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If the Cybertruck is deadly for pedestrians, it’s because all large trucks are
While the hood is sloped, the corner blind spots appear to be dangerous. Tesla added cameras to compensate for these blind spots, but it’s unclear what a driver will actually be able to see. The steering is digital not mechanical (“steering by wire”), sideview mirrors can be removed, and there is no rearview mirror at all — the only way to see what’s on the side or behind is via the center console screen that’s also the instrument panel, GPS mapping, Bluetooth controls, and radio. The exterior is “bullet-proof” steel with hardened Gorilla glass windows.
But again, all we have is a couple of videos. What we need is data, independently verified, before we can say definitively that this truck will cause mass death and destruction. Safety experts quoted by Reuters acknowledge there may be some shock-absorbent mechanism that makes up for the apparent lack of crumple zones. We just don’t know yet.
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36501
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If the Cybertruck is deadly for pedestrians, it’s because all large trucks are
While the hood is sloped, the corner blind spots appear to be dangerous. Tesla added cameras to compensate for these blind spots, but it’s unclear what a driver will actually be able to see. The steering is digital not mechanical (“steering by wire”), sideview mirrors can be removed, and there is no rearview mirror at all — the only way to see what’s on the side or behind is via the center console screen that’s also the instrument panel, GPS mapping, Bluetooth controls, and radio. The exterior is “bullet-proof” steel with hardened Gorilla glass windows.
But again, all we have is a couple of videos. What we need is data, independently verified, before we can say definitively that this truck will cause mass death and destruction. Safety experts quoted by Reuters acknowledge there may be some shock-absorbent mechanism that makes up for the apparent lack of crumple zones. We just don’t know yet.
Elon Musk is “highly confident” that the Cybertruck will be safer than other trucks on the road for occupants and pedestrians.
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36502
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If the Cybertruck is deadly for pedestrians, it’s because all large trucks are
The steering is digital not mechanical (“steering by wire”), sideview mirrors can be removed, and there is no rearview mirror at all — the only way to see what’s on the side or behind is via the center console screen that’s also the instrument panel, GPS mapping, Bluetooth controls, and radio. The exterior is “bullet-proof” steel with hardened Gorilla glass windows.
But again, all we have is a couple of videos. What we need is data, independently verified, before we can say definitively that this truck will cause mass death and destruction. Safety experts quoted by Reuters acknowledge there may be some shock-absorbent mechanism that makes up for the apparent lack of crumple zones. We just don’t know yet.
Elon Musk is “highly confident” that the Cybertruck will be safer than other trucks on the road for occupants and pedestrians. Tesla has historically achieved high safety ratings thanks to its underlying architecture, which makes the car more rigid and better protects passengers.
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36503
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If the Cybertruck is deadly for pedestrians, it’s because all large trucks are
The exterior is “bullet-proof” steel with hardened Gorilla glass windows.
But again, all we have is a couple of videos. What we need is data, independently verified, before we can say definitively that this truck will cause mass death and destruction. Safety experts quoted by Reuters acknowledge there may be some shock-absorbent mechanism that makes up for the apparent lack of crumple zones. We just don’t know yet.
Elon Musk is “highly confident” that the Cybertruck will be safer than other trucks on the road for occupants and pedestrians. Tesla has historically achieved high safety ratings thanks to its underlying architecture, which makes the car more rigid and better protects passengers. The location of the battery in the floor of the vehicle also gives the Model Y and other Tesla vehicles a lower center of gravity, which improves road stability and decreases the chances of a rollover.
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36504
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If the Cybertruck is deadly for pedestrians, it’s because all large trucks are
The exterior is “bullet-proof” steel with hardened Gorilla glass windows.
But again, all we have is a couple of videos. What we need is data, independently verified, before we can say definitively that this truck will cause mass death and destruction. Safety experts quoted by Reuters acknowledge there may be some shock-absorbent mechanism that makes up for the apparent lack of crumple zones. We just don’t know yet.
Elon Musk is “highly confident” that the Cybertruck will be safer than other trucks on the road for occupants and pedestrians. Tesla has historically achieved high safety ratings thanks to its underlying architecture, which makes the car more rigid and better protects passengers. The location of the battery in the floor of the vehicle also gives the Model Y and other Tesla vehicles a lower center of gravity, which improves road stability and decreases the chances of a rollover. All four of Tesla’s vehicles, the Model S, X, 3, and Y, have earned five-star ratings from Euro NCAP.
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36505
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If the Cybertruck is deadly for pedestrians, it’s because all large trucks are
But again, all we have is a couple of videos. What we need is data, independently verified, before we can say definitively that this truck will cause mass death and destruction. Safety experts quoted by Reuters acknowledge there may be some shock-absorbent mechanism that makes up for the apparent lack of crumple zones. We just don’t know yet.
Elon Musk is “highly confident” that the Cybertruck will be safer than other trucks on the road for occupants and pedestrians. Tesla has historically achieved high safety ratings thanks to its underlying architecture, which makes the car more rigid and better protects passengers. The location of the battery in the floor of the vehicle also gives the Model Y and other Tesla vehicles a lower center of gravity, which improves road stability and decreases the chances of a rollover. All four of Tesla’s vehicles, the Model S, X, 3, and Y, have earned five-star ratings from Euro NCAP.
But the Cybertruck is a truck, and trucks are historically a nightmare for pedestrian safety.
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36506
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If the Cybertruck is deadly for pedestrians, it’s because all large trucks are
Safety experts quoted by Reuters acknowledge there may be some shock-absorbent mechanism that makes up for the apparent lack of crumple zones. We just don’t know yet.
Elon Musk is “highly confident” that the Cybertruck will be safer than other trucks on the road for occupants and pedestrians. Tesla has historically achieved high safety ratings thanks to its underlying architecture, which makes the car more rigid and better protects passengers. The location of the battery in the floor of the vehicle also gives the Model Y and other Tesla vehicles a lower center of gravity, which improves road stability and decreases the chances of a rollover. All four of Tesla’s vehicles, the Model S, X, 3, and Y, have earned five-star ratings from Euro NCAP.
But the Cybertruck is a truck, and trucks are historically a nightmare for pedestrian safety. The same goes for every Ford, GMC, Hummer, and Ram truck on the road today.
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36507
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If the Cybertruck is deadly for pedestrians, it’s because all large trucks are
Safety experts quoted by Reuters acknowledge there may be some shock-absorbent mechanism that makes up for the apparent lack of crumple zones. We just don’t know yet.
Elon Musk is “highly confident” that the Cybertruck will be safer than other trucks on the road for occupants and pedestrians. Tesla has historically achieved high safety ratings thanks to its underlying architecture, which makes the car more rigid and better protects passengers. The location of the battery in the floor of the vehicle also gives the Model Y and other Tesla vehicles a lower center of gravity, which improves road stability and decreases the chances of a rollover. All four of Tesla’s vehicles, the Model S, X, 3, and Y, have earned five-star ratings from Euro NCAP.
But the Cybertruck is a truck, and trucks are historically a nightmare for pedestrian safety. The same goes for every Ford, GMC, Hummer, and Ram truck on the road today. The underlying issues of weight, height, and dimensions are what have contributed to the current crisis in pedestrian safety, in which more people are dying on the road than any time in the last 40 years.
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36508
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If the Cybertruck is deadly for pedestrians, it’s because all large trucks are
Tesla has historically achieved high safety ratings thanks to its underlying architecture, which makes the car more rigid and better protects passengers. The location of the battery in the floor of the vehicle also gives the Model Y and other Tesla vehicles a lower center of gravity, which improves road stability and decreases the chances of a rollover. All four of Tesla’s vehicles, the Model S, X, 3, and Y, have earned five-star ratings from Euro NCAP.
But the Cybertruck is a truck, and trucks are historically a nightmare for pedestrian safety. The same goes for every Ford, GMC, Hummer, and Ram truck on the road today. The underlying issues of weight, height, and dimensions are what have contributed to the current crisis in pedestrian safety, in which more people are dying on the road than any time in the last 40 years.
The Cybertruck is unlikely to be sold in Europe, which has a much higher bar for pedestrian safety than the US.
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36509
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If the Cybertruck is deadly for pedestrians, it’s because all large trucks are
Tesla has historically achieved high safety ratings thanks to its underlying architecture, which makes the car more rigid and better protects passengers. The location of the battery in the floor of the vehicle also gives the Model Y and other Tesla vehicles a lower center of gravity, which improves road stability and decreases the chances of a rollover. All four of Tesla’s vehicles, the Model S, X, 3, and Y, have earned five-star ratings from Euro NCAP.
But the Cybertruck is a truck, and trucks are historically a nightmare for pedestrian safety. The same goes for every Ford, GMC, Hummer, and Ram truck on the road today. The underlying issues of weight, height, and dimensions are what have contributed to the current crisis in pedestrian safety, in which more people are dying on the road than any time in the last 40 years.
The Cybertruck is unlikely to be sold in Europe, which has a much higher bar for pedestrian safety than the US. One of Tesla’s lead designers said as much in an interview with TopGear Netherlands, blaming the inflexible stainless steel exterior.
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36510
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Fortnite is the latest game to entice players with a portal to the past
Fortnite is the latest game to entice players with a portal to the past From Fortnite and WoW to Zelda and Mario, gaming is all about nostalgia right now
There’s a massive appetite for nostalgia in entertainment right now, and one of gaming’s cultural juggernauts wants to cash in.
Fortnite maker Epic Games announced Friday that the game’s next season would return to its original map from the multiplayer shooter’s very earliest days. Epic teased the return “back to Chapter 1” on its X account, but hinted that some more modern in-game mobility perks like sprinting would stick around even as the game turns the clock back come November 3. From the “Ws” in the replies, Fortnite’s community sounds very on board with the news.
Sprint (or Mantle, your choice) back to Chapter 1….see you soon 11.3.2023.
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36511
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Fortnite is the latest game to entice players with a portal to the past
Fortnite is the latest game to entice players with a portal to the past From Fortnite and WoW to Zelda and Mario, gaming is all about nostalgia right now
There’s a massive appetite for nostalgia in entertainment right now, and one of gaming’s cultural juggernauts wants to cash in.
Fortnite maker Epic Games announced Friday that the game’s next season would return to its original map from the multiplayer shooter’s very earliest days. Epic teased the return “back to Chapter 1” on its X account, but hinted that some more modern in-game mobility perks like sprinting would stick around even as the game turns the clock back come November 3. From the “Ws” in the replies, Fortnite’s community sounds very on board with the news.
Sprint (or Mantle, your choice) back to Chapter 1….see you soon 11.3.2023. #FortniteOG pic.twitter.com/4LnTksppRp — Fortnite (@FortniteGame) October 27, 2023
Epic’s re-launch of Chapter 1 comes with more fanfare than your average Fortnite season.
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36512
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Fortnite is the latest game to entice players with a portal to the past
Fortnite maker Epic Games announced Friday that the game’s next season would return to its original map from the multiplayer shooter’s very earliest days. Epic teased the return “back to Chapter 1” on its X account, but hinted that some more modern in-game mobility perks like sprinting would stick around even as the game turns the clock back come November 3. From the “Ws” in the replies, Fortnite’s community sounds very on board with the news.
Sprint (or Mantle, your choice) back to Chapter 1….see you soon 11.3.2023. #FortniteOG pic.twitter.com/4LnTksppRp — Fortnite (@FortniteGame) October 27, 2023
Epic’s re-launch of Chapter 1 comes with more fanfare than your average Fortnite season. Ninja, aka Tyler Blevins, one of the first streaming superstars and still among the most popular, promoted the new content by showcasing a giant replica of one of the game’s iconic Durr Burgers in his backyard.
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36513
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Fortnite is the latest game to entice players with a portal to the past
Epic teased the return “back to Chapter 1” on its X account, but hinted that some more modern in-game mobility perks like sprinting would stick around even as the game turns the clock back come November 3. From the “Ws” in the replies, Fortnite’s community sounds very on board with the news.
Sprint (or Mantle, your choice) back to Chapter 1….see you soon 11.3.2023. #FortniteOG pic.twitter.com/4LnTksppRp — Fortnite (@FortniteGame) October 27, 2023
Epic’s re-launch of Chapter 1 comes with more fanfare than your average Fortnite season. Ninja, aka Tyler Blevins, one of the first streaming superstars and still among the most popular, promoted the new content by showcasing a giant replica of one of the game’s iconic Durr Burgers in his backyard. Other classic Fortnite streaming stars got the same treatment.
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36514
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Fortnite is the latest game to entice players with a portal to the past
From the “Ws” in the replies, Fortnite’s community sounds very on board with the news.
Sprint (or Mantle, your choice) back to Chapter 1….see you soon 11.3.2023. #FortniteOG pic.twitter.com/4LnTksppRp — Fortnite (@FortniteGame) October 27, 2023
Epic’s re-launch of Chapter 1 comes with more fanfare than your average Fortnite season. Ninja, aka Tyler Blevins, one of the first streaming superstars and still among the most popular, promoted the new content by showcasing a giant replica of one of the game’s iconic Durr Burgers in his backyard. Other classic Fortnite streaming stars got the same treatment.
Woke up to find the OG Fortnite is coming back November 3rd AND THERES A BURGER IN MY BACKYARD https://t.co/QC3Dpr8MTr lets talk about it pic.twitter.com/E855hGHBoN — Ninja (@Ninja) October 27, 2023
THERE IS NO WAY FORTNITE SENT ME THIS 🤣@FortniteGame pic.twitter.com/TmBvevl8aQ — timthetatman👑 (@timthetatman) October 27, 2023
For the uninitiated, Fortnite is a battle royale-style third-person shooter where 100 players swarm a massive but shrinking virtual island with the goal of being the last man standing.
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36515
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Fortnite is the latest game to entice players with a portal to the past
Other classic Fortnite streaming stars got the same treatment.
Woke up to find the OG Fortnite is coming back November 3rd AND THERES A BURGER IN MY BACKYARD https://t.co/QC3Dpr8MTr lets talk about it pic.twitter.com/E855hGHBoN — Ninja (@Ninja) October 27, 2023
THERE IS NO WAY FORTNITE SENT ME THIS 🤣@FortniteGame pic.twitter.com/TmBvevl8aQ — timthetatman👑 (@timthetatman) October 27, 2023
For the uninitiated, Fortnite is a battle royale-style third-person shooter where 100 players swarm a massive but shrinking virtual island with the goal of being the last man standing. In the process they generally engage in myriad well-animated virtual antics as the game has become wackier and more elaborate over time, all while dressed in custom skins you earn by playing or purchase in Epic’s lucrative virtual swag shop.
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36516
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Fortnite is the latest game to entice players with a portal to the past
In the process they generally engage in myriad well-animated virtual antics as the game has become wackier and more elaborate over time, all while dressed in custom skins you earn by playing or purchase in Epic’s lucrative virtual swag shop.
In its heyday, Fortnite was about as ubiquitous and popular as a game can be. Streaming gameplay routinely drew hundreds of thousands of viewers on Twitch, where a cottage industry of pro Fortnite players emerged, all laser-focused on Epic’s polished battle royale. Epic keeps its metrics under wraps, but back in 2020 the game had more registered players than the population of the United States.
Epic’s hit game has both imported and exported popular culture since its launch in 2017. Like other live service online games, Fortnite releases new content every three-ish months, refreshing the destinations scattered across its cartoony island locale, changing the rules of physics and generally adding additional mayhem, often in the form of weapons.
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36517
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Fortnite is the latest game to entice players with a portal to the past
In the process they generally engage in myriad well-animated virtual antics as the game has become wackier and more elaborate over time, all while dressed in custom skins you earn by playing or purchase in Epic’s lucrative virtual swag shop.
In its heyday, Fortnite was about as ubiquitous and popular as a game can be. Streaming gameplay routinely drew hundreds of thousands of viewers on Twitch, where a cottage industry of pro Fortnite players emerged, all laser-focused on Epic’s polished battle royale. Epic keeps its metrics under wraps, but back in 2020 the game had more registered players than the population of the United States.
Epic’s hit game has both imported and exported popular culture since its launch in 2017. Like other live service online games, Fortnite releases new content every three-ish months, refreshing the destinations scattered across its cartoony island locale, changing the rules of physics and generally adding additional mayhem, often in the form of weapons.
Those seasons are punctuated by flashy concerts and pop culture tie-ins, like a psychedelic Ariana Grande show, an in-game lightsaber fight with Darth Vader or the appearance of Dragon Ball Z’s Goku as an in-game skin.
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36518
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Fortnite is the latest game to entice players with a portal to the past
In its heyday, Fortnite was about as ubiquitous and popular as a game can be. Streaming gameplay routinely drew hundreds of thousands of viewers on Twitch, where a cottage industry of pro Fortnite players emerged, all laser-focused on Epic’s polished battle royale. Epic keeps its metrics under wraps, but back in 2020 the game had more registered players than the population of the United States.
Epic’s hit game has both imported and exported popular culture since its launch in 2017. Like other live service online games, Fortnite releases new content every three-ish months, refreshing the destinations scattered across its cartoony island locale, changing the rules of physics and generally adding additional mayhem, often in the form of weapons.
Those seasons are punctuated by flashy concerts and pop culture tie-ins, like a psychedelic Ariana Grande show, an in-game lightsaber fight with Darth Vader or the appearance of Dragon Ball Z’s Goku as an in-game skin. The massive online shop for skins and other character customizations betrays Epic’s loftier aspirations of building an interconnected virtual online world — a kind of metaverse, if you will.
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36519
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Fortnite is the latest game to entice players with a portal to the past
Epic keeps its metrics under wraps, but back in 2020 the game had more registered players than the population of the United States.
Epic’s hit game has both imported and exported popular culture since its launch in 2017. Like other live service online games, Fortnite releases new content every three-ish months, refreshing the destinations scattered across its cartoony island locale, changing the rules of physics and generally adding additional mayhem, often in the form of weapons.
Those seasons are punctuated by flashy concerts and pop culture tie-ins, like a psychedelic Ariana Grande show, an in-game lightsaber fight with Darth Vader or the appearance of Dragon Ball Z’s Goku as an in-game skin. The massive online shop for skins and other character customizations betrays Epic’s loftier aspirations of building an interconnected virtual online world — a kind of metaverse, if you will.
In Fortnite, the map is everything.
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36520
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Fortnite is the latest game to entice players with a portal to the past
Epic keeps its metrics under wraps, but back in 2020 the game had more registered players than the population of the United States.
Epic’s hit game has both imported and exported popular culture since its launch in 2017. Like other live service online games, Fortnite releases new content every three-ish months, refreshing the destinations scattered across its cartoony island locale, changing the rules of physics and generally adding additional mayhem, often in the form of weapons.
Those seasons are punctuated by flashy concerts and pop culture tie-ins, like a psychedelic Ariana Grande show, an in-game lightsaber fight with Darth Vader or the appearance of Dragon Ball Z’s Goku as an in-game skin. The massive online shop for skins and other character customizations betrays Epic’s loftier aspirations of building an interconnected virtual online world — a kind of metaverse, if you will.
In Fortnite, the map is everything. A bad map can ruin a chapter and players often wax nostalgic about in-game locales — usually alliterative hotspots with names like Tilted Towers or Loot Lake.
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36521
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Fortnite is the latest game to entice players with a portal to the past
Epic’s hit game has both imported and exported popular culture since its launch in 2017. Like other live service online games, Fortnite releases new content every three-ish months, refreshing the destinations scattered across its cartoony island locale, changing the rules of physics and generally adding additional mayhem, often in the form of weapons.
Those seasons are punctuated by flashy concerts and pop culture tie-ins, like a psychedelic Ariana Grande show, an in-game lightsaber fight with Darth Vader or the appearance of Dragon Ball Z’s Goku as an in-game skin. The massive online shop for skins and other character customizations betrays Epic’s loftier aspirations of building an interconnected virtual online world — a kind of metaverse, if you will.
In Fortnite, the map is everything. A bad map can ruin a chapter and players often wax nostalgic about in-game locales — usually alliterative hotspots with names like Tilted Towers or Loot Lake. Without a clear glimpse into what Fortnite’s player base looks like these days, it’s tough to know why Epic would decide to go retro and bring the game back to an older save state.
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36522
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Fortnite is the latest game to entice players with a portal to the past
Those seasons are punctuated by flashy concerts and pop culture tie-ins, like a psychedelic Ariana Grande show, an in-game lightsaber fight with Darth Vader or the appearance of Dragon Ball Z’s Goku as an in-game skin. The massive online shop for skins and other character customizations betrays Epic’s loftier aspirations of building an interconnected virtual online world — a kind of metaverse, if you will.
In Fortnite, the map is everything. A bad map can ruin a chapter and players often wax nostalgic about in-game locales — usually alliterative hotspots with names like Tilted Towers or Loot Lake. Without a clear glimpse into what Fortnite’s player base looks like these days, it’s tough to know why Epic would decide to go retro and bring the game back to an older save state.
In 2023, Fortnite is far from dead. The game is still very popular, even if it’s not clear exactly how popular.
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36523
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Fortnite is the latest game to entice players with a portal to the past
Those seasons are punctuated by flashy concerts and pop culture tie-ins, like a psychedelic Ariana Grande show, an in-game lightsaber fight with Darth Vader or the appearance of Dragon Ball Z’s Goku as an in-game skin. The massive online shop for skins and other character customizations betrays Epic’s loftier aspirations of building an interconnected virtual online world — a kind of metaverse, if you will.
In Fortnite, the map is everything. A bad map can ruin a chapter and players often wax nostalgic about in-game locales — usually alliterative hotspots with names like Tilted Towers or Loot Lake. Without a clear glimpse into what Fortnite’s player base looks like these days, it’s tough to know why Epic would decide to go retro and bring the game back to an older save state.
In 2023, Fortnite is far from dead. The game is still very popular, even if it’s not clear exactly how popular. But if Fortnite was once lightning in a bottle, between other free-to-play rivals like Apex Legends, Call of Duty: Warzone and others, that bottle is a lot more crowded these days.
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36524
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Fortnite is the latest game to entice players with a portal to the past
The massive online shop for skins and other character customizations betrays Epic’s loftier aspirations of building an interconnected virtual online world — a kind of metaverse, if you will.
In Fortnite, the map is everything. A bad map can ruin a chapter and players often wax nostalgic about in-game locales — usually alliterative hotspots with names like Tilted Towers or Loot Lake. Without a clear glimpse into what Fortnite’s player base looks like these days, it’s tough to know why Epic would decide to go retro and bring the game back to an older save state.
In 2023, Fortnite is far from dead. The game is still very popular, even if it’s not clear exactly how popular. But if Fortnite was once lightning in a bottle, between other free-to-play rivals like Apex Legends, Call of Duty: Warzone and others, that bottle is a lot more crowded these days.
Nostalgia sells in 2023
Epic’s decision to turn back the clock might seem small to anyone who hasn’t dropped in off the Battle Bus, but it’s an interesting reflection of the state of gaming right now.
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36525
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Fortnite is the latest game to entice players with a portal to the past
In Fortnite, the map is everything. A bad map can ruin a chapter and players often wax nostalgic about in-game locales — usually alliterative hotspots with names like Tilted Towers or Loot Lake. Without a clear glimpse into what Fortnite’s player base looks like these days, it’s tough to know why Epic would decide to go retro and bring the game back to an older save state.
In 2023, Fortnite is far from dead. The game is still very popular, even if it’s not clear exactly how popular. But if Fortnite was once lightning in a bottle, between other free-to-play rivals like Apex Legends, Call of Duty: Warzone and others, that bottle is a lot more crowded these days.
Nostalgia sells in 2023
Epic’s decision to turn back the clock might seem small to anyone who hasn’t dropped in off the Battle Bus, but it’s an interesting reflection of the state of gaming right now. Games — and gamers’ tastes — are increasingly following the wider entertainment trend of digging up familiar stories and repackaging them.
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36526
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Fortnite is the latest game to entice players with a portal to the past
Without a clear glimpse into what Fortnite’s player base looks like these days, it’s tough to know why Epic would decide to go retro and bring the game back to an older save state.
In 2023, Fortnite is far from dead. The game is still very popular, even if it’s not clear exactly how popular. But if Fortnite was once lightning in a bottle, between other free-to-play rivals like Apex Legends, Call of Duty: Warzone and others, that bottle is a lot more crowded these days.
Nostalgia sells in 2023
Epic’s decision to turn back the clock might seem small to anyone who hasn’t dropped in off the Battle Bus, but it’s an interesting reflection of the state of gaming right now. Games — and gamers’ tastes — are increasingly following the wider entertainment trend of digging up familiar stories and repackaging them.
Game developers seemed to believe for a time that cutting-edge graphics and hyper-realism were what consumers really wanted, but gamers’ appetites have trended toward retro visuals, nostalgia and familiar game worlds more and more.
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36527
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Fortnite is the latest game to entice players with a portal to the past
In 2023, Fortnite is far from dead. The game is still very popular, even if it’s not clear exactly how popular. But if Fortnite was once lightning in a bottle, between other free-to-play rivals like Apex Legends, Call of Duty: Warzone and others, that bottle is a lot more crowded these days.
Nostalgia sells in 2023
Epic’s decision to turn back the clock might seem small to anyone who hasn’t dropped in off the Battle Bus, but it’s an interesting reflection of the state of gaming right now. Games — and gamers’ tastes — are increasingly following the wider entertainment trend of digging up familiar stories and repackaging them.
Game developers seemed to believe for a time that cutting-edge graphics and hyper-realism were what consumers really wanted, but gamers’ appetites have trended toward retro visuals, nostalgia and familiar game worlds more and more. That lower bar for visual fidelity also opens the doors for inventive indie games that don’t rely on big budgets to shine, but the world’s biggest game developers are riding the wave too.
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36528
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Fortnite is the latest game to entice players with a portal to the past
But if Fortnite was once lightning in a bottle, between other free-to-play rivals like Apex Legends, Call of Duty: Warzone and others, that bottle is a lot more crowded these days.
Nostalgia sells in 2023
Epic’s decision to turn back the clock might seem small to anyone who hasn’t dropped in off the Battle Bus, but it’s an interesting reflection of the state of gaming right now. Games — and gamers’ tastes — are increasingly following the wider entertainment trend of digging up familiar stories and repackaging them.
Game developers seemed to believe for a time that cutting-edge graphics and hyper-realism were what consumers really wanted, but gamers’ appetites have trended toward retro visuals, nostalgia and familiar game worlds more and more. That lower bar for visual fidelity also opens the doors for inventive indie games that don’t rely on big budgets to shine, but the world’s biggest game developers are riding the wave too.
This year’s hit new Zelda game Tears of the Kingdom literally built a new game on top of the old one and remains a strong contender for Game of the Year.
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36529
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Fortnite is the latest game to entice players with a portal to the past
Nostalgia sells in 2023
Epic’s decision to turn back the clock might seem small to anyone who hasn’t dropped in off the Battle Bus, but it’s an interesting reflection of the state of gaming right now. Games — and gamers’ tastes — are increasingly following the wider entertainment trend of digging up familiar stories and repackaging them.
Game developers seemed to believe for a time that cutting-edge graphics and hyper-realism were what consumers really wanted, but gamers’ appetites have trended toward retro visuals, nostalgia and familiar game worlds more and more. That lower bar for visual fidelity also opens the doors for inventive indie games that don’t rely on big budgets to shine, but the world’s biggest game developers are riding the wave too.
This year’s hit new Zelda game Tears of the Kingdom literally built a new game on top of the old one and remains a strong contender for Game of the Year. Competition is stiff though, more so now that Nintendo just casually dropped Super Mario Bros.
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36530
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Fortnite is the latest game to entice players with a portal to the past
Games — and gamers’ tastes — are increasingly following the wider entertainment trend of digging up familiar stories and repackaging them.
Game developers seemed to believe for a time that cutting-edge graphics and hyper-realism were what consumers really wanted, but gamers’ appetites have trended toward retro visuals, nostalgia and familiar game worlds more and more. That lower bar for visual fidelity also opens the doors for inventive indie games that don’t rely on big budgets to shine, but the world’s biggest game developers are riding the wave too.
This year’s hit new Zelda game Tears of the Kingdom literally built a new game on top of the old one and remains a strong contender for Game of the Year. Competition is stiff though, more so now that Nintendo just casually dropped Super Mario Bros. Wonder, the first two-dimensional side-scrolling Mario game in more than a decade — another portal to the past given its departure from a long string of recent 3D Super Mario titles.
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Fortnite is the latest game to entice players with a portal to the past
Games — and gamers’ tastes — are increasingly following the wider entertainment trend of digging up familiar stories and repackaging them.
Game developers seemed to believe for a time that cutting-edge graphics and hyper-realism were what consumers really wanted, but gamers’ appetites have trended toward retro visuals, nostalgia and familiar game worlds more and more. That lower bar for visual fidelity also opens the doors for inventive indie games that don’t rely on big budgets to shine, but the world’s biggest game developers are riding the wave too.
This year’s hit new Zelda game Tears of the Kingdom literally built a new game on top of the old one and remains a strong contender for Game of the Year. Competition is stiff though, more so now that Nintendo just casually dropped Super Mario Bros. Wonder, the first two-dimensional side-scrolling Mario game in more than a decade — another portal to the past given its departure from a long string of recent 3D Super Mario titles.
Square Enix was so confident in its remake of the 1997 Japanese roleplaying mega-hit Final Fantasy VII that the reimagined version of the game comprises three standalone full-length games, each spaced a few years apart.
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Fortnite is the latest game to entice players with a portal to the past
That lower bar for visual fidelity also opens the doors for inventive indie games that don’t rely on big budgets to shine, but the world’s biggest game developers are riding the wave too.
This year’s hit new Zelda game Tears of the Kingdom literally built a new game on top of the old one and remains a strong contender for Game of the Year. Competition is stiff though, more so now that Nintendo just casually dropped Super Mario Bros. Wonder, the first two-dimensional side-scrolling Mario game in more than a decade — another portal to the past given its departure from a long string of recent 3D Super Mario titles.
Square Enix was so confident in its remake of the 1997 Japanese roleplaying mega-hit Final Fantasy VII that the reimagined version of the game comprises three standalone full-length games, each spaced a few years apart.
World of Warcraft paved the way
Fortnite’s experiment to bring players back into the fold by relaunching an original version of the game will be interesting to watch, but it isn’t a first.
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Fortnite is the latest game to entice players with a portal to the past
This year’s hit new Zelda game Tears of the Kingdom literally built a new game on top of the old one and remains a strong contender for Game of the Year. Competition is stiff though, more so now that Nintendo just casually dropped Super Mario Bros. Wonder, the first two-dimensional side-scrolling Mario game in more than a decade — another portal to the past given its departure from a long string of recent 3D Super Mario titles.
Square Enix was so confident in its remake of the 1997 Japanese roleplaying mega-hit Final Fantasy VII that the reimagined version of the game comprises three standalone full-length games, each spaced a few years apart.
World of Warcraft paved the way
Fortnite’s experiment to bring players back into the fold by relaunching an original version of the game will be interesting to watch, but it isn’t a first. World of Warcraft, the fantasy roleplaying game once synonymous with online gaming, did something similar just a few years ago.
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Fortnite is the latest game to entice players with a portal to the past
Competition is stiff though, more so now that Nintendo just casually dropped Super Mario Bros. Wonder, the first two-dimensional side-scrolling Mario game in more than a decade — another portal to the past given its departure from a long string of recent 3D Super Mario titles.
Square Enix was so confident in its remake of the 1997 Japanese roleplaying mega-hit Final Fantasy VII that the reimagined version of the game comprises three standalone full-length games, each spaced a few years apart.
World of Warcraft paved the way
Fortnite’s experiment to bring players back into the fold by relaunching an original version of the game will be interesting to watch, but it isn’t a first. World of Warcraft, the fantasy roleplaying game once synonymous with online gaming, did something similar just a few years ago. Blizzard Entertainment, which developed the massively multiplayer online game (MMO), launched World of Warcraft Classic back in 2019, even as a modern version of the game remained online and playable.
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Fortnite is the latest game to entice players with a portal to the past
Wonder, the first two-dimensional side-scrolling Mario game in more than a decade — another portal to the past given its departure from a long string of recent 3D Super Mario titles.
Square Enix was so confident in its remake of the 1997 Japanese roleplaying mega-hit Final Fantasy VII that the reimagined version of the game comprises three standalone full-length games, each spaced a few years apart.
World of Warcraft paved the way
Fortnite’s experiment to bring players back into the fold by relaunching an original version of the game will be interesting to watch, but it isn’t a first. World of Warcraft, the fantasy roleplaying game once synonymous with online gaming, did something similar just a few years ago. Blizzard Entertainment, which developed the massively multiplayer online game (MMO), launched World of Warcraft Classic back in 2019, even as a modern version of the game remained online and playable.
Elizabeth Harper, editorial director of the longtime dedicated World of Warcraft news site Blizzard Watch, told TechCrunch that Blizzard actually reluctantly launched the old-school version of its game in response to demands from its own community.
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Fortnite is the latest game to entice players with a portal to the past
Square Enix was so confident in its remake of the 1997 Japanese roleplaying mega-hit Final Fantasy VII that the reimagined version of the game comprises three standalone full-length games, each spaced a few years apart.
World of Warcraft paved the way
Fortnite’s experiment to bring players back into the fold by relaunching an original version of the game will be interesting to watch, but it isn’t a first. World of Warcraft, the fantasy roleplaying game once synonymous with online gaming, did something similar just a few years ago. Blizzard Entertainment, which developed the massively multiplayer online game (MMO), launched World of Warcraft Classic back in 2019, even as a modern version of the game remained online and playable.
Elizabeth Harper, editorial director of the longtime dedicated World of Warcraft news site Blizzard Watch, told TechCrunch that Blizzard actually reluctantly launched the old-school version of its game in response to demands from its own community.
“Before WoW Classic originally launched, third parties were already running their own versions of ‘classic’ servers,” Harper said.
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Fortnite is the latest game to entice players with a portal to the past
World of Warcraft paved the way
Fortnite’s experiment to bring players back into the fold by relaunching an original version of the game will be interesting to watch, but it isn’t a first. World of Warcraft, the fantasy roleplaying game once synonymous with online gaming, did something similar just a few years ago. Blizzard Entertainment, which developed the massively multiplayer online game (MMO), launched World of Warcraft Classic back in 2019, even as a modern version of the game remained online and playable.
Elizabeth Harper, editorial director of the longtime dedicated World of Warcraft news site Blizzard Watch, told TechCrunch that Blizzard actually reluctantly launched the old-school version of its game in response to demands from its own community.
“Before WoW Classic originally launched, third parties were already running their own versions of ‘classic’ servers,” Harper said. “Game mechanics and class balance were extremely different then, and there was a lot of nostalgia for the community that existed back in the day.”
While Fortnite players, like WoW players, have a ton of nostalgia for the older version of the game, its maps were comparably simple and difficult to traverse.
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Fortnite is the latest game to entice players with a portal to the past
World of Warcraft, the fantasy roleplaying game once synonymous with online gaming, did something similar just a few years ago. Blizzard Entertainment, which developed the massively multiplayer online game (MMO), launched World of Warcraft Classic back in 2019, even as a modern version of the game remained online and playable.
Elizabeth Harper, editorial director of the longtime dedicated World of Warcraft news site Blizzard Watch, told TechCrunch that Blizzard actually reluctantly launched the old-school version of its game in response to demands from its own community.
“Before WoW Classic originally launched, third parties were already running their own versions of ‘classic’ servers,” Harper said. “Game mechanics and class balance were extremely different then, and there was a lot of nostalgia for the community that existed back in the day.”
While Fortnite players, like WoW players, have a ton of nostalgia for the older version of the game, its maps were comparably simple and difficult to traverse. For players accustomed to gaming’s modern quality of life improvements, old games can feel sparse and clunky if not reimagined outright.
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Fortnite is the latest game to entice players with a portal to the past
Blizzard Entertainment, which developed the massively multiplayer online game (MMO), launched World of Warcraft Classic back in 2019, even as a modern version of the game remained online and playable.
Elizabeth Harper, editorial director of the longtime dedicated World of Warcraft news site Blizzard Watch, told TechCrunch that Blizzard actually reluctantly launched the old-school version of its game in response to demands from its own community.
“Before WoW Classic originally launched, third parties were already running their own versions of ‘classic’ servers,” Harper said. “Game mechanics and class balance were extremely different then, and there was a lot of nostalgia for the community that existed back in the day.”
While Fortnite players, like WoW players, have a ton of nostalgia for the older version of the game, its maps were comparably simple and difficult to traverse. For players accustomed to gaming’s modern quality of life improvements, old games can feel sparse and clunky if not reimagined outright.
“WoW Classic has been a runaway success, and fans can’t get enough of re-releases of classic content, devouring each expansion and raid tier as they’re rolled out.
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Fortnite is the latest game to entice players with a portal to the past
Elizabeth Harper, editorial director of the longtime dedicated World of Warcraft news site Blizzard Watch, told TechCrunch that Blizzard actually reluctantly launched the old-school version of its game in response to demands from its own community.
“Before WoW Classic originally launched, third parties were already running their own versions of ‘classic’ servers,” Harper said. “Game mechanics and class balance were extremely different then, and there was a lot of nostalgia for the community that existed back in the day.”
While Fortnite players, like WoW players, have a ton of nostalgia for the older version of the game, its maps were comparably simple and difficult to traverse. For players accustomed to gaming’s modern quality of life improvements, old games can feel sparse and clunky if not reimagined outright.
“WoW Classic has been a runaway success, and fans can’t get enough of re-releases of classic content, devouring each expansion and raid tier as they’re rolled out. However, the WoW Classic team’s philosophy has evolved since it was released: [Blizzard] initially was very serious about releasing the game without any changes, but these days the team feels that some changes need to be made,” Harper said.
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Fortnite is the latest game to entice players with a portal to the past
“Before WoW Classic originally launched, third parties were already running their own versions of ‘classic’ servers,” Harper said. “Game mechanics and class balance were extremely different then, and there was a lot of nostalgia for the community that existed back in the day.”
While Fortnite players, like WoW players, have a ton of nostalgia for the older version of the game, its maps were comparably simple and difficult to traverse. For players accustomed to gaming’s modern quality of life improvements, old games can feel sparse and clunky if not reimagined outright.
“WoW Classic has been a runaway success, and fans can’t get enough of re-releases of classic content, devouring each expansion and raid tier as they’re rolled out. However, the WoW Classic team’s philosophy has evolved since it was released: [Blizzard] initially was very serious about releasing the game without any changes, but these days the team feels that some changes need to be made,” Harper said.
“I’m not an expert in Fortnite, but a smart game developer will pay close attention to the features that spark that nostalgic joy and keep those in the forefront, while considering retaining modern conveniences that players appreciate.”
Epic hasn’t shown its full hand for the new-old version of its own game, but it does sound like some of Fortnite’s quality of life improvements will be sticking around, including sprinting and “mantling,” a parkour-like move that lets players climb over obstacles.
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Fortnite is the latest game to entice players with a portal to the past
“WoW Classic has been a runaway success, and fans can’t get enough of re-releases of classic content, devouring each expansion and raid tier as they’re rolled out. However, the WoW Classic team’s philosophy has evolved since it was released: [Blizzard] initially was very serious about releasing the game without any changes, but these days the team feels that some changes need to be made,” Harper said.
“I’m not an expert in Fortnite, but a smart game developer will pay close attention to the features that spark that nostalgic joy and keep those in the forefront, while considering retaining modern conveniences that players appreciate.”
Epic hasn’t shown its full hand for the new-old version of its own game, but it does sound like some of Fortnite’s quality of life improvements will be sticking around, including sprinting and “mantling,” a parkour-like move that lets players climb over obstacles. In recent years, Epic has sprinkled all sorts of zany mobility options onto its map, letting players fall through the sky, pilot biplanes or (our personal preference) roll in a giant hamster ball to get around faster.
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Fortnite is the latest game to entice players with a portal to the past
However, the WoW Classic team’s philosophy has evolved since it was released: [Blizzard] initially was very serious about releasing the game without any changes, but these days the team feels that some changes need to be made,” Harper said.
“I’m not an expert in Fortnite, but a smart game developer will pay close attention to the features that spark that nostalgic joy and keep those in the forefront, while considering retaining modern conveniences that players appreciate.”
Epic hasn’t shown its full hand for the new-old version of its own game, but it does sound like some of Fortnite’s quality of life improvements will be sticking around, including sprinting and “mantling,” a parkour-like move that lets players climb over obstacles. In recent years, Epic has sprinkled all sorts of zany mobility options onto its map, letting players fall through the sky, pilot biplanes or (our personal preference) roll in a giant hamster ball to get around faster.
“With MMOs, it’s easier than ever for gaming experiences to be lost completely to time.
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Fortnite is the latest game to entice players with a portal to the past
“I’m not an expert in Fortnite, but a smart game developer will pay close attention to the features that spark that nostalgic joy and keep those in the forefront, while considering retaining modern conveniences that players appreciate.”
Epic hasn’t shown its full hand for the new-old version of its own game, but it does sound like some of Fortnite’s quality of life improvements will be sticking around, including sprinting and “mantling,” a parkour-like move that lets players climb over obstacles. In recent years, Epic has sprinkled all sorts of zany mobility options onto its map, letting players fall through the sky, pilot biplanes or (our personal preference) roll in a giant hamster ball to get around faster.
“With MMOs, it’s easier than ever for gaming experiences to be lost completely to time. New versions overwrite old versions, making original games inaccessible,” Harper said.
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Fortnite is the latest game to entice players with a portal to the past
“I’m not an expert in Fortnite, but a smart game developer will pay close attention to the features that spark that nostalgic joy and keep those in the forefront, while considering retaining modern conveniences that players appreciate.”
Epic hasn’t shown its full hand for the new-old version of its own game, but it does sound like some of Fortnite’s quality of life improvements will be sticking around, including sprinting and “mantling,” a parkour-like move that lets players climb over obstacles. In recent years, Epic has sprinkled all sorts of zany mobility options onto its map, letting players fall through the sky, pilot biplanes or (our personal preference) roll in a giant hamster ball to get around faster.
“With MMOs, it’s easier than ever for gaming experiences to be lost completely to time. New versions overwrite old versions, making original games inaccessible,” Harper said.
“World of Warcraft will be 19 years old in November, and practically every feature and zone the game launched with has been remade in the years since….
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Fortnite is the latest game to entice players with a portal to the past
In recent years, Epic has sprinkled all sorts of zany mobility options onto its map, letting players fall through the sky, pilot biplanes or (our personal preference) roll in a giant hamster ball to get around faster.
“With MMOs, it’s easier than ever for gaming experiences to be lost completely to time. New versions overwrite old versions, making original games inaccessible,” Harper said.
“World of Warcraft will be 19 years old in November, and practically every feature and zone the game launched with has been remade in the years since…. It’s a ship of Theseus.”
Much like the revolutions of a giant oversized hamster hurtling down from Fortnite’s rave cave, gaming’s nostalgia cycles are speeding up, with relaunches and remakes coming on quick. World of Warcraft Classic recreated a 15-year-old version of the game, but Fortnite’s own blast from the past seeks to capture the magic of a relatively very recently bygone era.
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Fortnite is the latest game to entice players with a portal to the past
In recent years, Epic has sprinkled all sorts of zany mobility options onto its map, letting players fall through the sky, pilot biplanes or (our personal preference) roll in a giant hamster ball to get around faster.
“With MMOs, it’s easier than ever for gaming experiences to be lost completely to time. New versions overwrite old versions, making original games inaccessible,” Harper said.
“World of Warcraft will be 19 years old in November, and practically every feature and zone the game launched with has been remade in the years since…. It’s a ship of Theseus.”
Much like the revolutions of a giant oversized hamster hurtling down from Fortnite’s rave cave, gaming’s nostalgia cycles are speeding up, with relaunches and remakes coming on quick. World of Warcraft Classic recreated a 15-year-old version of the game, but Fortnite’s own blast from the past seeks to capture the magic of a relatively very recently bygone era.
“Nostalgia sells, but it only sells because there’s demand.
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Fortnite is the latest game to entice players with a portal to the past
“With MMOs, it’s easier than ever for gaming experiences to be lost completely to time. New versions overwrite old versions, making original games inaccessible,” Harper said.
“World of Warcraft will be 19 years old in November, and practically every feature and zone the game launched with has been remade in the years since…. It’s a ship of Theseus.”
Much like the revolutions of a giant oversized hamster hurtling down from Fortnite’s rave cave, gaming’s nostalgia cycles are speeding up, with relaunches and remakes coming on quick. World of Warcraft Classic recreated a 15-year-old version of the game, but Fortnite’s own blast from the past seeks to capture the magic of a relatively very recently bygone era.
“Nostalgia sells, but it only sells because there’s demand. Gamers want to go back and revisit their favorite games as they originally were, and I think developers who re-release games are developers who pay attention to their communities,” Harper said.
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Fortnite is the latest game to entice players with a portal to the past
New versions overwrite old versions, making original games inaccessible,” Harper said.
“World of Warcraft will be 19 years old in November, and practically every feature and zone the game launched with has been remade in the years since…. It’s a ship of Theseus.”
Much like the revolutions of a giant oversized hamster hurtling down from Fortnite’s rave cave, gaming’s nostalgia cycles are speeding up, with relaunches and remakes coming on quick. World of Warcraft Classic recreated a 15-year-old version of the game, but Fortnite’s own blast from the past seeks to capture the magic of a relatively very recently bygone era.
“Nostalgia sells, but it only sells because there’s demand. Gamers want to go back and revisit their favorite games as they originally were, and I think developers who re-release games are developers who pay attention to their communities,” Harper said.
“Sure, there’s a cynical side to this: game companies are in it to make money.
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Fortnite is the latest game to entice players with a portal to the past
“World of Warcraft will be 19 years old in November, and practically every feature and zone the game launched with has been remade in the years since…. It’s a ship of Theseus.”
Much like the revolutions of a giant oversized hamster hurtling down from Fortnite’s rave cave, gaming’s nostalgia cycles are speeding up, with relaunches and remakes coming on quick. World of Warcraft Classic recreated a 15-year-old version of the game, but Fortnite’s own blast from the past seeks to capture the magic of a relatively very recently bygone era.
“Nostalgia sells, but it only sells because there’s demand. Gamers want to go back and revisit their favorite games as they originally were, and I think developers who re-release games are developers who pay attention to their communities,” Harper said.
“Sure, there’s a cynical side to this: game companies are in it to make money. But if we didn’t love these classic games, they wouldn’t be nearly as popular as they are.”
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VTubers have reached their inevitable conclusion
Twitch has always allowed for various forms of expression, so it was no surprise when VTubing found a home on the platform, quickly gaining popularity among English-speaking audiences in 2019. Since then, the novelty of avatar-based content may have worn off, but the format has stuck around. And VTubing agencies, which continue to introduce new talents and offer one of the more financially secure methods of pursuing this sort of content, are still holding on in an attempt to harness new talent.
VTubing exploded onto the wider North American and European markets when Cover Corporation launched the English branch of Hololive Production in 2020. Hololive’s English debut saw the introduction of long-standing talents in the English community, such as the extremely popular Gawr Gura (the most subscribed-to Hololive talent to date) and Ninomae Ina’nis. Even high-profile content creators like Pokimane pivoted toward using digital avatars weeks after Hololive’s first generation of English talents debuted.
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VTubers have reached their inevitable conclusion
Since then, the novelty of avatar-based content may have worn off, but the format has stuck around. And VTubing agencies, which continue to introduce new talents and offer one of the more financially secure methods of pursuing this sort of content, are still holding on in an attempt to harness new talent.
VTubing exploded onto the wider North American and European markets when Cover Corporation launched the English branch of Hololive Production in 2020. Hololive’s English debut saw the introduction of long-standing talents in the English community, such as the extremely popular Gawr Gura (the most subscribed-to Hololive talent to date) and Ninomae Ina’nis. Even high-profile content creators like Pokimane pivoted toward using digital avatars weeks after Hololive’s first generation of English talents debuted. Brands, too: Remember the Tony the Tiger VTuber in August of 2022?
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VTubers have reached their inevitable conclusion
Since then, the novelty of avatar-based content may have worn off, but the format has stuck around. And VTubing agencies, which continue to introduce new talents and offer one of the more financially secure methods of pursuing this sort of content, are still holding on in an attempt to harness new talent.
VTubing exploded onto the wider North American and European markets when Cover Corporation launched the English branch of Hololive Production in 2020. Hololive’s English debut saw the introduction of long-standing talents in the English community, such as the extremely popular Gawr Gura (the most subscribed-to Hololive talent to date) and Ninomae Ina’nis. Even high-profile content creators like Pokimane pivoted toward using digital avatars weeks after Hololive’s first generation of English talents debuted. Brands, too: Remember the Tony the Tiger VTuber in August of 2022?
Many creators that jumped on the trend have since stopped using their avatars, but at the start of the COVID-19 pandemic, there was a large increase in VTubers on Twitch and other streaming platforms, like YouTube, as models and equipment became more accessible to the general public.
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VTubers have reached their inevitable conclusion
VTubing exploded onto the wider North American and European markets when Cover Corporation launched the English branch of Hololive Production in 2020. Hololive’s English debut saw the introduction of long-standing talents in the English community, such as the extremely popular Gawr Gura (the most subscribed-to Hololive talent to date) and Ninomae Ina’nis. Even high-profile content creators like Pokimane pivoted toward using digital avatars weeks after Hololive’s first generation of English talents debuted. Brands, too: Remember the Tony the Tiger VTuber in August of 2022?
Many creators that jumped on the trend have since stopped using their avatars, but at the start of the COVID-19 pandemic, there was a large increase in VTubers on Twitch and other streaming platforms, like YouTube, as models and equipment became more accessible to the general public. Twitch has since gone on to highlight a wide variety of VTubers through its VTuber Takeover promotion, which most recently ran in August.
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VTubers have reached their inevitable conclusion
Hololive’s English debut saw the introduction of long-standing talents in the English community, such as the extremely popular Gawr Gura (the most subscribed-to Hololive talent to date) and Ninomae Ina’nis. Even high-profile content creators like Pokimane pivoted toward using digital avatars weeks after Hololive’s first generation of English talents debuted. Brands, too: Remember the Tony the Tiger VTuber in August of 2022?
Many creators that jumped on the trend have since stopped using their avatars, but at the start of the COVID-19 pandemic, there was a large increase in VTubers on Twitch and other streaming platforms, like YouTube, as models and equipment became more accessible to the general public. Twitch has since gone on to highlight a wide variety of VTubers through its VTuber Takeover promotion, which most recently ran in August. Twitch also reported that VTubing-related content on the platform shot up by some 350% between January and August 2022.
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36556
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VTubers have reached their inevitable conclusion
Even high-profile content creators like Pokimane pivoted toward using digital avatars weeks after Hololive’s first generation of English talents debuted. Brands, too: Remember the Tony the Tiger VTuber in August of 2022?
Many creators that jumped on the trend have since stopped using their avatars, but at the start of the COVID-19 pandemic, there was a large increase in VTubers on Twitch and other streaming platforms, like YouTube, as models and equipment became more accessible to the general public. Twitch has since gone on to highlight a wide variety of VTubers through its VTuber Takeover promotion, which most recently ran in August. Twitch also reported that VTubing-related content on the platform shot up by some 350% between January and August 2022. Despite this, some have argued that the VTubing bubble has all but burst.
Polygon is celebrating TwitchCon 2023 with a package of stories covering streaming trends and news from the show. Check it out!
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36557
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VTubers have reached their inevitable conclusion
Brands, too: Remember the Tony the Tiger VTuber in August of 2022?
Many creators that jumped on the trend have since stopped using their avatars, but at the start of the COVID-19 pandemic, there was a large increase in VTubers on Twitch and other streaming platforms, like YouTube, as models and equipment became more accessible to the general public. Twitch has since gone on to highlight a wide variety of VTubers through its VTuber Takeover promotion, which most recently ran in August. Twitch also reported that VTubing-related content on the platform shot up by some 350% between January and August 2022. Despite this, some have argued that the VTubing bubble has all but burst.
Polygon is celebrating TwitchCon 2023 with a package of stories covering streaming trends and news from the show. Check it out!
“I do feel that VTubing has become less novel as the market has become more saturated,” says a streamer with agency Nijisanji who is not approved to speak publicly.
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36558
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VTubers have reached their inevitable conclusion
Many creators that jumped on the trend have since stopped using their avatars, but at the start of the COVID-19 pandemic, there was a large increase in VTubers on Twitch and other streaming platforms, like YouTube, as models and equipment became more accessible to the general public. Twitch has since gone on to highlight a wide variety of VTubers through its VTuber Takeover promotion, which most recently ran in August. Twitch also reported that VTubing-related content on the platform shot up by some 350% between January and August 2022. Despite this, some have argued that the VTubing bubble has all but burst.
Polygon is celebrating TwitchCon 2023 with a package of stories covering streaming trends and news from the show. Check it out!
“I do feel that VTubing has become less novel as the market has become more saturated,” says a streamer with agency Nijisanji who is not approved to speak publicly. “There are obviously some ups and downs when it comes to working with an agency as well, which requires a lot of patience if I’m honest.
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VTubers have reached their inevitable conclusion
Twitch has since gone on to highlight a wide variety of VTubers through its VTuber Takeover promotion, which most recently ran in August. Twitch also reported that VTubing-related content on the platform shot up by some 350% between January and August 2022. Despite this, some have argued that the VTubing bubble has all but burst.
Polygon is celebrating TwitchCon 2023 with a package of stories covering streaming trends and news from the show. Check it out!
“I do feel that VTubing has become less novel as the market has become more saturated,” says a streamer with agency Nijisanji who is not approved to speak publicly. “There are obviously some ups and downs when it comes to working with an agency as well, which requires a lot of patience if I’m honest. And there are some decisions that are made that sometimes don’t make a lot of sense.”
Agencies for VTubers manage their talents, often assigning them a manager that helps organize interviews, collaborations, paid promotions, and ad content on streams.
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VTubers have reached their inevitable conclusion
Twitch also reported that VTubing-related content on the platform shot up by some 350% between January and August 2022. Despite this, some have argued that the VTubing bubble has all but burst.
Polygon is celebrating TwitchCon 2023 with a package of stories covering streaming trends and news from the show. Check it out!
“I do feel that VTubing has become less novel as the market has become more saturated,” says a streamer with agency Nijisanji who is not approved to speak publicly. “There are obviously some ups and downs when it comes to working with an agency as well, which requires a lot of patience if I’m honest. And there are some decisions that are made that sometimes don’t make a lot of sense.”
Agencies for VTubers manage their talents, often assigning them a manager that helps organize interviews, collaborations, paid promotions, and ad content on streams. Sometimes they can be financial advisors, but that is not always the case, as money made through agencies may include subscription or merchandise sales.
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VTubers have reached their inevitable conclusion
Despite this, some have argued that the VTubing bubble has all but burst.
Polygon is celebrating TwitchCon 2023 with a package of stories covering streaming trends and news from the show. Check it out!
“I do feel that VTubing has become less novel as the market has become more saturated,” says a streamer with agency Nijisanji who is not approved to speak publicly. “There are obviously some ups and downs when it comes to working with an agency as well, which requires a lot of patience if I’m honest. And there are some decisions that are made that sometimes don’t make a lot of sense.”
Agencies for VTubers manage their talents, often assigning them a manager that helps organize interviews, collaborations, paid promotions, and ad content on streams. Sometimes they can be financial advisors, but that is not always the case, as money made through agencies may include subscription or merchandise sales.
The source at Nijisanji notes that all talents within the agency are under nondisclosure agreements, which prevents them from sharing information with their audiences that could compromise their identity, or even inform viewers on why they could be graduating — which is effectively retirement for VTubers.
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VTubers have reached their inevitable conclusion
“There are obviously some ups and downs when it comes to working with an agency as well, which requires a lot of patience if I’m honest. And there are some decisions that are made that sometimes don’t make a lot of sense.”
Agencies for VTubers manage their talents, often assigning them a manager that helps organize interviews, collaborations, paid promotions, and ad content on streams. Sometimes they can be financial advisors, but that is not always the case, as money made through agencies may include subscription or merchandise sales.
The source at Nijisanji notes that all talents within the agency are under nondisclosure agreements, which prevents them from sharing information with their audiences that could compromise their identity, or even inform viewers on why they could be graduating — which is effectively retirement for VTubers.
“Seeing agencies like Hololive and Nijisanji shut down entire branches or graduate talents without any real kind of information is heartbreaking for just about everyone involved in the process,” the source says.
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VTubers have reached their inevitable conclusion
And there are some decisions that are made that sometimes don’t make a lot of sense.”
Agencies for VTubers manage their talents, often assigning them a manager that helps organize interviews, collaborations, paid promotions, and ad content on streams. Sometimes they can be financial advisors, but that is not always the case, as money made through agencies may include subscription or merchandise sales.
The source at Nijisanji notes that all talents within the agency are under nondisclosure agreements, which prevents them from sharing information with their audiences that could compromise their identity, or even inform viewers on why they could be graduating — which is effectively retirement for VTubers.
“Seeing agencies like Hololive and Nijisanji shut down entire branches or graduate talents without any real kind of information is heartbreaking for just about everyone involved in the process,” the source says.
In 2020, Hololive shuttered its Chinese division, graduating more than a handful of streamers.
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VTubers have reached their inevitable conclusion
And there are some decisions that are made that sometimes don’t make a lot of sense.”
Agencies for VTubers manage their talents, often assigning them a manager that helps organize interviews, collaborations, paid promotions, and ad content on streams. Sometimes they can be financial advisors, but that is not always the case, as money made through agencies may include subscription or merchandise sales.
The source at Nijisanji notes that all talents within the agency are under nondisclosure agreements, which prevents them from sharing information with their audiences that could compromise their identity, or even inform viewers on why they could be graduating — which is effectively retirement for VTubers.
“Seeing agencies like Hololive and Nijisanji shut down entire branches or graduate talents without any real kind of information is heartbreaking for just about everyone involved in the process,” the source says.
In 2020, Hololive shuttered its Chinese division, graduating more than a handful of streamers. More recently, Nijisanji announced the abrupt graduation of one of its more prominent talents, Mysta Rias.
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VTubers have reached their inevitable conclusion
Sometimes they can be financial advisors, but that is not always the case, as money made through agencies may include subscription or merchandise sales.
The source at Nijisanji notes that all talents within the agency are under nondisclosure agreements, which prevents them from sharing information with their audiences that could compromise their identity, or even inform viewers on why they could be graduating — which is effectively retirement for VTubers.
“Seeing agencies like Hololive and Nijisanji shut down entire branches or graduate talents without any real kind of information is heartbreaking for just about everyone involved in the process,” the source says.
In 2020, Hololive shuttered its Chinese division, graduating more than a handful of streamers. More recently, Nijisanji announced the abrupt graduation of one of its more prominent talents, Mysta Rias. He revealed that his choice to leave Nijisanji was due to burnout.
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VTubers have reached their inevitable conclusion
Sometimes they can be financial advisors, but that is not always the case, as money made through agencies may include subscription or merchandise sales.
The source at Nijisanji notes that all talents within the agency are under nondisclosure agreements, which prevents them from sharing information with their audiences that could compromise their identity, or even inform viewers on why they could be graduating — which is effectively retirement for VTubers.
“Seeing agencies like Hololive and Nijisanji shut down entire branches or graduate talents without any real kind of information is heartbreaking for just about everyone involved in the process,” the source says.
In 2020, Hololive shuttered its Chinese division, graduating more than a handful of streamers. More recently, Nijisanji announced the abrupt graduation of one of its more prominent talents, Mysta Rias. He revealed that his choice to leave Nijisanji was due to burnout. And in August, the parent company of Hololive, Cover Corporation, announced that two talents would be graduating from its Holostars division barely a year after debuting.
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VTubers have reached their inevitable conclusion
The source at Nijisanji notes that all talents within the agency are under nondisclosure agreements, which prevents them from sharing information with their audiences that could compromise their identity, or even inform viewers on why they could be graduating — which is effectively retirement for VTubers.
“Seeing agencies like Hololive and Nijisanji shut down entire branches or graduate talents without any real kind of information is heartbreaking for just about everyone involved in the process,” the source says.
In 2020, Hololive shuttered its Chinese division, graduating more than a handful of streamers. More recently, Nijisanji announced the abrupt graduation of one of its more prominent talents, Mysta Rias. He revealed that his choice to leave Nijisanji was due to burnout. And in August, the parent company of Hololive, Cover Corporation, announced that two talents would be graduating from its Holostars division barely a year after debuting. Statements from the graduating talents were not provided outside of an official announcement from Cover.
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VTubers have reached their inevitable conclusion
“Seeing agencies like Hololive and Nijisanji shut down entire branches or graduate talents without any real kind of information is heartbreaking for just about everyone involved in the process,” the source says.
In 2020, Hololive shuttered its Chinese division, graduating more than a handful of streamers. More recently, Nijisanji announced the abrupt graduation of one of its more prominent talents, Mysta Rias. He revealed that his choice to leave Nijisanji was due to burnout. And in August, the parent company of Hololive, Cover Corporation, announced that two talents would be graduating from its Holostars division barely a year after debuting. Statements from the graduating talents were not provided outside of an official announcement from Cover.
In some cases, VTubers are not given a choice and can be graduated prematurely, though the agency itself never specifies.
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VTubers have reached their inevitable conclusion
“Seeing agencies like Hololive and Nijisanji shut down entire branches or graduate talents without any real kind of information is heartbreaking for just about everyone involved in the process,” the source says.
In 2020, Hololive shuttered its Chinese division, graduating more than a handful of streamers. More recently, Nijisanji announced the abrupt graduation of one of its more prominent talents, Mysta Rias. He revealed that his choice to leave Nijisanji was due to burnout. And in August, the parent company of Hololive, Cover Corporation, announced that two talents would be graduating from its Holostars division barely a year after debuting. Statements from the graduating talents were not provided outside of an official announcement from Cover.
In some cases, VTubers are not given a choice and can be graduated prematurely, though the agency itself never specifies.
Independent VTuber NagamiMugi feels as though “corporate VTubing” is still a viable avenue for those looking to make a career out of the medium that can support content creation full-time.
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VTubers have reached their inevitable conclusion
In 2020, Hololive shuttered its Chinese division, graduating more than a handful of streamers. More recently, Nijisanji announced the abrupt graduation of one of its more prominent talents, Mysta Rias. He revealed that his choice to leave Nijisanji was due to burnout. And in August, the parent company of Hololive, Cover Corporation, announced that two talents would be graduating from its Holostars division barely a year after debuting. Statements from the graduating talents were not provided outside of an official announcement from Cover.
In some cases, VTubers are not given a choice and can be graduated prematurely, though the agency itself never specifies.
Independent VTuber NagamiMugi feels as though “corporate VTubing” is still a viable avenue for those looking to make a career out of the medium that can support content creation full-time. “I think VTubing content has become kind of stale,” she says.
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VTubers have reached their inevitable conclusion
More recently, Nijisanji announced the abrupt graduation of one of its more prominent talents, Mysta Rias. He revealed that his choice to leave Nijisanji was due to burnout. And in August, the parent company of Hololive, Cover Corporation, announced that two talents would be graduating from its Holostars division barely a year after debuting. Statements from the graduating talents were not provided outside of an official announcement from Cover.
In some cases, VTubers are not given a choice and can be graduated prematurely, though the agency itself never specifies.
Independent VTuber NagamiMugi feels as though “corporate VTubing” is still a viable avenue for those looking to make a career out of the medium that can support content creation full-time. “I think VTubing content has become kind of stale,” she says. She goes on to mention that a lot of VTubers tend to be boxed into specific kinds of content — playing Minecraft or popular FPS games like Valorant.
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VTubers have reached their inevitable conclusion
He revealed that his choice to leave Nijisanji was due to burnout. And in August, the parent company of Hololive, Cover Corporation, announced that two talents would be graduating from its Holostars division barely a year after debuting. Statements from the graduating talents were not provided outside of an official announcement from Cover.
In some cases, VTubers are not given a choice and can be graduated prematurely, though the agency itself never specifies.
Independent VTuber NagamiMugi feels as though “corporate VTubing” is still a viable avenue for those looking to make a career out of the medium that can support content creation full-time. “I think VTubing content has become kind of stale,” she says. She goes on to mention that a lot of VTubers tend to be boxed into specific kinds of content — playing Minecraft or popular FPS games like Valorant. “In order for VTubing to continue to grow, VTubers need to branch out and create more content in line with other influencers,” she says.
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VTubers have reached their inevitable conclusion
And in August, the parent company of Hololive, Cover Corporation, announced that two talents would be graduating from its Holostars division barely a year after debuting. Statements from the graduating talents were not provided outside of an official announcement from Cover.
In some cases, VTubers are not given a choice and can be graduated prematurely, though the agency itself never specifies.
Independent VTuber NagamiMugi feels as though “corporate VTubing” is still a viable avenue for those looking to make a career out of the medium that can support content creation full-time. “I think VTubing content has become kind of stale,” she says. She goes on to mention that a lot of VTubers tend to be boxed into specific kinds of content — playing Minecraft or popular FPS games like Valorant. “In order for VTubing to continue to grow, VTubers need to branch out and create more content in line with other influencers,” she says.
“Agencies should allow for talents to experiment, so long as it isn’t hurting anyone”
Mugi says that if VTubers took cues from other content creators and explored options like lore analysis videos or short-form reviews, the scene wouldn’t be as stagnant.
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VTubers have reached their inevitable conclusion
Independent VTuber NagamiMugi feels as though “corporate VTubing” is still a viable avenue for those looking to make a career out of the medium that can support content creation full-time. “I think VTubing content has become kind of stale,” she says. She goes on to mention that a lot of VTubers tend to be boxed into specific kinds of content — playing Minecraft or popular FPS games like Valorant. “In order for VTubing to continue to grow, VTubers need to branch out and create more content in line with other influencers,” she says.
“Agencies should allow for talents to experiment, so long as it isn’t hurting anyone”
Mugi says that if VTubers took cues from other content creators and explored options like lore analysis videos or short-form reviews, the scene wouldn’t be as stagnant. And like other VTubers, Mugi has dreams of going corporate.
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VTubers have reached their inevitable conclusion
Independent VTuber NagamiMugi feels as though “corporate VTubing” is still a viable avenue for those looking to make a career out of the medium that can support content creation full-time. “I think VTubing content has become kind of stale,” she says. She goes on to mention that a lot of VTubers tend to be boxed into specific kinds of content — playing Minecraft or popular FPS games like Valorant. “In order for VTubing to continue to grow, VTubers need to branch out and create more content in line with other influencers,” she says.
“Agencies should allow for talents to experiment, so long as it isn’t hurting anyone”
Mugi says that if VTubers took cues from other content creators and explored options like lore analysis videos or short-form reviews, the scene wouldn’t be as stagnant. And like other VTubers, Mugi has dreams of going corporate. Already relatively successful, having created her own storefront that hosts collaborations and merchandise featuring other VTubers and artists, she has auditioned for several major agencies.
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VTubers have reached their inevitable conclusion
“I think VTubing content has become kind of stale,” she says. She goes on to mention that a lot of VTubers tend to be boxed into specific kinds of content — playing Minecraft or popular FPS games like Valorant. “In order for VTubing to continue to grow, VTubers need to branch out and create more content in line with other influencers,” she says.
“Agencies should allow for talents to experiment, so long as it isn’t hurting anyone”
Mugi says that if VTubers took cues from other content creators and explored options like lore analysis videos or short-form reviews, the scene wouldn’t be as stagnant. And like other VTubers, Mugi has dreams of going corporate. Already relatively successful, having created her own storefront that hosts collaborations and merchandise featuring other VTubers and artists, she has auditioned for several major agencies. She says that one agency asked if she would close down her business if she passed the interview phase and became one of its talents.
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VTubers have reached their inevitable conclusion
She goes on to mention that a lot of VTubers tend to be boxed into specific kinds of content — playing Minecraft or popular FPS games like Valorant. “In order for VTubing to continue to grow, VTubers need to branch out and create more content in line with other influencers,” she says.
“Agencies should allow for talents to experiment, so long as it isn’t hurting anyone”
Mugi says that if VTubers took cues from other content creators and explored options like lore analysis videos or short-form reviews, the scene wouldn’t be as stagnant. And like other VTubers, Mugi has dreams of going corporate. Already relatively successful, having created her own storefront that hosts collaborations and merchandise featuring other VTubers and artists, she has auditioned for several major agencies. She says that one agency asked if she would close down her business if she passed the interview phase and became one of its talents.
This isn’t entirely uncommon, as the source from Nijisanji mentions that some talents have been given strict restrictions as to what content they can and can’t create once their contracts with the agency expire.
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VTubers have reached their inevitable conclusion
“Agencies should allow for talents to experiment, so long as it isn’t hurting anyone”
Mugi says that if VTubers took cues from other content creators and explored options like lore analysis videos or short-form reviews, the scene wouldn’t be as stagnant. And like other VTubers, Mugi has dreams of going corporate. Already relatively successful, having created her own storefront that hosts collaborations and merchandise featuring other VTubers and artists, she has auditioned for several major agencies. She says that one agency asked if she would close down her business if she passed the interview phase and became one of its talents.
This isn’t entirely uncommon, as the source from Nijisanji mentions that some talents have been given strict restrictions as to what content they can and can’t create once their contracts with the agency expire. However, this can vary between talents and what is agreed upon between both the talent and the agency itself.
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VTubers have reached their inevitable conclusion
“Agencies should allow for talents to experiment, so long as it isn’t hurting anyone”
Mugi says that if VTubers took cues from other content creators and explored options like lore analysis videos or short-form reviews, the scene wouldn’t be as stagnant. And like other VTubers, Mugi has dreams of going corporate. Already relatively successful, having created her own storefront that hosts collaborations and merchandise featuring other VTubers and artists, she has auditioned for several major agencies. She says that one agency asked if she would close down her business if she passed the interview phase and became one of its talents.
This isn’t entirely uncommon, as the source from Nijisanji mentions that some talents have been given strict restrictions as to what content they can and can’t create once their contracts with the agency expire. However, this can vary between talents and what is agreed upon between both the talent and the agency itself. So while agencies can be viable in terms of long-term growth for a creator, it is often strictly tied to the avatar associated with said agency.
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VTubers have reached their inevitable conclusion
And like other VTubers, Mugi has dreams of going corporate. Already relatively successful, having created her own storefront that hosts collaborations and merchandise featuring other VTubers and artists, she has auditioned for several major agencies. She says that one agency asked if she would close down her business if she passed the interview phase and became one of its talents.
This isn’t entirely uncommon, as the source from Nijisanji mentions that some talents have been given strict restrictions as to what content they can and can’t create once their contracts with the agency expire. However, this can vary between talents and what is agreed upon between both the talent and the agency itself. So while agencies can be viable in terms of long-term growth for a creator, it is often strictly tied to the avatar associated with said agency. Both Hololive and Nijisanji give creators very little freedom in terms of presentation, whereas newer agencies such as Idol allow talents to create their own concepts.
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VTubers have reached their inevitable conclusion
Already relatively successful, having created her own storefront that hosts collaborations and merchandise featuring other VTubers and artists, she has auditioned for several major agencies. She says that one agency asked if she would close down her business if she passed the interview phase and became one of its talents.
This isn’t entirely uncommon, as the source from Nijisanji mentions that some talents have been given strict restrictions as to what content they can and can’t create once their contracts with the agency expire. However, this can vary between talents and what is agreed upon between both the talent and the agency itself. So while agencies can be viable in terms of long-term growth for a creator, it is often strictly tied to the avatar associated with said agency. Both Hololive and Nijisanji give creators very little freedom in terms of presentation, whereas newer agencies such as Idol allow talents to create their own concepts. While that may feel overwhelming to some, it allows for the talents behind these models to flex their creativity and create a persona that otherwise wouldn’t fit neatly into the clearly defined boxes some agencies slot them into.
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VTubers have reached their inevitable conclusion
She says that one agency asked if she would close down her business if she passed the interview phase and became one of its talents.
This isn’t entirely uncommon, as the source from Nijisanji mentions that some talents have been given strict restrictions as to what content they can and can’t create once their contracts with the agency expire. However, this can vary between talents and what is agreed upon between both the talent and the agency itself. So while agencies can be viable in terms of long-term growth for a creator, it is often strictly tied to the avatar associated with said agency. Both Hololive and Nijisanji give creators very little freedom in terms of presentation, whereas newer agencies such as Idol allow talents to create their own concepts. While that may feel overwhelming to some, it allows for the talents behind these models to flex their creativity and create a persona that otherwise wouldn’t fit neatly into the clearly defined boxes some agencies slot them into.
“Agencies should allow for talents to experiment, so long as it isn’t hurting anyone,” says the source.
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VTubers have reached their inevitable conclusion
This isn’t entirely uncommon, as the source from Nijisanji mentions that some talents have been given strict restrictions as to what content they can and can’t create once their contracts with the agency expire. However, this can vary between talents and what is agreed upon between both the talent and the agency itself. So while agencies can be viable in terms of long-term growth for a creator, it is often strictly tied to the avatar associated with said agency. Both Hololive and Nijisanji give creators very little freedom in terms of presentation, whereas newer agencies such as Idol allow talents to create their own concepts. While that may feel overwhelming to some, it allows for the talents behind these models to flex their creativity and create a persona that otherwise wouldn’t fit neatly into the clearly defined boxes some agencies slot them into.
“Agencies should allow for talents to experiment, so long as it isn’t hurting anyone,” says the source. “Let people fail and still have that opportunity for growth in the future.
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VTubers have reached their inevitable conclusion
However, this can vary between talents and what is agreed upon between both the talent and the agency itself. So while agencies can be viable in terms of long-term growth for a creator, it is often strictly tied to the avatar associated with said agency. Both Hololive and Nijisanji give creators very little freedom in terms of presentation, whereas newer agencies such as Idol allow talents to create their own concepts. While that may feel overwhelming to some, it allows for the talents behind these models to flex their creativity and create a persona that otherwise wouldn’t fit neatly into the clearly defined boxes some agencies slot them into.
“Agencies should allow for talents to experiment, so long as it isn’t hurting anyone,” says the source. “Let people fail and still have that opportunity for growth in the future. More risk-taking and trying to branch out in other ways instead of simply just streaming or following preestablished methods.”
According to both of the people we interviewed for this story, this is an agreed-upon sentiment — that to prevent further stagnation, this not-so-niche form of content creation needs to reinvent itself and allow more freedom to its talents.
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VTubers have reached their inevitable conclusion
Both Hololive and Nijisanji give creators very little freedom in terms of presentation, whereas newer agencies such as Idol allow talents to create their own concepts. While that may feel overwhelming to some, it allows for the talents behind these models to flex their creativity and create a persona that otherwise wouldn’t fit neatly into the clearly defined boxes some agencies slot them into.
“Agencies should allow for talents to experiment, so long as it isn’t hurting anyone,” says the source. “Let people fail and still have that opportunity for growth in the future. More risk-taking and trying to branch out in other ways instead of simply just streaming or following preestablished methods.”
According to both of the people we interviewed for this story, this is an agreed-upon sentiment — that to prevent further stagnation, this not-so-niche form of content creation needs to reinvent itself and allow more freedom to its talents. Time will tell if larger agencies like Hololive (which reported 50% growth in its 2023 financial report) and Nijisanji will allow their talents to break the mold.
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
TwitchCon 2023 was better than last year, but everyone hated Las Vegas TwitchCon felt positive for the first time in a while, one streamer said, but 'we are positive we don't want TwitchCon to be in Vegas again.'
Compared to the shitshow that went down last year, TwitchCon Las Vegas was largely a success. The problem? Nobody liked Las Vegas.
This year’s TwitchCon appeared to mitigate last year’s crowding issues and concluded without any foam pit tragedies. The fraught relationship between Twitch and its streamers is on the mend after the company opened the event by announcing that it now allows simulcasting, so that streamers can stream on multiple other platforms at the same time. Attendees gushed about the overall positive energy at the convention, posting that it “actually feels like Twitch is back.” Livestreaming competitor Kick “haunted” TwitchCon with its nearby gaming lounge, but that didn’t put a damper on TwitchCon’s good vibes.
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
Compared to the shitshow that went down last year, TwitchCon Las Vegas was largely a success. The problem? Nobody liked Las Vegas.
This year’s TwitchCon appeared to mitigate last year’s crowding issues and concluded without any foam pit tragedies. The fraught relationship between Twitch and its streamers is on the mend after the company opened the event by announcing that it now allows simulcasting, so that streamers can stream on multiple other platforms at the same time. Attendees gushed about the overall positive energy at the convention, posting that it “actually feels like Twitch is back.” Livestreaming competitor Kick “haunted” TwitchCon with its nearby gaming lounge, but that didn’t put a damper on TwitchCon’s good vibes. There was even a gay engagement onstage!
I can’t believe I pulled this off 😆 what an amazing moment I will remember forever.
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
Compared to the shitshow that went down last year, TwitchCon Las Vegas was largely a success. The problem? Nobody liked Las Vegas.
This year’s TwitchCon appeared to mitigate last year’s crowding issues and concluded without any foam pit tragedies. The fraught relationship between Twitch and its streamers is on the mend after the company opened the event by announcing that it now allows simulcasting, so that streamers can stream on multiple other platforms at the same time. Attendees gushed about the overall positive energy at the convention, posting that it “actually feels like Twitch is back.” Livestreaming competitor Kick “haunted” TwitchCon with its nearby gaming lounge, but that didn’t put a damper on TwitchCon’s good vibes. There was even a gay engagement onstage!
I can’t believe I pulled this off 😆 what an amazing moment I will remember forever. Thank you Twitch 💜 https://t.co/Jx0k0Q2OsZ — Lowco @ TwitchCon (@LowcoTV) October 20, 2023
The generally positive consensus comes after a tense year for Twitch, punctuated by rounds of layoffs and unpopular policy changes.
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
The fraught relationship between Twitch and its streamers is on the mend after the company opened the event by announcing that it now allows simulcasting, so that streamers can stream on multiple other platforms at the same time. Attendees gushed about the overall positive energy at the convention, posting that it “actually feels like Twitch is back.” Livestreaming competitor Kick “haunted” TwitchCon with its nearby gaming lounge, but that didn’t put a damper on TwitchCon’s good vibes. There was even a gay engagement onstage!
I can’t believe I pulled this off 😆 what an amazing moment I will remember forever. Thank you Twitch 💜 https://t.co/Jx0k0Q2OsZ — Lowco @ TwitchCon (@LowcoTV) October 20, 2023
The generally positive consensus comes after a tense year for Twitch, punctuated by rounds of layoffs and unpopular policy changes. Dan Clancy, who had served as the company’s president since 2019, took the reins from Twitch co-founder Emmett Shear earlier this year, ending Shear’s 16-year tenure as CEO.
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
Attendees gushed about the overall positive energy at the convention, posting that it “actually feels like Twitch is back.” Livestreaming competitor Kick “haunted” TwitchCon with its nearby gaming lounge, but that didn’t put a damper on TwitchCon’s good vibes. There was even a gay engagement onstage!
I can’t believe I pulled this off 😆 what an amazing moment I will remember forever. Thank you Twitch 💜 https://t.co/Jx0k0Q2OsZ — Lowco @ TwitchCon (@LowcoTV) October 20, 2023
The generally positive consensus comes after a tense year for Twitch, punctuated by rounds of layoffs and unpopular policy changes. Dan Clancy, who had served as the company’s president since 2019, took the reins from Twitch co-founder Emmett Shear earlier this year, ending Shear’s 16-year tenure as CEO. Clancy’s leadership was initially met with trepidation; after meeting him at TwitchCon last year, streamer Jakenbake described him as “out of touch with what streamers need and want.”
Clancy appears to have made it up to the streamer community in time for this year’s event.
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
There was even a gay engagement onstage!
I can’t believe I pulled this off 😆 what an amazing moment I will remember forever. Thank you Twitch 💜 https://t.co/Jx0k0Q2OsZ — Lowco @ TwitchCon (@LowcoTV) October 20, 2023
The generally positive consensus comes after a tense year for Twitch, punctuated by rounds of layoffs and unpopular policy changes. Dan Clancy, who had served as the company’s president since 2019, took the reins from Twitch co-founder Emmett Shear earlier this year, ending Shear’s 16-year tenure as CEO. Clancy’s leadership was initially met with trepidation; after meeting him at TwitchCon last year, streamer Jakenbake described him as “out of touch with what streamers need and want.”
Clancy appears to have made it up to the streamer community in time for this year’s event. Lowco, the streamer who proposed to her girlfriend onstage during TwitchCon’s opening ceremony, praised Twitch for improving its communication and transparency, and told TechCrunch that Clancy engaged with streamers all weekend.
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
Dan Clancy, who had served as the company’s president since 2019, took the reins from Twitch co-founder Emmett Shear earlier this year, ending Shear’s 16-year tenure as CEO. Clancy’s leadership was initially met with trepidation; after meeting him at TwitchCon last year, streamer Jakenbake described him as “out of touch with what streamers need and want.”
Clancy appears to have made it up to the streamer community in time for this year’s event. Lowco, the streamer who proposed to her girlfriend onstage during TwitchCon’s opening ceremony, praised Twitch for improving its communication and transparency, and told TechCrunch that Clancy engaged with streamers all weekend. To run Twitch, she said, “you really need to understand the culture.”
“There’s a reigniting feeling that we as creators are being heard and can be a part of Twitch’s decision making process,” Lowco told TechCrunch.
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
Clancy’s leadership was initially met with trepidation; after meeting him at TwitchCon last year, streamer Jakenbake described him as “out of touch with what streamers need and want.”
Clancy appears to have made it up to the streamer community in time for this year’s event. Lowco, the streamer who proposed to her girlfriend onstage during TwitchCon’s opening ceremony, praised Twitch for improving its communication and transparency, and told TechCrunch that Clancy engaged with streamers all weekend. To run Twitch, she said, “you really need to understand the culture.”
“There’s a reigniting feeling that we as creators are being heard and can be a part of Twitch’s decision making process,” Lowco told TechCrunch. “Dan Clancy’s presence this year made a tremendous impact on the atmosphere. He was everywhere, taking pictures, listening to creators, IRL streaming and truly being part of the TwitchCon experience.”
But it wouldn’t be TwitchCon without some grumbling.
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
Lowco, the streamer who proposed to her girlfriend onstage during TwitchCon’s opening ceremony, praised Twitch for improving its communication and transparency, and told TechCrunch that Clancy engaged with streamers all weekend. To run Twitch, she said, “you really need to understand the culture.”
“There’s a reigniting feeling that we as creators are being heard and can be a part of Twitch’s decision making process,” Lowco told TechCrunch. “Dan Clancy’s presence this year made a tremendous impact on the atmosphere. He was everywhere, taking pictures, listening to creators, IRL streaming and truly being part of the TwitchCon experience.”
But it wouldn’t be TwitchCon without some grumbling. Though attendees said Twitch itself had improved, many expressed frustration about the event’s location. The convention took place on the Las Vegas Strip, an area that’s expensive, not walkable and lacks spaces to casually hang out with other streamers.
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36595
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
Lowco, the streamer who proposed to her girlfriend onstage during TwitchCon’s opening ceremony, praised Twitch for improving its communication and transparency, and told TechCrunch that Clancy engaged with streamers all weekend. To run Twitch, she said, “you really need to understand the culture.”
“There’s a reigniting feeling that we as creators are being heard and can be a part of Twitch’s decision making process,” Lowco told TechCrunch. “Dan Clancy’s presence this year made a tremendous impact on the atmosphere. He was everywhere, taking pictures, listening to creators, IRL streaming and truly being part of the TwitchCon experience.”
But it wouldn’t be TwitchCon without some grumbling. Though attendees said Twitch itself had improved, many expressed frustration about the event’s location. The convention took place on the Las Vegas Strip, an area that’s expensive, not walkable and lacks spaces to casually hang out with other streamers.
“I think most of us agree TwitchCon Vegas felt very positive in a way that hasn’t been felt in some time,” Lowco posted on X (formerly Twitter).
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36596
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
To run Twitch, she said, “you really need to understand the culture.”
“There’s a reigniting feeling that we as creators are being heard and can be a part of Twitch’s decision making process,” Lowco told TechCrunch. “Dan Clancy’s presence this year made a tremendous impact on the atmosphere. He was everywhere, taking pictures, listening to creators, IRL streaming and truly being part of the TwitchCon experience.”
But it wouldn’t be TwitchCon without some grumbling. Though attendees said Twitch itself had improved, many expressed frustration about the event’s location. The convention took place on the Las Vegas Strip, an area that’s expensive, not walkable and lacks spaces to casually hang out with other streamers.
“I think most of us agree TwitchCon Vegas felt very positive in a way that hasn’t been felt in some time,” Lowco posted on X (formerly Twitter). “But also we are positive we don’t want TwitchCon to be in Vegas again.
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36597
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
“Dan Clancy’s presence this year made a tremendous impact on the atmosphere. He was everywhere, taking pictures, listening to creators, IRL streaming and truly being part of the TwitchCon experience.”
But it wouldn’t be TwitchCon without some grumbling. Though attendees said Twitch itself had improved, many expressed frustration about the event’s location. The convention took place on the Las Vegas Strip, an area that’s expensive, not walkable and lacks spaces to casually hang out with other streamers.
“I think most of us agree TwitchCon Vegas felt very positive in a way that hasn’t been felt in some time,” Lowco posted on X (formerly Twitter). “But also we are positive we don’t want TwitchCon to be in Vegas again. Lol.”
It’s the first North American TwitchCon to be held outside of California since Twitch’s inaugural convention in 2015.
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36598
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
“Dan Clancy’s presence this year made a tremendous impact on the atmosphere. He was everywhere, taking pictures, listening to creators, IRL streaming and truly being part of the TwitchCon experience.”
But it wouldn’t be TwitchCon without some grumbling. Though attendees said Twitch itself had improved, many expressed frustration about the event’s location. The convention took place on the Las Vegas Strip, an area that’s expensive, not walkable and lacks spaces to casually hang out with other streamers.
“I think most of us agree TwitchCon Vegas felt very positive in a way that hasn’t been felt in some time,” Lowco posted on X (formerly Twitter). “But also we are positive we don’t want TwitchCon to be in Vegas again. Lol.”
It’s the first North American TwitchCon to be held outside of California since Twitch’s inaugural convention in 2015. Las Vegas may be able to physically accommodate such a large event, but many TwitchCon attendees complain that it lacks the infrastructure to foster the community engagement that Twitch revolves around.
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TwitchCon 2023 was better than last year, but everyone hated Las Vegas
Though attendees said Twitch itself had improved, many expressed frustration about the event’s location. The convention took place on the Las Vegas Strip, an area that’s expensive, not walkable and lacks spaces to casually hang out with other streamers.
“I think most of us agree TwitchCon Vegas felt very positive in a way that hasn’t been felt in some time,” Lowco posted on X (formerly Twitter). “But also we are positive we don’t want TwitchCon to be in Vegas again. Lol.”
It’s the first North American TwitchCon to be held outside of California since Twitch’s inaugural convention in 2015. Las Vegas may be able to physically accommodate such a large event, but many TwitchCon attendees complain that it lacks the infrastructure to foster the community engagement that Twitch revolves around. Daytime hangouts outside of the convention center were challenging; spaces that don’t revolve around drinking or gambling are scarce on the Strip, and if they do exist, they’re too far from the convention center to quickly visit.
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