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42b9f020a2d743fb2576aa3729e1f05f
https://www.forbes.com/sites/markeghrari/2015/11/09/want-to-be-rich-heres-how-wealthy-people-do-it/
Want to Be Rich? Here's How Wealthy People Do It
Want to Be Rich? Here's How Wealthy People Do It Each of us defines success differently, but in most cases building wealth (even if it’s just building a comfortable nest egg) is an important factor. In Want to Be Rich? Salary Alone Won’t Get You There I shared information pulled from the 400 individual tax returns repo...
c00df2745333dca4cd0b3fa8d481c38f
https://www.forbes.com/sites/markeghrari/2016/02/26/5-things-most-people-forget-to-do-after-they-divorce/
5 Things You Need To Do After Getting A Divorce
5 Things You Need To Do After Getting A Divorce No one plans to get divorced. But it does happen... and when it does, the understandable emotional upheaval can make it hard to focus on dealing with practical matters. And that's too bad, because when your marriage ends you should immediately take steps to ensure your in...
42b858e4c5c9eb01e9497908555831d7
https://www.forbes.com/sites/markeghrari/2017/05/30/pass-on-your-assets-wisely-how-to-choose-the-right-beneficiaries/?sh=16848d2e6eeb
Pass On Your Assets Wisely: How To Choose The Right Beneficiaries
Pass On Your Assets Wisely: How To Choose The Right Beneficiaries When you pass away, what you leave to your loved ones is important, but so is how you leave those assets. Determining the right assets to leave to different beneficiaries is an absolutely critical part of effective estate planning. Shutterstock To show y...
5e09c9d77c07fcbf9a97600adbff75f3
https://www.forbes.com/sites/markeghrari/2018/10/16/aretha-franklin-left-an-80-million-estate-and-no-will-heres-why-that-matters-to-you/
Aretha Franklin Left An $80 Million Estate. And No Will. Here's Why That Matters To You
Aretha Franklin Left An $80 Million Estate. And No Will. Here's Why That Matters To You (Photo by Paul Natkin/Getty Images) First, the facts: Earlier this year, Aretha Franklin died at the age of 76 from pancreatic cancer. Her estate is estimated to be worth approximately $80 million. She did not leave as much as a Wi...
efb5aaf9a0d54916fcfd51669422ac36
https://www.forbes.com/sites/marketnewsvideo/2011/12/08/daily-dividend-report-hrb-hes-gd-enb-pnbi/
Daily Dividend Report: HRB, HES, GD, ENB, PNBI
Daily Dividend Report: HRB, HES, GD, ENB, PNBI H & R Block Incorporated (HRB) announced its quarterly dividend of 20 cents per share, an increase of about 33% over its prior dividend in September of 15 cents. The increase is effective with the quarterly cash dividend of $0.20 per share, payable on January 5, 2012, to s...
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https://www.forbes.com/sites/marketnewsvideo/2011/12/09/daily-dividend-report-ge-abt-mdt-ben-ivr/
Daily Dividend Report: GE, ABT, MDT, BEN, IVR
Daily Dividend Report: GE, ABT, MDT, BEN, IVR General Electric Company (GE) announced its quarterly dividend of 17 cents per share, an increase of about 13% over its prior dividend in September of 15 cents. The company cited a continued strengthening in its financial performance for the increase, and this is the fourth...
312aae78ef85f079842f96bad81f00b5
https://www.forbes.com/sites/marketnewsvideo/2011/12/21/daily-wrap-12212011/
Daily Wrap: 12/21/2011
Daily Wrap: 12/21/2011 Concerns over the the European Sovereign Debt Crisis continue to weigh on the US markets, sending all the major indices lower, just one day after the strongest rally in a month. Tech stocks helped drag down the markets, among them Oracle (ORCL) which missed earnings expectations for the first tim...
449e14204a726bce6b651378e2b70753
https://www.forbes.com/sites/marketnewsvideo/2012/01/13/friday-sector-leaders-auto-dealerships-oil-gas-refining-marketing-stocks/
Friday Sector Leaders: Auto Dealerships, Oil & Gas Refining & Marketing Stocks
Friday Sector Leaders: Auto Dealerships, Oil & Gas Refining & Marketing Stocks In trading on Friday, auto dealerships shares were relative leaders, down on the day by about 0.1%. Leading the group were shares of Asbury Automotive Group (ABG), up about 2.8% and shares of Penske Automotive Group (PAG) up about 1....
a9289554fc2aa0394a072105d2b38a9f
https://www.forbes.com/sites/marketnewsvideo/2012/02/01/earnings-wrap-aet-amzn/
Earnings Wrap: AET, AMZN
Earnings Wrap: AET, AMZN Aetna (AET) announced that fourth-quarter profit increased by 73 percent, due to low usage of medical services and other expenses being cut. The company made $372.6 million, or $1.02 per share, versus $215.6 million, or 53 cents per share in the same period last year. Revenue was slightly incre...
9e6fb56e55f5a54666721c87b8dbc021
https://www.forbes.com/sites/marketnewsvideo/2012/02/03/earnings-wrap-el-aon/
Earnings Wrap: EL, AON
Earnings Wrap: EL, AON Estee Lauder (EL) announced that quarterly profit increased to $396.7 million, or $1.00 per share, up from $343.9 million, or 86 cents per share, in the same period last year. Sales increased by ten percent to $2.74 billion. The company said that demand was strong for makeup and skin-care product...
7d5ad0ef1c50f21e603352752d0fac72
https://www.forbes.com/sites/marketnewsvideo/2012/02/03/friday-sector-laggards-precious-metals-agriculture-farm-products/
Friday Sector Laggards: Precious Metals, Agriculture & Farm Products
Friday Sector Laggards: Precious Metals, Agriculture & Farm Products In trading on Friday, precious metals shares were relative laggards, down on the day by about 0.8%. Helping drag down the group were shares of Lake Shore Gold (LSG), off about 4.6% and shares of Vista Gold (VGZ) off about 3.3% on the day. Also lag...
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https://www.forbes.com/sites/marketnewsvideo/2012/02/06/monday-sector-leaders-shipping-biotechnology-stocks/
Monday Sector Leaders: Shipping, Biotechnology Stocks
Monday Sector Leaders: Shipping, Biotechnology Stocks In trading on Monday, shipping shares were relative leaders, up on the day by about 1.5%. Leading the group were shares of Global Ship Lease (GSL), up about 7.6% and shares of Genco Shipping & Trading Limited (GNK) up about 6.9% on the day. Also showing relative str...
759a58a0aa5986c6c8d5a28d78f3c3ed
https://www.forbes.com/sites/marketnewsvideo/2012/02/07/tuesday-sector-laggards-shipping-non-precious-metals-non-metallic-mining-stocks/
Tuesday Sector Laggards: Shipping, Non-Precious Metals & Non-Metallic Mining Stocks
Tuesday Sector Laggards: Shipping, Non-Precious Metals & Non-Metallic Mining Stocks In trading on Tuesday, shipping shares were relative laggards, down on the day by about 2.1%. Helping drag down the group were shares of Excel Maritime Carriers (EXM), off about 7.2% and shares of Frontline Limited (FRO) down about ...
231295c2faf24c21baab2781067646c6
https://www.forbes.com/sites/marketnewsvideo/2012/03/21/analyst-moves-lnkd-hd/
Analyst Moves: LNKD, HD
Analyst Moves: LNKD, HD LinkedIn (LNKD) was upgraded by Goldman Sachs from neutral to buy with a price target of $135, due to higher operating metric. Shares are higher by about 9.4 percent. Home Depot (HD) today had its estimates and price target increased to $55 with an outperform rating by Credit Suisse (CS) as the ...
2f5f4dd6ee644a04d2c793d51b73379d
https://www.forbes.com/sites/marketnewsvideo/2013/06/12/wednesdays-etf-with-unusual-volume-piz/?partner=yahootix
Wednesday's ETF with Unusual Volume: PIZ
Wednesday's ETF with Unusual Volume: PIZ The DWA Developed Markets Technical Leaders Portfolio (PIZ) is seeing unusually high volume in afternoon trading Wednesday, with over 1.2 million shares traded versus three month average volume of about 109,000. Shares of PIZ were up about 0.3% on the day. Components of that ETF...
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https://www.forbes.com/sites/marketnewsvideo/2013/06/21/fridays-etf-with-unusual-volume-piz/?partner=yahootix
Friday's ETF with Unusual Volume: PIZ
Friday's ETF with Unusual Volume: PIZ The DWA Developed Markets Technical Leaders Portfolio ETF (PIZ) is seeing unusually high volume in afternoon trading Friday, with over 1.5 million shares traded versus three month average volume of about 147,000. Shares of PIZ were off about 1% on the day. Components of that ETF wi...
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https://www.forbes.com/sites/marketnewsvideo/2013/08/05/mondays-etf-with-unusual-volume-jxi-2/?partner=yahootix
Monday's ETF with Unusual Volume: JXI
Monday's ETF with Unusual Volume: JXI The iShares Global Utilities ETF (JXI) is seeing unusually high volume in afternoon trading Monday, with over 756,000 shares traded versus three month average volume of about 57,000. Shares of JXI were off about 0.7% on the day. Components of that ETF with the highest volume on Mon...
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https://www.forbes.com/sites/marketnewsvideo/2013/11/05/tuesdays-etf-with-unusual-volume-jxi-2/
Tuesday's ETF with Unusual Volume: JXI
Tuesday's ETF with Unusual Volume: JXI The iShares Global Utilities ETF (JXI) is seeing unusually high volume in afternoon trading Tuesday, with over 243,000 shares traded versus three month average volume of about 37,000. Shares of JXI were up about 0.3% on the day. Components of that ETF with the highest volume on Tu...
bbdd097aa71126ef3f3782a010d326fe
https://www.forbes.com/sites/marketnewsvideo/2013/11/05/tuesdays-etf-with-unusual-volume-jxi-2/?partner=yahootix
Tuesday's ETF with Unusual Volume: JXI
Tuesday's ETF with Unusual Volume: JXI The iShares Global Utilities ETF (JXI) is seeing unusually high volume in afternoon trading Tuesday, with over 243,000 shares traded versus three month average volume of about 37,000. Shares of JXI were up about 0.3% on the day. Components of that ETF with the highest volume on Tu...
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https://www.forbes.com/sites/marketnewsvideo/2014/01/15/wednesday-sector-laggards-auto-dealerships-paper-forest-products-2/
Wednesday Sector Laggards: Auto Dealerships, Paper & Forest Products
Wednesday Sector Laggards: Auto Dealerships, Paper & Forest Products In trading on Wednesday, auto dealerships shares were relative laggards, down on the day by about 1.1%. Helping drag down the group were shares of Lithia Motors (LAD), down about 6.1% and shares of Asbury Automotive Group (ABG) off about 4.7% on t...
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https://www.forbes.com/sites/marketnewsvideo/2014/04/23/daily-dividend-report-cni-mwe-sxl-cma-dd/
Daily Dividend Report: CNI, MWE, SXL, CMA, DD
Daily Dividend Report: CNI, MWE, SXL, CMA, DD CN (CNI) announced today that its Board of Directors has approved a second-quarter 2014 dividend on the Company's common shares outstanding. A quarterly dividend of twenty-five cents per common share Canadian will be paid on June 30, 2014, to shareholders of record at the c...
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https://www.forbes.com/sites/marketnewsvideo/2014/05/23/daily-dividend-report-hd-hal-cbs-nee-wmb-bg-joy-str/
Daily Dividend Report: HD, HAL, CBS, NEE, WMB, BG, JOY, STR
Daily Dividend Report: HD, HAL, CBS, NEE, WMB, BG, JOY, STR The Home Depot (HD), the world's largest home improvement retailer, announced that its board of directors declared a first quarter cash dividend of 47 cents per share. The dividend is payable on June 19, 2014, to shareholders of record on the close of business...
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https://www.forbes.com/sites/marketnewsvideo/2014/08/20/wednesdays-etf-movers-xli-ijt/
Wednesday's ETF Movers: XLI, IJT
Wednesday's ETF Movers: XLI, IJT In trading on Wednesday, the Industrial Select Sector SPDR Fund ETF (XLI) is outperforming other ETFs, up about 0.9% on the day.  Components of that ETF showing particular strength include shares of Cummins (CMI), up about 2.9% and shares of Jacobs Engineering Group (JEC), up about 2.5%...
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https://www.forbes.com/sites/marketnewsvideo/2014/10/10/bnd-ifv-big-etf-inflows-2/
BND, IFV: Big ETF Inflows
BND, IFV: Big ETF Inflows Comparing units outstanding versus one week ago at the coverage universe of ETFs at ETF Channel, the biggest inflow was seen in the Vanguard Total Bond Market ETF (BND), which added 13,000,000 units, or a 4.7% increase week over week.And on a percentage change basis, the ETF with the biggest i...
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https://www.forbes.com/sites/marketnewsvideo/2014/11/04/bnd-iyj-big-etf-outflows/
BND, IYJ: Big ETF Outflows
BND, IYJ: Big ETF Outflows Looking at units outstanding versus one week prior within the universe of ETFs covered at ETF Channel, the biggest outflow was seen in the Vanguard Total Bond Market ETF (BND), where 8,600,000 units were destroyed, or a 2.9% decrease week over week.And on a percentage change basis, the ET...
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https://www.forbes.com/sites/marketnewsvideo/2014/11/21/xli-eufx-big-etf-outflows/
XLI, EUFX: Big ETF Outflows
XLI, EUFX: Big ETF Outflows Looking at units outstanding versus one week prior within the universe of ETFs covered at ETF Channel, the biggest outflow was seen in the Industrial Select Sector SPDR Fund (XLI), where 1,500,000 units were destroyed, or a 0.9% decrease week over week. Among the largest underlying component...
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https://www.forbes.com/sites/marketnewsvideo/2014/12/16/bnd-psl-big-etf-inflows/
BND, PSL: Big ETF Inflows
BND, PSL: Big ETF Inflows Comparing units outstanding versus one week ago at the coverage universe of ETFs at ETF Channel, the biggest inflow was seen in the Vanguard Total Bond Market ETF (BND), which added 10,500,000 units, or a 3.5% increase week over week.And on a percentage change basis, the ETF with the biggest i...
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https://www.forbes.com/sites/marketnewsvideo/2015/01/12/bnd-fmk-big-etf-inflows/
BND, FMK: Big ETF Inflows
BND, FMK: Big ETF Inflows Comparing units outstanding versus one week ago at the coverage universe of ETFs at ETF Channel, the biggest inflow was seen in the Vanguard Total Bond Market ETF (BND), which added 4,700,000 units, or a 1.5% increase week over week.And on a percentage change basis, the ETF with the biggest in...
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https://www.forbes.com/sites/marketnewsvideo/2015/02/23/bnd-eudg-big-etf-outflows/
BND, EUDG: Big ETF Outflows
BND, EUDG: Big ETF Outflows Looking at units outstanding versus one week prior within the universe of ETFs covered at ETF Channel, the biggest outflow was seen in the Vanguard Total Bond Market ETF (BND), where 6,000,000 units were destroyed, or a 1.9% decrease week over week.And on a percentage change basis, the ETF w...
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https://www.forbes.com/sites/marketnewsvideo/2015/03/24/tuesday-sector-leaders-music-electronics-stores-general-contractors-builders/
Tuesday Sector Leaders: Music & Electronics Stores, General Contractors & Builders
Tuesday Sector Leaders: Music & Electronics Stores, General Contractors & Builders In trading on Tuesday, music & electronics stores shares were relative leaders, up on the day by about 1.8%.  Leading the group were shares of hhgregg (HGG), up about 4.9% and shares of Conns (CONN) up about 4.2% on the day. Also...
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https://www.forbes.com/sites/marketnewsvideo/2015/04/15/bnd-gbf-big-etf-outflows/
BND, GBF: Big ETF Outflows
BND, GBF: Big ETF Outflows Looking at units outstanding versus one week prior within the universe of ETFs covered at ETF Channel, the biggest outflow was seen in the Vanguard Total Bond Market ETF (BND), where 5,100,000 units were destroyed, or a 1.6% decrease week over week. And on a percentage change basis, the ETF w...
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https://www.forbes.com/sites/marketnewsvideo/2015/04/28/xli-bwz-big-etf-outflows/
XLI, BWZ: Big ETF Outflows
XLI, BWZ: Big ETF Outflows Looking at units outstanding versus one week prior within the universe of ETFs covered at ETF Channel, the biggest outflow was seen in the Industrial Select Sector SPDR Fund (XLI), where 6,600,000 units were destroyed, or a 4.7% decrease week over week. Among the largest underlying components...
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https://www.forbes.com/sites/marketnewsvideo/2015/05/05/bnd-spyb-big-etf-inflows/
BND, SPYB: Big ETF Inflows
BND, SPYB: Big ETF Inflows Comparing units outstanding versus one week ago at the coverage universe of ETFs at ETF Channel, the biggest inflow was seen in the Vanguard Total Bond Market ETF (BND), which added 5,700,000 units, or a 1.8% increase week over week. And on a percentage change basis, the ETF with the biggest ...
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https://www.forbes.com/sites/marketnewsvideo/2015/05/15/vxus-dxjf-big-etf-inflows/
VXUS, DXJF: Big ETF Inflows
VXUS, DXJF: Big ETF Inflows Comparing units outstanding versus one week ago at the coverage universe of ETFs at ETF Channel, the biggest inflow was seen in the Vanguard Total International Stock ETF (VXUS), which added 14,896,569 units, or a 20.7% increase week over week. And on a percentage change basis, the ETF...
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https://www.forbes.com/sites/marketnewsvideo/2015/05/22/xli-gdjs-big-etf-outflows/
XLI, GDJS: Big ETF Outflows
XLI, GDJS: Big ETF Outflows Looking at units outstanding versus one week prior within the universe of ETFs covered at ETF Channel, the biggest outflow was seen in the Industrial Select Sector SPDR Fund (XLI), where 1,450,000 units were destroyed, or a 1.0% decrease week over week. Among the largest underlying component...
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https://www.forbes.com/sites/marketnewsvideo/2015/06/01/lqd-pmr-big-etf-outflows/
LQD, PMR: Big ETF Outflows
LQD, PMR: Big ETF Outflows Looking at units outstanding versus one week prior within the universe of ETFs covered at ETF Channel, the biggest outflow was seen in the iShares iBoxx $ Investment Grade Corporate Bond ETF (LQD), where 2,100,000 units were destroyed, or a 1.1% decrease week over week. And on a percentage ch...
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https://www.forbes.com/sites/marketnewsvideo/2015/07/24/friday-sector-laggards-auto-dealerships-education-training-services/
Friday Sector Laggards: Auto Dealerships, Education & Training Services
Friday Sector Laggards: Auto Dealerships, Education & Training Services In trading on Friday, auto dealerships shares were relative laggards, down on the day by about 2.9%. Helping drag down the group were shares of TrueCar (TRUE), down about 36.1% and shares of Asbury Automotive Group (ABG) down about 2.7% on the day....
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https://www.forbes.com/sites/marketnewsvideo/2015/10/21/wednesdays-etf-movers-xli-xph/
Wednesday's ETF Movers: XLI, XPH
Wednesday's ETF Movers: XLI, XPH In trading on Wednesday, the Industrial Select Sector SPDR Fund ETF (XLI) is outperforming other ETFs, up about 0.8% on the day. Components of that ETF showing particular strength include shares of United Tech (UTX), up about 3.1% and shares of Dover (DOV), up about 2.3% on the day. And...
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https://www.forbes.com/sites/marketnewsvideo/2016/03/18/xlf-labd-big-etf-outflows/
XLF, LABD: Big ETF Outflows
XLF, LABD: Big ETF Outflows Looking at units outstanding versus one week prior within the universe of ETFs covered at ETF Channel, the biggest outflow was seen in the Financial Select Sector SPDR Fund (XLF), where 33,450,000 units were destroyed, or a 4.5% decrease week over week. Among the largest underlying component...
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https://www.forbes.com/sites/marketnewsvideo/2016/03/22/vxus-gasx-big-etf-inflows/
VXUS, GASX: Big ETF Inflows
VXUS, GASX: Big ETF Inflows Comparing units outstanding versus one week ago at the coverage universe of ETFs at ETF Channel, the biggest inflow was seen in the Vanguard Total International Stock ETF (VXUS), which added 15,469,552 units, or a 14.5% increase week over week. And on a percentage change basis, the ETF with ...
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https://www.forbes.com/sites/marketnewsvideo/2016/04/21/xli-vthr-big-etf-inflows/
XLI, VTHR: Big ETF Inflows
XLI, VTHR: Big ETF Inflows Comparing units outstanding versus one week ago at the coverage universe of ETFs at ETF Channel, the biggest inflow was seen in the Industrial Select Sector SPDR Fund (XLI), which added 7,300,000 units, or a 6.1% increase week over week.  Among the largest underlying components of XLI, in mor...
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https://www.forbes.com/sites/marketnewsvideo/2016/04/26/tuesday-sector-leaders-auto-dealerships-home-furnishings-improvement-stocks/
Tuesday Sector Leaders: Auto Dealerships, Home Furnishings & Improvement Stocks
Tuesday Sector Leaders: Auto Dealerships, Home Furnishings & Improvement Stocks In trading on Tuesday, auto dealerships shares were relative leaders, up on the day by about 3.8%. Leading the group were shares of Sonic Automotive (SAH), up about 14.7% and shares of Asbury Automotive Group (ABG) up about 8.4% on the day....
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https://www.forbes.com/sites/marketnewsvideo/2016/07/08/lqd-tusa-big-etf-inflows/
LQD, TUSA: Big ETF Inflows
LQD, TUSA: Big ETF Inflows Comparing units outstanding versus one week ago at the coverage universe of ETFs at ETF Channel, the biggest inflow was seen in the iShares iBoxx $ Investment Grade Corporate Bond ETF (LQD), which added 16,800,000 units, or a 7.0% increase week over week. And on a percentage change basis, the...
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https://www.forbes.com/sites/marketnewsvideo/2016/08/24/sp-500-movers-intu-mnk/
S&P 500 Movers: INTU, MNK
S&P 500 Movers: INTU, MNK In early trading on Wednesday, shares of Mallinckrodt (MNK) topped the list of the day's best performing components of the S&P 500 index, trading up 3.1%.  Year to date, Mallinckrodt registers a 14.7% gain. And the worst performing S&P 500 component thus far on the day is Intuit (INTU), tradin...
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https://www.forbes.com/sites/marketnewsvideo/2016/08/31/vfh-psj-big-etf-inflows/
VFH, PSJ: Big ETF Inflows
VFH, PSJ: Big ETF Inflows Comparing units outstanding versus one week ago at the coverage universe of ETFs at ETF Channel, the biggest inflow was seen in the Vanguard Financials ETF (VFH), which added 9,975,000 units, or a 13.7% increase week over week.  Among the largest underlying components of VFH, in morning tradin...
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https://www.forbes.com/sites/marketnewsvideo/2016/10/24/vxus-ssg-big-etf-outflows/
VXUS, SSG: Big ETF Outflows
VXUS, SSG: Big ETF Outflows Looking at units outstanding versus one week prior within the universe of ETFs covered at ETF Channel, the biggest outflow was seen in the Vanguard Total International Stock ETF (VXUS), where 17,293,827 units were destroyed, or a 12.2% decrease week over week. And on a percentage change basi...
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https://www.forbes.com/sites/marketnewsvideo/2016/10/31/lqd-rtm-big-etf-outflows/
LQD, RTM: Big ETF Outflows
LQD, RTM: Big ETF Outflows Looking at units outstanding versus one week prior within the universe of ETFs covered at ETF Channel, the biggest outflow was seen in the iShares iBoxx $ Investment Grade Corporate Bond ETF (LQD), where 13,100,000 units were destroyed, or a 4.9% decrease week over week. And on a percentage c...
1bb54436a2a65b6aa36103f68b96ec33
https://www.forbes.com/sites/marketshare/2010/06/11/twitter-considers-selling-trending-topics-as-ad-space/
Twitter Considers Selling Trending Topics as Ad Space
Twitter Considers Selling Trending Topics as Ad Space Twitter is exploring a new addition to its Promoted Tweets ad platform. It's called Promoted Trends, a feature that would allow advertisers to insert their own terms into Twitter's trending topics. All Things D writes that Twitter is already discussing Promoted Tren...
5295eff05093a1ed3c55df81ed45a8ce
https://www.forbes.com/sites/marketshare/2010/06/17/the-spreadable-war-on-viral-media/
The Spreadable War on Viral Media
The Spreadable War on Viral Media “I declare war on viral media!” roared Prof. Henry Jenkins from the pages of iMedia Connection in a dramatic – think Jack Bauer in a hazmat suit – interview. The article has since been retweeted hundreds of times and, you could even say, has gone viral. And that’s where you would be wr...
eb1db70b4f1e0091b25f5a50c306597b
https://www.forbes.com/sites/marketshare/2010/06/25/microsoft-hopes-for-success-with-new-windows-phone-7-ads/
Microsoft Hopes For Success With New Windows Phone 7 Ads
Microsoft Hopes For Success With New Windows Phone 7 Ads Microsoft has paid close attention to the apparent early success of Apple's iAd platform and it would like a piece of the action. In fact, it believes its new Windows Phone 7 ad platform will be the best thing since sliced bread--seriously! It's calling the platf...
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https://www.forbes.com/sites/marketshare/2010/07/26/how-big-brands-take-on-social-media/
How Big Brands Take On Social Media
How Big Brands Take On Social Media In the latest call in the Social Media Skype series, I talked to David Armano, a senior vice president at Edelman Digital, the wired branch of the giant PR firm. Armano works with brands such as Blackberry and eBay to help them figure out how to react to and get in the flow of online...
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https://www.forbes.com/sites/marketshare/2010/09/14/state-farm-sponsorship-in-the-digital-age/
State Farm: Sponsorship in the Digital Age
State Farm: Sponsorship in the Digital Age Image via CrunchBase In this Brand Innovator Spotlight, Todd Fischer, manager of national sponsorships at State Farm Insurance, shares how the brand blends traditional and digital sponsorship to engage savvier consumers online and offline. Brandon Gutman: What motivated State ...
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https://www.forbes.com/sites/marketshare/2010/10/04/cmos-club-communities-social-media-analytics-marketing/
CMO Plans for 2011: Advocates, Analytics Are Top Priorities
CMO Plans for 2011: Advocates, Analytics Are Top Priorities Image by D'Arcy Norman via Flickr Over the past three weeks, while hosting CMO Club dinners in Boston, New York City, and Dallas, the conversations moved from challenges and helping each other to the topic of true innovation in marketing.  Every CMO is focused...
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https://www.forbes.com/sites/marketshare/2010/11/02/deloitte-unifying-a-global-brand/
Deloitte: Unifying a Global Brand
Deloitte: Unifying a Global Brand In this Brand Innovator Spotlight, Luis Gallardo, managing director, global brand & marketing at Deloitte shares how an integrated, multi-channel, multi-stakeholder approach to marketing can unify a global brand. Deloitte has recently been in the spotlight as the leading professional s...
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https://www.forbes.com/sites/marketshare/2011/02/25/yet-another-wall-street-bailout/
Yet Another Wall Street Bailout
Yet Another Wall Street Bailout Once again, the Washington, D.C. bureaucratic machine gave away billions of dollars of taxpayer money to their wealthy friends on Wall Street.  There was very little financial media coverage of the latest taxpayer gift to Bank of America ($4 billion, by one analyst's reckoning), which oc...
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https://www.forbes.com/sites/marketshare/2011/06/30/three-truths-about-ethosnomics/
Three Truths about Ethosnomics
Three Truths about Ethosnomics It’s hard to find a brand these days that doesn’t try and stand on some sort of social-responsibility platform. The word is out that consumers carry their values along with their wallets when choosing which brand to bless with their hard-earned dollars. But what many brands have already l...
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https://www.forbes.com/sites/marketshare/2011/07/20/organic-packaged-foods-brand-takes-on-industry-goliaths/
Organic Packaged Foods Brand Takes on Industry Goliaths
Organic Packaged Foods Brand Takes on Industry Goliaths John Roulac of Nutiva In this Brand Innovator Spotlight, John Roulac, CEO of Nutiva shares how the brand is on a mission to revolutionize the food world. Founded in 1999, the CPG has experienced a 41% annual growth rate since 2006. In 2009 and 2010 Inc. magazine n...
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https://www.forbes.com/sites/marketshare/2011/08/31/the-case-of-jack-odwyer-vs-prsa/
The Case of Jack O'Dwyer vs. PRSA
The Case of Jack O'Dwyer vs. PRSA Most of us are familiar with the old adage that you "don't pick fights with people who buy their ink by the barrel." And indeed, as someone who's worked with reporters for a long time, I try not upset them. Elephants have long memories and heavy feet under which you don't want to get s...
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https://www.forbes.com/sites/marketshare/2011/09/27/beefing-up-the-brand/
Beefing Up the Brand
Beefing Up the Brand When brands find they are losing sales, share, and profits, there are three well-used approaches that usually get served up first. The first is hearken back to better times, remind consumers of who you used to be, and go into the film vaults and pull out classic advertising and edit it for current ...
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https://www.forbes.com/sites/marketshare/2011/10/11/a-qwikster-change-of-opinion/
A Qwikster Change of Opinion
A Qwikster Change of Opinion Yesterday Netflix, changing a decision made three weeks ago, killed its plans to turn its DVD service into a separate business named "Qwikster." That was a really good idea because customers hated the idea. The brand, which had been rated highest in “delighting” customers in the January 201...
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https://www.forbes.com/sites/marketshare/2011/10/12/ibms-global-chief-marketing-officer-study-cmos-must-embrace-technology-to-succeed/
IBM's Global Chief Marketing Officer Study: CMOs Must Embrace Technology to Succeed
IBM's Global Chief Marketing Officer Study: CMOs Must Embrace Technology to Succeed This week IBM released the findings of its first ever Global Chief Marketing Officer study of more than 1,700 CMOs from 64 countries and 19 industries. The findings reflect the shifting online, social and mobile buying trends IBM has id...
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https://www.forbes.com/sites/marketshare/2011/10/24/two-on-two-with-leading-mom-blogger-danielle-smith/
Two On Two With Leading Mom Blogger Danielle Smith
Two On Two With Leading Mom Blogger Danielle Smith Welcome back to the show! Last time on Forbes "Two On Two," I spoke with Washington Redskins owner Dan Snyder about how he's taken his marketing expertise and translated it into his role as owner of one of the most visible NFL franchises. Today, we turn roughly 180 deg...
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https://www.forbes.com/sites/marketshare/2011/12/12/making-small-business-marketing-work/
Making Small Business Marketing Work
Making Small Business Marketing Work Back in February, my "Two On Two" partner Jason Falls and I were debating the value of using Groupon, especially for small businesses which often don't have much room for error. I commented that if a small business owner is going to invest in Groupon, they must really work the chann...
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https://www.forbes.com/sites/marketshare/2012/01/05/crisis-management-the-real-test-of-a-brand-in-the-social-media-space/
Crisis Management: The Real Test Of A Brand In The Social Media Space?
Crisis Management: The Real Test Of A Brand In The Social Media Space? Setting up a Facebook page or Twitter account or company profile on LinkedIn or Google+ is easy... that is, it's easy compared to handling a crisis in today's hyperactive, real-time social media world we find ourselves in. Properly handling a crisis...
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https://www.forbes.com/sites/marketshare/2012/01/12/trust-me-im-a-social-media-expert/
Trust Me, I'm A Social Media Expert
Trust Me, I'm A Social Media Expert The very funny website SocialMediaDouchebag (SMDB) begins by asking us, "Do you want to learn how to use Web 2.0 Social Media to become a millionaire overnight? How would you like to increase your Twitter followers by eleventy-billion in 3.68 seconds? Do you want to use Twitter to ma...
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https://www.forbes.com/sites/marketshare/2012/01/24/what-makes-people-stick-together-global-glue-project-looks-for-answers/
What Makes People Stick Together? Global Glue Project Looks for Answers
What Makes People Stick Together? Global Glue Project Looks for Answers At kbs+ we are champions of creative entrepreneurs as they are the people who are continually making things that will shape our experiences and our world.  I interviewed DJ Pierce, one of our creative entrepreneurs at kbs+, about what he is making ...
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https://www.forbes.com/sites/marketshare/2012/03/05/if-youre-not-paying-for-it-you-become-the-product/?sh=2936d23f5d6e
If You're Not Paying For It, You Become The Product
If You're Not Paying For It, You Become The Product Scott Goodson is the founder of StrawberryFrog. His first book, Uprising exploring Movement Marketing has been published by McGraw Hill. Google (Photo credit: Daniel Morris) The internet continues to evolve and with it our privacy continues to be a matter of debate. I...
545608073c27e2b6d94bf6d246a4c475
https://www.forbes.com/sites/marketshare/2012/05/18/sears-explains-their-success-in-content-marketing/
Sears Explains Its Success In Content Marketing
Sears Explains Its Success In Content Marketing Earlier this week we profiled digital marketing execs from General Mills and GE on how they’re running their organizations like publishers. For our third and final installment in this series on content marketing, we sat down with Julia Fitzgerald, Chief Digital Officer, F...
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https://www.forbes.com/sites/marketshare/2012/05/22/wheres-the-beef-episode-5-of-the-pitch-continues-pattern-of-minimal-campaign-substance/
Where's The Beef? Episode 5 of "The Pitch" Continues Pattern of Minimal Campaign Substance
Where's The Beef? Episode 5 of "The Pitch" Continues Pattern of Minimal Campaign Substance I've now watched the last three installments of AMC's fledgling reality TV show about advertising, The Pitch.  Each episode has had stark contrasts, generally between the agencies that are pitted against one another. But there's ...
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https://www.forbes.com/sites/marketshare/2012/06/15/jc-penneys-epic-rebranding-fail/
JC Penney's Epic Rebranding Fail
JC Penney's Epic Rebranding Fail There are many definitions for the word "epic" with one being "surpassing the usual or ordinary, particularly in scope or size." And I would say when something - in this case a rebranding campaign, has the potential to not just threaten the brand's plans to grow but could also drive awa...
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https://www.forbes.com/sites/marketshare/2012/08/06/consumers-social-media-equals-facebook/
To Many Consumers, Social Media Equals Facebook (Infographic)
To Many Consumers, Social Media Equals Facebook (Infographic) Way back in 2010, when Michael Phelps was just another swimmer (hey, I kid), I decided to conduct what is arguably the most unscientific study known to mankind. Ok, perhaps there have been studies conducted that were even more unscientific but be that as it ...
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https://www.forbes.com/sites/marketshare/2012/08/13/marketing-is-dead-now-what/
Marketing Is Dead. Now What?
Marketing Is Dead. Now What? By Scott Goodson, chairman and founder of StrawberryFrog, and author of Uprising: How to Build a Brand and Change the World by Sparking Cultural Movements. (McGraw Hill, April 2012) Bill Lee declared “Marketing Is Dead" last week in a Harvard Business Review article.” In his excellent and p...
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https://www.forbes.com/sites/marketshare/2012/08/13/more-brands-joining-instagram-and-with-good-reason/
More Brands Joining Instagram And With Good Reason
More Brands Joining Instagram And With Good Reason Perhaps it's the "Pinterest Effect" - the social media network that is all about the visual side of life, but more and more brands, especially the big boys on the brand block, are joining Instagram - the mobile only app that, as per Wikipedia "allows users to take a p...
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https://www.forbes.com/sites/marketshare/2012/08/21/three-of-four-cmos-say-social-media-impacts-sales/
Three Of Four CMOs Say Social Media Impacts Sales
Three Of Four CMOs Say Social Media Impacts Sales Not long ago I wrote an article on the use of social media among CEOs and how many often talk the social media talk on behalf of their brands/companies but very few actually walk the social media walk for their own personal use. Today comes results of a survey conducted...
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https://www.forbes.com/sites/marketshare/2012/08/22/kcs-social-effort-shines-during-mlb-all-star-game/
KC's Social Effort Shines During MLB All-Star Game
KC's Social Effort Shines During MLB All-Star Game Major League Baseball has never been perceived as one of the more progressive organizations. Indeed, big, slow-moving ships owned by a collective of wealthy white Americans tend to turn, well, slowly.  But this summer MLB aimed to make its 2012 All-Star Game the most “...
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https://www.forbes.com/sites/marketshare/2012/09/13/fisher-price-on-connecting-with-moms-in-the-digital-world/?partner=yahootix
Fisher-Price On Connecting With Moms In The Digital World
Fisher-Price On Connecting With Moms In The Digital World How relevant is Fisher-Price to Generation Y Moms? This question helped drive the brand refresh that Fisher-Price launched this year. The refresh includes a new ad campaign, website, Facebook presence, mobile applications and global blogger program. We spoke wit...
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https://www.forbes.com/sites/marketshare/2012/09/18/redesigning-the-hp-brand/
Redesigning the HP Brand
Redesigning the HP Brand There’s a much-watched You Tube bit by comedian Louis C.K. about someone making a mobile call, who pushes the phone’s “call” button and becomes immediately impatient about how long it takes to get connected. Louis screams, “Give it a second, it’s going to space! Can you give it a second to go t...
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https://www.forbes.com/sites/marketshare/2013/01/03/nearly-one-third-of-online-consumers-trust-a-stranger-over-a-brand/
Nearly One Third Of Online Consumers Trust A Stranger Over A Brand
Nearly One Third Of Online Consumers Trust A Stranger Over A Brand It is not often I get to infuse a former 80's pop star's name in one of my columns but Rick Springfield - who in addition to trying to woo "Jessie's Girl", warned us to "Don't Talk To Strangers." Well it would appear that a sizable chunk of online consu...
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https://www.latimes.com/opinion/la-xpm-2012-jul-23-la-ol-holmes-batman-race-20120723-story.html
Is it ‘relevant’ that James Holmes is white?
Is it ‘relevant’ that James Holmes is white? At the risk of being accused of having an obsession with references to race and ethnicity in journalism, I want to call attention to a controversy over the fact that some news reports identified James Holmes, the accused shooter in “The Dark Knight Rises” movie theater shoot...
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https://www.latimes.com/opinion/la-xpm-2012-jul-27-la-ol-obama-pew-survey-muslim-mistake-20120727-story.html
Think Obama’s a Muslim? Then you’re too stupid to vote
Think Obama’s a Muslim? Then you’re too stupid to vote Forget voter ID laws. What this country needs are laws to keep stupid people from voting. Now, I’m not talking about folks who can’t recite the preamble to the Constitution, or who can’t tell you what the 1st Amendment covers, or how many Supreme Court justices the...
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https://www.latimes.com/opinion/la-xpm-2012-jun-01-la-oe-liebman-death-penalty-deluna-20120601-story.html
You can’t fix the death penalty
You can’t fix the death penalty Californians will vote this fall on an initiative to abolish the death penalty. Proponents of the measure say it is necessary because capital punishment is too costly. Opponents argue that costs can be cut by streamlining the system. But whether one is for or against capital punishment, ...
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https://www.latimes.com/opinion/la-xpm-2012-jun-03-la-oe-sapolsky--edwards-campaign-20120603-story.html
What was John Edwards thinking?
What was John Edwards thinking? Is John Edwards a criminal or merely a sleazebag of breathtaking proportions? The jury couldn’t quite make up its mind. But various reasonable questions come to mind in the wake of the mistrial. For example: Whoa, close call, can you believe that this guy might have been president? What ...
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https://www.latimes.com/opinion/la-xpm-2012-jun-05-la-oe-boot-syria-assad-sanctions-20120605-story.html
Toppling Syria’s Assad
Toppling Syria’s Assad After the Holocaust and the genocide in Rwanda, the world said: Never again. And there have been interventions to stop the killing — in Bosnia, Kosovo and Libya. But these have been the exception, not the norm. Even now, as horrifying violence unfolds in Syria, the U.S. and its allies find reason...
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https://www.latimes.com/opinion/la-xpm-2012-jun-06-la-oe-peled-israel-palestine--six-day-war-20120606-story.html
Six days in Israel, 45 years ago
Six days in Israel, 45 years ago In early June 1967, as I cowered with my mother and sisters in the “safest” room of our house near Jerusalem — the downstairs bathroom — we feared the worst. None of us imagined that the war that had just begun would end in six days. It was inconceivable that the Israeli army would dest...
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https://www.latimes.com/opinion/la-xpm-2012-jun-11-la-ol-san-onofre-nuclear-20120611-story.html
The long, hot summer without San Onofre’s nuclear power
The long, hot summer without San Onofre’s nuclear power San Onofre’s two nuclear-power units have been down for months and will stay that way for months more. Late last week, Southern California Edison officials acknowledged that after early hopes that the reactors would be running safely in time for the summer energy ...
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https://www.latimes.com/opinion/la-xpm-2012-jun-13-la-ol-feed-the-homeless-and-maybe-go-to-jail-20120613-story.html
Feed the homeless, go to jail?
Feed the homeless, go to jail? It’s Philly, all right, but hold the Philly cheese steak — at least from the menu for the homeless. The ACLU has sued the City of Brotherly Love for not being loving or brotherly enough with its ban on the outdoor feeding of the homeless, which took effect this month. The Philadelphia Wee...
9bb34b4e511b07512d22e17db552da63
https://www.latimes.com/opinion/la-xpm-2012-jun-19-la-le-0619-tuesday-group-homes-20120619-story.html
Letters: Not so fast on L.A.'s group home ordinance
Letters: Not so fast on L.A.'s group home ordinance Re “Group homes law needs work,” Column, June 13 The Los Angeles City Council has a critical opportunity to protect housing for our most vulnerable neighbors. Its vote on the Community Care Facilities Ordinance will decide whether thousands of low-income city resident...
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https://www.latimes.com/opinion/la-xpm-2012-jun-19-la-le-0619-tuesday-nativity-santamonica-20120619-story.html
Letters: Nativity scene? Not on the city’s lawn
Letters: Nativity scene? Not on the city’s lawn Re “Santa Monica curbs displays at city park,” June 14 As an American, I cherish and defend our right to freely express our beliefs, whatever they may be, and I expect my government to ensure that we are able to do so without censor. But to set aside public park space for...
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https://www.latimes.com/opinion/la-xpm-2012-jun-19-la-le-0619-tuesday-unions-20120619-story.html
Letters: Two sides of the union issue
Letters: Two sides of the union issue Re “Union job gives woman bootstraps she needed,” Column, June 15 Tarita Ventura’s story is indeed a great example of the power of unions to create good wages and health coverage for workers, some of whom wouldn’t have a voice otherwise. However, the problem for us taxpayers is whe...
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https://www.latimes.com/opinion/la-xpm-2012-jun-20-la-oe-skocpol-scotus-obamacare-mandate-20120620-story.html
Getting past healthcare’s individual mandate
Getting past healthcare’s individual mandate Speculation about the likely death of “Obamacare” has raged ever since the Supreme Court heard three intense days of legal arguments in March. The pundits have crowed about how the individual mandate is the Achilles’ heel of President Obama’s healthcare law. Indeed, anyone w...
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https://www.latimes.com/opinion/la-xpm-2012-jun-25-la-ol-romney-mormon-problem-20120625-story.html
Romney’s ‘Mormon problem’: Republicans are more tolerant, Democrats less so
Romney’s ‘Mormon problem’: Republicans are more tolerant, Democrats less so In a column last week, I argued that Mitt Romney’s “Mormon problem” is basically over now that he’s sewn up the Republican presidential nomination. Romney’s religion was a challenge for him in the Republican primary race, when many evangelical ...
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https://www.latimes.com/opinion/la-xpm-2012-mar-08-la-ed-foodtruck-20120308-story.html
Schools vs. food trucks
Schools vs. food trucks New legislation in Sacramento that would ban food trucks and other street vendors from doing business within 1,500 feet of a school just doesn’t pass the taste test. The purpose of the bill is to prevent childhood obesity, but that is a large and complicated problem, and the state isn’t going to...
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https://www.latimes.com/opinion/la-xpm-2012-mar-13-la-oe-turner-mormonvote-20120313-story.html
Romney and the Mormon factor
Romney and the Mormon factor Mitt Romney must be bracing for a few bad weeks in uber-evangelical states in the South and Midwest. He already lost big in Kansas to Rick Santorum. The Alabama and Mississippi primaries Tuesday, and the Missouri caucuses this weekend, will probably go to either Santorum or Newt Gingrich, f...
1e605881a785fbeb27fc5feaa9aa47f2
https://www.latimes.com/opinion/la-xpm-2012-mar-18-la-oe-schlesinger-iran-20120318-story.html
Iran then and now
Iran then and now With the possibility of a confrontation looming with Iran, one historical example that should command American attention in its hour of decision — but is being neglected — is the bloody conflict that Iran fought against Iraq from 1980 to 1988. It is worth recalling the fierceness of that struggle to g...
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https://www.latimes.com/opinion/la-xpm-2012-mar-22-la-oe-becker-icc-child-soldiers-20120322-story.html
Child soldiers: A worldwide scourge
Child soldiers: A worldwide scourge Last week in The Hague, the International Criminal Court, or ICC, found the Congolese warlord Thomas Lubanga guilty of recruiting and using child soldiers in the armed conflict in that country, sealing his fate as the court’s first convicted war criminal. At the same time, the viral ...
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https://www.latimes.com/opinion/la-xpm-2012-mar-25-la-oe-postel-colorado-river-delta-20120325-story.html
The Colorado River delta blues
The Colorado River delta blues River deltas are among the most biologically productive ecosystems on Earth, and for millions of years the delta of the Colorado River was no exception. After a 1,450-mile journey from its headwaters in the Rocky Mountains south into Mexico, the Colorado sustained verdant marshes teeming ...
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https://www.latimes.com/opinion/la-xpm-2012-mar-27-la-oe-dobkin-mpaa-bully-ratings-20120327-story.html
‘Bully’ deserved better
‘Bully’ deserved better Do movies need a ratings system? Yes. Is the Motion Picture Assn. of America doing it well? Not even close. Should things change? Of course they should. And that change should happen now, over the movie"Bully"and the issues of decency and common sense it raises. This film, directed by Lee Hirsch...
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https://www.latimes.com/opinion/la-xpm-2012-mar-28-la-ed-facebook-passwords-legislation-20120328-story.html
A social media trend we don’t ‘like’
A social media trend we don’t ‘like’ Be careful about the personal information and opinions you broadcast online, we are wisely and repeatedly told. Anyone from a prospective employer to an insurance company might be interested in details that you’ll regret divulging someday. But employers cross a bright, hard line whe...
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https://www.latimes.com/opinion/la-xpm-2012-may-02-la-oe-kipen-dodgers-mccourt-parking-20120502-story.html
Dodgers: Full stadium, empty parking lot
Dodgers: Full stadium, empty parking lot My cousin Jimmy didn’t use his Dodgers season tickets all last year. He’s an L.A. kid, runs the Mar Vista hardware store my Uncle Dick founded, and he loves the Dodgers so much that he has two sun-faded Dodger Stadium seats bolted to the floor of his living room. These face the ...
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https://www.latimes.com/opinion/la-xpm-2012-may-06-la-oe-hayden-port-huron-statement-20120506-story.html
The Port Huron Statement: A manifesto reconsidered
The Port Huron Statement: A manifesto reconsidered “We are people of this generation, bred in at least modest comfort, housed now in universities, looking uncomfortably to the world we inherit.” Those were the opening words of the Port Huron Statement, which I helped draft 50 years ago this summer as the founding docum...