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willtheorangeguy
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2010-Founders-Talk-Transcripts

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text string
• Alex Hillman, co-founder of Indy Hall, shares his background in web development and how it led to founding Indy Hall
• He discovered co-working through Chris Messina and Tara Hunt's Citizen Space in San Francisco
• Alex initially explored the Philadelphia area for like-minded individuals by attending multiple meetups a week
• He met key people, including Jeff Damacy, who would eventually become involved with Indy Hall
• The early connections and relationships formed the foundation of the network that became Indy Hall
• The speaker discusses their long-standing friendship and business relationship with Jeff, a co-founder of Indie Hall.
• The benefits of having a co-founder who brings a different perspective to the business, such as evaluating societal issues and approaching growth organically.
• How the speaker focused on building a community before establishing Indie Hall, which led to its success.
• The business model for coworking spaces, with a focus on membership rather than desk rentals.
• The different types of memberships offered by Indie Hall, including full-time ($275/month), light (up to $175/month), and basic ($25/month).
• How the basic membership has been key to the speaker's success, with over half of members being basic subscribers.
• Value of membership beyond desk usage
• Credibility and street cred associated with Indy Hall membership
• Comparison to Chamber of Commerce model
• Importance of community and relationships in co-working spaces
• Sustainability and growth as key goals for Indy Hall
• Member ownership and sense of responsibility for physical space and brand
• Benefits of being a member beyond features and resources
• Conversions from drop-ins to basic members
• Productive distractions and communal atmosphere at Indy Hall
• Sense of community and camaraderie among members
• Starting a coworking location begins with finding the right people
• It's essential to involve community members in decisions about space and amenities
• Rushing into leasing or buying space can lead to an empty room of only one person
• Finding a landlord who understands and supports the coworking concept is crucial
• Having a supportive landlord can make all the difference in success
• Philly-based coworking locations, Indy Hall and Caroline Collective, were discussed as examples
• The narrator recalls a meeting with Matthew Wettergreen at South by Southwest 2008, where Matthew reveals that the narrator's passion for unity inspired him to create Caroline Collective.
• The narrator reflects on the impact of his influence and realizes it's more fulfilling than any financial gain.
• The power to move people and change their direction is considered a valuable "superpower".
• The narrator discusses his experience with Amy Hoy in creating "The Year of Hustle" course, which aimed to help entrepreneurs build successful product-based businesses.
• The course was born out of the narrator's desire to package his expertise into a coherent form and Amy's enthusiasm for helping him.
• The speaker discusses teaching a product-based business class with Amy
• They have different approaches to building a product: Amy is more strategic and the speaker is more iterative
• The class ended up hitting a sweet spot in terms of lessons taught, with students enjoying watching others overcome challenges
• The speaker had to reduce their contribution to the second half of the class due to compressed timelines
• Amy took the lead and polished the curriculum, making it even better
• The speaker is looking forward to contributing again and bringing diverse insight to the teaching process
• Unstick Me was created as a way for the speaker to offer consulting services in helping people overcome their problems and achieve success
• Discussion about not fully utilizing a product/service called "Unstick Me"
• Idea to turn Unstick Me into something that others can attach themselves to
• Challenges in vetting people and creating specialization within the system
• Benefits of building confidence in problem-solving and abstracting away context
• Desire for an umbrella system to get people on board with the service
• Comparison to a successful business executive who created a new niche but had his trademarked term adopted by others
• Discussion about common problems people face, including procrastination and getting stuck on weird things
• Discussing past conversations about a project called "Unstick Me"
• Idea to write a book about co-working based on experiences with Indie Hall
• Collaboration with David Hauser on the co-working book project
• Approach to writing the book as a living, breathing document with annual revisions
• Launching the book online as a WordPress plugin theme-based platform for comments and contributions
• Plans for curation and potential printing of the book
• The speaker met David Hauser, who inspired them to create a book
• A conversation with David led to the idea of creating a podcast about stories and businesses
• The podcast idea never came to fruition, but instead led to collaborating with Dan on another project
• The speaker credits Les Conf as a pivotal moment in their life, where they met David and worked on the Web 2.0 show
• The speaker discusses their conference, Schnitzel Conf, which focused on practical business knowledge from real people
• The conference featured speakers such as Paul Campbell and Gary Diamond, who shared their experiences of building successful businesses
• The speaker mentions plans to host a similar conference in Philadelphia, dubbed Cheesesteak Conf
• The Cluetran Manifesto and its impact on modern business communication
• The importance of authenticity and transparency in business relationships
• Critique of outdated case studies in the Cluetrain book
• Personal experience with co-working and social media marketing
• The concept of building relationships between customers as a growth strategy for businesses
• Indie Hall's growth and expansion plans, including potential purchase of a city block
• Creating a mixed-use space that combines commercial, workspace, and social gathering areas
• Building relationships through social interactions prior to transactional business focus
• Developing a self-sustaining community with shared resources and benefits
• Attracting diverse individuals from various industries for collaboration and idea-sharing
• Using such spaces as an example of the importance of lessons learned in co-working environments
• Future announcements about this concept to be made on social media platforms, including Twitter
• Date and time range: 3341.64 to 3371.62
[0.00 --> 7.68] This is Founders Talk, an interview podcast hosted by me, Adam Stachowiak.
[7.80 --> 11.04] We profile founders building businesses online as well as offline.
[11.50 --> 17.14] And if you found this show on iTunes, we're also on the web at 5by5.tv slash Founders Talk.
[17.60 --> 20.18] If you're on Twitter, follow Founders Talk and me, Adam Stack.
[21.20 --> 24.44] Today's guest is Alex Hillman, co-founder of Indy Hall.
[25.06 --> 26.72] Happy holidays to you and enjoy the show.
[30.00 --> 37.64] I'm here with Alex Hillman, co-founder of Indy Hall and co-conspirator and creator of many, many things, which we'll probably talk about here in this podcast.
[38.00 --> 42.66] But Alex, it's more than a pleasure to introduce you to everyone here listening to the podcast.
[42.90 --> 43.58] So please say hello.
[44.10 --> 45.46] Thanks so much for having me.
[45.52 --> 45.98] Hi, everybody.
[46.46 --> 48.68] I wish they could actually wave their hands back if it was live.
[48.82 --> 49.50] That would be kind of cool.
[49.52 --> 50.18] I just waved.
[50.24 --> 51.50] I waved at my computer screen.
[51.64 --> 53.06] And I waved at my computer screen.
[54.12 --> 54.98] I love it.
[54.98 --> 63.66] So, Alex, I guess the one thing you're most known for is being the co-founder and real big winning star behind co-working.
[63.78 --> 68.00] But you started Indy Hall back, I guess, what, about three or four years ago now?
[68.52 --> 68.70] Yeah.
[68.90 --> 71.36] I first found out about co-working.
[71.36 --> 81.94] I was doing some work with Chris Messina and Tara Hunt, who co-founded Citizen Space in San Francisco, which is sort of known to be one of the prototype spaces.
[82.54 --> 87.80] And I was doing some freelance work for their agency, Citizen Agency, and found out about co-working through them.
[87.92 --> 93.68] And then started down this long and windy path of what co-working could mean in Philadelphia.
[93.68 --> 99.30] And then four years – I guess that was the end of 2006 or so.
[99.56 --> 103.72] We opened our doors in 2007 and have been growing ever since.
[104.32 --> 106.40] And you have a co-founder with you at Indy Hall.
[106.48 --> 107.26] So what was that like?

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2010 Founders Talk Transcripts

Complete transcripts from the 2010 episodes of the Founders Talk podcast.

Generated from this GitHub repository.

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