco. Visit the Trade Press stand for privileged access to the print edition! The digital version will be launched next week. #DMEXCO22 https://t.co/3AQgIvIj8Q Unpacking DAZN’s Shaky Start to the Italian Football Season https://t.co/NlNeA46zNf The Advertising Research Foundation is Putting Attention Metrics to the Test https://t.co/yIpnA5fzxd .@PubMatic’s @martin_rtb Acquisition Aims to Boost Transparency for Buyers https://t.co/xILOoY98QU Google Faces €25 Billion “Anticompetitive Conduct” Lawsuit https://t.co/lR4Tfs52rc The VideoWeek Guide to DMEXCO 2022 https://t.co/ecKmdAGhmY Discovery Leaves Joyn as ProSieben Takes Full Control https://t.co/qBsopztnfP Gaming Companies Are Levelling Up Their Ad Offerings https://t.co/cEZ7dRd0T0 .@TVisionInsights and @lumenresearch Bring Attention Measurement to CTV https://t.co/h4Zd1lxTjs Matt Keiser (@LiveIntent), Mike Woosley (@Lotame) and Mike Seiman (@cpxi) react to reports of Apple doubling the size of its advertising business https://t.co/9wvY6cBgLJ BARB Plans to Measure “TV-Like Content” on Video Sharing Platforms https://t.co/uyEEd1tuVA .@EndersAnalysis and @TimW_Analyst offer their thoughts on the French licence fee removal https://t.co/AsmDSj3SN6 The WIR: Netflix Ad Prices Emerge, Nielsen Goes Private, and Samsung Doubles Down on FAST https://t.co/N32nIOVXc8 The Brexit-Led Broadcaster Exodus from the UK Appears to be Complete https://t.co/8kAuSYVhjj TF1 and Westfield Offer Hybrid Digital/Physical Ad Campaigns https://t.co/SAsSrXWLe5 User Tracking on In-App Browsers: Explained https://t.co/hmBE9lVWn1 @theholyhost @dmexco @HabuHub We're looking forward to it. Should be a fun evening! Do Mobile Video Ads Drive Attention? https://t.co/ncPsH83Iy5 Twitch Will Begin Letting its Partners Stream on Rival Platforms https://t.co/EEQQTCtrLQ "If you want to reduce greenhouse gases, it might be better to have more, better, well-regulated advertising for things like electric vehicles, rather than less advertising for fossil fuels,” argues @brinsleydresden at @LewisSilkin. https://t.co/yvOjeGyQgF PSBs Urge Government to Protect “Crown Jewel” Sports https://t.co/UQ5XzwTwXH .@WBD partnered with VideoWeek on our inaugural Garden Party.
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In this interview filmed at the event, Alex Hodge, Director of Ad Sales & Programmatic, describes the significance of both Warner Bros. Discovery and VideoWeek in an exploding CTV marketplace.
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#EVA2022 #GardenParty https://t.co/RbqiiN9Bok Netflix Keeps Ads Online, Advertisers in the Dark https://t.co/leLWzAMDU1 .@GoodLoopHQ was one of our partners at the inaugural Garden Party - and @GoodLoopAmy was among the speakers discussing sustainability at the Eden Tent.
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In this interview filmed at the event, Amy addresses the need to tackle the industry's carbon problem.
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#EVA2022 #GardenParty https://t.co/bVii0mJEyo Mediaocean Fleshes Out Dynamic Creative Capabilities with Imposium Acquisition https://t.co/qnVxWHofcq The @Ofcom Media Nations Report Finds Hope for BVOD as TV Viewing Falls https://t.co/kVl4eH8Lbn Breaking Down the Carbon Costs of an Ad Campaign https://t.co/uXaPsBjMZ0 Disney Has Overtaken Netflix in the Streaming Wars… or Has It? https://t.co/DjBL3VuRs0 .@unrulyco's Rachel Powney was among the speakers discussing diversity, inclusion and sustainability at the Eden Tent at our inaugural Garden Party.
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In this interview filmed at the event, Rachel discusses efforts to reduce the industry's carbon footprint.
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#EVA2022 #GardenParty https://t.co/WjJeby5KET Vevo was one of our partners for VideoWeek's inaugural Garden Party.
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In this interview filmed on the day, @Vevo Sales Director James Cornish discusses the new type of event, Vevo's relationship with VideoWeek, and an exciting landscape for CTV and video.
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