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739bf0c | 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 | # Workflow: Lead Generation
**Objective**: Identify and qualify high-potential leads for a specific niche/service by researching industry trends, competitor activities, and online communities.
## Required Inputs
- `TARGET_AUDIENCE`: The group of people or companies to target (e.g., "Seed-stage FinTech startups", "Real estate agents in Austin").
- `VALUE_PROPOSITION`: What's being offered (e.g., "AI-powered CRM enrichment", "SEO-optimized blog posts").
## Steps
1. **Market Research**
- Identify top 5 pain points for the `TARGET_AUDIENCE`.
- Use the `search_web` tool to find recent discussions and news related to these pain points.
2. **Lead Sourcing**
- Identify relevant platforms where the `TARGET_AUDIENCE` is active (e.g., LinkedIn, Reddit, industry-specific forums).
- Use specialized tools (to be developed) to scrape or query for potential leads.
3. **Lead Qualification**
- For each lead found:
- Check for relevance to the `VALUE_PROPOSITION`.
- Find contact information or primary decision-makers where possible.
- Look for "buying signals" (e.g., recent funding, job postings, social media activity).
4. **Outreach Preparation**
- Draft personalized hooks for each qualified lead based on their specific needs or recent activities.
## Edge Cases
- **Low data availability**: If research yields few results, expand the `TARGET_AUDIENCE` or pivot the `VALUE_PROPOSITION` to a related niche.
- **Outdated info**: Always verify contact details or company status through secondary sources.
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