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1 Savings based on Redfin customer savings compared to a typical 2.5% commission rate.
Equal Access Recognizing that the real estate industry has a legacy of discrimination, Redfin aims to be an advocate for fair practices and to expand the reach of its services to underserved and diverse populations.
At Redfin, our commitment to diversity and inclusion is integrated into the daily conversations we have about what products to offer and what not to offer on our websites.
As an example, we made a conscious choice not to integrate crime data on our listing pages, and we’ve lobbied the real estate industry to take a harder look at the impact of pocket listings.
Fair Lending with Bay Equity Mortgage With Redfin’s acquisition of Bay Equity in customers loans at competitive rates via a mortgage company with a shared commitment to diversity and inclusion.
DPA/HFA programs: Bay Equity offers down payment assistance/housing finance agency programs in almost all states.
Bay Equity has sponsored and supported NAHREP events.
Top Women Originators: being among the Top Women Originators in the nation.
Customer Service Redfin equips its agents with resources to effectively serve homebuyers from a wide range of backgrounds.
We have translators on staff for Spanish-speaking home-buyers, training for how to navigate situations when a customer has limited English proficiency and data on which languages our employees speak, so we can match these skills with our clients’ needs.
We also encourage open dialogue on how people of different backgrounds approach and experience the real estate industry differently.
A recent example was our Symposium on Black Americans’ Homebuying Journey.
In all these instances the end goal is the same: provide the best customer experience possible to as many people as possible.
Redfin Rise Redfin Rise, our philanthropic arm, gives back to our communities through a variety of initiatives including: building partnerships and supporting nonprofit organizations; team member engagement opportunities; diversity, equity and inclusion initiatives; and sharing vital information and resources to help u...
Most of the populations served through Redfin Rise initiatives and partnerships are low-income, underserved communities.
50% or more served by these organizations are minority households.
All are focused on affordable, sustainable housing initiatives.
Community Partnerships Through Rise, Redfin supported and partnered with four nonprofit organizations that are advancing racial diversity within the residential real estate industry by creating opportunities for families through various homeownership programs and initiatives.
Employee Engagement Through the Rise program, our employees can engage in a variety of volunteer opportunities, where they contribute their time, expertise, and love for our communities all over the country.
Some examples from the past year are below.
Left: Families showing off the keys to their brand new homes in Juayua, El Salvador.
Redfin team members participating in the NHS Housing Fair in November.
Right: Redfin team members volunteered with Community’s Child in Los Angeles.
Seattle — a team of agents participated in a community revitalization project in an affordable housing development with Homestead Community Land Trust �HCLT�. Chicago — a team of agents launched an education series called the Redfin Rise Room in partnership with Neighborhood Housing Services �NHS� of Chicago.
The series featured guest speakers offering home-related seminars each month.
We hosted classes on a wide range of topics including: homebuyer education, the property tax appeal process, and a new series called "The Art of Negotiation" to help families navigate the home buying process.
Additionally, our agents attended housing fairs to provide important information and resources for the local community.
Dallas-Fort Worth — the Dallas-Fort Worth �DFW� Metroplex Area Serve Team, comprised of over lake cleanups, clothing drives for underserved families, and various projects with their local Habitat for Humanity, just to name a few.
Southern California — the Southern California team of deal coordinators partnered with Community's Child to assist with the collection of much-needed items for their food pantry, and participated in the organization's Adopt-A�Family program that was created to assist homeless families who may otherwise not have the res...
Redfin Sustainability Report Sustainable Housing Empower consumers to make smarter decisions and offer more choices for sustainable living.
At Redfin, we aim to leverage our platform to educate a broad range of stakeholders, including consumers, reporters, academics and policymakers about physical environmental and climate transition risks facing the real estate industry.
We employ a team of data journalists and economists to research and report on emerging trends related to housing and climate impacts.
Whether it’s an in-depth analysis leveraging our proprietary housing market data, or partnering with academics to glean insights on the ways climate change is shaping the society, our goal is to educate stakeholders with insightful, data-driven research.
Search FEMA Flood Map by Address and So Much More Sustainable Living In addition to thought leadership on climate change, we use our platform to help educate consumers on ways to live more sustainably and reduce their own carbon footprints.
Redfin prepares a Walk Score, Transit Score and Bike Score for just about every home for sale in America, encouraging buyers to move to homes that require less driving or no driving.
The energy cost estimate tool also provides information on how much homeowners could save by installing solar panels.
Since Redfin is a service company, our own carbon footprint is mainly tied to corporate offices, local offices and agent travel.
Redfin is always looking for opportunities to optimize our footprint as our headcount, growth and work model evolve.
The carbon footprint of our physical office spaces is relatively small, and energy used is primarily focused on lighting, heating and cooling.
Our headquarters office in Seattle and our hub in San Francisco are both LEED certified.
We leveraged the COVID�re-evaluate local office footprint, and have begun an effort to right-size our physical office space portfolio, as we believe that reducing our real estate portfolio will streamline our operations and reduce our environmental impact.
Many of our field and headquarters employees still take advantage of hybrid or fully remote work models that reduce the environmental impact of commuting long distances.
For those that do still commute, Redfin offers employee benefits that encourage low-impact commuting choices.
For employees who drove more than annually as part of their job, Redfin offered to reimburse $5,000 of the price of a new or used fully electric vehicle purchased between September 1, 2021 and August 31st, 2022.
We renewed and expanded eligibility in make a difference.
, our data is essential to our success.
We regularly analyze business data to evaluate growth trends, measure performance and to quickly provide comprehensive and accurate real estate listings to our users.
Our daily operations rely heavily on our data centers, which we are in the process of migrating to a public cloud service provider.
Moving to the cloud has numerous benefits, including enhanced system resiliency and availability, operational effectiveness, data security and cost savings.
In terms of energy management, our provider, Amazon Web Services �AWS�, is median enterprise data center in the U.S. and expects to power its platform with 100% renewable energy by 2025.
Moving to the cloud improves the efficiency of our data centers, reduces costs and should shrink our environmental footprint in the long term.
Redfin Sustainability Report People & Culture Enable a values-based culture where employees from all backgrounds can contribute, excel and thrive.
At Redfin, we strive to support employee growth through training, transparent career pathing, and other development opportunities.
Agent Employees Redfin is unique in the brokerage industry by employing our lead agents.
This creates financial and professional stability for our lead agents, who can count on receiving a base salary, health care benefits, expense reimbursement and a stream of customer introductions.
More information on how Redfin sets our agents up for success is available here: https://www.redfin.com/careers/real-estate/agents Talent and Leadership Development We provide training to help onboard and support continuous development for all employees, leaders, agents and field team members.
Redfin Academy is our learning hub where we host both mandatory and optional online training and live workshops for employees, spanning a range of topics from job-based skills to leadership skills.
New managers are supported through Launch, our manager onboarding program with workshops, online resources and meetings with our CEO.
The Leadership Accelerator program and Board Mentorship program are designed to help develop the future leaders of Redfin.
R�Voice Engagement Surveys R�Voice aims to provide employees with a platform to share their thoughts, opinions and sentiments regarding Redfin and the employee experience.
The outcomes of each R�Voice survey are actionable results that Redfin Leadership, HR, managers and employees themselves can utilize to build a better workplace and improve employee engagement.
Ultimately we seek to have higher employee satisfaction, decreased turnover, greater productivity, increased profitability, less absenteeism and increased employee loyalty.
Diversity, Equity, and Inclusion The reflection of a diverse workforce, inclusive culture, and equitable practices are vital to our mission to make real estate better for all.
A place where we intentionally remove barriers to how we service clients and communities through our lenders, rental and brokerage businesses "We constantly strive to build a company that reflects the world around us, based on our conviction that pursuing and developing talent of all types is the only way for a busines...
Diversity Advisory Council Redfin’s Diversity Advisory Council makes our commitment to diversity and inclusion more visible and concrete for employees.
The council offers perspectives on our most strategic issues through a DEI lens and holds Redfin’s leadership accountable for making changes to be more inclusive.
The council also weighs in on customer engagement strategies such as our social media and/or marketing plans, product or marketing design and non-profit partnerships.
Council selection is based on internal talent review input, job level, role within the organization, a mix of tenure with Redfin and a person’s identification with one or more dimensions of diversity.
Executive Compensation Tied to Employee Representation One of our board’s most important roles involves risk oversight.
While each board committee assists in fulfilling this important role by overseeing risk in their areas of responsibility, at Redfin, the oversight of DEI issues is the responsibility of our full board.
In goals--specifically the percentage of management and individual contributor employees in a given Redfin business unit who are persons of color or underrepresented minorities--alongside objectives related to the company’s financial and operational performance.
Our overall executive compensation philosophy is meant to attract and retain the most qualified leaders who embody our values, while rewarding them with the right balance of short-term and long-term incentives for increasing value for our stockholders.
Redfin’s unconscious bias training program is a blended-approach of foundational training, recurring learning topics, time for reflection, and prompts for action.
The training teaches the foundations of recognizing unconscious bias and provides strategies on how to mitigate them.
We don’t hire or decline to hire based on a candidate’s race, gender or other legally protected class.
We use slating as a mechanism to give us the time to attract candidates who are underrepresented in the market.
We know that we make more diverse hires when we slate roles than when we don’t slate.
Last year across Redfin, we achieved our slating goals for approximately roles.
We increased our diverse hiring rate to management roles, but we can’t fully attribute this increase to slating.
Redfin's seven ERGs are employee-led groups that foster a sense of belonging and inclusive culture aligned with our Redfin mission, values and goals.
Redfin Sustainability Report Every Redfin employee is welcome to join any and all ERGs.
That includes someone who may specifically identify with the communities and those who wish to join the community as a friend or ally.
Within our first year of formal ERGs we have increased the total ERG membership to 23% of total employee headcount as of December 31, 2022.
Members participate in networking, education and career development opportunities while also being a resource to help us gain critical employee feedback.
Throughout the year our ERGs in collaboration with the DEI team host signature events called Red Talks.
Designed to engage employees in meaningful discussions and recognize topics which are important to our team members from the different communities represented.
Chat discussion and open-text feedback described events as emotional, empowering, validating, enlightening, and useful towards improving allyship and accountability.
We regularly received between fun, educational, eye-opening, engaging, thought-provoking, and effective in deepening understanding of a particular culture or history.
Measuring our Success Redfin reports on the racial/ethnic and gender diversity of our employees on an annual basis.
Here is the blog post for Diversity At Redfin In 2022.
During technology and real estate industries were impacted by market conditions resulting in layoffs.
In leaders who identify as Black, Latino, Pacific Islander, or Native American from 9% to 12% overall; we exceeded that goal with total representation resting at 14%.
This helped increase our overall POC representation by two points.
We know that the continued focus on increasing diversity among our management will create opportunities for us to make more inclusive and informed decisions as we build diverse teams.
Overall, women continue to make up over half of Redfin and continue to increase in representation among management roles.
In tech, our representation decreased three points due in part to roles impacted by the layoffs.
Due to shifts in department categorization and employee self-identification reporting, the results reported here for may differ slightly from those reported in prior blog posts.
Business Ethics A commitment to ethical business practices is central to Redfin’s culture.
“Do the right thing” is a guiding principle for every task and decision we undertake, and we believe this helps us run a stronger and better business.
Truth Tellers Redfin prides itself on its reputation as a data-driven “truth teller” in the real estate industry.

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