Dataset Viewer
Auto-converted to Parquet Duplicate
effective
stringdate
2019-06-01 00:00:00
2026-10-01 00:00:00
announced
stringdate
2021-12-01 00:00:00
2026-06-01 00:00:00
area
stringclasses
4 values
key
stringlengths
5
37
from
float64
0
0.14
to
float64
0
0.09
currency
stringclasses
1 value
provenance
stringclasses
2 values
verified_by
stringclasses
8 values
summary
stringlengths
28
326
sources
stringclasses
12 values
2026-10-01
2026-06-01
rates
null
null
null
null
official
null
Nine more markets move out of their regional groups onto standalone rates: Bangladesh, Iraq, Nepal and Sri Lanka get lower utility and authentication rates, while Kazakhstan, Kuwait, Morocco, Oman and Ukraine get higher ones. All nine gain an authentication-international rate above their current regional authentication...
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-10-01
null
model
null
null
null
null
reported
Multiple BSP changelogs describe the same date and scope; not yet confirmed against Meta’s own page from this repository.
Service messages are to become chargeable, ending the unlimited free service conversations introduced in November 2024.
ChakraHQ — service message pricing update (https://chakrahq.com/article/whatsapp-api-pricing-update-service-messages-october-2026/) | YCloud — 24-hour window pricing (https://www.ycloud.com/blog/whatsapp-service-messages-24-hour-window-pricing)
2026-08-01
null
model
null
null
null
null
reported
Reported consistently across BSP documentation; Meta’s own page not captured from this repository.
Meta Business Agent messages begin billing on token usage rather than per message, at roughly USD 2 per million tokens.
Meta — pricing for non-template messages (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing/non-template-messages)
2026-07-01
null
billing
currency:BRL
null
null
null
official
null
Billing localization for Brazil: eligible customers can create WhatsApp Business Accounts denominated in Brazilian reais, invoiced by Meta’s local entity. Existing accounts must migrate by 30 June 2027.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
null
null
null
null
official
null
Hong Kong, Hungary, Poland, Qatar, Romania and Singapore move out of their regional groups onto standalone rates, and their volume tiers become market-specific rather than counting toward the region’s.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:HK.authentication
0.0113
0.026
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Hong Kong authentication rate rose 130%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:HK.utility
0.0113
0.026
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Hong Kong utility rate rose 130%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:HU.authentication
0.0212
0.035
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Hungary authentication rate rose 65%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:HU.utility
0.0212
0.035
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Hungary utility rate rose 65%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:IT.marketing
0.0691
0.0795
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Italy marketing rate rose 15%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:PL.authentication
0.0212
0.0122
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Poland authentication rate fell 42%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:PL.marketing
0.086
0.0366
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Poland marketing rate fell 57%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:PL.utility
0.0212
0.0122
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Poland utility rate fell 42%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:QA.authentication
0.0091
0.012
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Qatar authentication rate rose 32%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:QA.utility
0.0091
0.012
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Qatar utility rate rose 32%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:RO.authentication
0.0212
0.029
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Romania authentication rate rose 37%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:RO.utility
0.0212
0.029
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Romania utility rate rose 37%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:SG.authentication
0.0113
0.016
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Singapore authentication rate rose 42%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:SG.utility
0.0113
0.016
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Singapore utility rate rose 42%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:ES.marketing
0.0615
0.0707
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Spain marketing rate rose 15%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-07-01
null
rates
market:GB.marketing
0.0529
0.0635
USD
reported
Diffed against Meta’s USD rate card effective 1 July 2026; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
United Kingdom marketing rate rose 20%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-04-01
null
billing
null
null
null
null
official
null
Eight new billing currencies introduced: Argentine peso, Chilean peso, Colombian peso, Malaysian ringgit, Peruvian sol, Saudi riyal, Singapore dollar and UAE dirham.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-04-01
null
rates
null
null
null
null
official
null
Saudi Arabia’s marketing rate rose, India’s authentication-international rate rose, Pakistan’s utility and authentication rates rose, and Turkey’s fell.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-04-01
null
rates
market:IN.authenticationInternational
0.028
0.0304
USD
reported
Diffed against Meta’s USD rate card effective 1 October 2025; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
India authentication-international rate rose 9%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-04-01
null
rates
market:PK.authentication
0.0054
0.01
USD
reported
Diffed against Meta’s USD rate card effective 1 October 2025; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Pakistan authentication rate rose 85%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-04-01
null
rates
market:PK.utility
0.0054
0.01
USD
reported
Diffed against Meta’s USD rate card effective 1 October 2025; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Pakistan utility rate rose 85%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-04-01
null
rates
market:SA.marketing
0.0455
0.0501
USD
reported
Diffed against Meta’s USD rate card effective 1 October 2025; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Saudi Arabia marketing rate rose 10%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-04-01
null
rates
market:TR.authentication
0.0053
0.0009
USD
reported
Diffed against Meta’s USD rate card effective 1 October 2025; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Turkey authentication rate fell 83%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-04-01
null
rates
market:TR.utility
0.0053
0.0009
USD
reported
Diffed against Meta’s USD rate card effective 1 October 2025; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026.
Turkey utility rate fell 83%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-02-16
null
policy
null
null
null
null
official
null
A separate pricing policy takes effect for “AI Providers” building on the WhatsApp Business Platform. Updated 12 May 2026.
Meta — AI Providers pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing/ai-providers)
2026-01-01
null
billing
currency:INR
null
null
null
official
null
Billing localization for India: eligible customers bill in rupees, invoiced locally. Existing accounts must migrate by 31 December 2026.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-01-01
null
rates
null
null
null
null
official
null
India’s marketing rate rose; France and Egypt’s fell; North America’s utility and authentication rates fell.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-01-01
null
rates
market:EG.marketing
0.1073
0.0644
USD
reported
Diffed against Meta’s USD rate card effective 1 October 2025; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026. Attributed to this date from Meta’s own “Previous rate card updates” list, which names the qua...
Egypt marketing rate fell 40%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-01-01
null
rates
market:FR.marketing
0.1432
0.0859
USD
reported
Diffed against Meta’s USD rate card effective 1 October 2025; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026. Attributed to this date from Meta’s own “Previous rate card updates” list, which names the qua...
France marketing rate fell 40%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2026-01-01
null
rates
market:IN.marketing
0.0107
0.0118
USD
reported
Diffed against Meta’s USD rate card effective 1 October 2025; the earlier figure comes from a transcribed April 2026 workbook, corroborated against Meta’s own changelog on all nine markets it names as changing on 1 July 2026. Attributed to this date from Meta’s own “Previous rate card updates” list, which names the qua...
India marketing rate rose 10%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-10-01
null
rates
null
null
null
null
official
null
Colombia’s utility and authentication rates rose, Mexico’s marketing rate fell, the UAE’s rose, and Argentina, Egypt and Saudi Arabia saw reductions.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-10-01
null
rates
market:AR.authentication
0.0289
0.026
USD
official
Diffed between Meta’s USD rate cards effective 1 July 2025 and 1 October 2025.
Argentina authentication rate fell 10%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-10-01
null
rates
market:AR.utility
0.0289
0.026
USD
official
Diffed between Meta’s USD rate cards effective 1 July 2025 and 1 October 2025.
Argentina utility rate fell 10%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-10-01
null
rates
market:CO.authentication
0.0002
0.0008
USD
official
Diffed between Meta’s USD rate cards effective 1 July 2025 and 1 October 2025.
Colombia authentication rate rose 300%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-10-01
null
rates
market:CO.utility
0.0002
0.0008
USD
official
Diffed between Meta’s USD rate cards effective 1 July 2025 and 1 October 2025.
Colombia utility rate rose 300%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-10-01
null
rates
market:EG.authentication
0.0052
0.0036
USD
official
Diffed between Meta’s USD rate cards effective 1 July 2025 and 1 October 2025.
Egypt authentication rate fell 31%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-10-01
null
rates
market:EG.utility
0.0052
0.0036
USD
official
Diffed between Meta’s USD rate cards effective 1 July 2025 and 1 October 2025.
Egypt utility rate fell 31%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-10-01
null
rates
market:MX.marketing
0.0436
0.0305
USD
official
Diffed between Meta’s USD rate cards effective 1 July 2025 and 1 October 2025.
Mexico marketing rate fell 30%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-10-01
null
rates
market:SA.authentication
0.0115
0.0107
USD
official
Diffed between Meta’s USD rate cards effective 1 July 2025 and 1 October 2025.
Saudi Arabia authentication rate fell 7%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-10-01
null
rates
market:SA.utility
0.0115
0.0107
USD
official
Diffed between Meta’s USD rate cards effective 1 July 2025 and 1 October 2025.
Saudi Arabia utility rate fell 7%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-10-01
null
rates
market:AE.marketing
0.0384
0.0499
USD
official
Diffed between Meta’s USD rate cards effective 1 July 2025 and 1 October 2025.
United Arab Emirates marketing rate rose 30%.
Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-07-01
2024-10-01
model
model
null
null
null
official
null
Billing moves from 24-hour conversations to individual delivered template messages.
Meta — Pricing updates (https://developers.facebook.com/docs/whatsapp/pricing/updates-to-pricing) | Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-07-01
null
model
null
null
null
null
official
null
Utility templates delivered inside an open 24-hour customer service window become free.
Meta — Pricing updates (https://developers.facebook.com/docs/whatsapp/pricing/updates-to-pricing)
2025-07-01
2025-05-15
model
null
null
null
null
official
null
Volume tiers introduced for utility and authentication: six bands discounting up to 25% off the list rate, accrued monthly across a business portfolio. Marketing is excluded.
Meta — Volume tiers (https://developers.facebook.com/docs/whatsapp/pricing/volume-tiers) | Meta — Pricing updates (https://developers.facebook.com/docs/whatsapp/pricing/updates-to-pricing)
2025-07-01
null
rates
null
null
null
null
official
Meta’s wording for this date is “update our utility and authentication rates across several markets”. That the two categories end up identical everywhere is read directly from Meta’s July 2025 USD card. This entry deliberately does not claim the whole convergence happened on this date — see the detail note.
Utility and authentication rates are updated across several markets. From this card onward the two categories carry an identical list rate in every market.
Meta — Pricing updates (https://developers.facebook.com/docs/whatsapp/pricing/updates-to-pricing) | Meta — Pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)
2025-04-01
null
rates
market:EG.authenticationInternational
0.0833
0.065
USD
reported
Diffed between third-party reproductions of Meta’s February 2025 and April 2025 authentication-international tables. Corroborated against Meta’s own July 2025 USD card, where all nine auth-international figures in the April table match to four decimal places — and against Meta’s own changelog, which names exactly these...
Egypt authentication-international rate fell 22%.
Meta — Conversation-based pricing (deprecated) (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing/conversation-based-pricing) | Alibaba Cloud — WhatsApp authentication-international rates (https://www.alibabacloud.com/help/en/chatapp/announcement-on-new-countries-with-whatsapp-authentica...
2025-04-01
null
rates
market:NG.authenticationInternational
0.0998
0.075
USD
reported
Diffed between third-party reproductions of Meta’s February 2025 and April 2025 authentication-international tables. Corroborated against Meta’s own July 2025 USD card, where all nine auth-international figures in the April table match to four decimal places — and against Meta’s own changelog, which names exactly these...
Nigeria authentication-international rate fell 25%.
Meta — Conversation-based pricing (deprecated) (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing/conversation-based-pricing) | Alibaba Cloud — WhatsApp authentication-international rates (https://www.alibabacloud.com/help/en/chatapp/announcement-on-new-countries-with-whatsapp-authentica...
2025-04-01
null
rates
market:PK.authenticationInternational
0.1286
0.075
USD
reported
Diffed between third-party reproductions of Meta’s February 2025 and April 2025 authentication-international tables. Corroborated against Meta’s own July 2025 USD card, where all nine auth-international figures in the April table match to four decimal places — and against Meta’s own changelog, which names exactly these...
Pakistan authentication-international rate fell 42%.
Meta — Conversation-based pricing (deprecated) (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing/conversation-based-pricing) | Alibaba Cloud — WhatsApp authentication-international rates (https://www.alibabacloud.com/help/en/chatapp/announcement-on-new-countries-with-whatsapp-authentica...
2025-04-01
null
rates
market:ZA.authenticationInternational
0.028
0.02
USD
reported
Diffed between third-party reproductions of Meta’s February 2025 and April 2025 authentication-international tables. Corroborated against Meta’s own July 2025 USD card, where all nine auth-international figures in the April table match to four decimal places — and against Meta’s own changelog, which names exactly these...
South Africa authentication-international rate fell 29%.
Meta — Conversation-based pricing (deprecated) (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing/conversation-based-pricing) | Alibaba Cloud — WhatsApp authentication-international rates (https://www.alibabacloud.com/help/en/chatapp/announcement-on-new-countries-with-whatsapp-authentica...
2025-04-01
null
rates
null
null
null
null
official
null
Authentication-international rates lowered in four of the seven markets that had gained them in February.
Meta — Pricing updates (https://developers.facebook.com/docs/whatsapp/pricing/updates-to-pricing)
2025-02-01
null
rates
null
null
null
null
official
null
Authentication-international rates extended to seven more markets across Asia-Pacific and EMEA: Egypt, Malaysia, Nigeria, Pakistan, Saudi Arabia, South Africa and the UAE. Domestic authentication rates in those markets came down at the same time.
Meta — Pricing updates (https://developers.facebook.com/docs/whatsapp/pricing/updates-to-pricing) | Meta — Authentication-international rates (https://developers.facebook.com/docs/whatsapp/pricing/authentication-international-rates)
2024-11-01
2024-10-01
model
null
null
null
null
official
null
Service conversations become free and unlimited, superseding the 1,000 free conversations a month each account had received since 2022.
Meta — Pricing updates (https://developers.facebook.com/docs/whatsapp/pricing/updates-to-pricing)
2024-10-01
null
rates
null
null
null
null
official
null
Marketing conversation rates updated in India, Saudi Arabia, the United Arab Emirates and the United Kingdom.
Meta — Pricing updates (https://developers.facebook.com/docs/whatsapp/pricing/updates-to-pricing)
2024-08-01
null
rates
null
null
null
null
official
null
Utility conversation rates lowered across several markets.
Meta — Pricing updates (https://developers.facebook.com/docs/whatsapp/pricing/updates-to-pricing)
2024-06-01
null
rates
null
null
null
null
official
null
Authentication-international rates introduced — a separate, higher authentication price for messages to users in certain markets.
Meta — Authentication-international rates (https://developers.facebook.com/docs/whatsapp/pricing/authentication-international-rates)
2023-06-01
null
model
model
null
null
null
official
null
Conversations are re-cut from user- and business-initiated into marketing, utility, authentication and service, each with its own rate.
Meta — Conversation-based pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing/conversation-based-pricing)
2022-02-01
2021-12-01
model
model
null
null
null
official
null
Billing moves from individual notifications to 24-hour conversations, with 1,000 free conversations a month per account and free entry-point conversations from Click-to-WhatsApp ads.
Meta — Conversation-based pricing (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing/conversation-based-pricing)
2019-06-01
null
model
model
null
null
null
official
null
The first published price list: per delivered template message, priced by country and by monthly volume band, with a free 24-hour customer care window.
Meta — List Price Schedule, June 2019 (https://developers.facebook.com/documentation/business-messaging/whatsapp/pricing)

WhatsApp Business Platform Open Data

Dated, sourced reference data for the WhatsApp Business Platform, published under CC BY 4.0 by WhaTools (https://wha.tools). Each file carries its own licence, attribution and verification date; the live source is regenerated from https://wha.tools/api/data.

Datasets

File What it is Verified Source page
rates.{json,csv} WhatsApp Business API rate card 2026-08-03 https://wha.tools/whatsapp-api-pricing
limits.{json,csv} WhatsApp limits & rules 2026-08-05 https://wha.tools/whatsapp-limits
changes.{json,csv} WhatsApp API pricing changes 2026-08-06 https://wha.tools/whatsapp-api-pricing-history

The JSON files are the canonical form (envelopes carrying license, attribution, source, verified and upstream). The CSVs are flattened views for quick loading; rates.csv covers the per-message headline rates — volume-tier rates live only in rates.json.

Provenance

Rates are stored per currency exactly as Meta publishes them (FX-anchored, not converted), so do not derive one currency from another.

Licence & attribution

CC BY 4.0 — https://creativecommons.org/licenses/by/4.0/. When you use this data, credit WhaTools (https://wha.tools) and link back to the source page for the dataset you used.

Downloads last month
8