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[1816.88 --> 1817.68] Magic Earth,
[1818.02 --> 1818.40] have a link
[1818.40 --> 1819.22] in the show notes.
[1820.12 --> 1822.28] But they all have
[1822.28 --> 1823.52] one critical flaw.
[1823.70 --> 1824.44] Even Apple Maps
[1824.44 --> 1825.44] has this critical flaw
[1825.44 --> 1826.62] and it's search.
[1827.88 --> 1828.68] For example,
[1828.78 --> 1829.80] I'm here in Colorado Springs
[1829.80 --> 1830.82] and I searched
[1830.82 --> 1831.66] for Pikes Peak,
[1831.78 --> 1833.52] which is a very popular
[1833.52 --> 1834.38] tourist destination.
[1835.56 --> 1836.82] Apple Maps sent me
[1836.82 --> 1838.36] in the wrong direction.
[1838.46 --> 1838.80] They sent me
[1838.80 --> 1839.80] to some like business
[1839.80 --> 1840.42] that was named
[1840.42 --> 1841.08] Pikes Peak
[1841.08 --> 1841.84] that was like
[1841.84 --> 1842.90] 10 miles
[1842.90 --> 1843.66] in the wrong direction,
[1843.96 --> 1845.42] literally the opposite direction.
[1846.86 --> 1848.20] The Magic Earth
[1848.20 --> 1849.40] using open street maps
[1849.40 --> 1850.50] wanted to send me
[1850.50 --> 1851.22] to a location
[1851.22 --> 1852.78] 5,200 miles away
[1852.78 --> 1853.88] from my current location.
[1854.44 --> 1855.64] I was 25,
[1855.84 --> 1856.50] 30 minutes away
[1856.50 --> 1857.08] when I started
[1857.08 --> 1857.90] from Pikes Peak
[1857.90 --> 1858.78] and after I was done
[1858.78 --> 1859.22] trying to use
[1859.22 --> 1860.02] these other nav apps,
[1860.14 --> 1861.42] I ended up an hour away
[1861.42 --> 1863.24] and I was really bad.
[1864.00 --> 1864.44] Eventually,
[1864.56 --> 1865.00] what happened
[1865.00 --> 1866.00] is my wife
[1866.00 --> 1866.56] looked it up
[1866.56 --> 1867.20] on her phone
[1867.20 --> 1867.98] on Google Maps
[1867.98 --> 1870.08] and got an address
[1870.08 --> 1871.44] and then telegrammed it to me
[1871.44 --> 1872.22] and then I put that
[1872.22 --> 1873.28] into Apple Maps
[1873.28 --> 1875.48] and manually did it that way.
[1875.48 --> 1875.94] You're an animal.
[1876.78 --> 1877.16] Yeah,
[1877.20 --> 1877.60] it was interesting
[1877.60 --> 1879.12] because she kept using
[1879.12 --> 1880.12] Google Maps
[1880.12 --> 1880.88] during this.
[1881.30 --> 1882.12] Anytime I drove
[1882.12 --> 1882.90] or anytime I was looking
[1882.90 --> 1883.50] anything up
[1883.50 --> 1883.88] or looking,
[1884.00 --> 1885.28] I used anything
[1885.28 --> 1885.98] but Google Maps
[1885.98 --> 1886.48] and she stuck
[1886.48 --> 1886.96] with Google Maps
[1886.96 --> 1887.38] so I was always
[1887.38 --> 1888.20] comparing the two
[1888.20 --> 1890.14] and they clearly
[1890.14 --> 1891.64] have the superior
[1891.64 --> 1894.02] search.
[1894.72 --> 1895.16] However,
[1896.32 --> 1897.00] Apple Maps
[1897.00 --> 1897.86] surprised me
[1897.86 --> 1898.34] and I looked
[1898.34 --> 1899.10] into the privacy
[1899.10 --> 1899.82] and security
[1899.82 --> 1900.54] of Apple Maps
[1900.54 --> 1901.24] because that was
[1901.24 --> 1901.84] really what part
[1901.84 --> 1902.36] of this was about
[1902.36 --> 1903.38] was reducing
[1903.38 --> 1904.20] my cloud footprint
[1904.20 --> 1904.70] with this.
[1904.98 --> 1906.28] The thing I liked
[1906.28 --> 1906.94] about Apple Maps
[1906.94 --> 1907.54] is surprisingly
[1907.54 --> 1908.04] you don't even
[1908.04 --> 1908.62] have to be signed
[1908.62 --> 1909.80] into any Apple ID
[1909.80 --> 1910.30] or iCloud
[1910.30 --> 1910.94] to use it.
[1911.52 --> 1911.92] The data
[1911.92 --> 1912.86] that they do collect
[1912.86 --> 1913.84] is associated
[1913.84 --> 1914.60] with a randomly
[1914.60 --> 1915.68] generated identifier.
[1915.96 --> 1916.46] They reset
[1916.46 --> 1917.66] like every few minutes
[1917.66 --> 1919.06] and it is not tied
[1919.06 --> 1919.68] to your Apple ID.
[1920.42 --> 1921.34] They convert