test_id
string
eyecatcher_id
string
headline_A
string
headline_B
string
label_pairwise
int32
ctr_diff
float32
ctr_A
float32
ctr_B
float32
counts_A
list
counts_B
list
created_at
int64
headlines_concat
string
539d48d7050be6575400000c
539cd8839123cd4def000019
When Their Sad Ads Stopped Working, One Animal Shelter Tried Out A New Idea. It Saved 5000 Dogs.
Heartbreaking Ads Stopped Working, So One Animal Shelter Something New. It Worked For 5000 Dogs.
1
0.006851
0.02294
0.016089
[ 93, 4054 ]
[ 65, 4040 ]
1,402,816,801,590,000,000
Headline A: When Their Sad Ads Stopped Working, One Animal Shelter Tried Out A New Idea. It Saved 5000 Dogs. Headline B: Heartbreaking Ads Stopped Working, So One Animal Shelter Something New. It Worked For 5000 Dogs.
51637899bf5cd10002006730
5332ba131fae79f09f002c2f
This Is Like An International Rock And Roll Tour, But With Moms
Moms Rock, Here's Proof.
0
-0.000889
0.003486
0.004375
[ 10, 2869 ]
[ 12, 2743 ]
1,365,473,996,000,000,000
Headline A: This Is Like An International Rock And Roll Tour, But With Moms Headline B: Moms Rock, Here's Proof.
537ce8d96e33dbc0ec000026
537f6cf7422754bae60000b7
Guess How Many Programs We Can’t Afford Because Of All The Interest We Pay On The National Debt?
I Just Learned More About Taxes Than I Did In 2 Years Of Business School
0
-0.006248
0.002793
0.009041
[ 7, 2506 ]
[ 23, 2544 ]
1,400,860,272,953,000,000
Headline A: Guess How Many Programs We Can’t Afford Because Of All The Interest We Pay On The National Debt? Headline B: I Just Learned More About Taxes Than I Did In 2 Years Of Business School
551996143738360024310000
55197c9430396100242a0000
People find different ways of giving to their communities. His is through a camera.
His film won him a trip to the White House, but what he really cares about happens back home.
0
-0.002967
0.001925
0.004892
[ 4, 2078 ]
[ 10, 2044 ]
1,427,748,704,143,000,000
Headline A: People find different ways of giving to their communities. His is through a camera. Headline B: His film won him a trip to the White House, but what he really cares about happens back home.
5357ec7da7576f7a35000013
5357eceda7576f86f700000e
Meet The Movement That Really Just Wants To Have An Open Conversation. About Sex.
Sex Is Everywhere. Like, Everywhere. Except Here (Probably).
0
-0.014997
0.004922
0.019919
[ 11, 2235 ]
[ 44, 2209 ]
1,398,271,708,936,000,000
Headline A: Meet The Movement That Really Just Wants To Have An Open Conversation. About Sex. Headline B: Sex Is Everywhere. Like, Everywhere. Except Here (Probably).
535d8ce4adea67c13c000010
535c48361880393a7b000015
Know Any Over-Achievers That Are Trying To Accomplish Something 'Awesome' By A Certain Age?
Know Any Over-Achievers That Are Upset Over Not Yet Doing Something 'Great'? Show Them This.
0
-0.011256
0.008832
0.020087
[ 26, 2944 ]
[ 60, 2987 ]
1,398,639,983,261,000,000
Headline A: Know Any Over-Achievers That Are Trying To Accomplish Something 'Awesome' By A Certain Age? Headline B: Know Any Over-Achievers That Are Upset Over Not Yet Doing Something 'Great'? Show Them This.
5437dde7a1f0b40739000025
54358612a264320aac000075
The Real Reason Why Your Kids Are Less Biased Than You Are
The Real Reason Why Our Kids Are Less Racist Than We Are
0
-0.006601
0.005121
0.011722
[ 21, 4101 ]
[ 48, 4095 ]
1,412,947,431,893,000,000
Headline A: The Real Reason Why Your Kids Are Less Biased Than You Are Headline B: The Real Reason Why Our Kids Are Less Racist Than We Are
5452fa170e464664ad000029
5452f8952693bb355c00002e
Ladies, Here Are Some Tricks That Might End Up In Your Treat Bag
That Time When You Realize That The Monster Is Behind The Door ... Of The Capitol Building
1
0.002003
0.005518
0.003515
[ 23, 4168 ]
[ 14, 3983 ]
1,414,724,131,475,000,000
Headline A: Ladies, Here Are Some Tricks That Might End Up In Your Treat Bag Headline B: That Time When You Realize That The Monster Is Behind The Door ... Of The Capitol Building
543b3910b47833e765000023
543b36f947df5456fa00001f
The Dirty Little Secret About What It Means When Men Are Silent
He Made The Mistake Of Not Speaking Up. I Hope He Has Changed His Ways.
1
0.007028
0.012771
0.005743
[ 40, 3132 ]
[ 17, 2960 ]
1,413,167,395,180,000,000
Headline A: The Dirty Little Secret About What It Means When Men Are Silent Headline B: He Made The Mistake Of Not Speaking Up. I Hope He Has Changed His Ways.
54aaf520363761001e360000
54ab01316233650021190000
At A Certain Point 'Having A Type' Becomes Being Bigoted. Here's The Line.
He's Into Both Dudes And Chicks. So When He Said He'd Answer Their Questions He Got A TON Of Them.
0
-0.009541
0.009009
0.01855
[ 26, 2886 ]
[ 54, 2911 ]
1,420,496,402,743,000,000
Headline A: At A Certain Point 'Having A Type' Becomes Being Bigoted. Here's The Line. Headline B: He's Into Both Dudes And Chicks. So When He Said He'd Answer Their Questions He Got A TON Of Them.
53d67668ababce48ef00004f
53d67457ababce7b43000063
Hey Dudes! Promise You're Not Being Left Out. Feminism Is For You Too!
You're Right. Feminism Is Totes Sexist.
0
-0.001924
0.009263
0.011187
[ 24, 2591 ]
[ 28, 2503 ]
1,406,564,087,218,000,000
Headline A: Hey Dudes! Promise You're Not Being Left Out. Feminism Is For You Too! Headline B: You're Right. Feminism Is Totes Sexist.
54bd0928323230001f0d0000
54b9b54930643900220f0000
Larry Wilmore Says A Few Things That Black People Have Wanted To Say For A Long Time
A New Host Says What Black People Have Wanted To Say For A While
0
-0.007865
0.013139
0.021004
[ 37, 2816 ]
[ 59, 2809 ]
1,421,674,879,194,000,000
Headline A: Larry Wilmore Says A Few Things That Black People Have Wanted To Say For A Long Time Headline B: A New Host Says What Black People Have Wanted To Say For A While
537ba3bfe51c404662000028
537ba241db41d856aa00002d
Over 1/2 Million Veterans Have Experienced Something Criminal At The Hands Of Fellow Soldiers
They Wanted To Serve Their Country, But What Happened To Them Is Criminal
0
-0.004115
0.006387
0.010502
[ 32, 5010 ]
[ 51, 4856 ]
1,400,611,829,899,000,000
Headline A: Over 1/2 Million Veterans Have Experienced Something Criminal At The Hands Of Fellow Soldiers Headline B: They Wanted To Serve Their Country, But What Happened To Them Is Criminal
54f0793a626339001d2a0000
54ed1d0e3065310026950000
When you walk the floor at night thinking about how women are treated, these people are, too.
Do the struggles of women around the world keep you up at night? Watch this.
1
0.008244
0.013486
0.005242
[ 20, 1483 ]
[ 8, 1526 ]
1,425,046,006,798,000,000
Headline A: When you walk the floor at night thinking about how women are treated, these people are, too. Headline B: Do the struggles of women around the world keep you up at night? Watch this.
53ed0bf30d60d08756000056
53ed3b240d60d062e8000064
Why 'Hands Up' Wasn't Seen As A White Flag By The Cop Who Killed Mike Brown
The Tragedy In Ferguson That Blew Up A 'Powder Keg'
1
0.004315
0.006485
0.002171
[ 26, 4009 ]
[ 9, 4146 ]
1,408,067,780,790,000,000
Headline A: Why 'Hands Up' Wasn't Seen As A White Flag By The Cop Who Killed Mike Brown Headline B: The Tragedy In Ferguson That Blew Up A 'Powder Keg'
553846ee666331001c340400
55384b4a6531660018d40400
Google launched a bunch of balloons into the sky. It just might be the future of internet.
60% of Earthlings have no internet. Here is how Google wants to fix that.
1
0.002023
0.003181
0.001158
[ 8, 2515 ]
[ 3, 2591 ]
1,429,751,535,003,000,000
Headline A: Google launched a bunch of balloons into the sky. It just might be the future of internet. Headline B: 60% of Earthlings have no internet. Here is how Google wants to fix that.
5454223fefc74b41b400000f
5452f8c90e464664ad000025
Bet You Didn't Wake Up Today Thinking You'd Fall In Love With 150 Baby Sea Turtles. But Here We Are.
A Bunch Of Baby Sea Turtles Are About To Steal Your Heart. Guaranteed.
0
-0.004203
0.006549
0.010751
[ 50, 7635 ]
[ 83, 7720 ]
1,414,799,935,398,000,000
Headline A: Bet You Didn't Wake Up Today Thinking You'd Fall In Love With 150 Baby Sea Turtles. But Here We Are. Headline B: A Bunch Of Baby Sea Turtles Are About To Steal Your Heart. Guaranteed.
54584cc1112568e576000008
5458516411256837ef000017
They Asked 50 Adults 1 Question, But The 5-Year-Olds Blew Their Answers Out Of The Water
Will People Ever Feel Good About Their Bodies? What's The Point? Oh Here It Is.
1
0.013359
0.021644
0.008285
[ 69, 3188 ]
[ 27, 3259 ]
1,415,075,173,010,000,000
Headline A: They Asked 50 Adults 1 Question, But The 5-Year-Olds Blew Their Answers Out Of The Water Headline B: Will People Ever Feel Good About Their Bodies? What's The Point? Oh Here It Is.
553fb55b616464000cfc0100
553fd84e316638000c1e0000
The word 'terrorism' comes up a lot nowadays. But what does it actually mean? A comedian finds out.
He tells the story of what 2 neo-Nazis did to a random man in his city. The crowd went silent.
0
-0.005912
0.000961
0.006873
[ 2, 2082 ]
[ 14, 2037 ]
1,430,255,097,044,000,000
Headline A: The word 'terrorism' comes up a lot nowadays. But what does it actually mean? A comedian finds out. Headline B: He tells the story of what 2 neo-Nazis did to a random man in his city. The crowd went silent.
537f9d814dcb8fee4400000f
537f9ca74dcb8fcbec000019
Listen Closely To The Chant At The End Of This Clip. I Believe It, Too.
The Last Time I Saw So Many Cops Roughing People Up, Weeks Later It Turned To Pepper Spray & Clubs
1
0.004503
0.012923
0.008419
[ 34, 2631 ]
[ 22, 2613 ]
1,400,872,384,428,000,000
Headline A: Listen Closely To The Chant At The End Of This Clip. I Believe It, Too. Headline B: The Last Time I Saw So Many Cops Roughing People Up, Weeks Later It Turned To Pepper Spray & Clubs
54a2bddb3430340015480000
54a16add3537340018240000
She Spent $1.57 For Something That Cost Him $60.62. And That, My Friends, Is Disgusting.
She Spent $1.57 For Something That Cost Him $60.62. Gender Bias? Nah. Something Much More Powerful.
0
-0.000848
0.013158
0.014006
[ 37, 2812 ]
[ 120, 8568 ]
1,419,951,596,294,000,000
Headline A: She Spent $1.57 For Something That Cost Him $60.62. And That, My Friends, Is Disgusting. Headline B: She Spent $1.57 For Something That Cost Him $60.62. Gender Bias? Nah. Something Much More Powerful.
5143607d220cb80002000955
5332ba151fae79f09f002c6b
The Best Argument For Immigration Reform I"ve Seen In A While
I Didn't Realize That Only White Farmers In America Drove These Cars!
0
-0.00363
0.011624
0.015254
[ 33, 2839 ]
[ 43, 2819 ]
1,361,211,943,000,000,000
Headline A: The Best Argument For Immigration Reform I"ve Seen In A While Headline B: I Didn't Realize That Only White Farmers In America Drove These Cars!
545b7b5949823fac7300006b
545aa15018a41ec4f8000009
OMG. They Tell Her That Her Words Are BS Right To Her Face. So Satisfying.
OMG. They Tell Her That Her Words Are BS Right To Her Face.
1
0.006057
0.026513
0.020455
[ 85, 3206 ]
[ 62, 3031 ]
1,415,281,497,765,000,000
Headline A: OMG. They Tell Her That Her Words Are BS Right To Her Face. So Satisfying. Headline B: OMG. They Tell Her That Her Words Are BS Right To Her Face.
52f2bac227e618a1ee00002c
5332faf0a2fc90ead0002043
Whenever You See A Middle Eastern Person On Television, What Kind Of Character Are They Playing?
This Actress Is Having The Most Entertaining Identity Crisis I've Seen In A While
0
-0.01607
0.008466
0.024536
[ 26, 3071 ]
[ 74, 3016 ]
1,391,639,312,450,000,000
Headline A: Whenever You See A Middle Eastern Person On Television, What Kind Of Character Are They Playing? Headline B: This Actress Is Having The Most Entertaining Identity Crisis I've Seen In A While
545286454b3f979138000065
544a7fae37d288d52d000043
This Story Gives Us The Best Reason To Take A Selfie I've Ever Heard
People Around The World Are Taking Selfies To Support One Selfless Man
0
-0.000961
0.00769
0.008651
[ 28, 3641 ]
[ 32, 3699 ]
1,414,694,469,872,000,000
Headline A: This Story Gives Us The Best Reason To Take A Selfie I've Ever Heard Headline B: People Around The World Are Taking Selfies To Support One Selfless Man
550b0e0a3766350024960100
550b0b483766350024890100
I'm never emotional when I see people eating, until I saw Carmen.
Homesickness made her cry. Then her mom teared up and I was a hot mess.
1
0.006451
0.008058
0.001607
[ 21, 2606 ]
[ 4, 2489 ]
1,426,789,069,956,000,000
Headline A: I'm never emotional when I see people eating, until I saw Carmen. Headline B: Homesickness made her cry. Then her mom teared up and I was a hot mess.
54241d27996e9056b8000023
54236f22f8392ff6cd000045
A Not Very New, But Very Interesting Way Of Looking At Our Immigration Policy From A True Citizen
You Might Laugh, But She Wasn't Joking And The Point She's Making Is Serious
0
-0.003016
0.010411
0.013427
[ 38, 3650 ]
[ 48, 3575 ]
1,411,652,903,289,000,000
Headline A: A Not Very New, But Very Interesting Way Of Looking At Our Immigration Policy From A True Citizen Headline B: You Might Laugh, But She Wasn't Joking And The Point She's Making Is Serious
537b8503db41d856aa000006
537b6c42bd2aa4649700006b
C'est La Vie. Unless, Of Course, You're Dead.
This Commercial May Be In French, But You'll Get The Message No Matter Where You Live
0
-0.004282
0.011529
0.015812
[ 49, 4250 ]
[ 340, 21503 ]
1,400,604,182,613,000,000
Headline A: C'est La Vie. Unless, Of Course, You're Dead. Headline B: This Commercial May Be In French, But You'll Get The Message No Matter Where You Live
54e736363635310028570000
54e73a4c363531000c4f0000
Neil Patrick Harris is a TV and Broadway star hosting the Oscars. She's suggesting a musical number.
And the award for 'Totally Ignorant of The World Today' goes to — The Oscars.
0
-0.00899
0.006789
0.015779
[ 17, 2504 ]
[ 40, 2535 ]
1,424,440,743,868,000,000
Headline A: Neil Patrick Harris is a TV and Broadway star hosting the Oscars. She's suggesting a musical number. Headline B: And the award for 'Totally Ignorant of The World Today' goes to — The Oscars.
53860bba53941f78f0000024
5384f77b8d1e6e6a0a000032
Watch Strangers Step In When A Man Physically Assaults A Woman. Watch Them Laugh When It's Reversed.
Watch Strangers Laugh When A Woman Physically Assaults A Man. Watch Them Care When It's Reversed.
1
0.007408
0.020447
0.013039
[ 54, 2641 ]
[ 36, 2761 ]
1,401,293,754,710,000,000
Headline A: Watch Strangers Step In When A Man Physically Assaults A Woman. Watch Them Laugh When It's Reversed. Headline B: Watch Strangers Laugh When A Woman Physically Assaults A Man. Watch Them Care When It's Reversed.
54e5f554343139001a8b0000
54e4f6f2373139000cb40000
She swung in to save the day alright, but before she did, she gave Batman a piece of her mind.
If I were an underpaid woman in the 70s, I'd have been overjoyed to see this commercial.
0
-0.008038
0.004552
0.012591
[ 9, 1977 ]
[ 26, 2065 ]
1,424,357,864,055,000,000
Headline A: She swung in to save the day alright, but before she did, she gave Batman a piece of her mind. Headline B: If I were an underpaid woman in the 70s, I'd have been overjoyed to see this commercial.
51ba5f72fe3f928aba006f44
5332bc2f1fae79f09f00640a
Stephen Fry Takes A Firm Stance On Grammar. He Doesn't Go The Way You'd Think.
If Me Write Bad Makes You Fussy, Maybe No Problemo?
1
0.007459
0.015222
0.007762
[ 56, 3679 ]
[ 29, 3736 ]
1,371,766,466,464,000,000
Headline A: Stephen Fry Takes A Firm Stance On Grammar. He Doesn't Go The Way You'd Think. Headline B: If Me Write Bad Makes You Fussy, Maybe No Problemo?
53d169dfc28bd2b0d60000af
53d16957c28bd2ec8600009d
There’s One Question You’d Probably Never Ask Yourself Before Buying A House
It Used To Be That Doctors Would Come To Your House. Now, You Might Have To Drive 100 Miles For One.
1
0.008925
0.011364
0.002439
[ 37, 3256 ]
[ 8, 3280 ]
1,406,233,269,186,000,000
Headline A: There’s One Question You’d Probably Never Ask Yourself Before Buying A House Headline B: It Used To Be That Doctors Would Come To Your House. Now, You Might Have To Drive 100 Miles For One.
51436073220cb8000200079b
5332ba251fae79f09f002e0f
How Kids Can Convince Their Parents That They Should Spend More Time In Front Of The Computer
Mark Zuckerberg Wants To Hire You. You Just Have To Learn This One Thing.
0
-0.032605
0.014609
0.047213
[ 42, 2875 ]
[ 133, 2817 ]
1,361,910,338,000,000,000
Headline A: How Kids Can Convince Their Parents That They Should Spend More Time In Front Of The Computer Headline B: Mark Zuckerberg Wants To Hire You. You Just Have To Learn This One Thing.
548f98923834330012090000
548f99233335310012180000
Vaginas And Sharks Have Something In Common? Can't Say I Saw That Coming.
10 Things You Probably Didn't Know About Vaginas
0
-0.028431
0.010665
0.039096
[ 30, 2813 ]
[ 109, 2788 ]
1,418,705,146,694,000,000
Headline A: Vaginas And Sharks Have Something In Common? Can't Say I Saw That Coming. Headline B: 10 Things You Probably Didn't Know About Vaginas
54ca8a883565330016070100
54c85ead346661001f0e0000
A Guy Jumps Around The Woods And Waves His Hands And Reveals The Best Reason To Just Let Go
They May Have Just Found The Hidden Switch You Can Flip To Unlock Your Personal Genius
1
0.002719
0.005527
0.002808
[ 16, 2895 ]
[ 8, 2849 ]
1,422,559,955,895,000,000
Headline A: A Guy Jumps Around The Woods And Waves His Hands And Reveals The Best Reason To Just Let Go Headline B: They May Have Just Found The Hidden Switch You Can Flip To Unlock Your Personal Genius
530610f70a1ed1753e000017
5332f8c5a2fc90ead0001630
What Do 'The Walking Dead' And 'Harry Potter' Stars Have In Common? They Both Love This, Er, Tax.
'The Walking Dead' and 'Harry Potter' Stars Agree: Bankers Bonuses Need To Be Stopped
0
-0.004184
0.009397
0.013581
[ 17, 1809 ]
[ 27, 1988 ]
1,392,906,576,479,000,000
Headline A: What Do 'The Walking Dead' And 'Harry Potter' Stars Have In Common? They Both Love This, Er, Tax. Headline B: 'The Walking Dead' and 'Harry Potter' Stars Agree: Bankers Bonuses Need To Be Stopped
54626e6dae44e5eaa2000029
5462a8e16986d6736b00006e
Climate Change Is Doing A Lot More Damage Than Interfering With Our Wardrobe Options.
If The Danger Doesn't Motivate You, Maybe The Price Tag Will
0
-0.005719
0.002957
0.008675
[ 9, 3044 ]
[ 26, 2997 ]
1,415,752,449,106,000,000
Headline A: Climate Change Is Doing A Lot More Damage Than Interfering With Our Wardrobe Options. Headline B: If The Danger Doesn't Motivate You, Maybe The Price Tag Will
53ceefc2d7c9144ec1000064
53cec7a4cd24ba2ece000037
If You Heard A Prison Rape Joke In A Kids' Movie, Would You Even Realize It?
John Oliver And Some Puppets Want You To Give A F%&k About An Utterly Shocking Reality
1
0.013768
0.023163
0.009395
[ 64, 2763 ]
[ 25, 2661 ]
1,406,134,908,555,000,000
Headline A: If You Heard A Prison Rape Joke In A Kids' Movie, Would You Even Realize It? Headline B: John Oliver And Some Puppets Want You To Give A F%&k About An Utterly Shocking Reality
5424efbb996e90687600011e
542460aab3a4c33d6500006f
They Sexually Assaulted Women On Camera. Now It's Time For Them To Be Exposed.
They Sexually Assaulted Women On Camera. Now It's Their Turn To Be Exposed. For Good.
0
-0.00734
0.018837
0.026177
[ 68, 3610 ]
[ 94, 3591 ]
1,411,706,983,997,000,000
Headline A: They Sexually Assaulted Women On Camera. Now It's Time For Them To Be Exposed. Headline B: They Sexually Assaulted Women On Camera. Now It's Their Turn To Be Exposed. For Good.
535eabd200725eb164000033
535c48361880393a7b000015
Know Any Over-Achievers That Are Upset Over Not Yet Doing Something 'Great'? Show Them This.
Know Any Over-Achievers That Are Fretting How They Haven't Yet Done Anything Great? Show Them This.
1
0.002181
0.023676
0.021495
[ 93, 3928 ]
[ 132, 6141 ]
1,398,737,444,441,000,000
Headline A: Know Any Over-Achievers That Are Upset Over Not Yet Doing Something 'Great'? Show Them This. Headline B: Know Any Over-Achievers That Are Fretting How They Haven't Yet Done Anything Great? Show Them This.
54c92b3d3130330016360000
54bfe882633430001c100000
I Never Thought This Sport Looked Fun Until Now
This New Fitness Craze Is Just Too Badass For Words
0
-0.01364
0.008424
0.022064
[ 24, 2849 ]
[ 62, 2810 ]
1,422,469,960,174,000,000
Headline A: I Never Thought This Sport Looked Fun Until Now Headline B: This New Fitness Craze Is Just Too Badass For Words
52f4485aee74124529000005
5332fa82a2fc90ead0001e7a
We May All Be Enjoying The Sochi Winter Games, But For Some Russians, This Is No Game
We May Be Planning To Enjoy The Winter Olympics, But For Some Russians, This Is No Game
0
-0.002084
0.008819
0.010902
[ 28, 3175 ]
[ 36, 3302 ]
1,391,741,057,958,000,000
Headline A: We May All Be Enjoying The Sochi Winter Games, But For Some Russians, This Is No Game Headline B: We May Be Planning To Enjoy The Winter Olympics, But For Some Russians, This Is No Game
51436083220cb8000200098b
5332ba6b1fae79f09f0034b0
One Of The Most Racist Things A Supreme Court Justice Has Ever Said
The One Where A Supreme Court Justice Acts Like An Internet Troll
1
0.014646
0.031302
0.016656
[ 94, 3003 ]
[ 54, 3242 ]
1,362,169,882,000,000,000
Headline A: One Of The Most Racist Things A Supreme Court Justice Has Ever Said Headline B: The One Where A Supreme Court Justice Acts Like An Internet Troll
516e45e1accfd30002014b4e
5332bad21fae79f09f004188
The Painful Way To Become Facebook Famous
Just When You’re Beaten Down For Being Different, Something Amazing Happens
0
-0.006193
0.002714
0.008906
[ 8, 2948 ]
[ 25, 2807 ]
1,366,183,281,000,000,000
Headline A: The Painful Way To Become Facebook Famous Headline B: Just When You’re Beaten Down For Being Different, Something Amazing Happens
530bd917bcec8b33f7000034
5332f7e4a2fc90ead00011d3
50% Of All Bankruptcies Are Because Of A Massive Problem That Is Just Starting To Get Fixed
My Conservative Father-In-Law Thinks We Don’t Need Health Care Reform Because…Emergency Room!
0
-0.008485
0.008443
0.016928
[ 27, 3198 ]
[ 54, 3190 ]
1,393,340,709,156,000,000
Headline A: 50% Of All Bankruptcies Are Because Of A Massive Problem That Is Just Starting To Get Fixed Headline B: My Conservative Father-In-Law Thinks We Don’t Need Health Care Reform Because…Emergency Room!
51436089220cb800020009bb
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Why Doesn't This Vintage Batgirl PSA Feel All That … Vintage-y?
Batman Might Be The Greatest Detective, But He's Certainly Not The Greatest Employer
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Headline A: Why Doesn't This Vintage Batgirl PSA Feel All That … Vintage-y? Headline B: Batman Might Be The Greatest Detective, But He's Certainly Not The Greatest Employer
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Sexual Objectification: What Is It And Why Should We Care?
Understanding The Ugly Side Of Sexual Objectification
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Headline A: Sexual Objectification: What Is It And Why Should We Care? Headline B: Understanding The Ugly Side Of Sexual Objectification
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The More Complex Things Get, The More Fragile They Become. And Then They Become Vulnerable.
A Few Hundred Years Ago, We'd Have Burned This Guy At The Stake For What He Knows
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Headline A: The More Complex Things Get, The More Fragile They Become. And Then They Become Vulnerable. Headline B: A Few Hundred Years Ago, We'd Have Burned This Guy At The Stake For What He Knows
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How Does A Firefighter Fight Something That’s Totally Invisible?
Who Would Bully A Firefighter?! The Answer Is Crazy.
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Headline A: How Does A Firefighter Fight Something That’s Totally Invisible? Headline B: Who Would Bully A Firefighter?! The Answer Is Crazy.
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All Of The Kids In This Video Are Alive (But The Mom Will Bring You To Tears Over What She Lost)
I Will Never Complain About My Kids Again. Okay, I Totally Will...
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Headline A: All Of The Kids In This Video Are Alive (But The Mom Will Bring You To Tears Over What She Lost) Headline B: I Will Never Complain About My Kids Again. Okay, I Totally Will...
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The Danger Of Tipping Points Is That We Only Recognize Them When It's Too Late. It's Not Too Late.
I Could Listen To Leonardo Dicaprio Talk About Anything. But He Really Got My Attention With This.
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Headline A: The Danger Of Tipping Points Is That We Only Recognize Them When It's Too Late. It's Not Too Late. Headline B: I Could Listen To Leonardo Dicaprio Talk About Anything. But He Really Got My Attention With This.
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Two Infographics And A Fake Phone Call Show You Why Comcast Treats Its Customers Like Sh*t
When Giant Companies Get Gianter You're Stuck With Real Phone Calls That Sound Just Like His Fake 1
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Headline A: Two Infographics And A Fake Phone Call Show You Why Comcast Treats Its Customers Like Sh*t Headline B: When Giant Companies Get Gianter You're Stuck With Real Phone Calls That Sound Just Like His Fake 1
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NSFW: Yea, I'm Gonna Need You To Stop Persecuting People. K? Thanks. - Jesus
I'm Pretty Sure This Isn't EXACTLY What Jesus Said, But It Seems Like It's Still Pretty Accurate
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Headline A: NSFW: Yea, I'm Gonna Need You To Stop Persecuting People. K? Thanks. - Jesus Headline B: I'm Pretty Sure This Isn't EXACTLY What Jesus Said, But It Seems Like It's Still Pretty Accurate
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When you think of someone reciting 'To be, or not to be' do you think of a black woman saying it?
A major American theater just cast a black woman as Hamlet and it looks so friggin' cool.
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Headline A: When you think of someone reciting 'To be, or not to be' do you think of a black woman saying it? Headline B: A major American theater just cast a black woman as Hamlet and it looks so friggin' cool.
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Seeing What They Do To Dogs When Their Owners Aren't Around Totally Made My Day
When These People Are There For Their Country, Who Will Be There For Their Dogs?
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Headline A: Seeing What They Do To Dogs When Their Owners Aren't Around Totally Made My Day Headline B: When These People Are There For Their Country, Who Will Be There For Their Dogs?
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A 9 year old goes in on standardized tests and ends with the best mic drop of all time
A 9 year old lays the smack down on standardized tests and it's *epic*
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Headline A: A 9 year old goes in on standardized tests and ends with the best mic drop of all time Headline B: A 9 year old lays the smack down on standardized tests and it's *epic*
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To The Middle School Kid Whose Life Is Misery, Here's A Special Message To You From A Giant Nerd
If You Are Getting Bullied In School, Then You Better Watch This Awesome Nerd Stare At The Camera
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Headline A: To The Middle School Kid Whose Life Is Misery, Here's A Special Message To You From A Giant Nerd Headline B: If You Are Getting Bullied In School, Then You Better Watch This Awesome Nerd Stare At The Camera
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The Media We Watch Says A Lot About Our Culture And Where We're Going. Spoiler Alert: It's Not Good.
These Images Are Impacting Kids 24/7. That's....REALLY Scary.
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Headline A: The Media We Watch Says A Lot About Our Culture And Where We're Going. Spoiler Alert: It's Not Good. Headline B: These Images Are Impacting Kids 24/7. That's....REALLY Scary.
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What Happened To Thousands Of Kids In Pennsylvania Could Be Happening In Your State, Too
The Kids Who Were Unfairly Sentenced By This Pennsylvanian Judge Were Never The Same
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Headline A: What Happened To Thousands Of Kids In Pennsylvania Could Be Happening In Your State, Too Headline B: The Kids Who Were Unfairly Sentenced By This Pennsylvanian Judge Were Never The Same
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You May Want To Sit Down For This. Just Not On Your Couch. Or My Couch. Or His Couch. Or Her Couch.
You May Want To Sit Down For This. Just Not On Your Couch. Or My Couch.
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Headline A: You May Want To Sit Down For This. Just Not On Your Couch. Or My Couch. Or His Couch. Or Her Couch. Headline B: You May Want To Sit Down For This. Just Not On Your Couch. Or My Couch.
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A Man Figuratively Graduates In Talking To Women With A Degree From I-Know-Better-Than U
This Man Can Graduate After Talking To This Group Of Women With A Degree From I-Know-Better-Than-U
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Headline A: A Man Figuratively Graduates In Talking To Women With A Degree From I-Know-Better-Than U Headline B: This Man Can Graduate After Talking To This Group Of Women With A Degree From I-Know-Better-Than-U
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Wonder If That War Photographer Who Films Close Up Ever Gets Hurt? Yep, And In More Ways Than One.
Imagine The 1 Job You Love Is Also Tearing You Up Inside. Meet A Woman Who Has That Job.
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Headline A: Wonder If That War Photographer Who Films Close Up Ever Gets Hurt? Yep, And In More Ways Than One. Headline B: Imagine The 1 Job You Love Is Also Tearing You Up Inside. Meet A Woman Who Has That Job.
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A terrible thing happened to this 20-year-old woman. They're trying to let the whole world to know.
These Turkish men decided to put on skirts. They're totally serious.
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Headline A: A terrible thing happened to this 20-year-old woman. They're trying to let the whole world to know. Headline B: These Turkish men decided to put on skirts. They're totally serious.
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She Says We're Taught To Fear It And Fight It... And That's What Makes Us Feel Invisible
How A 'Bad Hair Day' Put Everything In Perspective For A Woman On A Journey
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Headline A: She Says We're Taught To Fear It And Fight It... And That's What Makes Us Feel Invisible Headline B: How A 'Bad Hair Day' Put Everything In Perspective For A Woman On A Journey
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Some Ideas About Our Economy That Are Bound To Make The Wall Street Journal Very, Very Upset
A Few Bold Ideas That Might Just Solve Climate Change And Unemployment At The Same Time
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Headline A: Some Ideas About Our Economy That Are Bound To Make The Wall Street Journal Very, Very Upset Headline B: A Few Bold Ideas That Might Just Solve Climate Change And Unemployment At The Same Time
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Watch A 5-Year-Old Kid Escape From Prison And Go To Space
This Is What Happens When You Put A 5-Year-Old In Jail?!?!
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Headline A: Watch A 5-Year-Old Kid Escape From Prison And Go To Space Headline B: This Is What Happens When You Put A 5-Year-Old In Jail?!?!
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Why Is This Kid Riding A Bomb?!
The Mainstream Media Is Too Busy Covering War To Show You THIS
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Headline A: Why Is This Kid Riding A Bomb?! Headline B: The Mainstream Media Is Too Busy Covering War To Show You THIS
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Some Rude British People Try To Protest Government Spending, But End Up Confusing Themselves
The British Commercial For International Aid Is Spectacularious. Your Move, America.
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Headline A: Some Rude British People Try To Protest Government Spending, But End Up Confusing Themselves Headline B: The British Commercial For International Aid Is Spectacularious. Your Move, America.
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If Any Of My Kids Turns Out Gay, I'm Gonna Make Sure They Don't End Up A Statistic Like This
If 9 Out Of 10 People Were Getting Punched In The Face At Work, Would You Do Something About It?
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Headline A: If Any Of My Kids Turns Out Gay, I'm Gonna Make Sure They Don't End Up A Statistic Like This Headline B: If 9 Out Of 10 People Were Getting Punched In The Face At Work, Would You Do Something About It?
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There Are Good Reasons Why People Don't Wanna Have Kids, But After Seeing This I Can't Think Of One
An Incredible Dad Thanks His Father, But Kinda Not In The Way I Was Expecting
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Headline A: There Are Good Reasons Why People Don't Wanna Have Kids, But After Seeing This I Can't Think Of One Headline B: An Incredible Dad Thanks His Father, But Kinda Not In The Way I Was Expecting
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He Looked At His 401k And Saw It Contributed To His Son's Death In A Very Small But Avoidable Way
One Dad's Fight To Give His Son's Murder At Columbine Some Meaning
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Headline A: He Looked At His 401k And Saw It Contributed To His Son's Death In A Very Small But Avoidable Way Headline B: One Dad's Fight To Give His Son's Murder At Columbine Some Meaning
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The Rich People Getting Richer Are Making A Fatal Mistake. This Doesn’t Bother Me Even A Little.
If There Was Endless Everything, We’d Be Under Their Thumbs Forever. But There Isn’t. Ha, Ha.
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Headline A: The Rich People Getting Richer Are Making A Fatal Mistake. This Doesn’t Bother Me Even A Little. Headline B: If There Was Endless Everything, We’d Be Under Their Thumbs Forever. But There Isn’t. Ha, Ha.
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It Starts With A Kid Talking About Witnessing Bullying. It Ends With Some Classic Einstein Wisdom.
A Kid Says What Everyone Else Is Thinking When Someone Gets Bullied
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Headline A: It Starts With A Kid Talking About Witnessing Bullying. It Ends With Some Classic Einstein Wisdom. Headline B: A Kid Says What Everyone Else Is Thinking When Someone Gets Bullied
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Leonardo DiCaprio Usually Entertains Us With His Acting. He's Here To Do Something More Important.
I'm Happy To Hear Leonardo DiCaprio Talk About Anything. But Wow, Did He Get My Attention Here.
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Headline A: Leonardo DiCaprio Usually Entertains Us With His Acting. He's Here To Do Something More Important. Headline B: I'm Happy To Hear Leonardo DiCaprio Talk About Anything. But Wow, Did He Get My Attention Here.
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One Simple Chart Will Make You Wonder If America Is The Land Of Opportunity
The Frustrating World Of How Rich Kids Don't Even Need To Try
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Headline A: One Simple Chart Will Make You Wonder If America Is The Land Of Opportunity Headline B: The Frustrating World Of How Rich Kids Don't Even Need To Try
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Commit A Felony In America And You'll See Just How Much The Country Cares About You
Americans Love To Make It Rain... On The Prison Industry
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Headline A: Commit A Felony In America And You'll See Just How Much The Country Cares About You Headline B: Americans Love To Make It Rain... On The Prison Industry
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If You've Thought This Country Is Falling Apart, This Teen Wonder Has A Few Good Suggestions For Ya
Teen Wonder Wants You (Yes, You) To Do Something Super Important Soon. Because Democracy.
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Headline A: If You've Thought This Country Is Falling Apart, This Teen Wonder Has A Few Good Suggestions For Ya Headline B: Teen Wonder Wants You (Yes, You) To Do Something Super Important Soon. Because Democracy.
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How A World Class Chef Learned That A Delicious Meal Doesn't Start In A Kitchen
A Renowned Chef Gets Schooled On Flavor By Farmer
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Headline A: How A World Class Chef Learned That A Delicious Meal Doesn't Start In A Kitchen Headline B: A Renowned Chef Gets Schooled On Flavor By Farmer
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This Is How The World Doesn't End, Not With A Whimper, But With The Click Of Your Camera Lens?
This Is Not How The World Will End. At Least, Not If These People Can Help It.
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Headline A: This Is How The World Doesn't End, Not With A Whimper, But With The Click Of Your Camera Lens? Headline B: This Is Not How The World Will End. At Least, Not If These People Can Help It.
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So, What Kind Of Asian Are You?
A PERFECT Answer To A Super-Duper Annoying Question
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Headline A: So, What Kind Of Asian Are You? Headline B: A PERFECT Answer To A Super-Duper Annoying Question
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Most Music Videos These Days Are All Skin And Liquor. This One Is Revolutionary And A Nail-biter
This Pop Star Just Brought Genocide To Los Angeles, And I Can't Look Away
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Headline A: Most Music Videos These Days Are All Skin And Liquor. This One Is Revolutionary And A Nail-biter Headline B: This Pop Star Just Brought Genocide To Los Angeles, And I Can't Look Away
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Newbie Senator Mansplains The Constitution To Second-Longest-Serving Woman Senator. Justice Ensues.
Mansplain-y New Senator Gets Nailed By Lady Senator Who Was Elected While He Was In Diapers
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Headline A: Newbie Senator Mansplains The Constitution To Second-Longest-Serving Woman Senator. Justice Ensues. Headline B: Mansplain-y New Senator Gets Nailed By Lady Senator Who Was Elected While He Was In Diapers
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It's Really Cool That You Studied Abroad. But The Way You Talk About Your Trip? Not So Cool.
It's Really Cool That You Studied Abroad In Africa. But The Way You Talk About It? Not So Cool.
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Headline A: It's Really Cool That You Studied Abroad. But The Way You Talk About Your Trip? Not So Cool. Headline B: It's Really Cool That You Studied Abroad In Africa. But The Way You Talk About It? Not So Cool.
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Anderson Cooper Is One Patient Dude. I'd Probably Lose My Lid Over This Much Homophobic Nonsense.
This Guy Sees Homosexuality As A Mistake To Be Corrected. Maybe His Ignorance Is What Needs Fixing.
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Headline A: Anderson Cooper Is One Patient Dude. I'd Probably Lose My Lid Over This Much Homophobic Nonsense. Headline B: This Guy Sees Homosexuality As A Mistake To Be Corrected. Maybe His Ignorance Is What Needs Fixing.
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It’s Not *Never* Okay To Catcall A Lady. Here’s A Flowchart To Help You Figure It Out.
Catcalling Is Almost, But Not Quite, Never Okay. How Do You Figure That Out?
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Headline A: It’s Not *Never* Okay To Catcall A Lady. Here’s A Flowchart To Help You Figure It Out. Headline B: Catcalling Is Almost, But Not Quite, Never Okay. How Do You Figure That Out?
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What The Heck Is There To Eat In Winter? Here’s A Colorful Chart With Delicious Ideas.
How To Up Your Awesome Eating Game In The Cold Winter Months
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Headline A: What The Heck Is There To Eat In Winter? Here’s A Colorful Chart With Delicious Ideas. Headline B: How To Up Your Awesome Eating Game In The Cold Winter Months
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Whether Or Not You’re A Dog Lover, You Need To Hear This Story
He Starts Talking About The Dog, And 50 Seconds In, You Can Hear His Voice Break.
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Headline A: Whether Or Not You’re A Dog Lover, You Need To Hear This Story Headline B: He Starts Talking About The Dog, And 50 Seconds In, You Can Hear His Voice Break.
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Hear The Inspiring Way The "The Worlds Ugliest Woman" Beat Her Bullies
She's Been Called "The World Ugliest Woman" — But Her Definition Of Beauty Is What Needs To Be Heard
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Headline A: Hear The Inspiring Way The "The Worlds Ugliest Woman" Beat Her Bullies Headline B: She's Been Called "The World Ugliest Woman" — But Her Definition Of Beauty Is What Needs To Be Heard
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Their Son Wasn't A Popular Kid. Imagine Their Surprise When This Happened Right Before Their Eyes.
He Wasn't One Of The 'Cool' Kids In School. That's Why This Moment Was So Surprising – And Amazing.
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Headline A: Their Son Wasn't A Popular Kid. Imagine Their Surprise When This Happened Right Before Their Eyes. Headline B: He Wasn't One Of The 'Cool' Kids In School. That's Why This Moment Was So Surprising – And Amazing.
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Why Aren’t All Rivers Straight? The Answer Is Kind Of Mind-Blowing.
SUPER INTERESTING: Why Do Rivers Curve?
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Headline A: Why Aren’t All Rivers Straight? The Answer Is Kind Of Mind-Blowing. Headline B: SUPER INTERESTING: Why Do Rivers Curve?
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These Students Learn What They Gained By Failing Their First Test
A Teacher Shows Her Students What They Gained By Failing Their First Test
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Headline A: These Students Learn What They Gained By Failing Their First Test Headline B: A Teacher Shows Her Students What They Gained By Failing Their First Test
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Best Way To Answer A Question. Hands Down.
BOOM: How You Hope to Have Any Question Answered, Every Time.
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Headline A: Best Way To Answer A Question. Hands Down. Headline B: BOOM: How You Hope to Have Any Question Answered, Every Time.
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Her Greatest Fear Is Public Speaking. So Why Live Life In The Spotlight?
People Think She's Drunk All The Time. But This Famous Musician's Got A Much More Interesting Story.
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Headline A: Her Greatest Fear Is Public Speaking. So Why Live Life In The Spotlight? Headline B: People Think She's Drunk All The Time. But This Famous Musician's Got A Much More Interesting Story.
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Chris Rock Is Going To Say Something That *Could* Cut Down Your Holiday Spending This Year
If Your Kids Are Old Enough To Get Satire, This Is Worth Sharing With Them Before The Holidays
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Headline A: Chris Rock Is Going To Say Something That *Could* Cut Down Your Holiday Spending This Year Headline B: If Your Kids Are Old Enough To Get Satire, This Is Worth Sharing With Them Before The Holidays
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Men And Women Entered This Field At Equal Rates Until 1984. Then Something Changed.
Today It's Male-Dominated Field. Just Before 1984, Men And Women Were Entering It In Equal Numbers
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Headline A: Men And Women Entered This Field At Equal Rates Until 1984. Then Something Changed. Headline B: Today It's Male-Dominated Field. Just Before 1984, Men And Women Were Entering It In Equal Numbers
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A School In Switzerland Tried An Experiment. They Might Be The World's Luckiest Children.
What Warms My Heart Is Stimulating These Kids' Brains
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Headline A: A School In Switzerland Tried An Experiment. They Might Be The World's Luckiest Children. Headline B: What Warms My Heart Is Stimulating These Kids' Brains
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Check out this genius plan to make graveyards 1000% less creepy.
2 designers in Italy came up with a genius plan to make graveyards 1000% less creepy.
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Headline A: Check out this genius plan to make graveyards 1000% less creepy. Headline B: 2 designers in Italy came up with a genius plan to make graveyards 1000% less creepy.
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Not All Fish Are Created Equal: A Super Helpful Guide To What You Should And Should Not Be Eating
There's Something Fishy Going On In My Fish. And I Don't Mean The Good Kind Of Fishy...
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Headline A: Not All Fish Are Created Equal: A Super Helpful Guide To What You Should And Should Not Be Eating Headline B: There's Something Fishy Going On In My Fish. And I Don't Mean The Good Kind Of Fishy...
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6 Myths About 1 Continent That Need To Be Cleared Up ASAP
5 Big Things We've Been Led To Believe About Africa That Actually Aren't True
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Headline A: 6 Myths About 1 Continent That Need To Be Cleared Up ASAP Headline B: 5 Big Things We've Been Led To Believe About Africa That Actually Aren't True