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[3419.86 --> 3421.20] They probably sell like 10 iPhones a day.
[3421.34 --> 3422.62] Yeah, yeah, yeah, exactly.
[3422.62 --> 3428.12] But yeah, and like, yeah, there's a little Apple section of the local Best Buy.
[3428.54 --> 3432.42] And like if they sold 10 home pods a day, they'd be so stoked.
[3432.42 --> 3432.62] We need backup!
[3433.08 --> 3434.48] We're doing amazing!
[3434.76 --> 3435.66] These are record sales!
[3435.68 --> 3436.98] Collars and ties would be undone.
[3437.12 --> 3438.14] Like sleeves would be rolled up.
[3438.24 --> 3438.90] Like, gah!
[3439.88 --> 3440.32] Goodbye.
[3440.32 --> 3442.00] People are getting trampled.
[3442.36 --> 3442.60] Exactly.
[3442.60 --> 3443.66] There's nine people in here.
[3443.86 --> 3448.88] So it really like, I don't know, if they have 10 customers a day at that Apple thing, they're stoked.
[3449.08 --> 3453.84] So like, it depends on the scale of where you're dealing with.
[3453.96 --> 3456.04] But essentially, they're not selling very well.
[3456.32 --> 3457.88] So there's a rumor here.
[3458.00 --> 3459.22] I believe it's just a rumor.
[3459.92 --> 3461.08] I mean, it's definitely just a rumor.
[3461.16 --> 3464.10] I just don't know how like authoritative that rumor is.
[3464.10 --> 3468.14] But people are saying that Apple could be considering making a smaller HomePod.
[3469.46 --> 3470.78] I guess it would be cheaper.
[3471.76 --> 3474.94] Because I mean, it's a pretty competitive market.
[3475.60 --> 3475.76] Yeah.
[3476.94 --> 3482.18] This isn't a Bluetooth speaker, but Bluetooth speakers are totally, totally commodity by now.
[3482.80 --> 3488.60] And the thing with smart speakers is Apple is the only one that's not decoupled from their own proprietary device.
[3488.60 --> 3494.12] Like, you can get Sonos to have, or you will be soon, Sonos to have Google Assistant in them.
[3494.44 --> 3494.58] Yeah.
[3494.60 --> 3496.06] You can get Sonos to have Alexa in them.
[3496.26 --> 3500.66] There's some devices that have Amazon Alexa as well as Google Assistant in them.
[3500.84 --> 3501.66] Oh, I actually didn't know that.
[3502.28 --> 3503.62] Sonos is going to be like that soon.
[3503.72 --> 3508.74] And I believe there's a company that, I think it's called The Wand, and it's on its way here that does that.
[3508.96 --> 3513.18] How cool is that to address Alexa and then address, oh, I said it.
[3513.54 --> 3517.16] To address her and then address Google Home for whatever you want.
[3517.16 --> 3517.74] Like, that's awesome.
[3517.74 --> 3523.44] So anyway, here's a few reasons why I don't think it's true that Apple is making a smaller HomePod.
[3524.36 --> 3527.32] And maybe I'll be wrong, but I don't think it makes very much sense.
[3527.34 --> 3531.82] Because when you make a speaker that's cheaper, like if you think about the Echo and the Echo Dot,
[3531.94 --> 3533.58] or you think about the Google Home and the Google Home Mini,
[3534.04 --> 3538.16] the thing that makes it cheaper and smaller is that they've compromised on sound quality.
[3538.96 --> 3542.14] Like, the Google Home Mini doesn't have the speakers that the bigger one does.
[3542.94 --> 3547.52] But with the HomePod, that's the only thing that the HomePod does well.
[3547.74 --> 3548.64] Is the sound quality.
[3548.72 --> 3554.14] So if they got rid of the sound quality, all you'd have left is all the reasons why HomePod isn't doing well.
[3554.22 --> 3556.82] You'd have a crappy assistant that doesn't do that much stuff.
[3558.36 --> 3558.52] Yeah.
[3558.60 --> 3559.66] So why would you buy that?
[3559.88 --> 3560.48] You wouldn't.
[3560.78 --> 3561.64] So it doesn't make any sense.
[3561.64 --> 3572.18] I think if they are doing that, I think it would speak to the post-Steve Jobs Apple.
[3572.86 --> 3574.48] And I don't know if they are doing that.
[3574.54 --> 3576.48] And if they're not, I think that would make more sense.
[3576.56 --> 3578.10] So I'm not saying this is necessarily what's happening.
[3578.10 --> 3584.44] But old Apple with Steve Jobs, not old, old Apple without him or older Apple with him.
[3584.68 --> 3588.46] I mean, like the third one, not the fourth one that we're currently in.
[3590.22 --> 3594.92] They would have demanded, no, this is the right way to do it.
[3595.22 --> 3599.44] If they make something, they would have been like, no, this is what people should have.
[3599.74 --> 3603.32] And people will learn that we're right eventually or whatever.
[3603.32 --> 3606.98] And everything that they would make would make tons of money and make sense.
[3607.32 --> 3610.32] And even if it didn't sell a huge amount the first time they made it,
[3610.66 --> 3613.32] they would just make another one, which is a linear improvement.
[3613.78 --> 3614.96] And just move on from there.
[3615.30 --> 3618.58] I think you can categorize that by eras and attribute it to Steve Jobs.
[3618.64 --> 3624.48] But I think a lot of it is more attributed to just the maturation of that particular market category.
[3625.08 --> 3630.30] And now there's lots of different iPhones because the smartphone market is just way more mature.
[3630.30 --> 3634.54] And in terms of speakers, though, their market strategy now is like,
[3634.88 --> 3638.06] we're a hardware company whose principal product, the smartphone,
[3638.36 --> 3640.90] is under attack at all sides and being commoditized.
[3641.12 --> 3644.34] So what we're going to do instead, because we can't get more iPhone customers,
[3644.72 --> 3647.62] is we're just going to get more money from our existing customers
[3647.62 --> 3653.80] through all these kind of ancillary products like AirPods and the HomePod.
[3654.06 --> 3656.28] So we're going to make a speaker that's really good.
[3656.34 --> 3659.66] And we're going to get another $350 from each of our existing customers.
[3659.66 --> 3660.18] That's wicked.
[3660.76 --> 3662.22] I don't think they're going to compromise on that.
[3662.46 --> 3664.74] I don't think they're going to say, you know what?
[3664.96 --> 3667.20] Instead of getting $350 from our customers,
[3667.26 --> 3670.84] we're going to get $150 with this like weak-ass HomePod.
[3671.08 --> 3671.34] Yeah.
[3671.48 --> 3673.00] Because then who's going to get the expensive one?
[3673.46 --> 3677.24] It makes a lot more sense to me for them to spend their resources
[3677.24 --> 3680.92] on making the HomePod that already exists more attractive.
[3681.60 --> 3683.96] Why don't they just make it, you know, focus on the ecosystem.
[3684.60 --> 3687.72] Focus on the integration with more smart home stuff.
[3687.80 --> 3688.50] Make Siri better.
[3688.50 --> 3690.32] Make Siri better if you can at this point.
[3690.54 --> 3690.64] Yeah.
[3690.76 --> 3693.50] And that's going to affect all your other products as well.
[3693.70 --> 3698.08] I think focusing on the ecosystem for them is what they're going to do.
[3698.20 --> 3700.28] That's consistent with their strategy that they're using today.
[3700.48 --> 3701.84] I think this rumor is bunk.
[3702.12 --> 3708.46] I think the first person to make a very personalized assistant
[3708.46 --> 3710.76] is going to start winning me over pretty fast.
[3711.36 --> 3713.52] When it's like actual conversational.
[3713.76 --> 3714.26] Oh, yeah.
[3714.26 --> 3715.64] When it's Scarlett Johansson.
[3716.14 --> 3716.62] Like, sup.
[3717.40 --> 3719.72] Like, you mean from, is that who did her?