Datasets:

getpr-buzz
/

seo-ai-scanner-benchmarks

id int64 1 20	brand stringlengths 7 18	scan_type stringclasses 6 values	seo_signal_score int64 80 90	ai_visibility_score int64 72 88	content_signal_score int64 78 92	authority_signal_score int64 72 90	gap_score int64 80 92	coverage_score int64 78 84	overall_scanner_index int64 79 86	priority_action stringclasses 3 values	google_search_score int64 80 90	chatgpt_score int64 72 88	gemini_score int64 72 88	perplexity_score int64 72 88	copilot_score int64 72 88	industry stringlengths 4 11	notes stringlengths 16 29
1	SaaS Startup	full-scan	88	76	82	74	86	80	81	AI Visibility	88	76	76	76	76	SaaS	Strong SEO weak AI presence
2	E-commerce Brand	seo-scan	90	78	84	76	88	82	83	AI Visibility	90	78	78	78	78	Retail	SEO leader AI gap
3	B2B Consultancy	ai-scan	82	88	86	84	80	84	84	SEO	82	88	88	88	88	Consulting	AI-strong SEO lagging
4	Tech Agency	full-scan	90	82	88	80	88	84	85	Authority Signal	90	82	82	82	82	Technology	Full scan strong overall
5	Local Business	gap-scan	84	72	78	74	90	78	79	AI Visibility	84	72	72	72	72	Local	Large SEO-AI gap identified
6	Media Publisher	content-scan	86	82	92	80	84	84	85	Authority Signal	86	82	82	82	82	Media	Content authority strong
7	Healthcare Brand	authority-scan	84	78	82	90	82	82	83	AI Visibility	84	78	78	78	78	Healthcare	PR-authority dominant
8	Financial Services	full-scan	88	80	84	86	84	84	84	AI Visibility	88	80	80	80	80	Finance	PR-strong AI gap
9	Education Platform	content-scan	86	80	90	78	84	82	83	Authority Signal	86	80	80	80	80	EdTech	Content-AI alignment
10	Retail Brand	gap-scan	88	76	82	74	92	80	82	AI Visibility	88	76	76	76	76	Retail	Gap scan reveals AI weakness
11	Legal Firm	full-scan	84	76	84	88	80	82	82	AI Visibility	84	76	76	76	76	Legal	Trust-first visibility
12	Travel Brand	seo-scan	90	80	84	82	86	84	84	AI Visibility	90	80	80	80	80	Travel	SEO-strong travel brand
13	Food & Beverage	ai-scan	80	86	82	78	82	82	82	SEO	80	86	86	86	86	Food	AI emerging in food discovery
14	Insurance Brand	full-scan	86	76	80	78	88	80	81	AI Visibility	86	76	76	76	76	Insurance	GAP identified in AI
15	HR Tech	content-scan	88	82	90	80	84	84	85	Authority Signal	88	82	82	82	82	HRTech	Content-strong HR platform
16	Real Estate	authority-scan	84	78	82	90	80	82	83	AI Visibility	84	78	78	78	78	Real Estate	Digital PR authority play
17	Beauty Brand	full-scan	86	80	86	78	84	82	83	Authority Signal	86	80	80	80	80	Beauty	Full scan balanced profile
18	Cybersecurity	content-scan	90	82	92	80	86	84	86	Authority Signal	90	82	82	82	82	Security	Content-authority leader
19	Logistics Brand	gap-scan	86	74	80	72	92	78	80	AI Visibility	86	74	74	74	74	Logistics	Gap scan — AI very weak
20	Nonprofit	full-scan	80	78	86	82	82	82	82	SEO	80	78	78	78	78	Nonprofit	PR-led mission visibility

SEO AI Visibility Scanner Benchmarks

Benchmark dataset of 20 brand visibility scan cases with individual scores for SEO signal, AI visibility, content signal, authority signal, gap, and coverage across 5 AI platforms — Google, ChatGPT, Gemini, Perplexity, and Microsoft Copilot.

Built by GetPR.Buzz.

Dataset Description

This dataset contains benchmark data for the SEO AI Visibility Scanner — a structured scanning framework that evaluates brand visibility across both traditional search engines and AI-powered discovery platforms.

Columns

Column	Type	Description
id	integer	Case ID
brand	string	Brand name
scan_type	string	Type of scan run
seo_signal_score	integer	SEO signal score (0-100)
ai_visibility_score	integer	AI visibility score (0-100)
content_signal_score	integer	Content signal score (0-100)
authority_signal_score	integer	Authority signal score (0-100)
gap_score	integer	SEO-AI gap score (0-100)
coverage_score	integer	Full search landscape coverage (0-100)
overall_scanner_index	integer	Overall scanner index (0-100)
priority_action	string	Lowest scoring signal to act on first
google_search_score	integer	Google Search score
chatgpt_score	integer	ChatGPT score
gemini_score	integer	Gemini score
perplexity_score	integer	Perplexity score
copilot_score	integer	Microsoft Copilot score
industry	string	Industry category
notes	string	Scan notes

Scan Types

Scan	Description
seo-scan	Traditional SEO signals
ai-scan	AI platform visibility
content-scan	Content quality signals
authority-scan	Digital PR and authority
gap-scan	SEO-AI visibility gap
full-scan	Complete visibility scan

Score Interpretation

Score	Status	Action
0-30	Critical	Immediate visibility intervention required
31-60	At Risk	Significant improvements needed
61-80	Healthy	On track — optimise and expand
81-100	Excellent	Strong visibility — scale strategy

Usage

import pandas as pd
df = pd.read_csv("seo_ai_scanner_benchmarks.csv")
print(df.head())

Citation

GetPR.Buzz. (2026). SEO AI Visibility Scanner. Zenodo. https://doi.org/10.5281/zenodo.22009341

Links

Platform	URL
Website	https://getpr.buzz
GitHub	https://github.com/getpr-buzz/seo-ai-visibility-scanner
NPM	https://npmjs.com/package/@getpr-buzz/seo-ai-visibility-scanner
PyPI	https://pypi.org/project/seo-ai-visibility-scanner
Zenodo	https://doi.org/10.5281/zenodo.22009341
Kaggle	https://www.kaggle.com/datasets/getprbuzz/seo-ai-scanner-benchmarks
SlideShare	https://www.slideshare.net/slideshow/get-pr-buzz-building-brand-visibility-and-authority-in-the-ai-first-digital-era/289334371
Quora	https://www.quora.com/profile/GetPR

License

MIT — GetPR.Buzz

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