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{
 "MT|All India": {
 "DABUR SARSON AMLA||170-240": [
 {
 "key": "DABUR AMLA|170-240",
 "brand": "DABUR AMLA",
 "pack": "170-240",
 "corr": 0.025,
 "pct": 0.1,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|20-30",
 "brand": "DABUR AMLA",
 "pack": "20-30",
 "corr": -0.227,
 "pct": 5.1,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "DABUR AMLA|250-400",
 "brand": "DABUR AMLA",
 "pack": "250-400",
 "corr": 0.077,
 "pct": 0.6,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|33-80",
 "brand": "DABUR AMLA",
 "pack": "33-80",
 "corr": -0.093,
 "pct": 0.9,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "DABUR AMLA|400+",
 "brand": "DABUR AMLA",
 "pack": "400+",
 "corr": 0.274,
 "pct": 7.5,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|85-150",
 "brand": "DABUR AMLA",
 "pack": "85-150",
 "corr": -0.021,
 "pct": 0.0,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|170-240",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "170-240",
 "corr": 0.202,
 "pct": 4.1,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|20-30",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "20-30",
 "corr": -0.165,
 "pct": 2.7,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|250-400",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "250-400",
 "corr": 0.153,
 "pct": 2.3,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|33-80",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "33-80",
 "corr": -0.093,
 "pct": 0.9,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|400+",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "400+",
 "corr": 0.472,
 "pct": 22.3,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|85-150",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "85-150",
 "corr": -0.003,
 "pct": 0.0,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "PARACHUTE|170-240",
 "brand": "PARACHUTE",
 "pack": "170-240",
 "corr": 0.16,
 "pct": 2.6,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|20-30",
 "brand": "PARACHUTE",
 "pack": "20-30",
 "corr": -0.314,
 "pct": 9.9,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "PARACHUTE|250-400",
 "brand": "PARACHUTE",
 "pack": "250-400",
 "corr": -0.312,
 "pct": 9.7,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "PARACHUTE|33-80",
 "brand": "PARACHUTE",
 "pack": "33-80",
 "corr": -0.286,
 "pct": 8.2,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "PARACHUTE|400+",
 "brand": "PARACHUTE",
 "pack": "400+",
 "corr": -0.156,
 "pct": 2.4,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "PARACHUTE|85-150",
 "brand": "PARACHUTE",
 "pack": "85-150",
 "corr": 0.015,
 "pct": 0.0,
 "type": "volume",
 "direction": "Complementary"
 }
 ],
 "DABUR SARSON AMLA||20-30": [],
 "DABUR SARSON AMLA||250-400": [
 {
 "key": "DABUR AMLA|170-240",
 "brand": "DABUR AMLA",
 "pack": "170-240",
 "corr": 0.716,
 "pct": 51.3,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|20-30",
 "brand": "DABUR AMLA",
 "pack": "20-30",
 "corr": -0.157,
 "pct": 2.5,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "DABUR AMLA|250-400",
 "brand": "DABUR AMLA",
 "pack": "250-400",
 "corr": -0.432,
 "pct": 18.7,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "DABUR AMLA|33-80",
 "brand": "DABUR AMLA",
 "pack": "33-80",
 "corr": 0.252,
 "pct": 6.4,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|400+",
 "brand": "DABUR AMLA",
 "pack": "400+",
 "corr": 0.101,
 "pct": 1.0,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|85-150",
 "brand": "DABUR AMLA",
 "pack": "85-150",
 "corr": 0.44,
 "pct": 19.4,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|170-240",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "170-240",
 "corr": -0.661,
 "pct": 43.7,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|20-30",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "20-30",
 "corr": 0.204,
 "pct": 4.2,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|250-400",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "250-400",
 "corr": -0.075,
 "pct": 0.6,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|33-80",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "33-80",
 "corr": -0.593,
 "pct": 35.1,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|400+",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "400+",
 "corr": 0.412,
 "pct": 16.9,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|85-150",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "85-150",
 "corr": 0.178,
 "pct": 3.2,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|170-240",
 "brand": "PARACHUTE",
 "pack": "170-240",
 "corr": 0.193,
 "pct": 3.7,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|20-30",
 "brand": "PARACHUTE",
 "pack": "20-30",
 "corr": 0.277,
 "pct": 7.7,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|250-400",
 "brand": "PARACHUTE",
 "pack": "250-400",
 "corr": 0.107,
 "pct": 1.1,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|33-80",
 "brand": "PARACHUTE",
 "pack": "33-80",
 "corr": -0.09,
 "pct": 0.8,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "PARACHUTE|400+",
 "brand": "PARACHUTE",
 "pack": "400+",
 "corr": 0.537,
 "pct": 28.8,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|85-150",
 "brand": "PARACHUTE",
 "pack": "85-150",
 "corr": 0.338,
 "pct": 11.4,
 "type": "volume",
 "direction": "Complementary"
 }
 ],
 "DABUR SARSON AMLA||33-80": [
 {
 "key": "DABUR AMLA|170-240",
 "brand": "DABUR AMLA",
 "pack": "170-240",
 "corr": 0.515,
 "pct": 26.5,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|20-30",
 "brand": "DABUR AMLA",
 "pack": "20-30",
 "corr": 0.281,
 "pct": 7.9,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|250-400",
 "brand": "DABUR AMLA",
 "pack": "250-400",
 "corr": -0.004,
 "pct": 0.0,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "DABUR AMLA|33-80",
 "brand": "DABUR AMLA",
 "pack": "33-80",
 "corr": 0.682,
 "pct": 46.5,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|400+",
 "brand": "DABUR AMLA",
 "pack": "400+",
 "corr": 0.013,
 "pct": 0.0,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|85-150",
 "brand": "DABUR AMLA",
 "pack": "85-150",
 "corr": 0.294,
 "pct": 8.6,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|170-240",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "170-240",
 "corr": -0.065,
 "pct": 0.4,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|20-30",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "20-30",
 "corr": 0.692,
 "pct": 47.8,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|250-400",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "250-400",
 "corr": 0.316,
 "pct": 10.0,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|33-80",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "33-80",
 "corr": 0.03,
 "pct": 0.1,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|400+",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "400+",
 "corr": 0.239,
 "pct": 5.7,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|85-150",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "85-150",
 "corr": 0.631,
 "pct": 39.9,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|170-240",
 "brand": "PARACHUTE",
 "pack": "170-240",
 "corr": 0.487,
 "pct": 23.7,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|20-30",
 "brand": "PARACHUTE",
 "pack": "20-30",
 "corr": 0.395,
 "pct": 15.6,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|250-400",
 "brand": "PARACHUTE",
 "pack": "250-400",
 "corr": 0.057,
 "pct": 0.3,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|33-80",
 "brand": "PARACHUTE",
 "pack": "33-80",
 "corr": 0.453,
 "pct": 20.6,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|400+",
 "brand": "PARACHUTE",
 "pack": "400+",
 "corr": 0.375,
 "pct": 14.0,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|85-150",
 "brand": "PARACHUTE",
 "pack": "85-150",
 "corr": 0.455,
 "pct": 20.7,
 "type": "volume",
 "direction": "Complementary"
 }
 ],
 "DABUR SARSON AMLA||400+": [
 {
 "key": "DABUR AMLA|170-240",
 "brand": "DABUR AMLA",
 "pack": "170-240",
 "corr": -0.399,
 "pct": 15.9,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "DABUR AMLA|20-30",
 "brand": "DABUR AMLA",
 "pack": "20-30",
 "corr": 0.672,
 "pct": 45.1,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|250-400",
 "brand": "DABUR AMLA",
 "pack": "250-400",
 "corr": 0.79,
 "pct": 62.4,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|33-80",
 "brand": "DABUR AMLA",
 "pack": "33-80",
 "corr": 0.176,
 "pct": 3.1,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|400+",
 "brand": "DABUR AMLA",
 "pack": "400+",
 "corr": -0.061,
 "pct": 0.4,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "DABUR AMLA|85-150",
 "brand": "DABUR AMLA",
 "pack": "85-150",
 "corr": -0.464,
 "pct": 21.5,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|170-240",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "170-240",
 "corr": 0.823,
 "pct": 67.7,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|20-30",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "20-30",
 "corr": -0.099,
 "pct": 1.0,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|250-400",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "250-400",
 "corr": 0.505,
 "pct": 25.5,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|33-80",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "33-80",
 "corr": 0.707,
 "pct": 50.0,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|400+",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "400+",
 "corr": -0.229,
 "pct": 5.2,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|85-150",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "85-150",
 "corr": 0.53,
 "pct": 28.1,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|170-240",
 "brand": "PARACHUTE",
 "pack": "170-240",
 "corr": -0.066,
 "pct": 0.4,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "PARACHUTE|20-30",
 "brand": "PARACHUTE",
 "pack": "20-30",
 "corr": -0.172,
 "pct": 3.0,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "PARACHUTE|250-400",
 "brand": "PARACHUTE",
 "pack": "250-400",
 "corr": -0.018,
 "pct": 0.0,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "PARACHUTE|33-80",
 "brand": "PARACHUTE",
 "pack": "33-80",
 "corr": 0.448,
 "pct": 20.1,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|400+",
 "brand": "PARACHUTE",
 "pack": "400+",
 "corr": -0.422,
 "pct": 17.8,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "PARACHUTE|85-150",
 "brand": "PARACHUTE",
 "pack": "85-150",
 "corr": -0.255,
 "pct": 6.5,
 "type": "volume",
 "direction": "Substitutable"
 }
 ],
 "DABUR SARSON AMLA||85-150": [
 {
 "key": "DABUR AMLA|170-240",
 "brand": "DABUR AMLA",
 "pack": "170-240",
 "corr": 0.241,
 "pct": 5.8,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|20-30",
 "brand": "DABUR AMLA",
 "pack": "20-30",
 "corr": -0.16,
 "pct": 2.5,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "DABUR AMLA|250-400",
 "brand": "DABUR AMLA",
 "pack": "250-400",
 "corr": -0.33,
 "pct": 10.9,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "DABUR AMLA|33-80",
 "brand": "DABUR AMLA",
 "pack": "33-80",
 "corr": 0.359,
 "pct": 12.9,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|400+",
 "brand": "DABUR AMLA",
 "pack": "400+",
 "corr": 0.176,
 "pct": 3.1,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|85-150",
 "brand": "DABUR AMLA",
 "pack": "85-150",
 "corr": 0.627,
 "pct": 39.3,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|170-240",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "170-240",
 "corr": -0.199,
 "pct": 3.9,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|20-30",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "20-30",
 "corr": 0.267,
 "pct": 7.2,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|250-400",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "250-400",
 "corr": 0.14,
 "pct": 2.0,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|33-80",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "33-80",
 "corr": -0.211,
 "pct": 4.4,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|400+",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "400+",
 "corr": -0.04,
 "pct": 0.2,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "NIHAR NATURALS SHANTI AMLA|85-150",
 "brand": "NIHAR NATURALS SHANTI AMLA",
 "pack": "85-150",
 "corr": 0.365,
 "pct": 13.3,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|170-240",
 "brand": "PARACHUTE",
 "pack": "170-240",
 "corr": 0.578,
 "pct": 33.4,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|20-30",
 "brand": "PARACHUTE",
 "pack": "20-30",
 "corr": 0.032,
 "pct": 0.1,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|250-400",
 "brand": "PARACHUTE",
 "pack": "250-400",
 "corr": 0.334,
 "pct": 11.1,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|33-80",
 "brand": "PARACHUTE",
 "pack": "33-80",
 "corr": 0.016,
 "pct": 0.0,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|400+",
 "brand": "PARACHUTE",
 "pack": "400+",
 "corr": 0.22,
 "pct": 4.8,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "PARACHUTE|85-150",
 "brand": "PARACHUTE",
 "pack": "85-150",
 "corr": 0.706,
 "pct": 49.9,
 "type": "volume",
 "direction": "Complementary"
 }
 ],
 "_notes": {
 "DABUR SARSON AMLA||20-30": "Sarson Amla has minimal MT presence in 20-30ml (1 month, 8L) \u2014 interaction not computable"
 }
 },
 "TT|All India": {
 "DABUR SARSON AMLA||170-240": [
 {
 "key": "DABUR AMLA|170-240",
 "brand": "DABUR AMLA",
 "pack": "170-240",
 "corr": -0.159,
 "pct": 2.5,
 "type": "volume",
 "direction": "Substitutable"
 },
 {
 "key": "DABUR AMLA|20-30",
 "brand": "DABUR AMLA",
 "pack": "20-30",
 "corr": 0.093,
 "pct": 0.9,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|250-400",
 "brand": "DABUR AMLA",
 "pack": "250-400",
 "corr": 0.022,
 "pct": 0.0,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|33-80",
 "brand": "DABUR AMLA",
 "pack": "33-80",
 "corr": 0.099,
 "pct": 1.0,
 "type": "volume",
 "direction": "Complementary"
 },
 {
 "key": "DABUR AMLA|400+",
 "brand": "DABUR AMLA",
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