Datasets:

gizdevans
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ga4-bq-flattened-data

Tasks:

Tabular Classification

Languages:

English

Size:

1M<n<10M

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metadata

license: mit
task_categories:
  - tabular-classification
language:
  - en
pretty_name: GA4 BigQuery Flattened Dataset
size_categories:
  - 1M<n<10M

task_categories: - tabular-classification tags: - ga4 - ecommerce - google-analytics - bigquery

GA4 BigQuery Flattened Dataset

This dataset provides a processed, "flattened" version of the Google Analytics 4 (GA4) public obfuscated dataset.

Processing Overview

The original data was transformed from its native nested BigQuery structure into a flat tabular format to simplify analysis and machine learning workflows.

Key Modifications:

Items Removed: The items nested arrays have been excluded from this version to maintain a clean, single-row-per-event structure.
Flattened Schema: All event_params and user_properties have been unnested and mapped to individual columns.

Resources & Documentation

BigQuery Source Path: bigquery-public-data.ga4_obfuscated_sample_ecommerce.events_*
In-depth Article: For a full walkthrough of the profiling and flattening logic, see the Medium post: Profiling and Flattening GA4 Data in BigQuery: A Step-by-Step Walkthrough
Project Repository: All SQL scripts and export workflows are available on GitHub: dgizdevans/ga4-bq-flatten

License

This dataset is distributed under the MIT license, consistent with the public availability of the source data.