Daily Papers

Large language models can represent a variety of personas but typically default to a helpful Assistant identity cultivated during post-training. We investigate the structure of the space of model personas by extracting activation directions corresponding to diverse character archetypes. Across several different models, we find that the leading component of this persona space is an "Assistant Axis," which captures the extent to which a model is operating in its default Assistant mode. Steering towards the Assistant direction reinforces helpful and harmless behavior; steering away increases the model's tendency to identify as other entities. Moreover, steering away with more extreme values often induces a mystical, theatrical speaking style. We find this axis is also present in pre-trained models, where it primarily promotes helpful human archetypes like consultants and coaches and inhibits spiritual ones. Measuring deviations along the Assistant Axis predicts "persona drift," a phenomenon where models slip into exhibiting harmful or bizarre behaviors that are uncharacteristic of their typical persona. We find that persona drift is often driven by conversations demanding meta-reflection on the model's processes or featuring emotionally vulnerable users. We show that restricting activations to a fixed region along the Assistant Axis can stabilize model behavior in these scenarios -- and also in the face of adversarial persona-based jailbreaks. Our results suggest that post-training steers models toward a particular region of persona space but only loosely tethers them to it, motivating work on training and steering strategies that more deeply anchor models to a coherent persona.

Personalized alignments for individual users have been a long-standing goal in large language models (LLMs). We introduce Drift, a novel framework that personalizes LLMs at decoding time with implicit user preferences. Traditional Reinforcement Learning from Human Feedback (RLHF) requires thousands of annotated examples and expensive gradient updates. In contrast, Drift personalizes LLMs in a training-free manner, using only a few dozen examples to steer a frozen model through efficient preference modeling. Our approach models user preferences as a composition of predefined, interpretable attributes and aligns them at decoding time to enable personalized generation. Experiments on both a synthetic persona dataset (Perspective) and a real human-annotated dataset (PRISM) demonstrate that Drift significantly outperforms RLHF baselines while using only 50-100 examples. Our results and analysis show that Drift is both computationally efficient and interpretable.

We introduce PersonaHOI, a training- and tuning-free framework that fuses a general StableDiffusion model with a personalized face diffusion (PFD) model to generate identity-consistent human-object interaction (HOI) images. While existing PFD models have advanced significantly, they often overemphasize facial features at the expense of full-body coherence, PersonaHOI introduces an additional StableDiffusion (SD) branch guided by HOI-oriented text inputs. By incorporating cross-attention constraints in the PFD branch and spatial merging at both latent and residual levels, PersonaHOI preserves personalized facial details while ensuring interactive non-facial regions. Experiments, validated by a novel interaction alignment metric, demonstrate the superior realism and scalability of PersonaHOI, establishing a new standard for practical personalized face with HOI generation. Our code will be available at https://github.com/JoyHuYY1412/PersonaHOI

Ensuring persona fidelity in large language models (LLMs) is essential for maintaining coherent and engaging human-AI interactions. However, LLMs often exhibit Out-of-Character (OOC) behavior, where generated responses deviate from an assigned persona, leading to inconsistencies that affect model reliability. Existing evaluation methods typically assign single scores to entire responses, struggling to capture subtle persona misalignment, particularly in long-form text generation. To address this limitation, we propose an atomic-level evaluation framework that quantifies persona fidelity at a finer granularity. Our three key metrics measure the degree of persona alignment and consistency within and across generations. Our approach enables a more precise and realistic assessment of persona fidelity by identifying subtle deviations that real users would encounter. Through our experiments, we demonstrate that our framework effectively detects persona inconsistencies that prior methods overlook. By analyzing persona fidelity across diverse tasks and personality types, we reveal how task structure and persona desirability influence model adaptability, highlighting challenges in maintaining consistent persona expression.

Persona-assigned large language models (LLMs) are used in domains such as education, healthcare, and sociodemographic simulation. Yet, they are typically evaluated only in short, single-round settings that do not reflect real-world usage. We introduce an evaluation protocol that combines long persona dialogues (over 100 rounds) and evaluation datasets to create dialogue-conditioned benchmarks that can robustly measure long-context effects. We then investigate the effects of dialogue length on persona fidelity, instruction-following, and safety of seven state-of-the-art open- and closed-weight LLMs. We find that persona fidelity degrades over the course of dialogues, especially in goal-oriented conversations, where models must sustain both persona fidelity and instruction following. We identify a trade-off between fidelity and instruction following, with non-persona baselines initially outperforming persona-assigned models; as dialogues progress and fidelity fades, persona responses become increasingly similar to baseline responses. Our findings highlight the fragility of persona applications in extended interactions and our work provides a protocol to systematically measure such failures.

Expert persona prompting -- assigning roles such as expert in math to language models -- is widely used for task improvement. However, prior work shows mixed results on its effectiveness, and does not consider when and why personas should improve performance. We analyze the literature on persona prompting for task improvement and distill three desiderata: 1) performance advantage of expert personas, 2) robustness to irrelevant persona attributes, and 3) fidelity to persona attributes. We then evaluate 9 state-of-the-art LLMs across 27 tasks with respect to these desiderata. We find that expert personas usually lead to positive or non-significant performance changes. Surprisingly, models are highly sensitive to irrelevant persona details, with performance drops of almost 30 percentage points. In terms of fidelity, we find that while higher education, specialization, and domain-relatedness can boost performance, their effects are often inconsistent or negligible across tasks. We propose mitigation strategies to improve robustness -- but find they only work for the largest, most capable models. Our findings underscore the need for more careful persona design and for evaluation schemes that reflect the intended effects of persona usage.

Large language models interact with users through a simulated 'Assistant' persona. While the Assistant is typically trained to be helpful, harmless, and honest, it sometimes deviates from these ideals. In this paper, we identify directions in the model's activation space-persona vectors-underlying several traits, such as evil, sycophancy, and propensity to hallucinate. We confirm that these vectors can be used to monitor fluctuations in the Assistant's personality at deployment time. We then apply persona vectors to predict and control personality shifts that occur during training. We find that both intended and unintended personality changes after finetuning are strongly correlated with shifts along the relevant persona vectors. These shifts can be mitigated through post-hoc intervention, or avoided in the first place with a new preventative steering method. Moreover, persona vectors can be used to flag training data that will produce undesirable personality changes, both at the dataset level and the individual sample level. Our method for extracting persona vectors is automated and can be applied to any personality trait of interest, given only a natural-language description.

Maintaining persona consistency is paramount in the application of open-domain dialogue systems, as exemplified by models like ChatGPT. Despite significant advancements, the limited scale and diversity of current persona dialogue datasets remain challenges to achieving robust persona-consistent dialogue models. In this study, drawing inspiration from the success of large-scale pre-training, we introduce PPDS, an open-domain persona dialogue system that employs extensive generative pre-training on a persona dialogue dataset to enhance persona consistency. Specifically, we present a persona extraction model designed to autonomously and precisely generate vast persona dialogue datasets. Additionally, we unveil a pioneering persona augmentation technique to address the invalid persona bias inherent in the constructed dataset. Both quantitative and human evaluations consistently highlight the superior response quality and persona consistency of our proposed model, underscoring its effectiveness.

One way to personalize and steer generations from large language models (LLM) is to assign a persona: a role that describes how the user expects the LLM to behave (e.g., a helpful assistant, a teacher, a woman). This paper investigates how personas affect diverse aspects of model behavior. We assign to seven LLMs 162 personas from 12 categories spanning variables like gender, sexual orientation, and occupation. We prompt them to answer questions from five datasets covering objective (e.g., questions about math and history) and subjective tasks (e.g., questions about beliefs and values). We also compare persona's generations to two baseline settings: a control persona setting with 30 paraphrases of "a helpful assistant" to control for models' prompt sensitivity, and an empty persona setting where no persona is assigned. We find that for all models and datasets, personas show greater variability than the control setting and that some measures of persona behavior generalize across models.

Recent advancements in Large Language Models (LLMs) demonstrate remarkable capabilities across various fields. These developments have led to more direct communication between humans and LLMs in various situations, such as social companionship and psychological support. However, LLMs often exhibit limitations in emotional perception and social competence during real-world conversations. These limitations partly originate from their inability to adapt their communication style and emotional expression to different social and task contexts. In this work, we introduce PersonaFuse, a novel LLM post-training framework that enables LLMs to adapt and express different personalities for varying situations. Inspired by Trait Activation Theory and the Big Five personality model, PersonaFuse employs a Mixture-of-Expert architecture that combines persona adapters with a dynamic routing network, enabling contextual trait expression. Experimental results show that PersonaFuse substantially outperforms baseline models across multiple dimensions of social-emotional intelligence. Importantly, these gains are achieved without sacrificing general reasoning ability or model safety, which remain common limitations of direct prompting and supervised fine-tuning approaches. PersonaFuse also delivers consistent improvements in downstream human-centered applications, such as mental health counseling and review-based customer service. Finally, human preference evaluations against leading LLMs, including GPT-4o and DeepSeek, demonstrate that PersonaFuse achieves competitive response quality despite its comparatively smaller model size. These findings demonstrate that PersonaFuse~offers a theoretically grounded and practical approach for developing social-emotional enhanced LLMs, marking a significant advancement toward more human-centric AI systems.

This survey explores the burgeoning field of role-playing with language models, focusing on their development from early persona-based models to advanced character-driven simulations facilitated by Large Language Models (LLMs). Initially confined to simple persona consistency due to limited model capabilities, role-playing tasks have now expanded to embrace complex character portrayals involving character consistency, behavioral alignment, and overall attractiveness. We provide a comprehensive taxonomy of the critical components in designing these systems, including data, models and alignment, agent architecture and evaluation. This survey not only outlines the current methodologies and challenges, such as managing dynamic personal profiles and achieving high-level persona consistency but also suggests avenues for future research in improving the depth and realism of role-playing applications. The goal is to guide future research by offering a structured overview of current methodologies and identifying potential areas for improvement. Related resources and papers are available at https://github.com/nuochenpku/Awesome-Role-Play-Papers.

Recent advancements in Large Language Models empower them to follow freeform instructions, including imitating generic or specific demographic personas in conversations. We define generic personas to represent demographic groups, such as "an Asian person", whereas specific personas may take the form of specific popular Asian names like "Yumi". While the adoption of personas enriches user experiences by making dialogue systems more engaging and approachable, it also casts a shadow of potential risk by exacerbating social biases within model responses, thereby causing societal harm through interactions with users. In this paper, we systematically study "persona biases", which we define to be the sensitivity of dialogue models' harmful behaviors contingent upon the personas they adopt. We categorize persona biases into biases in harmful expression and harmful agreement, and establish a comprehensive evaluation framework to measure persona biases in five aspects: Offensiveness, Toxic Continuation, Regard, Stereotype Agreement, and Toxic Agreement. Additionally, we propose to investigate persona biases by experimenting with UNIVERSALPERSONA, a systematically constructed persona dataset encompassing various types of both generic and specific model personas. Through benchmarking on four different models -- including Blender, ChatGPT, Alpaca, and Vicuna -- our study uncovers significant persona biases in dialogue systems. Our findings also underscore the pressing need to revisit the use of personas in dialogue agents to ensure safe application.

Language-driven generative agents have enabled large-scale social simulations with transformative uses, from interpersonal training to aiding global policy-making. However, recent studies indicate that generative agent behaviors often deviate from expert expectations and real-world data--a phenomenon we term the Behavior-Realism Gap. To address this, we introduce a theoretical framework called Persona-Environment Behavioral Alignment (PEBA), formulated as a distribution matching problem grounded in Lewin's behavior equation stating that behavior is a function of the person and their environment. Leveraging PEBA, we propose PersonaEvolve (PEvo), an LLM-based optimization algorithm that iteratively refines agent personas, implicitly aligning their collective behaviors with realistic expert benchmarks within a specified environmental context. We validate PEvo in an active shooter incident simulation we developed, achieving an 84% average reduction in distributional divergence compared to no steering and a 34% improvement over explicit instruction baselines. Results also show PEvo-refined personas generalize to novel, related simulation scenarios. Our method greatly enhances behavioral realism and reliability in high-stakes social simulations. More broadly, the PEBA-PEvo framework provides a principled approach to developing trustworthy LLM-driven social simulations.

The recent introduction of the Assistants API highlights its potential for large language models (LLMs) in role-playing agents (RPA). However, maintaining consistent character personas remains a significant challenge due to variability in information extraction, which frequently omits critical elements such as backstory or interpersonal relationships. To address this limitation, we introduce CharacterGPT, a framework designed to dynamically reconstruct character personas through Character Persona Training (CPT). This approach incrementally updates personas by extracting traits from chapter-wise novel summaries, reflecting the progression of the narrative. Our framework is evaluated through Big Five personality evaluations and creative tasks, in which characters generate original narratives, demonstrating the efficacy of CharacterGPT in preserving persona consistency. The code and results are available at https://github.com/Jeiyoon/charactergpt

The rapid advancement of language models (LMs) necessitates robust alignment with diverse user values. However, current preference optimization approaches often fail to capture the plurality of user opinions, instead reinforcing majority viewpoints and marginalizing minority perspectives. We introduce PERSONA, a reproducible test bed designed to evaluate and improve pluralistic alignment of LMs. We procedurally generate diverse user profiles from US census data, resulting in 1,586 synthetic personas with varied demographic and idiosyncratic attributes. We then generate a large-scale evaluation dataset containing 3,868 prompts and 317,200 feedback pairs obtained from our synthetic personas. Leveraging this dataset, we systematically evaluate LM capabilities in role-playing diverse users, verified through human judges, and the establishment of both a benchmark, PERSONA Bench, for pluralistic alignment approaches as well as an extensive dataset to create new and future benchmarks. The full dataset and benchmarks are available here: https://www.synthlabs.ai/research/persona.

Persona-driven role-playing (PRP) aims to build AI characters that can respond to user queries by faithfully sticking with all persona statements. Unfortunately, existing faithfulness criteria for PRP are limited to coarse-grained LLM-based scoring without a clear definition or formulation. This paper presents a pioneering exploration to quantify PRP faithfulness as a fine-grained and explainable criterion, which also serves as a reliable reference for optimization. Our criterion first discriminates persona statements into active and passive constraints by identifying the query-statement relevance. Then, we incorporate all constraints following the principle that the AI character's response should be (a) entailed by active (relevant) constraints and (b) not contradicted by passive (irrelevant) constraints. We translate this principle mathematically into a novel Active-Passive-Constraint (APC) score, a constraint-wise sum of natural language inference (NLI) scores weighted by relevance scores. In practice, we build the APC scoring system by symbolically distilling small discriminators from GPT-4 for efficiency. We validate the quality of the APC score against human evaluation based on example personas with tens of statements, and the results show a high correlation. We further leverage it as a reward system in direct preference optimization (DPO) for better AI characters. Our experiments offer a fine-grained and explainable comparison between existing PRP techniques, revealing their advantages and limitations. We further find APC-based DPO to be one of the most competitive techniques for sticking with all constraints and can be well incorporated with other techniques. We then extend the scale of the experiments to real persons with hundreds of statements and reach a consistent conclusion.

Persona agents, which are LLM agents that act according to an assigned persona, have demonstrated impressive contextual response capabilities across various applications. These persona agents offer significant enhancements across diverse sectors, such as education, healthcare, and entertainment, where model developers can align agent responses to different user requirements thereby broadening the scope of agent applications. However, evaluating persona agent performance is incredibly challenging due to the complexity of assessing persona adherence in free-form interactions across various environments that are relevant to each persona agent. We introduce PersonaGym, the first dynamic evaluation framework for assessing persona agents, and PersonaScore, the first automated human-aligned metric grounded in decision theory for comprehensive large-scale evaluation of persona agents. Our evaluation of 6 open and closed-source LLMs, using a benchmark encompassing 200 personas and 10,000 questions, reveals significant opportunities for advancement in persona agent capabilities across state-of-the-art models. For example, Claude 3.5 Sonnet only has a 2.97% relative improvement in PersonaScore than GPT 3.5 despite being a much more advanced model. Importantly, we find that increased model size and complexity do not necessarily imply enhanced persona agent capabilities thereby highlighting the pressing need for algorithmic and architectural invention towards faithful and performant persona agents.

Large Language Models (LLMs) excel at single-turn tasks such as instruction following and summarization, yet real-world deployments require sustained multi-turn interactions where user goals and conversational context persist and evolve. A recurring challenge in this setting is context drift: the gradual divergence of a model's outputs from goal-consistent behavior across turns. Unlike single-turn errors, drift unfolds temporally and is poorly captured by static evaluation metrics. In this work, we present a study of context drift in multi-turn interactions and propose a simple dynamical framework to interpret its behavior. We formalize drift as the turn-wise KL divergence between the token-level predictive distributions of the test model and a goal-consistent reference model, and propose a recurrence model that interprets its evolution as a bounded stochastic process with restoring forces and controllable interventions. We instantiate this framework in both synthetic long-horizon rewriting tasks and realistic user-agent simulations such as in tau-Bench, measuring drift for several open-weight LLMs that are used as user simulators. Our experiments consistently reveal stable, noise-limited equilibria rather than runaway degradation, and demonstrate that simple reminder interventions reliably reduce divergence in line with theoretical predictions. Together, these results suggest that multi-turn drift can be understood as a controllable equilibrium phenomenon rather than as inevitable decay, providing a foundation for studying and mitigating context drift in extended interactions.

Due to the lack of human resources for mental health support, there is an increasing demand for employing conversational agents for support. Recent work has demonstrated the effectiveness of dialogue models in providing emotional support. As previous studies have demonstrated that seekers' persona is an important factor for effective support, we investigate whether there are benefits to modeling such information in dialogue models for support. In this paper, our empirical analysis verifies that persona has an important impact on emotional support. Therefore, we propose a framework for dynamically inferring and modeling seekers' persona. We first train a model for inferring the seeker's persona from the conversation history. Accordingly, we propose PAL, a model that leverages persona information and, in conjunction with our strategy-based controllable generation method, provides personalized emotional support. Automatic and manual evaluations demonstrate that PAL achieves state-of-the-art results, outperforming the baselines on the studied benchmark. Our code and data are publicly available at https://github.com/chengjl19/PAL.

The use of persona-grounded retrieval-based chatbots is crucial for personalized conversations, but there are several challenges that need to be addressed. 1) In general, collecting persona-grounded corpus is very expensive. 2) The chatbot system does not always respond in consideration of persona at real applications. To address these challenges, we propose a plug-and-play persona prompting method. Our system can function as a standard open-domain chatbot if persona information is not available. We demonstrate that this approach performs well in the zero-shot setting, which reduces the dependence on persona-ground training data. This makes it easier to expand the system to other languages without the need to build a persona-grounded corpus. Additionally, our model can be fine-tuned for even better performance. In our experiments, the zero-shot model improved the standard model by 7.71 and 1.04 points in the original persona and revised persona, respectively. The fine-tuned model improved the previous state-of-the-art system by 1.95 and 3.39 points in the original persona and revised persona, respectively. To the best of our knowledge, this is the first attempt to solve the problem of personalized response selection using prompt sequences. Our code is available on github~https://github.com/rungjoo/plug-and-play-prompt-persona.

Memorizing and utilizing speakers' personas is a common practice for response generation in long-term conversations. Yet, human-authored datasets often provide uninformative persona sentences that hinder response quality. This paper presents a novel framework that leverages commonsense-based persona expansion to address such issues in long-term conversation. While prior work focuses on not producing personas that contradict others, we focus on transforming contradictory personas into sentences that contain rich speaker information, by refining them based on their contextual backgrounds with designed strategies. As the pioneer of persona expansion in multi-session settings, our framework facilitates better response generation via human-like persona refinement. The supplementary video of our work is available at https://caffeine-15bbf.web.app/.

Endowing the protagonist with a specific personality is essential for writing an engaging story. In this paper, we aim to control the protagonist's persona in story generation, i.e., generating a story from a leading context and a persona description, where the protagonist should exhibit the specified personality through a coherent event sequence. Considering that personas are usually embodied implicitly and sparsely in stories, we propose a planning-based generation model named CONPER to explicitly model the relationship between personas and events. CONPER first plans events of the protagonist's behavior which are motivated by the specified persona through predicting one target sentence, then plans the plot as a sequence of keywords with the guidance of the predicted persona-related events and commonsense knowledge, and finally generates the whole story. Both automatic and manual evaluation results demonstrate that CONPER outperforms state-of-the-art baselines for generating more coherent and persona-controllable stories.

Recent advancements in large language models (LLMs) have significantly boosted the rise of Role-Playing Language Agents (RPLAs), i.e., specialized AI systems designed to simulate assigned personas. By harnessing multiple advanced abilities of LLMs, including in-context learning, instruction following, and social intelligence, RPLAs achieve a remarkable sense of human likeness and vivid role-playing performance. RPLAs can mimic a wide range of personas, ranging from historical figures and fictional characters to real-life individuals. Consequently, they have catalyzed numerous AI applications, such as emotional companions, interactive video games, personalized assistants and copilots, and digital clones. In this paper, we conduct a comprehensive survey of this field, illustrating the evolution and recent progress in RPLAs integrating with cutting-edge LLM technologies. We categorize personas into three types: 1) Demographic Persona, which leverages statistical stereotypes; 2) Character Persona, focused on well-established figures; and 3) Individualized Persona, customized through ongoing user interactions for personalized services. We begin by presenting a comprehensive overview of current methodologies for RPLAs, followed by the details for each persona type, covering corresponding data sourcing, agent construction, and evaluation. Afterward, we discuss the fundamental risks, existing limitations, and future prospects of RPLAs. Additionally, we provide a brief review of RPLAs in AI applications, which reflects practical user demands that shape and drive RPLA research. Through this work, we aim to establish a clear taxonomy of RPLA research and applications, and facilitate future research in this critical and ever-evolving field, and pave the way for a future where humans and RPLAs coexist in harmony.

Synthetic personas are widely used to condition large language models (LLMs) for social simulation, yet most personas are still constructed from coarse sociodemographic attributes or summaries. We revisit persona creation by introducing SCOPE, a socially grounded framework for persona construction and evaluation, built from a 141-item, two-hour sociopsychological protocol collected from 124 U.S.-based participants. Across seven models, we find that demographic-only personas are a structural bottleneck: demographics explain only ~1.5% of variance in human response similarity. Adding sociopsychological facets improves behavioral prediction and reduces over-accentuation, and non-demographic personas based on values and identity achieve strong alignment with substantially lower bias. These trends generalize to SimBench (441 aligned questions), where SCOPE personas outperform default prompting and NVIDIA Nemotron personas, and SCOPE augmentation improves Nemotron-based personas. Our results indicate that persona quality depends on sociopsychological structure rather than demographic templates or summaries.

Personality traits have long been studied as predictors of human behavior. Recent advances in Large Language Models (LLMs) suggest similar patterns may emerge in artificial systems, with advanced LLMs displaying consistent behavioral tendencies resembling human traits like agreeableness and self-regulation. Understanding these patterns is crucial, yet prior work primarily relied on simplified self-reports and heuristic prompting, with little behavioral validation. In this study, we systematically characterize LLM personality across three dimensions: (1) the dynamic emergence and evolution of trait profiles throughout training stages; (2) the predictive validity of self-reported traits in behavioral tasks; and (3) the impact of targeted interventions, such as persona injection, on both self-reports and behavior. Our findings reveal that instructional alignment (e.g., RLHF, instruction tuning) significantly stabilizes trait expression and strengthens trait correlations in ways that mirror human data. However, these self-reported traits do not reliably predict behavior, and observed associations often diverge from human patterns. While persona injection successfully steers self-reports in the intended direction, it exerts little or inconsistent effect on actual behavior. By distinguishing surface-level trait expression from behavioral consistency, our findings challenge assumptions about LLM personality and underscore the need for deeper evaluation in alignment and interpretability.

The character of the "AI assistant" persona generated by modern chatbot large language models influences both surface-level behavior and apparent values, beliefs, and ethics. These all affect interaction quality, perceived intelligence, and alignment with both developer and user intentions. The shaping of this persona, known as character training, is a critical component of industry post-training, yet remains effectively unstudied in the academic literature. We introduce the first open implementation of character training, leveraging Constitutional AI and a new data pipeline using synthetic introspective data to shape the assistant persona in a more effective and controlled manner than alternatives such as constraining system prompts or activation steering. Specifically, we fine-tune three popular open-weights models using 11 example personas, such as humorous, deeply caring, or even malevolent. To track the effects of our approach, we introduce a method which analyzes revealed preferences, uncovering clear and holistic changes in character. We find these changes are more robust to adversarial prompting than the above two alternatives, while also leading to more coherent and realistic generations. Finally, we demonstrate this fine-tuning has little to no effect on general capabilities as measured by common benchmarks. We describe and open-source our full post-training method, the implementation of which can be found at https://github.com/maiush/OpenCharacterTraining.

Despite investments in improving model safety, studies show that misaligned capabilities remain latent in safety-tuned models. In this work, we shed light on the mechanics of this phenomenon. First, we show that even when model generations are safe, harmful content can persist in hidden representations and can be extracted by decoding from earlier layers. Then, we show that whether the model divulges such content depends significantly on its perception of who it is talking to, which we refer to as user persona. In fact, we find manipulating user persona to be even more effective for eliciting harmful content than direct attempts to control model refusal. We study both natural language prompting and activation steering as control methods and show that activation steering is significantly more effective at bypassing safety filters. We investigate why certain personas break model safeguards and find that they enable the model to form more charitable interpretations of otherwise dangerous queries. Finally, we show we can predict a persona's effect on refusal given only the geometry of its steering vector.

Persona conditioning can be viewed as a behavioral prior for large language models (LLMs) and is often assumed to confer expertise and improve safety in a monotonic manner. However, its effects on high-stakes clinical decision-making remain poorly characterized. We systematically evaluate persona-based control in clinical LLMs, examining how professional roles (e.g., Emergency Department physician, nurse) and interaction styles (bold vs.\ cautious) influence behavior across models and medical tasks. We assess performance on clinical triage and patient-safety tasks using multidimensional evaluations that capture task accuracy, calibration, and safety-relevant risk behavior. We find systematic, context-dependent, and non-monotonic effects: Medical personas improve performance in critical care tasks, yielding gains of up to sim+20% in accuracy and calibration, but degrade performance in primary-care settings by comparable margins. Interaction style modulates risk propensity and sensitivity, but it's highly model-dependent. While aggregated LLM-judge rankings favor medical over non-medical personas in safety-critical cases, we found that human clinicians show moderate agreement on safety compliance (average Cohen's κ= 0.43) but indicate a low confidence in 95.9\% of their responses on reasoning quality. Our work shows that personas function as behavioral priors that introduce context-dependent trade-offs rather than guarantees of safety or expertise. The code is available at https://github.com/rsinghlab/Persona\_Paradox.

The concept of persona, originally adopted in dialogue literature, has re-surged as a promising framework for tailoring large language models (LLMs) to specific context (e.g., personalized search, LLM-as-a-judge). However, the growing research on leveraging persona in LLMs is relatively disorganized and lacks a systematic taxonomy. To close the gap, we present a comprehensive survey to categorize the current state of the field. We identify two lines of research, namely (1) LLM Role-Playing, where personas are assigned to LLMs, and (2) LLM Personalization, where LLMs take care of user personas. Additionally, we introduce existing methods for LLM personality evaluation. To the best of our knowledge, we present the first survey for role-playing and personalization in LLMs under the unified view of persona. We continuously maintain a paper collection to foster future endeavors: https://github.com/MiuLab/PersonaLLM-Survey

Aligning language models with human preferences presents significant challenges, particularly in achieving personalization without incurring excessive computational costs. Existing methods rely on reward signals and additional annotated data, limiting their scalability and adaptability to diverse human values. To address these challenges, we introduce Persona-judge, a novel discriminative paradigm that enables training-free personalized alignment with unseen preferences. Instead of optimizing policy parameters through external reward feedback, Persona-judge leverages the intrinsic preference judgment capabilities of the model. Specifically, a draft model generates candidate tokens conditioned on a given preference, while a judge model, embodying another preference, cross-validates the predicted tokens whether to be accepted. Experimental results demonstrate that Persona-judge, using the inherent preference evaluation mechanisms of the model, offers a scalable and computationally efficient solution to personalized alignment, paving the way for more adaptive customized alignment. Our code is available here.

Large Language Models (LLMs) have emerged as personalized assistants for users across a wide range of tasks -- from offering writing support to delivering tailored recommendations or consultations. Over time, the interaction history between a user and an LLM can provide extensive information about an individual's traits and preferences. However, open questions remain on how well LLMs today can effectively leverage such history to (1) internalize the user's inherent traits and preferences, (2) track how the user profiling and preferences evolve over time, and (3) generate personalized responses accordingly in new scenarios. In this work, we introduce the PERSONAMEM benchmark. PERSONAMEM features curated user profiles with over 180 simulated user-LLM interaction histories, each containing up to 60 sessions of multi-turn conversations across 15 real-world tasks that require personalization. Given an in-situ user query, i.e. query issued by the user from the first-person perspective, we evaluate LLM chatbots' ability to identify the most suitable response according to the current state of the user's profile. We observe that current LLMs still struggle to recognize the dynamic evolution in users' profiles over time through direct prompting approaches. As a consequence, LLMs often fail to deliver responses that align with users' current situations and preferences, with frontier models such as GPT-4.1, o4-mini, GPT-4.5, o1, or Gemini-2.0 achieving only around 50% overall accuracy, suggesting room for improvement. We hope that PERSONAMEM, along with the user profile and conversation simulation pipeline, can facilitate future research in the development of truly user-aware chatbots. Code and data are available at github.com/bowen-upenn/PersonaMem.

Human preference plays a crucial role in the refinement of large language models (LLMs). However, collecting human preference feedback is costly and most existing datasets neglect the correlation between personalization and preferences. To address this issue, we introduce Fair-PP, a synthetic dataset of personalized preferences targeting social equity, derived from real-world social survey data, which includes 28 social groups, 98 equity topics, and 5 personal preference dimensions. Leveraging GPT-4o-mini, we engage in role-playing based on seven representative persona portrayals guided by existing social survey data, yielding a total of 238,623 preference records. Through Fair-PP, we also contribute (i) An automated framework for generating preference data, along with a more fine-grained dataset of personalized preferences; (ii) analysis of the positioning of the existing mainstream LLMs across five major global regions within the personalized preference space; and (iii) a sample reweighting method for personalized preference alignment, enabling alignment with a target persona while maximizing the divergence from other personas. Empirical experiments show our method outperforms the baselines.

Recent studies demonstrate that prompting an appropriate role-playing persona to an LLM improves its reasoning capability. However, assigning a proper persona is difficult since an LLM's performance is extremely sensitive to assigned prompts; therefore, personas sometimes hinder LLMs and degrade their reasoning capabilities. In this paper, we propose a novel framework, Jekyll \& Hyde, which ensembles the results of role-playing and neutral prompts to eradicate performance degradation via unilateral use of role-playing prompted LLM and enhance the robustness of an LLM's reasoning ability. Specifically, Jekyll \& Hyde collects two potential solutions from both role-playing and neutral prompts and selects a better solution after cross-checking via an LLM evaluator. However, LLM-based evaluators tend to be affected by the order of those potential solutions within the prompt when selecting the proper solution; thus, we also propose a robust LLM evaluator to mitigate the position bias. The experimental analysis demonstrates that role-playing prompts distract LLMs and degrade their reasoning abilities in 4 out of 12 datasets, even when using GPT-4. In addition, we reveal that Jekyll \& Hyde improves reasoning capabilities by selecting better choices among the potential solutions on twelve widely-used reasoning datasets. We further show that our proposed LLM evaluator outperforms other baselines, proving the LLMs' position bias is successfully mitigated.

Recent works have showcased the ability of LLMs to embody diverse personas in their responses, exemplified by prompts like 'You are Yoda. Explain the Theory of Relativity.' While this ability allows personalization of LLMs and enables human behavior simulation, its effect on LLMs' capabilities remains unclear. To fill this gap, we present the first extensive study of the unintended side-effects of persona assignment on the ability of LLMs to perform basic reasoning tasks. Our study covers 24 reasoning datasets, 4 LLMs, and 19 diverse personas (e.g. an Asian person) spanning 5 socio-demographic groups. Our experiments unveil that LLMs harbor deep rooted bias against various socio-demographics underneath a veneer of fairness. While they overtly reject stereotypes when explicitly asked ('Are Black people less skilled at mathematics?'), they manifest stereotypical and erroneous presumptions when asked to answer questions while adopting a persona. These can be observed as abstentions in responses, e.g., 'As a Black person, I can't answer this question as it requires math knowledge', and generally result in a substantial performance drop. Our experiments with ChatGPT-3.5 show that this bias is ubiquitous - 80% of our personas demonstrate bias; it is significant - some datasets show performance drops of 70%+; and can be especially harmful for certain groups - some personas suffer statistically significant drops on 80%+ of the datasets. Overall, all 4 LLMs exhibit this bias to varying extents, with GPT-4-Turbo showing the least but still a problematic amount of bias (evident in 42% of the personas). Further analysis shows that these persona-induced errors can be hard-to-discern and hard-to-avoid. Our findings serve as a cautionary tale that the practice of assigning personas to LLMs - a trend on the rise - can surface their deep-rooted biases and have unforeseeable and detrimental side-effects.

Endowing chatbots with a consistent personality plays a vital role for agents to deliver human-like interactions. However, existing personalized approaches commonly generate responses in light of static predefined personas depicted with textual description, which may severely restrict the interactivity of human and the chatbot, especially when the agent needs to answer the query excluded in the predefined personas, which is so-called out-of-predefined persona problem (named OOP for simplicity). To alleviate the problem, in this paper we propose a novel retrieval-to-prediction paradigm consisting of two subcomponents, namely, (1) Persona Retrieval Model (PRM), it retrieves a persona from a global collection based on a Natural Language Inference (NLI) model, the inferred persona is consistent with the predefined personas; and (2) Posterior-scored Transformer (PS-Transformer), it adopts a persona posterior distribution that further considers the actual personas used in the ground response, maximally mitigating the gap between training and inferring. Furthermore, we present a dataset called IT-ConvAI2 that first highlights the OOP problem in personalized dialogue. Extensive experiments on both IT-ConvAI2 and ConvAI2 demonstrate that our proposed model yields considerable improvements in both automatic metrics and human evaluations.

We present PersonaConvBench, a large-scale benchmark for evaluating personalized reasoning and generation in multi-turn conversations with large language models (LLMs). Unlike existing work that focuses on either personalization or conversational structure in isolation, PersonaConvBench integrates both, offering three core tasks: sentence classification, impact regression, and user-centric text generation across ten diverse Reddit-based domains. This design enables systematic analysis of how personalized conversational context shapes LLM outputs in realistic multi-user scenarios. We benchmark several commercial and open-source LLMs under a unified prompting setup and observe that incorporating personalized history yields substantial performance improvements, including a 198 percent relative gain over the best non-conversational baseline in sentiment classification. By releasing PersonaConvBench with evaluations and code, we aim to support research on LLMs that adapt to individual styles, track long-term context, and produce contextually rich, engaging responses.

We explore the task of improving persona consistency of dialogue agents. Recent models tackling consistency often train with additional Natural Language Inference (NLI) labels or attach trained extra modules to the generative agent for maintaining consistency. However, such additional labels and training can be demanding. Also, we find even the best-performing persona-based agents are insensitive to contradictory words. Inspired by social cognition and pragmatics, we endow existing dialogue agents with public self-consciousness on the fly through an imaginary listener. Our approach, based on the Rational Speech Acts framework (Frank and Goodman, 2012), can enforce dialogue agents to refrain from uttering contradiction. We further extend the framework by learning the distractor selection, which has been usually done manually or randomly. Results on Dialogue NLI (Welleck et al., 2019) and PersonaChat (Zhang et al., 2018) dataset show that our approach reduces contradiction and improves consistency of existing dialogue models. Moreover, we show that it can be generalized to improve context-consistency beyond persona in dialogues.

To build a conversational agent that interacts fluently with humans, previous studies blend knowledge or personal profile into the pre-trained language model. However, the model that considers knowledge and persona at the same time is still limited, leading to hallucination and a passive way of using personas. We propose an effective dialogue agent that grounds external knowledge and persona simultaneously. The agent selects the proper knowledge and persona to use for generating the answers with our candidate scoring implemented with a poly-encoder. Then, our model generates the utterance with lesser hallucination and more engagingness utilizing retrieval augmented generation with knowledge-persona enhanced query. We conduct experiments on the persona-knowledge chat and achieve state-of-the-art performance in grounding and generation tasks on the automatic metrics. Moreover, we validate the answers from the models regarding hallucination and engagingness through human evaluation and qualitative results. We show our retriever's effectiveness in extracting relevant documents compared to the other previous retrievers, along with the comparison of multiple candidate scoring methods. Code is available at https://github.com/dlawjddn803/INFO

Dialogue systems without consistent responses are not fascinating. In this study, we build a dialogue system that can respond based on a given character setting (persona) to bring consistency. Considering the trend of the rapidly increasing scale of language models, we propose an approach that uses prompt-tuning, which has low learning costs, on pre-trained large-scale language models. The results of automatic and manual evaluations in English and Japanese show that it is possible to build a dialogue system with more natural and personalized responses using less computational resources than fine-tuning.

The rapid advancement of Large Language Models (LLMs) has revolutionized the generation of emotional support conversations (ESC), offering scalable solutions with reduced costs and enhanced data privacy. This paper explores the role of personas in the creation of ESC by LLMs. Our research utilizes established psychological frameworks to measure and infuse persona traits into LLMs, which then generate dialogues in the emotional support scenario. We conduct extensive evaluations to understand the stability of persona traits in dialogues, examining shifts in traits post-generation and their impact on dialogue quality and strategy distribution. Experimental results reveal several notable findings: 1) LLMs can infer core persona traits, 2) subtle shifts in emotionality and extraversion occur, influencing the dialogue dynamics, and 3) the application of persona traits modifies the distribution of emotional support strategies, enhancing the relevance and empathetic quality of the responses. These findings highlight the potential of persona-driven LLMs in crafting more personalized, empathetic, and effective emotional support dialogues, which has significant implications for the future design of AI-driven emotional support systems.