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May 12

BEACON: A Multimodal Dataset for Learning Behavioral Fingerprints from Gameplay Data

Continuous authentication in high-stakes digital environments requires datasets with fine-grained behavioral signals under realistic cognitive and motor demands. But current benchmarks are often limited by small scale, unimodal sensing or lack of synchronised environmental context. To address this gap, this paper introduces BEACON ( Behavioral Engine for Authentication \& Continuous Monitoring), a large-scale multimodal dataset that captures diverse skill tiers in competitive Valorant gameplay. BEACON contains approximately 430 GB of synchronised modality data (461 GB total on-disk including auxiliary Valorant configuration captures) from 79 sessions across 28 distinct players, estimated at 102.51 hours of active gameplay, including high-frequency mouse dynamics, keystroke events, network packet captures, screen recordings, hardware metadata, and in-game configuration context. BEACON leverages the high precision motor skills and high cognitive load that are inherent to tactical shooters, making it a rigorous stress test for the robustness of behavioral biometrics. The dataset allows for the study of continuous authentication, behavioral profiling, user drift and multimodal representation learning in a high-fidelity esports setting. The authors release the dataset and code on Hugging Face and GitHub to create a reproducible benchmark for evaluating next-generation behavioral fingerprinting and security models

  • 6 authors
·
May 10

UniRec: A Dual Enhancement of Uniformity and Frequency in Sequential Recommendations

Representation learning in sequential recommendation is critical for accurately modeling user interaction patterns and improving recommendation precision. However, existing approaches predominantly emphasize item-to-item transitions, often neglecting the time intervals between interactions, which are closely related to behavior pattern changes. Additionally, broader interaction attributes, such as item frequency, are frequently overlooked. We found that both sequences with more uniform time intervals and items with higher frequency yield better prediction performance. Conversely, non-uniform sequences exacerbate user interest drift and less-frequent items are difficult to model due to sparse sampling, presenting unique challenges inadequately addressed by current methods. In this paper, we propose UniRec, a novel bidirectional enhancement sequential recommendation method. UniRec leverages sequence uniformity and item frequency to enhance performance, particularly improving the representation of non-uniform sequences and less-frequent items. These two branches mutually reinforce each other, driving comprehensive performance optimization in complex sequential recommendation scenarios. Additionally, we present a multidimensional time module to further enhance adaptability. To the best of our knowledge, UniRec is the first method to utilize the characteristics of uniformity and frequency for feature augmentation. Comparing with eleven advanced models across four datasets, we demonstrate that UniRec outperforms SOTA models significantly. The code is available at https://github.com/Linxi000/UniRec.

  • 3 authors
·
Jun 26, 2024

DRIFT: Learning from Abundant User Dissatisfaction in Real-World Preference Learning

Real-world large language model deployments (e.g., conversational AI systems, code generation assistants) naturally generate abundant implicit user dissatisfaction (DSAT) signals, as users iterate toward better answers through refinements, corrections, and expressed preferences, while explicit satisfaction (SAT) feedback is scarce. Existing preference learning approaches are poorly aligned with this data profile, as they rely on costly human annotations or assume plentiful positive responses. In this paper, we introduce DRIFT (Dissatisfaction-Refined Iterative preFerence Training), which anchors training on real-world DSAT signals and samples positives dynamically from the evolving policy. Empirically, DRIFT models trained on real-world WildFeedback datasets and synthetic UltraFeedback datasets achieve up to +6.23\% (7B) / +7.61\% (14B) on WildBench Task Score and up to +8.95\% (7B) / +12.29\% (14B) on AlpacaEval2 win rate over base models, outperforming strong baseline methods such as iterative DPO and SPIN. At larger scales, the improvements are particularly pronounced: 14B models trained with DRIFT surpass GPT-4o-mini on WildBench. Further analysis shows that DRIFT also preserves exploratory capacity, yielding more diverse high-reward solutions rather than collapsing to narrow subsets. Theoretically, we demonstrate that this design preserves preference margins and avoids the gradient degeneration. These results show that DRIFT is an effective and scalable recipe for real-world post-training that leverages the most abundant and informative signal. The code and data are available at https://github.com/cacayaya/DRIFT.git.

  • 8 authors
·
Sep 26, 2025 2

Drift No More? Context Equilibria in Multi-Turn LLM Interactions

Large Language Models (LLMs) excel at single-turn tasks such as instruction following and summarization, yet real-world deployments require sustained multi-turn interactions where user goals and conversational context persist and evolve. A recurring challenge in this setting is context drift: the gradual divergence of a model's outputs from goal-consistent behavior across turns. Unlike single-turn errors, drift unfolds temporally and is poorly captured by static evaluation metrics. In this work, we present a study of context drift in multi-turn interactions and propose a simple dynamical framework to interpret its behavior. We formalize drift as the turn-wise KL divergence between the token-level predictive distributions of the test model and a goal-consistent reference model, and propose a recurrence model that interprets its evolution as a bounded stochastic process with restoring forces and controllable interventions. We instantiate this framework in both synthetic long-horizon rewriting tasks and realistic user-agent simulations such as in tau-Bench, measuring drift for several open-weight LLMs that are used as user simulators. Our experiments consistently reveal stable, noise-limited equilibria rather than runaway degradation, and demonstrate that simple reminder interventions reliably reduce divergence in line with theoretical predictions. Together, these results suggest that multi-turn drift can be understood as a controllable equilibrium phenomenon rather than as inevitable decay, providing a foundation for studying and mitigating context drift in extended interactions.

  • 6 authors
·
Oct 9, 2025

HY-WU (Part I): An Extensible Functional Neural Memory Framework and An Instantiation in Text-Guided Image Editing

Foundation models are transitioning from offline predictors to deployed systems expected to operate over long time horizons. In real deployments, objectives are not fixed: domains drift, user preferences evolve, and new tasks appear after the model has shipped. This elevates continual learning and instant personalization from optional features to core architectural requirements. Yet most adaptation pipelines still follow a static weight paradigm: after training (or after any adaptation step), inference executes a single parameter vector regardless of user intent, domain, or instance-specific constraints. This treats the trained or adapted model as a single point in parameter space. In heterogeneous and continually evolving regimes, distinct objectives can induce separated feasible regions over parameters, forcing any single shared update into compromise, interference, or overspecialization. As a result, continual learning and personalization are often implemented as repeated overwriting of shared weights, risking degradation of previously learned behaviors. We propose HY-WU (Weight Unleashing), a memory-first adaptation framework that shifts adaptation pressure away from overwriting a single shared parameter point. HY-WU implements functional (operator-level) memory as a neural module: a generator that synthesizes weight updates on-the-fly from the instance condition, yielding instance-specific operators without test-time optimization.

Who Validates the Validators? Aligning LLM-Assisted Evaluation of LLM Outputs with Human Preferences

Due to the cumbersome nature of human evaluation and limitations of code-based evaluation, Large Language Models (LLMs) are increasingly being used to assist humans in evaluating LLM outputs. Yet LLM-generated evaluators simply inherit all the problems of the LLMs they evaluate, requiring further human validation. We present a mixed-initiative approach to ``validate the validators'' -- aligning LLM-generated evaluation functions (be it prompts or code) with human requirements. Our interface, EvalGen, provides automated assistance to users in generating evaluation criteria and implementing assertions. While generating candidate implementations (Python functions, LLM grader prompts), EvalGen asks humans to grade a subset of LLM outputs; this feedback is used to select implementations that better align with user grades. A qualitative study finds overall support for EvalGen but underscores the subjectivity and iterative process of alignment. In particular, we identify a phenomenon we dub criteria drift: users need criteria to grade outputs, but grading outputs helps users define criteria. What is more, some criteria appears dependent on the specific LLM outputs observed (rather than independent criteria that can be defined a priori), raising serious questions for approaches that assume the independence of evaluation from observation of model outputs. We present our interface and implementation details, a comparison of our algorithm with a baseline approach, and implications for the design of future LLM evaluation assistants.

  • 5 authors
·
Apr 18, 2024

OCRR: A Benchmark for Online Correction Recovery under Distribution Shift

Static benchmarks measure a model frozen at training time. Real systems face distribution shift: new categories, paraphrased queries, drift: and must recover online via user corrections. No existing benchmark measures recovery speed under correction streams. We introduce OCRR (Online Correction Recovery Rate): a benchmark that streams a corpus through a classification system, applies oracle or stochastic corrections to wrong predictions, and reports two curves: novel-class accuracy and original-distribution accuracy versus correction count. We evaluate the substrate alongside nine baseline algorithms from five families plus seven bounded-storage variants of the substrate for the Pareto sweep, including standard online-learning baselines (river), continual-learning methods (EWC, A-GEM, LwF), retrieval/parametric hybrids (kNN-LM), parameter-efficient fine-tuning of a 1.5 B-parameter encoder (LoRA on DeBERTa-v3-large), and a hash-chained append-only substrate (Substrate). On Banking77 and CLINC150, under oracle and sparse correction policies, the substrate is the only system that simultaneously recovers novel-class accuracy (88.7 +/- 2.9 %) and retains original-distribution accuracy (95.4 +/- 0.8 %) beating the next-best published continual-learning baseline by 32.6 percentage points at equal memory budget, and beating LoRA-on-DeBERTa-v3-large by 84.6 percentage points on retention. We further find that classification accuracy remains stable at 99 % even as approximate-nearest-neighbour recall@5 degrades from 0.69 to 0.23 across 10 k to 10 M corpus scales, suggesting the substrate's margin-band majority vote is robust to retrieval imperfection in a way that pure top-k recall metrics do not predict. Code and data are available at https://github.com/adriangrassi/ocrr-benchmark.

  • 1 authors
·
May 3

Where to show Demos in Your Prompt: A Positional Bias of In-Context Learning

In-context learning (ICL) is a critical emerging capability of large language models (LLMs), enabling few-shot learning during inference by including a few demonstrations (demos) in the prompt. However, it has been found that ICL's performance can be sensitive to the choices of demos and their order. This paper investigates an unexplored new positional bias of ICL for the first time: we observe that the predictions and accuracy can drift drastically when the positions of demos, the system prompt, and the user message in LLM input are varied. We refer to this bias as DEMOS' POSITION IN PROMPT (DPP) bias. We design a systematic evaluation pipeline to study this type of positional bias across classification, question answering, summarization, and reasoning tasks. We introduce two metrics, ACCURACY-CHANGE and PREDICTION-CHANGE, to quantify net gains and output volatility induced by changes in the demos' position. Extensive experiments on ten LLMs from four open-source model families (QWEN, LLAMA3, MISTRAL, COHERE) verify that the bias significantly affects their accuracy and predictions: placing demos at the start of the prompt yields the most stable and accurate outputs with gains of up to +6 points. In contrast, placing demos at the end of the user message flips over 30\% of predictions without improving correctness on QA tasks. Smaller models are most affected by this sensitivity, though even large models remain marginally affected on complex tasks.

  • 2 authors
·
Jul 30, 2025

Sem-DPO: Mitigating Semantic Inconsistency in Preference Optimization for Prompt Engineering

Generative AI can now synthesize strikingly realistic images from text, yet output quality remains highly sensitive to how prompts are phrased. Direct Preference Optimization (DPO) offers a lightweight, off-policy alternative to RL for automatic prompt engineering, but its token-level regularization leaves semantic inconsistency unchecked as prompts that win higher preference scores can still drift away from the user's intended meaning. We introduce Sem-DPO, a variant of DPO that preserves semantic consistency yet retains its simplicity and efficiency. Sem-DPO adjusts the DPO loss using a weight based on how different the winning prompt is from the original, reducing the impact of training examples that are semantically misaligned. We provide the first analytical bound on semantic drift for preference-tuned prompt generators, showing that Sem-DPO keeps learned prompts within a provably bounded neighborhood of the original text. On three standard text-to-image prompt-optimization benchmarks and two language models, Sem-DPO achieves 8-12% higher CLIP similarity and 5-9% higher human-preference scores (HPSv2.1, PickScore) than DPO, while also outperforming state-of-the-art baselines. These findings suggest that strong flat baselines augmented with semantic weighting should become the new standard for prompt-optimization studies and lay the groundwork for broader, semantics-aware preference optimization in language models.

  • 8 authors
·
Jul 27, 2025

Step-level Optimization for Efficient Computer-use Agents

Computer-use agents provide a promising path toward general software automation because they can interact directly with arbitrary graphical user interfaces instead of relying on brittle, application-specific integrations. Despite recent advances in benchmark performance, strong computer-use agents remain expensive and slow in practice, since most systems invoke large multimodal models at nearly every interaction step. We argue that this uniform allocation of compute is fundamentally inefficient for long-horizon GUI tasks. Such trajectories are highly heterogeneous: many steps are routine and can be handled reliably by smaller, cheaper policies, while errors tend to concentrate at a relatively small number of high-risk moments. Across computer-use benchmarks, these failures repeatedly take two forms: progress stalls, where the agent loops, repeats ineffective actions, or fails to make meaningful progress, and silent semantic drift, where the agent continues taking locally plausible actions after already deviating from the user's true goal. To address this inefficiency, we propose an event-driven, step-level cascade for computer-use agents that runs a small policy by default and escalates to a stronger model only when lightweight learned monitors detect elevated risk. Our framework combines two complementary signals: a Stuck Monitor that detects degraded progress from recent reasoning-action history and triggers recovery, and a Milestone Monitor that identifies semantically meaningful checkpoints where sparse verification is most informative for catching drift. This design turns always-on frontier-model inference into adaptive, on-demand compute allocation over the course of an evolving interaction. The framework is modular and deployment-oriented: it can be layered on top of existing computer-use agents without changing the underlying agent architecture or retraining the large model.

yale-nlp Yale NLP Lab
·
Apr 28 2

FileGram: Grounding Agent Personalization in File-System Behavioral Traces

Coworking AI agents operating within local file systems are rapidly emerging as a paradigm in human-AI interaction; however, effective personalization remains limited by severe data constraints, as strict privacy barriers and the difficulty of jointly collecting multimodal real-world traces prevent scalable training and evaluation, and existing methods remain interaction-centric while overlooking dense behavioral traces in file-system operations; to address this gap, we propose FileGram, a comprehensive framework that grounds agent memory and personalization in file-system behavioral traces, comprising three core components: (1) FileGramEngine, a scalable persona-driven data engine that simulates realistic workflows and generates fine-grained multimodal action sequences at scale; (2) FileGramBench, a diagnostic benchmark grounded in file-system behavioral traces for evaluating memory systems on profile reconstruction, trace disentanglement, persona drift detection, and multimodal grounding; and (3) FileGramOS, a bottom-up memory architecture that builds user profiles directly from atomic actions and content deltas rather than dialogue summaries, encoding these traces into procedural, semantic, and episodic channels with query-time abstraction; extensive experiments show that FileGramBench remains challenging for state-of-the-art memory systems and that FileGramEngine and FileGramOS are effective, and by open-sourcing the framework, we hope to support future research on personalized memory-centric file-system agents.

  • 9 authors
·
Apr 5 1

Agent Drift: Quantifying Behavioral Degradation in Multi-Agent LLM Systems Over Extended Interactions

Multi-agent Large Language Model (LLM) systems have emerged as powerful architectures for complex task decomposition and collaborative problem-solving. However, their long-term behavioral stability remains largely unexamined. This study introduces the concept of agent drift, defined as the progressive degradation of agent behavior, decision quality, and inter-agent coherence over extended interaction sequences. We present a comprehensive theoretical framework for understanding drift phenomena, proposing three distinct manifestations: semantic drift (progressive deviation from original intent), coordination drift (breakdown in multi-agent consensus mechanisms), and behavioral drift (emergence of unintended strategies). We introduce the Agent Stability Index (ASI), a novel composite metric framework for quantifying drift across twelve dimensions, including response consistency, tool usage patterns, reasoning pathway stability, and inter-agent agreement rates. Through simulation-based analysis and theoretical modeling, we demonstrate how unchecked agent drift can lead to substantial reductions in task completion accuracy and increased human intervention requirements. We propose three mitigation strategies: episodic memory consolidation, drift-aware routing protocols, and adaptive behavioral anchoring. Theoretical analysis suggests these approaches can significantly reduce drift-related errors while maintaining system throughput. This work establishes a foundational methodology for monitoring, measuring, and mitigating agent drift in production agentic AI systems, with direct implications for enterprise deployment reliability and AI safety research.

  • 1 authors
·
Jan 6

iAgent: LLM Agent as a Shield between User and Recommender Systems

Traditional recommender systems usually take the user-platform paradigm, where users are directly exposed under the control of the platform's recommendation algorithms. However, the defect of recommendation algorithms may put users in very vulnerable positions under this paradigm. First, many sophisticated models are often designed with commercial objectives in mind, focusing on the platform's benefits, which may hinder their ability to protect and capture users' true interests. Second, these models are typically optimized using data from all users, which may overlook individual user's preferences. Due to these shortcomings, users may experience several disadvantages under the traditional user-platform direct exposure paradigm, such as lack of control over the recommender system, potential manipulation by the platform, echo chamber effects, or lack of personalization for less active users due to the dominance of active users during collaborative learning. Therefore, there is an urgent need to develop a new paradigm to protect user interests and alleviate these issues. Recently, some researchers have introduced LLM agents to simulate user behaviors, these approaches primarily aim to optimize platform-side performance, leaving core issues in recommender systems unresolved. To address these limitations, we propose a new user-agent-platform paradigm, where agent serves as the protective shield between user and recommender system that enables indirect exposure.

  • 9 authors
·
Feb 20, 2025

Ad-load Balancing via Off-policy Learning in a Content Marketplace

Ad-load balancing is a critical challenge in online advertising systems, particularly in the context of social media platforms, where the goal is to maximize user engagement and revenue while maintaining a satisfactory user experience. This requires the optimization of conflicting objectives, such as user satisfaction and ads revenue. Traditional approaches to ad-load balancing rely on static allocation policies, which fail to adapt to changing user preferences and contextual factors. In this paper, we present an approach that leverages off-policy learning and evaluation from logged bandit feedback. We start by presenting a motivating analysis of the ad-load balancing problem, highlighting the conflicting objectives between user satisfaction and ads revenue. We emphasize the nuances that arise due to user heterogeneity and the dependence on the user's position within a session. Based on this analysis, we define the problem as determining the optimal ad-load for a particular feed fetch. To tackle this problem, we propose an off-policy learning framework that leverages unbiased estimators such as Inverse Propensity Scoring (IPS) and Doubly Robust (DR) to learn and estimate the policy values using offline collected stochastic data. We present insights from online A/B experiments deployed at scale across over 80 million users generating over 200 million sessions, where we find statistically significant improvements in both user satisfaction metrics and ads revenue for the platform.

  • 4 authors
·
Sep 19, 2023

FrameRef: A Framing Dataset and Simulation Testbed for Modeling Bounded Rational Information Health

Information ecosystems increasingly shape how people internalize exposure to adverse digital experiences, raising concerns about the long-term consequences for information health. In modern search and recommendation systems, ranking and personalization policies play a central role in shaping such exposure and its long-term effects on users. To study these effects in a controlled setting, we present FrameRef, a large-scale dataset of 1,073,740 systematically reframed claims across five framing dimensions: authoritative, consensus, emotional, prestige, and sensationalist, and propose a simulation-based framework for modeling sequential information exposure and reinforcement dynamics characteristic of ranking and recommendation systems. Within this framework, we construct framing-sensitive agent personas by fine-tuning language models with framing-conditioned loss attenuation, inducing targeted biases while preserving overall task competence. Using Monte Carlo trajectory sampling, we show that small, systematic shifts in acceptance and confidence can compound over time, producing substantial divergence in cumulative information health trajectories. Human evaluation further confirms that FrameRef's generated framings measurably affect human judgment. Together, our dataset and framework provide a foundation for systematic information health research through simulation, complementing and informing responsible human-centered research. We release FrameRef, code, documentation, human evaluation data, and persona adapter models at https://github.com/infosenselab/frameref.

  • 3 authors
·
Feb 16

FedDAA: Dynamic Client Clustering for Concept Drift Adaptation in Federated Learning

In federated learning (FL), the data distribution of each client may change over time, introducing both temporal and spatial data heterogeneity, known as concept drift. Data heterogeneity arises from three drift sources: real drift (a shift in the conditional distribution P(y|x)), virtual drift (a shift in the input distribution P(x)), and label drift (a shift in the label distribution P(y)). However, most existing FL methods addressing concept drift primarily focus on real drift. When clients experience virtual or label drift, these methods often fail to selectively retain useful historical knowledge, leading to catastrophic forgetting. A key challenge lies in distinguishing different sources of drift, as they require distinct adaptation strategies: real drift calls for discarding outdated data, while virtual or label drift benefits from retaining historical data. Without explicitly identifying the drift sources, a general adaptation strategy is suboptimal and may harm generalization. To address this challenge, we propose FedDAA, a dynamic clustered FL framework designed to adapt to multi-source concept drift while preserving valuable historical knowledge. Specifically, FedDAA integrates three modules: a cluster number determination module to find the optimal number of clusters; a real drift detection module to distinguish real drift from virtual/label drift; and a concept drift adaptation module to adapt to new data while retaining useful historical information. We provide theoretical convergence guarantees, and experiments show that FedDAA achieves 7.84% to 8.52% accuracy improvements over state-of-the-art methods on Fashion-MNIST, CIFAR-10, and CIFAR-100.

  • 2 authors
·
Jun 26, 2025

Aligning Language Models from User Interactions

Multi-turn user interactions are among the most abundant data produced by language models, yet we lack effective methods to learn from them. While typically discarded, these interactions often contain useful information: follow-up user messages may indicate that a response was incorrect, failed to follow an instruction, or did not align with the user's preferences. Importantly, language models are already able to make use of this information in context. After observing a user's follow-up, the same model is often able to revise its behavior. We leverage this ability to propose a principled and scalable method for learning directly from user interactions through self-distillation. By conditioning the model on the user's follow-up message and comparing the resulting token distribution with the original policy, we obtain a target for updating the policy that captures how the model's behavior changes in hindsight. We then distill this hindsight distribution back into the current policy. Remarkably, we show that training on real-world user conversations from WildChat improves language models across standard alignment and instruction-following benchmarks, without regressing other capabilities. The same mechanism enables personalization, allowing models to continually adapt to individual users through interaction without explicit feedback. Our results demonstrate that raw user interactions that arise naturally during deployment enable alignment, personalization, and continual adaptation.

FEAMOE: Fair, Explainable and Adaptive Mixture of Experts

Three key properties that are desired of trustworthy machine learning models deployed in high-stakes environments are fairness, explainability, and an ability to account for various kinds of "drift". While drifts in model accuracy, for example due to covariate shift, have been widely investigated, drifts in fairness metrics over time remain largely unexplored. In this paper, we propose FEAMOE, a novel "mixture-of-experts" inspired framework aimed at learning fairer, more explainable/interpretable models that can also rapidly adjust to drifts in both the accuracy and the fairness of a classifier. We illustrate our framework for three popular fairness measures and demonstrate how drift can be handled with respect to these fairness constraints. Experiments on multiple datasets show that our framework as applied to a mixture of linear experts is able to perform comparably to neural networks in terms of accuracy while producing fairer models. We then use the large-scale HMDA dataset and show that while various models trained on HMDA demonstrate drift with respect to both accuracy and fairness, FEAMOE can ably handle these drifts with respect to all the considered fairness measures and maintain model accuracy as well. We also prove that the proposed framework allows for producing fast Shapley value explanations, which makes computationally efficient feature attribution based explanations of model decisions readily available via FEAMOE.

  • 3 authors
·
Oct 10, 2022

Measuring Individual User Fairness with User Similarity and Effectiveness Disparity

Individual user fairness is commonly understood as treating similar users similarly. In Recommender Systems (RSs), several evaluation measures exist for quantifying individual user fairness. These measures evaluate fairness via either: (i) the disparity in RS effectiveness scores regardless of user similarity, or (ii) the disparity in items recommended to similar users regardless of item relevance. Both disparity in recommendation effectiveness and user similarity are very important in fairness, yet no existing individual user fairness measure simultaneously accounts for both. In brief, current user fairness evaluation measures implement a largely incomplete definition of fairness. To fill this gap, we present Pairwise User unFairness (PUF), a novel evaluation measure of individual user fairness that considers both effectiveness disparity and user similarity. PUF is the only measure that can express this important distinction. We empirically validate that PUF does this consistently across 4 datasets and 7 rankers, and robustly when varying user similarity or effectiveness. In contrast, all other measures are either almost insensitive to effectiveness disparity or completely insensitive to user similarity. We contribute the first RS evaluation measure to reliably capture both user similarity and effectiveness in individual user fairness. Our code: https://github.com/theresiavr/PUF-individual-user-fairness-recsys.

  • 4 authors
·
Jan 23

CreAgent: Towards Long-Term Evaluation of Recommender System under Platform-Creator Information Asymmetry

Ensuring the long-term sustainability of recommender systems (RS) emerges as a crucial issue. Traditional offline evaluation methods for RS typically focus on immediate user feedback, such as clicks, but they often neglect the long-term impact of content creators. On real-world content platforms, creators can strategically produce and upload new items based on user feedback and preference trends. While previous studies have attempted to model creator behavior, they often overlook the role of information asymmetry. This asymmetry arises because creators primarily have access to feedback on the items they produce, while platforms possess data on the entire spectrum of user feedback. Current RS simulators, however, fail to account for this asymmetry, leading to inaccurate long-term evaluations. To address this gap, we propose CreAgent, a Large Language Model (LLM)-empowered creator simulation agent. By incorporating game theory's belief mechanism and the fast-and-slow thinking framework, CreAgent effectively simulates creator behavior under conditions of information asymmetry. Additionally, we enhance CreAgent's simulation ability by fine-tuning it using Proximal Policy Optimization (PPO). Our credibility validation experiments show that CreAgent aligns well with the behaviors between real-world platform and creator, thus improving the reliability of long-term RS evaluations. Moreover, through the simulation of RS involving CreAgents, we can explore how fairness- and diversity-aware RS algorithms contribute to better long-term performance for various stakeholders. CreAgent and the simulation platform are publicly available at https://github.com/shawnye2000/CreAgent.

  • 7 authors
·
Feb 11, 2025

Towards Fairness in Personalized Ads Using Impression Variance Aware Reinforcement Learning

Variances in ad impression outcomes across demographic groups are increasingly considered to be potentially indicative of algorithmic bias in personalized ads systems. While there are many definitions of fairness that could be applicable in the context of personalized systems, we present a framework which we call the Variance Reduction System (VRS) for achieving more equitable outcomes in Meta's ads systems. VRS seeks to achieve a distribution of impressions with respect to selected protected class (PC) attributes that more closely aligns the demographics of an ad's eligible audience (a function of advertiser targeting criteria) with the audience who sees that ad, in a privacy-preserving manner. We first define metrics to quantify fairness gaps in terms of ad impression variances with respect to PC attributes including gender and estimated race. We then present the VRS for re-ranking ads in an impression variance-aware manner. We evaluate VRS via extensive simulations over different parameter choices and study the effect of the VRS on the chosen fairness metric. We finally present online A/B testing results from applying VRS to Meta's ads systems, concluding with a discussion of future work. We have deployed the VRS to all users in the US for housing ads, resulting in significant improvement in our fairness metric. VRS is the first large-scale deployed framework for pursuing fairness for multiple PC attributes in online advertising.

  • 12 authors
·
Jun 5, 2023

Improved Personalized Headline Generation via Denoising Fake Interests from Implicit Feedback

Accurate personalized headline generation hinges on precisely capturing user interests from historical behaviors. However, existing methods neglect personalized-irrelevant click noise in entire historical clickstreams, which may lead to hallucinated headlines that deviate from genuine user preferences. In this paper, we reveal the detrimental impact of click noise on personalized generation quality through rigorous analysis in both user and news dimensions. Based on these insights, we propose a novel Personalized Headline Generation framework via Denoising Fake Interests from Implicit Feedback (PHG-DIF). PHG-DIF first employs dual-stage filtering to effectively remove clickstream noise, identified by short dwell times and abnormal click bursts, and then leverages multi-level temporal fusion to dynamically model users' evolving and multi-faceted interests for precise profiling. Moreover, we release DT-PENS, a new benchmark dataset comprising the click behavior of 1,000 carefully curated users and nearly 10,000 annotated personalized headlines with historical dwell time annotations. Extensive experiments demonstrate that PHG-DIF substantially mitigates the adverse effects of click noise and significantly improves headline quality, achieving state-of-the-art (SOTA) results on DT-PENS. Our framework implementation and dataset are available at https://github.com/liukejin-up/PHG-DIF.

Efficient and Responsible Adaptation of Large Language Models for Robust and Equitable Top-k Recommendations

Conventional recommendation systems (RSs) are typically optimized to enhance performance metrics uniformly across all training samples, inadvertently overlooking the needs of diverse user populations. The performance disparity among various populations can harm the model's robustness to sub-populations due to the varying user properties. While large language models (LLMs) show promise in enhancing RS performance, their practical applicability is hindered by high costs, inference latency, and degraded performance on long user queries. To address these challenges, we propose a hybrid task allocation framework designed to promote social good by equitably serving all user groups. By adopting a two-phase approach, we promote a strategic assignment of tasks for efficient and responsible adaptation of LLMs. Our strategy works by first identifying the weak and inactive users that receive a suboptimal ranking performance by RSs. Next, we use an in-context learning approach for such users, wherein each user interaction history is contextualized as a distinct ranking task. We evaluate our hybrid framework by incorporating eight different recommendation algorithms and three different LLMs -- both open and close-sourced. Our results on three real-world datasets show a significant reduction in weak users and improved robustness to subpopulations without disproportionately escalating costs.

  • 4 authors
·
Jan 8, 2025

Can Loyalty to Creators Dilute Loyalty to Promoted Products? Examining the Heterogeneous Effects of Live-Streamed Content on Video Game Usage

Social media platforms have led to online consumption communities, or fandoms, that involve complex networks of ancillary creators and consumers focused on some core product or intellectual property. For example, video game communities include networks of players and content creators centered around a specific video game. These networks are complex in that video game publishers often sponsor creators, but creators and publishers may have divergent incentives. Specifically, creators can potentially benefit from content that builds their own following at the expense of the core game. Our research investigates the relationship between consuming live-streamed content and engagement with a specific video game. We examine the causal effect of viewing live-streamed content on subsequent gameplay for a specific game, using an unexpected service interruption of the livestreaming platform and time zone differences among users. We find live-streamed content significantly increases gameplay as a 10% increase in live-streamed viewing minutes results in a 3.08% increase in gameplay minutes. We also explore how this effect varies by user loyalty to different types of streamer channels (firm-owned, mega, and micro). The positive effects of live-streamed content are greatest for micro-streamers and smallest for mega-streamers. These findings are salient for firms allocating sponsorship resources.

  • 3 authors
·
Nov 1, 2024

RecoWorld: Building Simulated Environments for Agentic Recommender Systems

We present RecoWorld, a blueprint for building simulated environments tailored to agentic recommender systems. Such environments give agents a proper training space where they can learn from errors without impacting real users. RecoWorld distinguishes itself with a dual-view architecture: a simulated user and an agentic recommender engage in multi-turn interactions aimed at maximizing user retention. The user simulator reviews recommended items, updates its mindset, and when sensing potential user disengagement, generates reflective instructions. The agentic recommender adapts its recommendations by incorporating these user instructions and reasoning traces, creating a dynamic feedback loop that actively engages users. This process leverages the exceptional reasoning capabilities of modern LLMs. We explore diverse content representations within the simulator, including text-based, multimodal, and semantic ID modeling, and discuss how multi-turn RL enables the recommender to refine its strategies through iterative interactions. RecoWorld also supports multi-agent simulations, allowing creators to simulate the responses of targeted user populations. It marks an important first step toward recommender systems where users and agents collaboratively shape personalized information streams. We envision new interaction paradigms where "user instructs, recommender responds," jointly optimizing user retention and engagement.

  • 15 authors
·
Sep 12, 2025 2

Attention Weighted Mixture of Experts with Contrastive Learning for Personalized Ranking in E-commerce

Ranking model plays an essential role in e-commerce search and recommendation. An effective ranking model should give a personalized ranking list for each user according to the user preference. Existing algorithms usually extract a user representation vector from the user behavior sequence, then feed the vector into a feed-forward network (FFN) together with other features for feature interactions, and finally produce a personalized ranking score. Despite tremendous progress in the past, there is still room for improvement. Firstly, the personalized patterns of feature interactions for different users are not explicitly modeled. Secondly, most of existing algorithms have poor personalized ranking results for long-tail users with few historical behaviors due to the data sparsity. To overcome the two challenges, we propose Attention Weighted Mixture of Experts (AW-MoE) with contrastive learning for personalized ranking. Firstly, AW-MoE leverages the MoE framework to capture personalized feature interactions for different users. To model the user preference, the user behavior sequence is simultaneously fed into expert networks and the gate network. Within the gate network, one gate unit and one activation unit are designed to adaptively learn the fine-grained activation vector for experts using an attention mechanism. Secondly, a random masking strategy is applied to the user behavior sequence to simulate long-tail users, and an auxiliary contrastive loss is imposed to the output of the gate network to improve the model generalization for these users. This is validated by a higher performance gain on the long-tail user test set. Experiment results on a JD real production dataset and a public dataset demonstrate the effectiveness of AW-MoE, which significantly outperforms state-of-art methods. Notably, AW-MoE has been successfully deployed in the JD e-commerce search engine, ...

  • 10 authors
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Jun 8, 2023

Modeling Long-term User Behaviors with Diffusion-driven Multi-interest Network for CTR Prediction

CTR (Click-Through Rate) prediction, crucial for recommender systems and online advertising, etc., has been confirmed to benefit from modeling long-term user behaviors. Nonetheless, the vast number of behaviors and complexity of noise interference pose challenges to prediction efficiency and effectiveness. Recent solutions have evolved from single-stage models to two-stage models. However, current two-stage models often filter out significant information, resulting in an inability to capture diverse user interests and build the complete latent space of user interests. Inspired by multi-interest and generative modeling, we propose DiffuMIN (Diffusion-driven Multi-Interest Network) to model long-term user behaviors and thoroughly explore the user interest space. Specifically, we propose a target-oriented multi-interest extraction method that begins by orthogonally decomposing the target to obtain interest channels. This is followed by modeling the relationships between interest channels and user behaviors to disentangle and extract multiple user interests. We then adopt a diffusion module guided by contextual interests and interest channels, which anchor users' personalized and target-oriented interest types, enabling the generation of augmented interests that align with the latent spaces of user interests, thereby further exploring restricted interest space. Finally, we leverage contrastive learning to ensure that the generated augmented interests align with users' genuine preferences. Extensive offline experiments are conducted on two public datasets and one industrial dataset, yielding results that demonstrate the superiority of DiffuMIN. Moreover, DiffuMIN increased CTR by 1.52% and CPM by 1.10% in online A/B testing. Our source code is available at https://github.com/laiweijiang/DiffuMIN.

  • 8 authors
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Aug 21, 2025

PERMA: Benchmarking Personalized Memory Agents via Event-Driven Preference and Realistic Task Environments

Empowering large language models with long-term memory is crucial for building agents that adapt to users' evolving needs. However, prior evaluations typically interleave preference-related dialogues with irrelevant conversations, reducing the task to needle-in-a-haystack retrieval while ignoring relationships between events that drive the evolution of user preferences. Such settings overlook a fundamental characteristic of real-world personalization: preferences emerge gradually and accumulate across interactions within noisy contexts. To bridge this gap, we introduce PERMA, a benchmark designed to evaluate persona consistency over time beyond static preference recall. Additionally, we incorporate (1) text variability and (2) linguistic alignment to simulate erratic user inputs and individual idiolects in real-world data. PERMA consists of temporally ordered interaction events spanning multiple sessions and domains, with preference-related queries inserted over time. We design both multiple-choice and interactive tasks to probe the model's understanding of persona along the interaction timeline. Experiments demonstrate that by linking related interactions, advanced memory systems can extract more precise preferences and reduce token consumption, outperforming traditional semantic retrieval of raw dialogues. Nevertheless, they still struggle to maintain a coherent persona across temporal depth and cross-domain interference, highlighting the need for more robust personalized memory management in agents. Our code and data are open-sourced at https://github.com/PolarisLiu1/PERMA.

  • 14 authors
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Mar 24

ULMRec: User-centric Large Language Model for Sequential Recommendation

Recent advances in Large Language Models (LLMs) have demonstrated promising performance in sequential recommendation tasks, leveraging their superior language understanding capabilities. However, existing LLM-based recommendation approaches predominantly focus on modeling item-level co-occurrence patterns while failing to adequately capture user-level personalized preferences. This is problematic since even users who display similar behavioral patterns (e.g., clicking or purchasing similar items) may have fundamentally different underlying interests. To alleviate this problem, in this paper, we propose ULMRec, a framework that effectively integrates user personalized preferences into LLMs for sequential recommendation. Considering there has the semantic gap between item IDs and LLMs, we replace item IDs with their corresponding titles in user historical behaviors, enabling the model to capture the item semantics. For integrating the user personalized preference, we design two key components: (1) user indexing: a personalized user indexing mechanism that leverages vector quantization on user reviews and user IDs to generate meaningful and unique user representations, and (2) alignment tuning: an alignment-based tuning stage that employs comprehensive preference alignment tasks to enhance the model's capability in capturing personalized information. Through this design, ULMRec achieves deep integration of language semantics with user personalized preferences, facilitating effective adaptation to recommendation. Extensive experiments on two public datasets demonstrate that ULMRec significantly outperforms existing methods, validating the effectiveness of our approach.

  • 4 authors
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Dec 7, 2024

Label-Free Detection of Governance Evidence Degradation in Risk Decision Systems

Risk decision systems in fraud detection and credit scoring operate under structural label absence: ground truth arrives weeks to months after decisions are made. During this blind period, model performance may degrade silently, eroding the governance evidence that justifies automated decisions. Existing drift detection methods either require labels (supervised detectors) or detect statistical change without distinguishing harmful degradation from benign distributional evolution (unsupervised detectors). No existing framework integrates drift detection with governance evidence assessment and operational response. This paper presents a label-free governance monitoring extension to the Governance Drift Toolkit that produces governance alerts rather than statistical alarms. The monitoring architecture applies composite multi-proxy monitoring across four proxy monitors (score distribution, feature drift, prediction entropy, confidence distribution), with governance-calibrated thresholds. Empirical evaluation on the Lending Club credit scoring dataset (1.37M loans, 11 years) demonstrates three findings. First, raw proxy metrics (Feature PSI delta up to 1.84, Score PSI delta up to 0.92) distinguish injected covariate degradation from natural temporal drift in an offline evaluation setting. Second, pure concept drift in P(Y|X) produces exactly zero delta across all proxy metrics in all windows, confirming the irreducible blind spot of label-free monitoring as a structural verification. Third, the composite score provides monotonic severity progression as more monitors trigger (0.583 to 0.833 to 1.000), enabling graduated governance response. Cross-domain comparison with IEEE-CIS fraud detection results shows the detectable/undetectable boundary is consistent across both domains. The toolkit and evaluation code are available as open-source artifacts.

  • 1 authors
·
Apr 19

Slow Thinking for Sequential Recommendation

To develop effective sequential recommender systems, numerous methods have been proposed to model historical user behaviors. Despite the effectiveness, these methods share the same fast thinking paradigm. That is, for making recommendations, these methods typically encodes user historical interactions to obtain user representations and directly match these representations with candidate item representations. However, due to the limited capacity of traditional lightweight recommendation models, this one-step inference paradigm often leads to suboptimal performance. To tackle this issue, we present a novel slow thinking recommendation model, named STREAM-Rec. Our approach is capable of analyzing historical user behavior, generating a multi-step, deliberative reasoning process, and ultimately delivering personalized recommendations. In particular, we focus on two key challenges: (1) identifying the suitable reasoning patterns in recommender systems, and (2) exploring how to effectively stimulate the reasoning capabilities of traditional recommenders. To this end, we introduce a three-stage training framework. In the first stage, the model is pretrained on large-scale user behavior data to learn behavior patterns and capture long-range dependencies. In the second stage, we design an iterative inference algorithm to annotate suitable reasoning traces by progressively refining the model predictions. This annotated data is then used to fine-tune the model. Finally, in the third stage, we apply reinforcement learning to further enhance the model generalization ability. Extensive experiments validate the effectiveness of our proposed method.

  • 7 authors
·
Apr 12, 2025

P-GenRM: Personalized Generative Reward Model with Test-time User-based Scaling

Personalized alignment of large language models seeks to adapt responses to individual user preferences, typically via reinforcement learning. A key challenge is obtaining accurate, user-specific reward signals in open-ended scenarios. Existing personalized reward models face two persistent limitations: (1) oversimplifying diverse, scenario-specific preferences into a small, fixed set of evaluation principles, and (2) struggling with generalization to new users with limited feedback. To this end, we propose P-GenRM, the first Personalized Generative Reward Model with test-time user-based scaling. P-GenRM transforms preference signals into structured evaluation chains that derive adaptive personas and scoring rubrics across various scenarios. It further clusters users into User Prototypes and introduces a dual-granularity scaling mechanism: at the individual level, it adaptively scales and aggregates each user's scoring scheme; at the prototype level, it incorporates preferences from similar users. This design mitigates noise in inferred preferences and enhances generalization to unseen users through prototype-based transfer. Empirical results show that P-GenRM achieves state-of-the-art results on widely-used personalized reward model benchmarks, with an average improvement of 2.31%, and demonstrates strong generalization on an out-of-distribution dataset. Notably, Test-time User-based scaling provides an additional 3% boost, demonstrating stronger personalized alignment with test-time scalability.

Tongyi-ConvAI Tongyi-ConvAI
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Feb 12 3

Reinforcement Evolutionary Learning Method for self-learning

In statistical modelling the biggest threat is concept drift which makes the model gradually showing deteriorating performance over time. There are state of the art methodologies to detect the impact of concept drift, however general strategy considered to overcome the issue in performance is to rebuild or re-calibrate the model periodically as the variable patterns for the model changes significantly due to market change or consumer behavior change etc. Quantitative research is the most widely spread application of data science in Marketing or financial domain where applicability of state of the art reinforcement learning for auto-learning is less explored paradigm. Reinforcement learning is heavily dependent on having a simulated environment which is majorly available for gaming or online systems, to learn from the live feedback. However, there are some research happened on the area of online advertisement, pricing etc where due to the nature of the online learning environment scope of reinforcement learning is explored. Our proposed solution is a reinforcement learning based, true self-learning algorithm which can adapt to the data change or concept drift and auto learn and self-calibrate for the new patterns of the data solving the problem of concept drift. Keywords - Reinforcement learning, Genetic Algorithm, Q-learning, Classification modelling, CMA-ES, NES, Multi objective optimization, Concept drift, Population stability index, Incremental learning, F1-measure, Predictive Modelling, Self-learning, MCTS, AlphaGo, AlphaZero

  • 2 authors
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Oct 6, 2018 1