Daily Papers

Current cultural alignment approaches focus on inference-time interventions, assuming models already contain sufficient cultural knowledge. We argue modern LLM pipelines suffer from a cultural data funnel. Using a multidimensional tagging framework across pretraining, fine-tuning, alignment, and reasoning datasets, we show explicit cultural signals decline sharply during post-training, while geographically concentrated, task-specialized data dominates. Multilinguality enhances geographic diversity of cultural knowledge but does not ensure balanced representation. Our tags improve downstream cultural benchmark performance, demonstrating that advances require shifting focus in training data pipelines. To facilitate future research, we release our culturally tagged dataset with 5.6M samples at https://huggingface.co/datasets/CohereLabs/CultureMarkers.

Multimodal Large Language Models excel in high-resource settings, but often misinterpret long-tail cultural entities and underperform in low-resource languages. To address this gap, we propose a data-centric approach that directly grounds MLLMs in cultural knowledge. Leveraging a large scale knowledge graph from Wikidata, we collect images that represent culturally significant entities, and generate synthetic multilingual visual question answering data. The resulting dataset, CulturalGround, comprises 22 million high-quality, culturally-rich VQA pairs spanning 42 countries and 39 languages. We train an open-source MLLM CulturalPangea on CulturalGround, interleaving standard multilingual instruction-tuning data to preserve general abilities. CulturalPangea achieves state-of-the-art performance among open models on various culture-focused multilingual multimodal benchmarks, outperforming prior models by an average of 5.0 without degrading results on mainstream vision-language tasks. Our findings show that our targeted, culturally grounded approach could substantially narrow the cultural gap in MLLMs and offer a practical path towards globally inclusive multimodal systems.

Text-to-image diffusion models have recently enabled the creation of visually compelling, detailed images from textual prompts. However, their ability to accurately represent various cultural nuances remains an open question. In our work, we introduce CultDiff benchmark, evaluating state-of-the-art diffusion models whether they can generate culturally specific images spanning ten countries. We show that these models often fail to generate cultural artifacts in architecture, clothing, and food, especially for underrepresented country regions, by conducting a fine-grained analysis of different similarity aspects, revealing significant disparities in cultural relevance, description fidelity, and realism compared to real-world reference images. With the collected human evaluations, we develop a neural-based image-image similarity metric, namely, CultDiff-S, to predict human judgment on real and generated images with cultural artifacts. Our work highlights the need for more inclusive generative AI systems and equitable dataset representation over a wide range of cultures.

As LLMs are increasingly deployed in global applications, the importance of cultural sensitivity becomes paramount, ensuring that users from diverse backgrounds feel respected and understood. Cultural harm can arise when these models fail to align with specific cultural norms, resulting in misrepresentations or violations of cultural values. This work addresses the challenges of ensuring cultural sensitivity in LLMs, especially in small-parameter models that often lack the extensive training data needed to capture global cultural nuances. We present two key contributions: (1) A cultural harm test dataset, created to assess model outputs across different cultural contexts through scenarios that expose potential cultural insensitivities, and (2) A culturally aligned preference dataset, aimed at restoring cultural sensitivity through fine-tuning based on feedback from diverse annotators. These datasets facilitate the evaluation and enhancement of LLMs, ensuring their ethical and safe deployment across different cultural landscapes. Our results show that integrating culturally aligned feedback leads to a marked improvement in model behavior, significantly reducing the likelihood of generating culturally insensitive or harmful content. Ultimately, this work paves the way for more inclusive and respectful AI systems, fostering a future where LLMs can safely and ethically navigate the complexities of diverse cultural landscapes.

Frontier large language models (LLMs) are developed by researchers and practitioners with skewed cultural backgrounds and on datasets with skewed sources. However, LLMs' (lack of) multicultural knowledge cannot be effectively assessed with current methods for developing benchmarks. Existing multicultural evaluations primarily rely on expensive and restricted human annotations or potentially outdated internet resources. Thus, they struggle to capture the intricacy, dynamics, and diversity of cultural norms. LLM-generated benchmarks are promising, yet risk propagating the same biases they are meant to measure. To synergize the creativity and expert cultural knowledge of human annotators and the scalability and standardizability of LLM-based automation, we introduce CulturalTeaming, an interactive red-teaming system that leverages human-AI collaboration to build truly challenging evaluation dataset for assessing the multicultural knowledge of LLMs, while improving annotators' capabilities and experiences. Our study reveals that CulturalTeaming's various modes of AI assistance support annotators in creating cultural questions, that modern LLMs fail at, in a gamified manner. Importantly, the increased level of AI assistance (e.g., LLM-generated revision hints) empowers users to create more difficult questions with enhanced perceived creativity of themselves, shedding light on the promises of involving heavier AI assistance in modern evaluation dataset creation procedures. Through a series of 1-hour workshop sessions, we gather CULTURALBENCH-V0.1, a compact yet high-quality evaluation dataset with users' red-teaming attempts, that different families of modern LLMs perform with accuracy ranging from 37.7% to 72.2%, revealing a notable gap in LLMs' multicultural proficiency.

As large language models (LLMs) are increasingly deployed in diverse cultural environments, evaluating their cultural understanding capability has become essential for ensuring trustworthy and culturally aligned applications. However, most existing benchmarks lack comprehensiveness and are challenging to scale and adapt across different cultural contexts, because their frameworks often lack guidance from well-established cultural theories and tend to rely on expert-driven manual annotations. To address these issues, we propose CultureScope, the most comprehensive evaluation framework to date for assessing cultural understanding in LLMs. Inspired by the cultural iceberg theory, we design a novel dimensional schema for cultural knowledge classification, comprising 3 layers and 140 dimensions, which guides the automated construction of culture-specific knowledge bases and corresponding evaluation datasets for any given languages and cultures. Experimental results demonstrate that our method can effectively evaluate cultural understanding. They also reveal that existing large language models lack comprehensive cultural competence, and merely incorporating multilingual data does not necessarily enhance cultural understanding. All code and data files are available at https://github.com/HoganZinger/Culture

Productive interactions between diverse users and language technologies require outputs from the latter to be culturally relevant and sensitive. Prior works have evaluated models' knowledge of cultural norms, values, and artifacts, without considering how this knowledge manifests in downstream applications. In this work, we focus on extrinsic evaluation of cultural competence in two text generation tasks, open-ended question answering and story generation. We quantitatively and qualitatively evaluate model outputs when an explicit cue of culture, specifically nationality, is perturbed in the prompts. Although we find that model outputs do vary when varying nationalities and feature culturally relevant words, we also find weak correlations between text similarity of outputs for different countries and the cultural values of these countries. Finally, we discuss important considerations in designing comprehensive evaluation of cultural competence in user-facing tasks.

Cultural alignment in Large Language Models (LLMs) is essential for producing contextually aware, respectful, and trustworthy outputs. Without it, models risk generating stereotyped, insensitive, or misleading responses that fail to reflect cultural diversity w.r.t Helpful, Harmless, and Honest (HHH) paradigm. Existing benchmarks represent early steps toward cultural alignment; yet, no benchmarks currently enables systematic evaluation of cultural alignment in line with UNESCO's principles of cultural diversity w.r.t HHH paradigm. Therefore, to address this gap, we built Align-Cultura, two-stage pipeline for cultural alignment. Stage I constructs CULTURAX, the HHH-English dataset grounded in the UNESCO cultural taxonomy, through Query Construction, which reclassifies prompts, expands underrepresented domains (or labels), and prevents data leakage with SimHash. Then, Response Generation pairs prompts with culturally grounded responses via two-stage rejection sampling. The final dataset contains 1,500 samples spanning 30 subdomains of tangible and intangible cultural forms. Stage II benchmarks CULTURAX on general-purpose models, culturally fine-tuned models, and open-weight LLMs (Qwen3-8B and DeepSeek-R1-Distill-Qwen-7B). Empirically, culturally fine-tuned models improve joint HHH by 4%-6%, reduce cultural failures by 18%, achieve 10%-12% efficiency gains, and limit leakage to 0.3%.

Large Language Models (LLMs) have demonstrated remarkable capabilities across various tasks, yet they often exhibit a specific cultural biases, neglecting the values and linguistic diversity of low-resource regions. This cultural bias not only undermines universal equality, but also risks reinforcing stereotypes and perpetuating discrimination. To address this, we propose CulFiT, a novel culturally-aware training paradigm that leverages multilingual data and fine-grained reward modeling to enhance cultural sensitivity and inclusivity. Our approach synthesizes diverse cultural-related questions, constructs critique data in culturally relevant languages, and employs fine-grained rewards to decompose cultural texts into verifiable knowledge units for interpretable evaluation. We also introduce GlobalCultureQA, a multilingual open-ended question-answering dataset designed to evaluate culturally-aware responses in a global context. Extensive experiments on three existing benchmarks and our GlobalCultureQA demonstrate that CulFiT achieves state-of-the-art open-source model performance in cultural alignment and general reasoning.

Text-To-Image (TTI) models, such as DALL-E and StableDiffusion, have demonstrated remarkable prompt-based image generation capabilities. Multilingual encoders may have a substantial impact on the cultural agency of these models, as language is a conduit of culture. In this study, we explore the cultural perception embedded in TTI models by characterizing culture across three hierarchical tiers: cultural dimensions, cultural domains, and cultural concepts. Based on this ontology, we derive prompt templates to unlock the cultural knowledge in TTI models, and propose a comprehensive suite of evaluation techniques, including intrinsic evaluations using the CLIP space, extrinsic evaluations with a Visual-Question-Answer (VQA) model and human assessments, to evaluate the cultural content of TTI-generated images. To bolster our research, we introduce the CulText2I dataset, derived from six diverse TTI models and spanning ten languages. Our experiments provide insights regarding Do, What, Which and How research questions about the nature of cultural encoding in TTI models, paving the way for cross-cultural applications of these models.

Text-to-Image (T2I) models are being increasingly adopted in diverse global communities where they create visual representations of their unique cultures. Current T2I benchmarks primarily focus on faithfulness, aesthetics, and realism of generated images, overlooking the critical dimension of cultural competence. In this work, we introduce a framework to evaluate cultural competence of T2I models along two crucial dimensions: cultural awareness and cultural diversity, and present a scalable approach using a combination of structured knowledge bases and large language models to build a large dataset of cultural artifacts to enable this evaluation. In particular, we apply this approach to build CUBE (CUltural BEnchmark for Text-to-Image models), a first-of-its-kind benchmark to evaluate cultural competence of T2I models. CUBE covers cultural artifacts associated with 8 countries across different geo-cultural regions and along 3 concepts: cuisine, landmarks, and art. CUBE consists of 1) CUBE-1K, a set of high-quality prompts that enable the evaluation of cultural awareness, and 2) CUBE-CSpace, a larger dataset of cultural artifacts that serves as grounding to evaluate cultural diversity. We also introduce cultural diversity as a novel T2I evaluation component, leveraging quality-weighted Vendi score. Our evaluations reveal significant gaps in the cultural awareness of existing models across countries and provide valuable insights into the cultural diversity of T2I outputs for under-specified prompts. Our methodology is extendable to other cultural regions and concepts, and can facilitate the development of T2I models that better cater to the global population.

Large Language Models (LLMs) and Text-To-Image (T2I) models have demonstrated the ability to generate compelling text and visual stories. However, their outputs are predominantly aligned with the sensibilities of the Global North, often resulting in an outsider's gaze on other cultures. As a result, non-Western communities have to put extra effort into generating culturally specific stories. To address this challenge, we developed a visual storytelling pipeline called KAHANI that generates culturally grounded visual stories for non-Western cultures. Our pipeline leverages off-the-shelf models GPT-4 Turbo and Stable Diffusion XL (SDXL). By using Chain of Thought (CoT) and T2I prompting techniques, we capture the cultural context from user's prompt and generate vivid descriptions of the characters and scene compositions. To evaluate the effectiveness of KAHANI, we conducted a comparative user study with ChatGPT-4 (with DALL-E3) in which participants from different regions of India compared the cultural relevance of stories generated by the two tools. Results from the qualitative and quantitative analysis performed on the user study showed that KAHANI was able to capture and incorporate more Culturally Specific Items (CSIs) compared to ChatGPT-4. In terms of both its cultural competence and visual story generation quality, our pipeline outperformed ChatGPT-4 in 27 out of the 36 comparisons.

In this work, we present a comprehensive three-phase study to examine (1) the effectiveness of large multimodal models (LMMs) in recognizing cultural contexts; (2) the accuracy of their representations of diverse cultures; and (3) their ability to adapt content across cultural boundaries. We first introduce Dalle Street, a large-scale dataset generated by DALL-E 3 and validated by humans, containing 9,935 images of 67 countries and 10 concept classes. We reveal disparities in cultural understanding at the sub-region level with both open-weight (LLaVA) and closed-source (GPT-4V) models on Dalle Street and other existing benchmarks. Next, we assess models' deeper culture understanding by an artifact extraction task and identify over 18,000 artifacts associated with different countries. Finally, we propose a highly composable pipeline, CultureAdapt, to adapt images from culture to culture. Our findings reveal a nuanced picture of the cultural competence of LMMs, highlighting the need to develop culture-aware systems. Dataset and code are available at https://github.com/iamshnoo/crossroads

Understanding culture requires reasoning across context, tradition, and implicit social knowledge, far beyond recalling isolated facts. Yet most culturally focused question answering (QA) benchmarks rely on single-hop questions, which may allow models to exploit shallow cues rather than demonstrate genuine cultural reasoning. In this work, we introduce ID-MoCQA, the first large-scale multi-hop QA dataset for assessing the cultural understanding of large language models (LLMs), grounded in Indonesian traditions and available in both English and Indonesian. We present a new framework that systematically transforms single-hop cultural questions into multi-hop reasoning chains spanning six clue types (e.g., commonsense, temporal, geographical). Our multi-stage validation pipeline, combining expert review and LLM-as-a-judge filtering, ensures high-quality question-answer pairs. Our evaluation across state-of-the-art models reveals substantial gaps in cultural reasoning, particularly in tasks requiring nuanced inference. ID-MoCQA provides a challenging and essential benchmark for advancing the cultural competency of LLMs.

Existing research largely reduces cultural intelligence in LLMs to a knowledge-level problem, overlooking whether models can effectively utilize their acquired knowledge in realistic scenarios. To bridge this gap, we introduce CultureForest, a benchmark for Cultural Norm Grounded Reasoning. Each question is grounded in a small set of atomic norms, enabling verifiable and attributable evaluation. CultureForest comprises 5,378 examples across 8 domains and 53 countries/regions, and supports a progressive evaluation from multiple-choice to open-ended generation. Extensive experiments reveal that even top-tier models degrade substantially in open-ended settings, accompanied by pronounced cross-region disparities. Through targeted analysis, we uncover several consistent patterns: (1) test-time reasoning yields limited gains and may exacerbate inequity; (2) models exhibit highly shared regional preference structures; (3) model responses are markedly conservative, especially under stricter cultural constraints; and (4) by disentangling cultural knowledge acquisition from cultural reasoning, we show that while LLMs possess substantial cultural knowledge, their performance is further bottlenecked by its effective use. These findings point to a necessary shift from knowledge-centric evaluation toward measuring knowledge-grounded reasoning.

Although LLMs have been extremely effective in a large number of complex tasks, their understanding and functionality for regional languages and cultures are not well studied. In this paper, we explore the ability of various LLMs to comprehend the cultural aspects of two regional languages: Malayalam (state of Kerala, India) and Yoruba (West Africa). Using Hofstede's six cultural dimensions: Power Distance (PDI), Individualism (IDV), Motivation towards Achievement and Success (MAS), Uncertainty Avoidance (UAV), Long Term Orientation (LTO), and Indulgence (IVR), we quantify the cultural awareness of LLM-based responses. We demonstrate that although LLMs show a high cultural similarity for English, they fail to capture the cultural nuances across these 6 metrics for Malayalam and Yoruba. We also highlight the need for large-scale regional language LLM training with culturally enriched datasets. This will have huge implications for enhancing the user experience of chat-based LLMs and also improving the validity of large-scale LLM agent-based market research.

Pretrained vision-language models (VLMs) such as CLIP excel in general multimodal comprehension but often struggle to capture nuanced, context-dependent visual cues. This makes it difficult to distinguish between similar-looking concepts with potentially different cultural meanings. Such deficiencies are mainly due to a limited amount of high-quality cultural data, contextual information, and the lack of negative examples that highlight subtle differences. To mitigate this, we design a data curation pipeline leveraging open-sourced VLMs and text-to-image models to construct CulTwin, a synthetic cultural dataset. This dataset consists of paired concept-caption-image triplets, where concepts visually resemble each other but are culturally different. Then, we fine-tune CLIP on CulTwin to develop CultureCLIP, which aligns cultural concepts with contextually enhanced captions and synthetic images through tailored contrastive learning. Experiments on culture-specific benchmarks show that CultureCLIP outperforms the base CLIP, achieving up to a notable 5.49% improvement in fine-grained concept recognition on certain tasks while preserving CLIP's original generalization ability, validating the effectiveness of our data synthesis and VLM backbone training paradigm in capturing subtle cultural distinctions.

Text-to-image (T2I) diffusion models achieve impressive photorealism by training on large-scale web data, but models inherit cultural biases and fail to depict underrepresented regions faithfully. Existing cultural benchmarks focus mainly on object-centric categories (e.g., food, attire, and architecture), overlooking the social and daily activities that more clearly reflect cultural norms. Few metrics exist for measuring cultural faithfulness. We introduce CULTIVate, a benchmark for evaluating T2I models on cross-cultural activities (e.g., greetings, dining, games, traditional dances, and cultural celebrations). CULTIVate spans 16 countries with 576 prompts and more than 19,000 images, and provides an explainable descriptor-based evaluation framework across multiple cultural dimensions, including background, attire, objects, and interactions. We propose four metrics to measure cultural alignment, hallucination, exaggerated elements, and diversity. Our findings reveal systematic disparities: models perform better for global north countries than for the global south, with distinct failure modes across T2I systems. Human studies confirm that our metrics correlate more strongly with human judgments than existing text-image metrics.

To create culturally inclusive vision-language models (VLMs), the foremost requirement is developing a test benchmark that can diagnose the models' ability to respond to questions reflecting cultural elements. This paper addresses the necessity for such benchmarks, noting that existing research has relied on human annotators' manual efforts, which impedes diversity and efficiency. We propose a semi-automated pipeline for constructing cultural VLM benchmarks to enhance diversity and efficiency. This pipeline leverages human-VLM collaboration, where VLMs generate questions based on guidelines, human-annotated examples, and image-wise relevant knowledge, which are then reviewed by native speakers for quality and cultural relevance. The effectiveness of our adaptable pipeline is demonstrated through a specific application: creating a dataset tailored to Korean culture, dubbed K-Viscuit. The resulting benchmark features two types of questions: Type 1 questions measure visual recognition abilities, while Type 2 assess fine-grained visual reasoning skills. This ensures a thorough diagnosis of VLM models across various aspects. Our evaluation using K-Viscuit revealed that open-source models notably lag behind proprietary models in understanding Korean culture, highlighting areas for improvement. We provided diverse analyses of VLM performance across different cultural aspects. Besides, we explored the potential of incorporating external knowledge retrieval to enhance the generation process, suggesting future directions for improving cultural interpretation ability of VLMs. Our dataset and code will be made publicly available.

Generative models are increasingly being used in various applications, such as text generation, commonsense reasoning, and question-answering. To be effective globally, these models must be aware of and account for local socio-cultural contexts, making it necessary to have benchmarks to evaluate the models for their cultural familiarity. Since the training data for LLMs is web-based and the Web is limited in its representation of information, it does not capture knowledge present within communities that are not on the Web. Thus, these models exacerbate the inequities, semantic misalignment, and stereotypes from the Web. There has been a growing call for community-centered participatory research methods in NLP. In this work, we respond to this call by using participatory research methods to introduce DOSA, the first community-generated Dataset of 615 Social Artifacts, by engaging with 260 participants from 19 different Indian geographic subcultures. We use a gamified framework that relies on collective sensemaking to collect the names and descriptions of these artifacts such that the descriptions semantically align with the shared sensibilities of the individuals from those cultures. Next, we benchmark four popular LLMs and find that they show significant variation across regional sub-cultures in their ability to infer the artifacts.

Contemporary Visual Question Answering (VQA) systems remain constrained when confronted with culturally specific content, largely because cultural knowledge is under-represented in training corpora and the reasoning process is not rendered interpretable to end users. This paper introduces VietMEAgent, a multimodal explainable framework engineered for Vietnamese cultural understanding. The method integrates a cultural object detection backbone with a structured program generation layer, yielding a pipeline in which answer prediction and explanation are tightly coupled. A curated knowledge base of Vietnamese cultural entities serves as an explicit source of background information, while a dual-modality explanation module combines attention-based visual evidence with structured, human-readable textual rationales. We further construct a Vietnamese Cultural VQA dataset sourced from public repositories and use it to demonstrate the practicality of programming-based methodologies for cultural AI. The resulting system provides transparent explanations that disclose both the computational rationale and the underlying cultural context, supporting education and cultural preservation with an emphasis on interpretability and cultural sensitivity.

Large Vision-Language Models (LVLMs) have recently gained attention due to their distinctive performance and broad applicability. While it has been previously shown that their efficacy in usage scenarios involving non-Western contexts falls short, existing studies are limited in scope, covering just a narrow range of cultures, focusing exclusively on a small number of cultural aspects, or evaluating a limited selection of models on a single task only. Towards globally inclusive LVLM research, we introduce GIMMICK, an extensive multimodal benchmark designed to assess a broad spectrum of cultural knowledge across 144 countries representing six global macro-regions. GIMMICK comprises six tasks built upon three new datasets that span 728 unique cultural events or facets on which we evaluated 20 LVLMs and 11 LLMs, including five proprietary and 26 open-weight models of all sizes. We systematically examine (1) regional cultural biases, (2) the influence of model size, (3) input modalities, and (4) external cues. Our analyses reveal strong biases toward Western cultures across models and tasks and highlight strong correlations between model size and performance, as well as the effectiveness of multimodal input and external geographic cues. We further find that models have more knowledge of tangible than intangible aspects (e.g., food vs. rituals) and that they excel in recognizing broad cultural origins but struggle with a more nuanced understanding.

Existing language models (LMs) often exhibit a Western-centric bias and struggle to represent diverse cultural knowledge. Previous attempts to address this rely on synthetic data and express cultural knowledge only in English. In this work, we study whether a small amount of human-written, multilingual cultural preference data can improve LMs across various model families and sizes. We first introduce CARE, a multilingual resource of 24.1k responses with human preferences on 2,580 questions about Chinese and Arab cultures, all carefully annotated by native speakers and offering more balanced coverage. Using CARE, we demonstrate that cultural alignment improves existing LMs beyond generic resources without compromising general capabilities. Moreover, we evaluate the cultural awareness of LMs, native speakers, and retrieved web content when queried in different languages. Our experiment reveals regional disparities among LMs, which may also be reflected in the documentation gap: native speakers often take everyday cultural commonsense and social norms for granted, while non-natives are more likely to actively seek out and document them. CARE is publicly available at https://github.com/Guochry/CARE (we plan to add Japanese data in the near future).

Immense effort has been dedicated to minimizing the presence of harmful or biased generative content and better aligning AI output to human intention; however, research investigating the cultural values of LLMs is still in very early stages. Cultural values underpin how societies operate, providing profound insights into the norms, priorities, and decision making of their members. In recognition of this need for further research, we draw upon cultural psychology theory and the empirically-validated GLOBE framework to propose the LLM-GLOBE benchmark for evaluating the cultural value systems of LLMs, and we then leverage the benchmark to compare the values of Chinese and US LLMs. Our methodology includes a novel "LLMs-as-a-Jury" pipeline which automates the evaluation of open-ended content to enable large-scale analysis at a conceptual level. Results clarify similarities and differences that exist between Eastern and Western cultural value systems and suggest that open-generation tasks represent a more promising direction for evaluation of cultural values. We interpret the implications of this research for subsequent model development, evaluation, and deployment efforts as they relate to LLMs, AI cultural alignment more broadly, and the influence of AI cultural value systems on human-AI collaboration outcomes.

Cross-cultural competence in large language models (LLMs) requires the ability to identify Culture-Specific Items (CSIs) and to adapt them appropriately across cultural contexts. Progress in evaluating this capability has been constrained by the scarcity of high-quality CSI-annotated corpora with parallel cross-cultural sentence pairs. To address this limitation, we introduce XCR-Bench, a Cross(X)-Cultural Reasoning Benchmark consisting of 4.9k parallel sentences and 1,098 unique CSIs, spanning three distinct reasoning tasks with corresponding evaluation metrics. Our corpus integrates Newmark's CSI framework with Hall's Triad of Culture, enabling systematic analysis of cultural reasoning beyond surface-level artifacts and into semi-visible and invisible cultural elements such as social norms, beliefs, and values. Our findings show that state-of-the-art LLMs exhibit consistent weaknesses in identifying and adapting CSIs related to social etiquette and cultural reference. Additionally, we find evidence that LLMs encode regional and ethno-religious biases even within a single linguistic setting during cultural adaptation. We release our corpus and code to facilitate future research on cross-cultural NLP.

Southeast Asia (SEA) is a region of extraordinary linguistic and cultural diversity, yet it remains significantly underrepresented in vision-language (VL) research. This often results in artificial intelligence (AI) models that fail to capture SEA cultural nuances. To fill this gap, we present SEA-VL, an open-source initiative dedicated to developing high-quality, culturally relevant data for SEA languages. By involving contributors from SEA countries, SEA-VL aims to ensure better cultural relevance and diversity, fostering greater inclusivity of underrepresented languages in VL research. Beyond crowdsourcing, our initiative goes one step further in the exploration of the automatic collection of culturally relevant images through crawling and image generation. First, we find that image crawling achieves approximately ~85% cultural relevance while being more cost- and time-efficient than crowdsourcing. Second, despite the substantial progress in generative vision models, synthetic images remain unreliable in accurately reflecting SEA cultures. The generated images often fail to reflect the nuanced traditions and cultural contexts of the region. Collectively, we gather 1.28M SEA culturally-relevant images, more than 50 times larger than other existing datasets. Through SEA-VL, we aim to bridge the representation gap in SEA, fostering the development of more inclusive AI systems that authentically represent diverse cultures across SEA.

With the growth of social media and large language models, content moderation has become crucial. Many existing datasets lack adequate representation of different groups, resulting in unreliable assessments. To tackle this, we propose a socio-culturally aware evaluation framework for LLM-driven content moderation and introduce a scalable method for creating diverse datasets using persona-based generation. Our analysis reveals that these datasets provide broader perspectives and pose greater challenges for LLMs than diversity-focused generation methods without personas. This challenge is especially pronounced in smaller LLMs, emphasizing the difficulties they encounter in moderating such diverse content.

Large language models (LLMs) are widely used in various tasks and applications. However, despite their wide capabilities, they are shown to lack cultural alignment ryan-etal-2024-unintended, alkhamissi-etal-2024-investigating and produce biased generations naous-etal-2024-beer due to a lack of cultural knowledge and competence. Evaluation of LLMs for cultural awareness and alignment is particularly challenging due to the lack of proper evaluation metrics and unavailability of culturally grounded datasets representing the vast complexity of cultures at the regional and sub-regional levels. Existing datasets for culture specific items (CSIs) focus primarily on concepts at the regional level and may contain false positives. To address this issue, we introduce a novel CSI dataset for Indian culture, belonging to 17 cultural facets. The dataset comprises sim8k cultural concepts from 36 sub-regions. To measure the cultural competence of LLMs on a cultural text adaptation task, we evaluate the adaptations using the CSIs created, LLM as Judge, and human evaluations from diverse socio-demographic region. Furthermore, we perform quantitative analysis demonstrating selective sub-regional coverage and surface-level adaptations across all considered LLMs. Our dataset is available here: https://huggingface.co/datasets/nlip/DIWALI{https://huggingface.co/datasets/nlip/DIWALI}, project webpage\href{https://nlip-lab.github.io/nlip/publications/diwali/{https://nlip-lab.github.io/nlip/publications/diwali/}}, and our codebase with model outputs can be found here: https://github.com/pramitsahoo/culture-evaluation{https://github.com/pramitsahoo/culture-evaluation}.

The increasing ubiquity of text-to-image (T2I) models as tools for visual content generation raises concerns about their ability to accurately represent diverse cultural contexts. In this work, we present the first study to systematically quantify the alignment of T2I models and evaluation metrics with respect to both explicit as well as implicit cultural expectations. To this end, we introduce CulturalFrames, a novel benchmark designed for rigorous human evaluation of cultural representation in visual generations. Spanning 10 countries and 5 socio-cultural domains, CulturalFrames comprises 983 prompts, 3637 corresponding images generated by 4 state-of-the-art T2I models, and over 10k detailed human annotations. We find that T2I models not only fail to meet the more challenging implicit expectations but also the less challenging explicit expectations. Across models and countries, cultural expectations are missed an average of 44% of the time. Among these failures, explicit expectations are missed at a surprisingly high average rate of 68%, while implicit expectation failures are also significant, averaging 49%. Furthermore, we demonstrate that existing T2I evaluation metrics correlate poorly with human judgments of cultural alignment, irrespective of their internal reasoning. Collectively, our findings expose critical gaps, providing actionable directions for developing more culturally informed T2I models and evaluation methodologies.

Despite the rapid development of large language models (LLMs) for the Korean language, there remains an obvious lack of benchmark datasets that test the requisite Korean cultural and linguistic knowledge. Because many existing Korean benchmark datasets are derived from the English counterparts through translation, they often overlook the different cultural contexts. For the few benchmark datasets that are sourced from Korean data capturing cultural knowledge, only narrow tasks such as bias and hate speech detection are offered. To address this gap, we introduce a benchmark of Cultural and Linguistic Intelligence in Korean (CLIcK), a dataset comprising 1,995 QA pairs. CLIcK sources its data from official Korean exams and textbooks, partitioning the questions into eleven categories under the two main categories of language and culture. For each instance in CLIcK, we provide fine-grained annotation of which cultural and linguistic knowledge is required to answer the question correctly. Using CLIcK, we test 13 language models to assess their performance. Our evaluation uncovers insights into their performances across the categories, as well as the diverse factors affecting their comprehension. CLIcK offers the first large-scale comprehensive Korean-centric analysis of LLMs' proficiency in Korean culture and language.

This paper introduces JiraiBench, the first bilingual benchmark for evaluating large language models' effectiveness in detecting self-destructive content across Chinese and Japanese social media communities. Focusing on the transnational "Jirai" (landmine) online subculture that encompasses multiple forms of self-destructive behaviors including drug overdose, eating disorders, and self-harm, we present a comprehensive evaluation framework incorporating both linguistic and cultural dimensions. Our dataset comprises 10,419 Chinese posts and 5,000 Japanese posts with multidimensional annotation along three behavioral categories, achieving substantial inter-annotator agreement. Experimental evaluations across four state-of-the-art models reveal significant performance variations based on instructional language, with Japanese prompts unexpectedly outperforming Chinese prompts when processing Chinese content. This emergent cross-cultural transfer suggests that cultural proximity can sometimes outweigh linguistic similarity in detection tasks. Cross-lingual transfer experiments with fine-tuned models further demonstrate the potential for knowledge transfer between these language systems without explicit target language training. These findings highlight the need for culturally-informed approaches to multilingual content moderation and provide empirical evidence for the importance of cultural context in developing more effective detection systems for vulnerable online communities.

In this work, we survey the way in which classification is used as a sensemaking practice in cultural analytics, and assess where large language models can fit into this landscape. We identify ten tasks supported by publicly available datasets on which we empirically assess the performance of LLMs compared to traditional supervised methods, and explore the ways in which LLMs can be employed for sensemaking goals beyond mere accuracy. We find that prompt-based LLMs are competitive with traditional supervised models for established tasks, but perform less well on de novo tasks. In addition, LLMs can assist sensemaking by acting as an intermediary input to formal theory testing.

Large-scale deployment of large language models (LLMs) in various applications, such as chatbots and virtual assistants, requires LLMs to be culturally sensitive to the user to ensure inclusivity. Culture has been widely studied in psychology and anthropology, and there has been a recent surge in research on making LLMs more culturally inclusive in LLMs that goes beyond multilinguality and builds on findings from psychology and anthropology. In this paper, we survey efforts towards incorporating cultural awareness into text-based and multimodal LLMs. We start by defining cultural awareness in LLMs, taking the definitions of culture from anthropology and psychology as a point of departure. We then examine methodologies adopted for creating cross-cultural datasets, strategies for cultural inclusion in downstream tasks, and methodologies that have been used for benchmarking cultural awareness in LLMs. Further, we discuss the ethical implications of cultural alignment, the role of Human-Computer Interaction in driving cultural inclusion in LLMs, and the role of cultural alignment in driving social science research. We finally provide pointers to future research based on our findings about gaps in the literature.

As vision-language models (VLMs) become increasingly integrated into daily life, the need for accurate visual culture understanding is becoming critical. Yet, these models frequently fall short in interpreting cultural nuances effectively. Prior work has demonstrated the effectiveness of retrieval-augmented generation (RAG) in enhancing cultural understanding in text-only settings, while its application in multimodal scenarios remains underexplored. To bridge this gap, we introduce RAVENEA (Retrieval-Augmented Visual culturE uNdErstAnding), a new benchmark designed to advance visual culture understanding through retrieval, focusing on two tasks: culture-focused visual question answering (cVQA) and culture-informed image captioning (cIC). RAVENEA extends existing datasets by integrating over 10,000 Wikipedia documents curated and ranked by human annotators. With RAVENEA, we train and evaluate seven multimodal retrievers for each image query, and measure the downstream impact of retrieval-augmented inputs across fourteen state-of-the-art VLMs. Our results show that lightweight VLMs, when augmented with culture-aware retrieval, outperform their non-augmented counterparts (by at least 3.2% absolute on cVQA and 6.2% absolute on cIC). This highlights the value of retrieval-augmented methods and culturally inclusive benchmarks for multimodal understanding.

Despite the impressive performance of multilingual large language models (mLLMs) in various natural language processing tasks, their ability to understand procedural texts, particularly those with culture-specific content, remains largely unexplored. Texts describing cultural procedures, including rituals, traditional craftsmanship, and social etiquette, require an inherent understanding of cultural context, presenting a significant challenge for mLLMs. In this work, we introduce CAPTex, a benchmark designed to evaluate mLLMs' ability to process and reason about culturally diverse procedural texts across multiple languages using various methodologies to assess their performance. Our findings indicate that (1) mLLMs face difficulties with culturally contextualized procedural texts, showing notable performance declines in low-resource languages, (2) model performance fluctuates across cultural domains, with some areas presenting greater difficulties, and (3) language models exhibit better performance on multiple-choice tasks within conversational frameworks compared to direct questioning. These results underscore the current limitations of mLLMs in handling culturally nuanced procedural texts and highlight the need for culturally aware benchmarks like CAPTex to enhance their adaptability and comprehension across diverse linguistic and cultural landscapes.

As LLMs become central to interactive applications, ranging from tutoring to mental health, the ability to express personality in culturally appropriate ways is increasingly important. While recent works have explored personality evaluation of LLMs, they largely overlook the interplay between culture and personality. To address this, we introduce CulturalPersonas, the first large-scale benchmark with human validation for evaluating LLMs' personality expression in culturally grounded, behaviorally rich contexts. Our dataset spans 3,000 scenario-based questions across six diverse countries, designed to elicit personality through everyday scenarios rooted in local values. We evaluate three LLMs, using both multiple-choice and open-ended response formats. Our results show that CulturalPersonas improves alignment with country-specific human personality distributions (over a 20% reduction in Wasserstein distance across models and countries) and elicits more expressive, culturally coherent outputs compared to existing benchmarks. CulturalPersonas surfaces meaningful modulated trait outputs in response to culturally grounded prompts, offering new directions for aligning LLMs to global norms of behavior. By bridging personality expression and cultural nuance, we envision that CulturalPersonas will pave the way for more socially intelligent and globally adaptive LLMs.

The rapid advancement of Large Language Models (LLMs) has necessitated more robust evaluation methods that go beyond static benchmarks, which are increasingly prone to data saturation and leakage. In this paper, we propose a dynamic benchmarking framework for evaluating multilingual and multicultural capabilities through the social deduction game Spyfall. In our setup, models must engage in strategic dialogue to either identify a secret agent or avoid detection, utilizing culturally relevant locations or local foods. Our results show that our game-based rankings align closely with the Chatbot Arena. However, we find a significant performance gap in non-English contexts: models are generally less proficient when handling locally specific entities and often struggle with rule-following or strategic integrity in non-English languages. We demonstrate that this game-based approach provides a scalable, leakage-resistant, and culturally nuanced alternative to traditional NLP benchmarks. The game history can be accessed here https://huggingface.co/datasets/haryoaw/cultural-spyfall.

Generative AI has become pervasive in society, witnessing significant advancements in various domains. Particularly in the realm of Text-to-Image (TTI) models, Latent Diffusion Models (LDMs), showcase remarkable capabilities in generating visual content based on textual prompts. This paper addresses the potential of LDMs in representing local cultural concepts, historical figures, and endangered species. In this study, we use the cultural heritage of Rio Grande do Sul (RS), Brazil, as an illustrative case. Our objective is to contribute to the broader understanding of how generative models can help to capture and preserve the cultural and historical identity of regions. The paper outlines the methodology, including subject selection, dataset creation, and the fine-tuning process. The results showcase the images generated, alongside the challenges and feasibility of each concept. In conclusion, this work shows the power of these models to represent and preserve unique aspects of diverse regions and communities.

A growing body of work shows that many problems in fairness, accountability, transparency, and ethics in machine learning systems are rooted in decisions surrounding the data collection and annotation process. In spite of its fundamental nature however, data collection remains an overlooked part of the machine learning (ML) pipeline. In this paper, we argue that a new specialization should be formed within ML that is focused on methodologies for data collection and annotation: efforts that require institutional frameworks and procedures. Specifically for sociocultural data, parallels can be drawn from archives and libraries. Archives are the longest standing communal effort to gather human information and archive scholars have already developed the language and procedures to address and discuss many challenges pertaining to data collection such as consent, power, inclusivity, transparency, and ethics & privacy. We discuss these five key approaches in document collection practices in archives that can inform data collection in sociocultural ML. By showing data collection practices from another field, we encourage ML research to be more cognizant and systematic in data collection and draw from interdisciplinary expertise.

Large language models (LLMs) have rapidly evolved as the foundation of various natural language processing (NLP) applications. Despite their wide use cases, their understanding of culturally-related concepts and reasoning remains limited. Meantime, there is a significant need to enhance these models' cultural reasoning capabilities, especially concerning underrepresented regions. This paper introduces a novel pipeline for extracting high-quality, culturally-related instruction tuning datasets from vast unstructured corpora. We utilize a self-instruction generation pipeline to identify cultural concepts and trigger instruction. By integrating with a general-purpose instruction tuning dataset, our model demonstrates enhanced capabilities in recognizing and understanding regional cultural nuances, thereby enhancing its reasoning capabilities. We conduct experiments across three regions: Singapore, the Philippines, and the United States, achieving performance improvement of up to 6%. Our research opens new avenues for extracting cultural instruction tuning sets directly from unstructured data, setting a precedent for future innovations in the field.

Cultural biases in multilingual datasets pose significant challenges for their effectiveness as global benchmarks. These biases stem not only from language but also from the cultural knowledge required to interpret questions, reducing the practical utility of translated datasets like MMLU. Furthermore, translation often introduces artifacts that can distort the meaning or clarity of questions in the target language. A common practice in multilingual evaluation is to rely on machine-translated evaluation sets, but simply translating a dataset is insufficient to address these challenges. In this work, we trace the impact of both of these issues on multilingual evaluations and ensuing model performances. Our large-scale evaluation of state-of-the-art open and proprietary models illustrates that progress on MMLU depends heavily on learning Western-centric concepts, with 28% of all questions requiring culturally sensitive knowledge. Moreover, for questions requiring geographic knowledge, an astounding 84.9% focus on either North American or European regions. Rankings of model evaluations change depending on whether they are evaluated on the full portion or the subset of questions annotated as culturally sensitive, showing the distortion to model rankings when blindly relying on translated MMLU. We release Global-MMLU, an improved MMLU with evaluation coverage across 42 languages -- with improved overall quality by engaging with compensated professional and community annotators to verify translation quality while also rigorously evaluating cultural biases present in the original dataset. This comprehensive Global-MMLU set also includes designated subsets labeled as culturally sensitive and culturally agnostic to allow for more holistic, complete evaluation.

As large language models (LLMs) expand into performing as agents for real-world applications beyond traditional NLP tasks, evaluating their robustness becomes increasingly important. However, existing benchmarks often overlook critical dimensions like cultural and social awareness. To address these, we introduce CASA, a benchmark designed to assess LLM agents' sensitivity to cultural and social norms across two web-based tasks: online shopping and social discussion forums. Our approach evaluates LLM agents' ability to detect and appropriately respond to norm-violating user queries and observations. Furthermore, we propose a comprehensive evaluation framework that measures awareness coverage, helpfulness in managing user queries, and the violation rate when facing misleading web content. Experiments show that current LLMs perform significantly better in non-agent than in web-based agent environments, with agents achieving less than 10% awareness coverage and over 40% violation rates. To improve performance, we explore two methods: prompting and fine-tuning, and find that combining both methods can offer complementary advantages -- fine-tuning on culture-specific datasets significantly enhances the agents' ability to generalize across different regions, while prompting boosts the agents' ability to navigate complex tasks. These findings highlight the importance of constantly benchmarking LLM agents' cultural and social awareness during the development cycle.

In this time when biased information, deep fakes, and propaganda proliferate, the accessibility of reliable data sources is more important than ever. National statistical institutes provide curated data that contain quantitative information on a wide range of topics. However, that information is typically spread across many tables and the plain numbers may be arduous to process. Hence, this open data may be practically inaccessible. We ask the question "Are current Generative AI models capable of facilitating the identification of the right data and the fully-automatic creation of charts to provide information in visual form, corresponding to user queries?". We present a structured evaluation of recent large language models' (LLMs) capabilities to generate charts from complex data in response to user queries. Working with diverse public data from Statistics Netherlands, we assessed multiple LLMs on their ability to identify relevant data tables, perform necessary manipulations, and generate appropriate visualizations autonomously. We propose a new evaluation framework spanning three dimensions: data retrieval & pre-processing, code quality, and visual representation. Results indicate that locating and processing the correct data represents the most significant challenge. Additionally, LLMs rarely implement visualization best practices without explicit guidance. When supplemented with information about effective chart design, models showed marked improvement in representation scores. Furthermore, an agentic approach with iterative self-evaluation led to excellent performance across all evaluation dimensions. These findings suggest that LLMs' effectiveness for automated chart generation can be enhanced through appropriate scaffolding and feedback mechanisms, and that systems can already reach the necessary accuracy across the three evaluation dimensions.

Existing Large Multimodal Models (LMMs) generally focus on only a few regions and languages. As LMMs continue to improve, it is increasingly important to ensure they understand cultural contexts, respect local sensitivities, and support low-resource languages, all while effectively integrating corresponding visual cues. In pursuit of culturally diverse global multimodal models, our proposed All Languages Matter Benchmark (ALM-bench) represents the largest and most comprehensive effort to date for evaluating LMMs across 100 languages. ALM-bench challenges existing models by testing their ability to understand and reason about culturally diverse images paired with text in various languages, including many low-resource languages traditionally underrepresented in LMM research. The benchmark offers a robust and nuanced evaluation framework featuring various question formats, including true/false, multiple choice, and open-ended questions, which are further divided into short and long-answer categories. ALM-bench design ensures a comprehensive assessment of a model's ability to handle varied levels of difficulty in visual and linguistic reasoning. To capture the rich tapestry of global cultures, ALM-bench carefully curates content from 13 distinct cultural aspects, ranging from traditions and rituals to famous personalities and celebrations. Through this, ALM-bench not only provides a rigorous testing ground for state-of-the-art open and closed-source LMMs but also highlights the importance of cultural and linguistic inclusivity, encouraging the development of models that can serve diverse global populations effectively. Our benchmark is publicly available.

Large language models (LLMs) are now deployed worldwide, inspiring a surge of benchmarks that measure their multilingual and multicultural abilities. However, these benchmarks prioritize generic language understanding or superficial cultural trivia, leaving the evaluation of grounded tasks -- where models must reason within real-world, context-rich scenarios -- largely unaddressed. To fill this gap, we present CulturALL, a comprehensive and challenging benchmark to assess LLMs' multilingual and multicultural competence on grounded tasks. CulturALL is built via a human--AI collaborative framework: expert annotators ensure appropriate difficulty and factual accuracy, while LLMs lighten the manual workload. By incorporating diverse sources, CulturALL ensures comprehensive scenario coverage. Each item is carefully designed to present a high level of difficulty, making CulturALL challenging. CulturALL contains 2,610 samples in 14 languages from 51 regions, distributed across 16 topics to capture the full breadth of grounded tasks. Experiments show that the best LLM achieves 44.48% accuracy on CulturALL, underscoring substantial room for improvement.

Recent work has shown that LLMs overrepresent dominant cultures, particularly Western ones, while marginalizing others. We investigate whether this affects models' ability to generate culturally adapted responses by evaluating their use of local measurement units based on the user's perceived cultural background. We introduce Cultural and Pragmatic Response Inference (CAPRI), a dataset of conversations with varying levels of cultural cues. Experiments with state-of-the-art LLMs show that models can infer cultural background and recall relevant conventions, but often fail to utilize the information to adapt their answers to the relevant cultural conventions, unless explicitly prompted to perform the tasks sequentially. We further evaluate adaptation to the interpretation of time and quantity expressions, two subjective language grounding dimensions that are affected by culture. We find that models increasingly adapt their answers as cultural cues accumulate, but their priors are not culture-neutral, sometimes aligning with the model's country of origin. Overall, CAPRI provides a resource for future research aimed at narrowing the gap between cultural knowledge and culturally adaptive language generation.

As Large Language Models (LLMs) gain stronger multilingual capabilities, their ability to handle culturally diverse entities becomes crucial. Prior work has shown that LLMs often favor Western-associated entities in Arabic, raising concerns about cultural fairness. Due to the lack of multilingual benchmarks, it remains unclear if such biases also manifest in different non-Western languages. In this paper, we introduce Camellia, a benchmark for measuring entity-centric cultural biases in nine Asian languages spanning six distinct Asian cultures. Camellia includes 19,530 entities manually annotated for association with the specific Asian or Western culture, as well as 2,173 naturally occurring masked contexts for entities derived from social media posts. Using Camellia, we evaluate cultural biases in four recent multilingual LLM families across various tasks such as cultural context adaptation, sentiment association, and entity extractive QA. Our analyses show a struggle by LLMs at cultural adaptation in all Asian languages, with performance differing across models developed in regions with varying access to culturally-relevant data. We further observe that different LLM families hold their distinct biases, differing in how they associate cultures with particular sentiments. Lastly, we find that LLMs struggle with context understanding in Asian languages, creating performance gaps between cultures in entity extraction.

Millions of users across the globe turn to AI chatbots for their creative needs, inviting widespread interest in understanding how such chatbots represent diverse cultures. At the same time, evaluating cultural representations in open-ended tasks remains challenging and underexplored. In this work, we present TALES, an evaluation of cultural misrepresentations in LLM-generated stories for diverse Indian cultural identities. First, we develop TALES-Tax, a taxonomy of cultural misrepresentations by collating insights from participants with lived experiences in India through focus groups (N=9) and individual surveys (N=15). Using TALES-Tax, we evaluate 6 models through a large-scale annotation study spanning 2,925 annotations from 108 annotators with lived cultural experience from across 71 regions in India and 14 languages. Concerningly, we find that 88\% of the generated stories contain one or more cultural inaccuracies, and such errors are more prevalent in mid- and low-resourced languages and stories based in peri-urban regions in India. Lastly, we transform the annotations into TALES-QA, a standalone question bank to evaluate the cultural knowledge of foundational models. Through this evaluation, we surprisingly discover that models often possess the requisite cultural knowledge despite generating stories rife with cultural misrepresentations.

Existing cultural commonsense benchmarks treat nations as monolithic, assuming uniform practices within national boundaries. But does cultural commonsense hold uniformly within a nation, or does it vary at the sub-national level? We introduce Indica, the first benchmark designed to test LLMs' ability to address this question, focusing on India - a nation of 28 states, 8 union territories, and 22 official languages. We collect human-annotated answers from five Indian regions (North, South, East, West, and Central) across 515 questions spanning 8 domains of everyday life, yielding 1,630 region-specific question-answer pairs. Strikingly, only 39.4% of questions elicit agreement across all five regions, demonstrating that cultural commonsense in India is predominantly regional, not national. We evaluate eight state-of-the-art LLMs and find two critical gaps: models achieve only 13.4%-20.9% accuracy on region-specific questions, and they exhibit geographic bias, over-selecting Central and North India as the "default" (selected 30-40% more often than expected) while under-representing East and West. Beyond India, our methodology provides a generalizable framework for evaluating cultural commonsense in any culturally heterogeneous nation, from question design grounded in anthropological taxonomy, to regional data collection, to bias measurement.

Foundation models and vision-language pre-training have notably advanced Vision Language Models (VLMs), enabling multimodal processing of visual and linguistic data. However, their performance has been typically assessed on general scene understanding - recognizing objects, attributes, and actions - rather than cultural comprehension. This study introduces CulturalVQA, a visual question-answering benchmark aimed at assessing VLM's geo-diverse cultural understanding. We curate a collection of 2,378 image-question pairs with 1-5 answers per question representing cultures from 11 countries across 5 continents. The questions probe understanding of various facets of culture such as clothing, food, drinks, rituals, and traditions. Benchmarking VLMs on CulturalVQA, including GPT-4V and Gemini, reveals disparity in their level of cultural understanding across regions, with strong cultural understanding capabilities for North America while significantly lower performance for Africa. We observe disparity in their performance across cultural facets too, with clothing, rituals, and traditions seeing higher performances than food and drink. These disparities help us identify areas where VLMs lack cultural understanding and demonstrate the potential of CulturalVQA as a comprehensive evaluation set for gauging VLM progress in understanding diverse cultures.

The integration of Large Language Models (LLMs) into various global cultures fundamentally presents a cultural challenge: LLMs must navigate interactions, respect social norms, and avoid transgressing cultural boundaries. However, it is still unclear if LLMs can adapt their outputs to diverse cultural norms. Our study focuses on this aspect. We introduce NormAd, a novel dataset, which includes 2.6k stories that represent social and cultural norms from 75 countries, to assess the ability of LLMs to adapt to different granular levels of socio-cultural contexts such as the country of origin, its associated cultural values, and prevalent social norms. Our study reveals that LLMs struggle with cultural reasoning across all contextual granularities, showing stronger adaptability to English-centric cultures over those from the Global South. Even with explicit social norms, the top-performing model, Mistral-7b-Instruct, achieves only 81.8\% accuracy, lagging behind the 95.6\% achieved by humans. Evaluation on NormAd further reveals that LLMs struggle to adapt to stories involving gift-giving across cultures. Due to inherent agreement or sycophancy biases, LLMs find it considerably easier to assess the social acceptability of stories that adhere to cultural norms than those that deviate from them. Our benchmark measures the cultural adaptability (or lack thereof) of LLMs, emphasizing the potential to make these technologies more equitable and useful for global audiences. We release the NormAd dataset and its associated code on GitHub.

An image is often said to be worth a thousand words, and certain images can tell rich and insightful stories. Can these stories be told via image captioning? Images from folklore genres, such as mythology, folk dance, cultural signs, and symbols, are vital to every culture. Our research compares the performance of four popular vision-language models (GPT-4V, Gemini Pro Vision, LLaVA, and OpenFlamingo) in identifying culturally specific information in such images and creating accurate and culturally sensitive image captions. We also propose a new evaluation metric, Cultural Awareness Score (CAS), dedicated to measuring the degree of cultural awareness in image captions. We provide a dataset MOSAIC-1.5k, labeled with ground truth for images containing cultural background and context, as well as a labeled dataset with assigned Cultural Awareness Scores that can be used with unseen data. Creating culturally appropriate image captions is valuable for scientific research and can be beneficial for many practical applications. We envision that our work will promote a deeper integration of cultural sensitivity in AI applications worldwide. By making the dataset and Cultural Awareness Score available to the public, we aim to facilitate further research in this area, encouraging the development of more culturally aware AI systems that respect and celebrate global diversity.

As the scaling of Large Language Models (LLMs) has dramatically enhanced their capabilities, there has been a growing focus on the alignment problem to ensure their responsible and ethical use. While existing alignment efforts predominantly concentrate on universal values such as the HHH principle, the aspect of culture, which is inherently pluralistic and diverse, has not received adequate attention. This work introduces a new benchmark, CDEval, aimed at evaluating the cultural dimensions of LLMs. CDEval is constructed by incorporating both GPT-4's automated generation and human verification, covering six cultural dimensions across seven domains. Our comprehensive experiments provide intriguing insights into the culture of mainstream LLMs, highlighting both consistencies and variations across different dimensions and domains. The findings underscore the importance of integrating cultural considerations in LLM development, particularly for applications in diverse cultural settings. Through CDEval, we aim to broaden the horizon of LLM alignment research by including cultural dimensions, thus providing a more holistic framework for the future development and evaluation of LLMs. This benchmark serves as a valuable resource for cultural studies in LLMs, paving the way for more culturally aware and sensitive models.

Social media platforms enable large-scale cross-lingual communication, but translating user-generated content (UGC) remains challenging due to its informal style, cultural references, and interaction-based expressions. While recent LLMs have improved translation quality, existing benchmarks and metrics often fail to capture whether translations convey intended meaning and cultural resonance in real-world settings. In this work, we introduce CULTURE-MT, a benchmark for social media translation that focuses on both CULtural Transmission and UGC-specific emotion REsonance. CULTURE-MT consists of 1,002 UGC notes across 14 domains, categorized into four types based on culture-loaded symbols and linguistic style features. We also construct UGC-oriented training data to fine-tune Qwen3-8B and Qwen3-32B as baselines. We propose cultural effectiveness as a new evaluation criterion, focusing on expression accuracy and cultural adaptability. Testing 15 models, including the baselines, we find that traditional metrics fail to capture cultural effectiveness. We also observe that cultural effectiveness on base LLMs correlates with model size. Our work provides a comprehensive evaluation system for UGC translation models and will offer an open evaluation platform to advance research in this area. We release the CULTURE-MT benchmark and provide an online leaderboard where submitted translation results can be evaluated by our trained JUDGER.

Large Language Models (LLMs) inherently reflect the vast data distributions they encounter during their pre-training phase. As this data is predominantly sourced from the web, there is a high chance it will be skewed towards high-resourced languages and cultures, such as those of the West. Consequently, LLMs often exhibit a diminished understanding of certain communities, a gap that is particularly evident in their knowledge of Arabic and Islamic cultures. This issue becomes even more pronounced with increasingly under-represented topics. To address this critical challenge, we introduce PalmX 2025, the first shared task designed to benchmark the cultural competence of LLMs in these specific domains. The task is composed of two subtasks featuring multiple-choice questions (MCQs) in Modern Standard Arabic (MSA): General Arabic Culture and General Islamic Culture. These subtasks cover a wide range of topics, including traditions, food, history, religious practices, and language expressions from across 22 Arab countries. The initiative drew considerable interest, with 26 teams registering for Subtask 1 and 19 for Subtask 2, culminating in nine and six valid submissions, respectively. Our findings reveal that task-specific fine-tuning substantially boosts performance over baseline models. The top-performing systems achieved an accuracy of 72.15% on cultural questions and 84.22% on Islamic knowledge. Parameter-efficient fine-tuning emerged as the predominant and most effective approach among participants, while the utility of data augmentation was found to be domain-dependent.

As video generation models like Veo 3.1 and LTX-2 advance, their ability to accurately represent diverse global cultures remains a critical yet understudied frontier. Current metrics, such as VideoScore, only measure visual quality but offer no mechanism for assessing cultural faithfulness. Consequently, a model that replaces a Namaste with a handshake receives the same score as one that generates the gesture correctly. We propose CultureScore, a compositional evaluation framework that decomposes cultural faithfulness into three granular dimensions: Identity (who is represented), Context (culturally localized background), and Behavior (normative gestures and interactions). We operationalize this framework through an evaluation suite spanning 10 countries, yielding 6,180 generated videos across three state-of-the-art models. Our evaluation reveals that no current model achieves culturally faithful video generation: the best-performing model reaches only 56.8\% overall CultureScore, with Behavior the most challenging dimension, which remains below 52\% across all models. Furthermore, human preference rankings align directionally with CultureScore but are inverted relative to VideoScore; the highest-scoring model on visual quality was ranked last by annotators, underscoring that cultural faithfulness is an essential criterion for equitable video generation.

In this work, we carry out a data archaeology to infer books that are known to ChatGPT and GPT-4 using a name cloze membership inference query. We find that OpenAI models have memorized a wide collection of copyrighted materials, and that the degree of memorization is tied to the frequency with which passages of those books appear on the web. The ability of these models to memorize an unknown set of books complicates assessments of measurement validity for cultural analytics by contaminating test data; we show that models perform much better on memorized books than on non-memorized books for downstream tasks. We argue that this supports a case for open models whose training data is known.

Large Multimodal Models (LMMs) exhibit impressive performance across various multimodal tasks. However, their effectiveness in cross-cultural contexts remains limited due to the predominantly Western-centric nature of most data and models. Conversely, multi-agent models have shown significant capability in solving complex tasks. Our study evaluates the collective performance of LMMs in a multi-agent interaction setting for the novel task of cultural image captioning. Our contributions are as follows: (1) We introduce MosAIC, a Multi-Agent framework to enhance cross-cultural Image Captioning using LMMs with distinct cultural personas; (2) We provide a dataset of culturally enriched image captions in English for images from China, India, and Romania across three datasets: GeoDE, GD-VCR, CVQA; (3) We propose a culture-adaptable metric for evaluating cultural information within image captions; and (4) We show that the multi-agent interaction outperforms single-agent models across different metrics, and offer valuable insights for future research. Our dataset and models can be accessed at https://github.com/MichiganNLP/MosAIC.

Despite the fact that popular text-to-image generation models cope well with international and general cultural queries, they have a significant knowledge gap regarding individual cultures. This is due to the content of existing large training datasets collected on the Internet, which are predominantly based on Western European or American popular culture. Meanwhile, the lack of cultural adaptation of the model can lead to incorrect results, a decrease in the generation quality, and the spread of stereotypes and offensive content. In an effort to address this issue, we examine the concept of cultural code and recognize the critical importance of its understanding by modern image generation models, an issue that has not been sufficiently addressed in the research community to date. We propose the methodology for collecting and processing the data necessary to form a dataset based on the cultural code, in particular the Russian one. We explore how the collected data affects the quality of generations in the national domain and analyze the effectiveness of our approach using the Kandinsky 3.1 text-to-image model. Human evaluation results demonstrate an increase in the level of awareness of Russian culture in the model.

This paper introduces the "CIVICS: Culturally-Informed & Values-Inclusive Corpus for Societal impacts" dataset, designed to evaluate the social and cultural variation of Large Language Models (LLMs) across multiple languages and value-sensitive topics. We create a hand-crafted, multilingual dataset of value-laden prompts which address specific socially sensitive topics, including LGBTQI rights, social welfare, immigration, disability rights, and surrogacy. CIVICS is designed to generate responses showing LLMs' encoded and implicit values. Through our dynamic annotation processes, tailored prompt design, and experiments, we investigate how open-weight LLMs respond to value-sensitive issues, exploring their behavior across diverse linguistic and cultural contexts. Using two experimental set-ups based on log-probabilities and long-form responses, we show social and cultural variability across different LLMs. Specifically, experiments involving long-form responses demonstrate that refusals are triggered disparately across models, but consistently and more frequently in English or translated statements. Moreover, specific topics and sources lead to more pronounced differences across model answers, particularly on immigration, LGBTQI rights, and social welfare. As shown by our experiments, the CIVICS dataset aims to serve as a tool for future research, promoting reproducibility and transparency across broader linguistic settings, and furthering the development of AI technologies that respect and reflect global cultural diversities and value pluralism. The CIVICS dataset and tools will be made available upon publication under open licenses; an anonymized version is currently available at https://huggingface.co/CIVICS-dataset.

Generative image models produce striking visuals yet often misrepresent culture. Prior work has examined cultural bias mainly in text-to-image (T2I) systems, leaving image-to-image (I2I) editors underexplored. We bridge this gap with a unified evaluation across six countries, an 8-category/36-subcategory schema, and era-aware prompts, auditing both T2I generation and I2I editing under a standardized protocol that yields comparable diagnostics. Using open models with fixed settings, we derive cross-country, cross-era, and cross-category evaluations. Our framework combines standard automatic metrics, a culture-aware retrieval-augmented VQA, and expert human judgments collected from native reviewers. To enable reproducibility, we release the complete image corpus, prompts, and configurations. Our study reveals three findings: (1) under country-agnostic prompts, models default to Global-North, modern-leaning depictions that flatten cross-country distinctions; (2) iterative I2I editing erodes cultural fidelity even when conventional metrics remain flat or improve; and (3) I2I models apply superficial cues (palette shifts, generic props) rather than era-consistent, context-aware changes, often retaining source identity for Global-South targets. These results highlight that culture-sensitive edits remain unreliable in current systems. By releasing standardized data, prompts, and human evaluation protocols, we provide a reproducible, culture-centered benchmark for diagnosing and tracking cultural bias in generative image models.

Large language models (LLMs) face challenges in aligning with diverse cultural values despite their remarkable performance in generation, which stems from inherent monocultural biases and difficulties in capturing nuanced cultural semantics. Existing methods lack adaptability to unkown culture after finetuning. Inspired by cultural geography across five continents, we propose Cultural Palette, a multi-agent framework for cultural alignment. We first introduce the Pentachromatic Cultural Palette Dataset synthesized using LLMs to capture diverse cultural values from social dialogues across five continents. Building on this, Cultural Palette integrates five continent-level alignment agents with a meta-agent using our superior Cultural MoErges alignment technique by dynamically activating relevant cultural expertise based on user prompts to adapting new culture, which outperforms other joint and merging alignment strategies in overall cultural value alignment. Each continent agent generates a cultural draft, which is then refined and self-regulated by the meta-agent to produce the final culturally aligned response. Experiments across various countries demonstrate that Cultural Palette surpasses existing baselines in cultural alignment.

This data paper introduces MajinBook, an open catalogue designed to facilitate the use of shadow libraries--such as Library Genesis and Z-Library--for computational social science and cultural analytics. By linking metadata from these vast, crowd-sourced archives with structured bibliographic data from Goodreads, we create a high-precision corpus of over 539,000 references to English-language books spanning three centuries, enriched with first publication dates, genres, and popularity metrics like ratings and reviews. Our methodology prioritizes natively digital EPUB files to ensure machine-readable quality, while addressing biases in traditional corpora like HathiTrust, and includes secondary datasets for French, German, and Spanish. We evaluate the linkage strategy for accuracy, release all underlying data openly, and discuss the project's legal permissibility under EU and US frameworks for text and data mining in research.

As Vision-Language Models (VLMs) achieve widespread deployment across diverse cultural contexts, ensuring their cultural competence becomes critical for responsible AI systems. While prior work has evaluated cultural awareness in text-only models and VLM object recognition tasks, no research has systematically assessed how VLMs adapt outputs when cultural identity cues are embedded in both textual prompts and visual inputs during generative tasks. We present the first comprehensive evaluation of VLM cultural competence through multimodal story generation, developing a novel multimodal framework that perturbs cultural identity and evaluates 5 contemporary VLMs on a downstream task: story generation. Our analysis reveals significant cultural adaptation capabilities, with rich culturally-specific vocabulary spanning names, familial terms, and geographic markers. However, we uncover concerning limitations: cultural competence varies dramatically across architectures, some models exhibit inverse cultural alignment, and automated metrics show architectural bias contradicting human assessments. Cross-modal evaluation shows that culturally distinct outputs are indeed detectable through visual-semantic similarity (28.7% within-nationality vs. 0.2% cross-nationality recall), yet visual-cultural understanding remains limited. In essence, we establish the promise and challenges of cultural competence in multimodal AI. We publicly release our codebase and data: https://github.com/ArkaMukherjee0/mmCultural

Multilingual text-to-image (T2I) models have advanced rapidly in terms of visual realism and semantic alignment, and are now widely utilized. Yet outputs vary across cultural contexts: because language carries cultural connotations, images synthesized from multilingual prompts should preserve cross-lingual cultural consistency. We conduct a comprehensive analysis showing that current T2I models often produce culturally neutral or English-biased results under multilingual prompts. Analyses of two representative models indicate that the issue stems not from missing cultural knowledge but from insufficient activation of culture-related representations. We propose a probing method that localizes culture-sensitive signals to a small set of neurons in a few fixed layers. Guided by this finding, we introduce two complementary alignment strategies: (1) inference-time cultural activation that amplifies the identified neurons without backbone fine-tuned; and (2) layer-targeted cultural enhancement that updates only culturally relevant layers. Experiments on our CultureBench demonstrate consistent improvements over strong baselines in cultural consistency while preserving fidelity and diversity.

Popular text-to-image (T2I) systems are trained on web-scraped data, which is heavily Amero and Euro-centric, underrepresenting the cultures of the Global South. To analyze these biases, we introduce CuRe, a novel and scalable benchmarking and scoring suite for cultural representativeness that leverages the marginal utility of attribute specification to T2I systems as a proxy for human judgments. Our CuRe benchmark dataset has a novel categorical hierarchy built from the crowdsourced Wikimedia knowledge graph, with 300 cultural artifacts across 32 cultural subcategories grouped into six broad cultural axes (food, art, fashion, architecture, celebrations, and people). Our dataset's categorical hierarchy enables CuRe scorers to evaluate T2I systems by analyzing their response to increasing the informativeness of text conditioning, enabling fine-grained cultural comparisons. We empirically observe much stronger correlations of our class of scorers to human judgments of perceptual similarity, image-text alignment, and cultural diversity across image encoders (SigLIP 2, AIMV2 and DINOv2), vision-language models (OpenCLIP, SigLIP 2, Gemini 2.0 Flash) and state-of-the-art text-to-image systems, including three variants of Stable Diffusion (1.5, XL, 3.5 Large), FLUX.1 [dev], Ideogram 2.0, and DALL-E 3. The code and dataset is open-sourced and available at https://aniketrege.github.io/cure/.

To make large language models (LLMs) more helpful across diverse cultures, it is essential to have effective cultural knowledge benchmarks to measure and track our progress. Effective benchmarks need to be robust, diverse, and challenging. We introduce CulturalBench: a set of 1,227 human-written and human-verified questions for effectively assessing LLMs' cultural knowledge, covering 45 global regions including the underrepresented ones like Bangladesh, Zimbabwe, and Peru. Questions - each verified by five independent annotators - span 17 diverse topics ranging from food preferences to greeting etiquettes. We evaluate models on two setups: CulturalBench-Easy and CulturalBench-Hard which share the same questions but asked differently. We find that LLMs are sensitive to such difference in setups (e.g., GPT-4o with 27.3% difference). Compared to human performance (92.6% accuracy), CulturalBench-Hard is more challenging for frontier LLMs with the best performing model (GPT-4o) at only 61.5% and the worst (Llama3-8b) at 21.4%. Moreover, we find that LLMs often struggle with tricky questions that have multiple correct answers (e.g., What utensils do the Chinese usually use?), revealing a tendency to converge to a single answer. Our results also indicate that OpenAI GPT-4o substantially outperform other proprietary and open source models in questions related to all but one region (Oceania). Nonetheless, all models consistently underperform on questions related to South America and the Middle East.

Despite rising global usage of large language models (LLMs), their ability to generate long-form answers to culturally specific questions remains unexplored in many languages. To fill this gap, we perform the first study of textual multilingual long-form QA by creating CaLMQA, a dataset of 51.7K culturally specific questions across 23 different languages. We define culturally specific questions as those that refer to concepts unique to one or a few cultures, or have different answers depending on the cultural or regional context. We obtain these questions by crawling naturally-occurring questions from community web forums in high-resource languages, and by hiring native speakers to write questions in under-resourced, rarely-studied languages such as Fijian and Kirundi. Our data collection methodologies are translation-free, enabling the collection of culturally unique questions like "Kuber iki umwami wa mbere w'uburundi yitwa Ntare?" (Kirundi; English translation: "Why was the first king of Burundi called Ntare (Lion)?"). We evaluate factuality, relevance and surface-level quality of LLM-generated long-form answers, finding that (1) for many languages, even the best models make critical surface-level errors (e.g., answering in the wrong language, repetition), especially for low-resource languages; and (2) answers to culturally specific questions contain more factual errors than answers to culturally agnostic questions -- questions that have consistent meaning and answer across many cultures. We release CaLMQA to facilitate future research in cultural and multilingual long-form QA.

Recent advances in Natural Language Processing (NLP) have underscored the crucial role of high-quality datasets in building large language models (LLMs). However, while extensive resources and analyses exist for English, the landscape for East Asian languages - particularly Chinese, Japanese, and Korean (CJK) - remains fragmented and underexplored, despite these languages together serving over 1.6 billion speakers. To address this gap, we investigate the HuggingFace ecosystem from a cross-linguistic perspective, focusing on how cultural norms, research environments, and institutional practices shape dataset availability and quality. Drawing on more than 3,300 datasets, we employ quantitative and qualitative methods to examine how these factors drive distinct creation and curation patterns across Chinese, Japanese, and Korean NLP communities. Our findings highlight the large-scale and often institution-driven nature of Chinese datasets, grassroots community-led development in Korean NLP, and an entertainment- and subculture-focused emphasis on Japanese collections. By uncovering these patterns, we reveal practical strategies for enhancing dataset documentation, licensing clarity, and cross-lingual resource sharing - ultimately guiding more effective and culturally attuned LLM development in East Asia. We conclude by discussing best practices for future dataset curation and collaboration, aiming to strengthen resource development across all three languages.

Vision-language models (VLMs) have advanced human-AI interaction but struggle with cultural understanding, often misinterpreting symbols, gestures, and artifacts due to biases in predominantly Western-centric training data. In this paper, we construct CultureVerse, a large-scale multimodal benchmark covering 19, 682 cultural concepts, 188 countries/regions, 15 cultural concepts, and 3 question types, with the aim of characterizing and improving VLMs' multicultural understanding capabilities. Then, we propose CultureVLM, a series of VLMs fine-tuned on our dataset to achieve significant performance improvement in cultural understanding. Our evaluation of 16 models reveals significant disparities, with a stronger performance in Western concepts and weaker results in African and Asian contexts. Fine-tuning on our CultureVerse enhances cultural perception, demonstrating cross-cultural, cross-continent, and cross-dataset generalization without sacrificing performance on models' general VLM benchmarks. We further present insights on cultural generalization and forgetting. We hope that this work could lay the foundation for more equitable and culturally aware multimodal AI systems.

Research on the 'cultural alignment' of Large Language Models (LLMs) has emerged in response to growing interest in understanding representation across diverse stakeholders. Current approaches to evaluating cultural alignment borrow social science methodologies but often overlook systematic robustness checks. Here, we identify and test three assumptions behind current evaluation methods: (1) Stability: that cultural alignment is a property of LLMs rather than an artifact of evaluation design, (2) Extrapolability: that alignment with one culture on a narrow set of issues predicts alignment with that culture on others, and (3) Steerability: that LLMs can be reliably prompted to represent specific cultural perspectives. Through experiments examining both explicit and implicit preferences of leading LLMs, we find a high level of instability across presentation formats, incoherence between evaluated versus held-out cultural dimensions, and erratic behavior under prompt steering. We show that these inconsistencies can cause the results of an evaluation to be very sensitive to minor variations in methodology. Finally, we demonstrate in a case study on evaluation design that narrow experiments and a selective assessment of evidence can be used to paint an incomplete picture of LLMs' cultural alignment properties. Overall, these results highlight significant limitations of current approaches for evaluating the cultural alignment of LLMs.

Recent advances in vision-language models (VLMs) have improved image captioning for cultural heritage. However, inferring structured cultural metadata (e.g., creator, origin, period) from visual input remains underexplored. We introduce a multi-category, cross-cultural benchmark for this task and evaluate VLMs using an LLM-as-Judge framework that measures semantic alignment with reference annotations. To assess cultural reasoning, we report exact-match, partial-match, and attribute-level accuracy across cultural regions. Results show that models capture fragmented signals and exhibit substantial performance variation across cultures and metadata types, leading to inconsistent and weakly grounded predictions. These findings highlight the limitations of current VLMs in structured cultural metadata inference beyond visual perception.

Masader (Alyafeai et al., 2021) created a metadata structure to be used for cataloguing Arabic NLP datasets. However, developing an easy way to explore such a catalogue is a challenging task. In order to give the optimal experience for users and researchers exploring the catalogue, several design and user experience challenges must be resolved. Furthermore, user interactions with the website may provide an easy approach to improve the catalogue. In this paper, we introduce Masader Plus, a web interface for users to browse Masader. We demonstrate data exploration, filtration, and a simple API that allows users to examine datasets from the backend. Masader Plus can be explored using this link https://arbml.github.io/masader. A video recording explaining the interface can be found here https://www.youtube.com/watch?v=SEtdlSeqchk.

The rapid advancement of large language models (LLMs) has raised concerns about cultural bias, fairness, and their applicability in diverse linguistic and underrepresented regional contexts. To enhance and benchmark the capabilities of LLMs, there is a need to develop large-scale resources focused on multilingual, local, and cultural contexts. In this study, we propose the NativQA framework, which can seamlessly construct large-scale, culturally and regionally aligned QA datasets in native languages. The framework utilizes user-defined seed queries and leverages search engines to collect location-specific, everyday information. It has been evaluated across 39 locations in 24 countries and in 7 languages -- ranging from extremely low-resource to high-resource languages -- resulting in over 300K Question-Answer (QA) pairs. The developed resources can be used for LLM benchmarking and further fine-tuning. The framework has been made publicly available for the community (https://gitlab.com/nativqa/nativqa-framework).

Tremendous efforts have been put into evaluating the inclusivity and effectiveness of AI systems across cultures. However, the cultural capabilities considered in much of the literature remain vaguely defined, are referred to using interchangeable terminology, and are typically limited to recalling accurate information about various demographics, regions, and nationalities. To address this construct ambiguity, we draw from Intercultural Communication scholarship and propose a three-level taxonomy of AI-relevant cultural capabilities: Cultural Awareness answers "Does the model know?", Cultural Sensitivity answers "How does it frame its knowledge?", and Cultural Competence answers "Can it adapt as the interaction evolves?". Beyond conceptual clarification, we position this taxonomy as a practical tool for improving the validity and interpretability of AI evaluation in real-world, multicultural settings. Without such construct clarity, evaluation results risk overstating model capabilities and may lead to inappropriate deployment decisions in culturally sensitive contexts.

As Large Language Models (LLMs) serve a global audience, alignment must transition from enforcing universal consensus to respecting cultural pluralism. We demonstrate that dense models, when forced to fit conflicting value distributions, suffer from Mean Collapse, converging to a generic average that fails to represent diverse groups. We attribute this to Cultural Sparsity, where gradient interference prevents dense parameters from spanning distinct cultural modes. To resolve this, we propose \textsc{CuMA} (Cultural Mixture of Adapters), a framework that frames alignment as a conditional capacity separation problem. By incorporating demographic-aware routing, CuMA internalizes a Latent Cultural Topology to explicitly disentangle conflicting gradients into specialized expert subspaces. Extensive evaluations on WorldValuesBench, Community Alignment, and PRISM demonstrate that CuMA achieves state-of-the-art performance, significantly outperforming both dense baselines and semantic-only MoEs. Crucially, our analysis confirms that CuMA effectively mitigates mean collapse, preserving cultural diversity. Our code is available at https://github.com/Throll/CuMA.

LLM-powered search agents are increasingly being used for multi-step information seeking tasks, yet the IR community lacks empirical understanding of how agentic search sessions unfold and how retrieved evidence is used. This paper presents a large-scale log analysis of agentic search based on 14.44M search requests (3.97M sessions) collected from DeepResearchGym, i.e. an open-source search API accessed by external agentic clients. We sessionize the logs, assign session-level intents and step-wise query-reformulation labels using LLM-based annotation, and propose Context-driven Term Adoption Rate (CTAR) to quantify whether newly introduced query terms are traceable to previously retrieved evidence. Our analyses reveal distinctive behavioral patterns. First, over 90% of multi-turn sessions contain at most ten steps, and 89% of inter-step intervals fall under one minute. Second, behavior varies by intent. Fact-seeking sessions exhibit high repetition that increases over time, while sessions requiring reasoning sustain broader exploration. Third, agents reuse evidence across steps. On average, 54% of newly introduced query terms appear in the accumulated evidence context, with contributions from earlier steps beyond the most recent retrieval. The findings suggest that agentic search may benefit from repetition-aware early stopping, intent-adaptive retrieval budgets, and explicit cross-step context tracking. We plan to release the anonymized logs to support future research.

Multilingual fluency often invites a stronger assumption: a model that can speak a user's language must also understand the culture encoded by that language. We call this the Illusion of Cultural Alignment. To test this assumption directly, we introduce MSQA, a benchmark of 1,064 natively sourced questions across 11 language groups, five cultural dimensions, and three difficulty tiers. Unlike translated benchmarks, MSQA targets locally grounded knowledge and reduces shortcuts from English-centric cross-lingual transfer. Evaluating 18 LLMs, we find substantial cultural degradation and a pronounced Locality Effect: cultural competence tracks pre-training exposure more closely than general reasoning ability. We further show that common inference-time remedies do not dissolve the illusion. Models remain overconfident on unfamiliar cultural questions, repeated sampling yields unstable rather than reliable correctness, and retrieval augmentation helps unevenly on long-tail facts. These findings indicate that cultural alignment cannot be inferred from multilingual ability alone and requires deeper intervention than calibration, sampling, or retrieval at inference time

Addressing intricate real-world problems necessitates in-depth information seeking and multi-step reasoning. Recent progress in agentic systems, exemplified by Deep Research, underscores the potential for autonomous multi-step research. In this work, we present a cohesive paradigm for building end-to-end agentic information seeking agents from a data-centric and training-stage perspective. Our approach consists of four key stages: (1) browsing data construction, (2) trajectories sampling, (3) supervised fine-tuning for effective cold start, and (4) reinforcement learning for enhanced generalisation. We instantiate this framework in a web agent based on the ReAct, WebDancer. Empirical evaluations on the challenging information seeking benchmarks, GAIA and WebWalkerQA, demonstrate the strong performance of WebDancer, achieving considerable results and highlighting the efficacy of our training paradigm. Further analysis of agent training provides valuable insights and actionable, systematic pathways for developing more capable agentic models. The codes and demo will be released in https://github.com/Alibaba-NLP/WebAgent.

Cultural awareness capabilities has emerged as a critical capability for Multimodal Large Language Models (MLLMs). However, current benchmarks lack progressed difficulty in their task design and are deficient in cross-lingual tasks. Moreover, current benchmarks often use real-world images. Each real-world image typically contains one culture, making these benchmarks relatively easy for MLLMs. Based on this, we propose C^3B (Comics Cross-Cultural Benchmark), a novel multicultural, multitask and multilingual cultural awareness capabilities benchmark. C^3B comprises over 2000 images and over 18000 QA pairs, constructed on three tasks with progressed difficulties, from basic visual recognition to higher-level cultural conflict understanding, and finally to cultural content generation. We conducted evaluations on 11 open-source MLLMs, revealing a significant performance gap between MLLMs and human performance. The gap demonstrates that C^3B poses substantial challenges for current MLLMs, encouraging future research to advance the cultural awareness capabilities of MLLMs.

From the invention of writing and the printing press, to television and social media, human history is punctuated by major innovations in communication technology, which fundamentally altered how ideas spread and reshaped our culture. Recent chatbots powered by generative artificial intelligence constitute a novel medium that encodes cultural patterns in their neural representations and disseminates them in conversations with hundreds of millions of people. Understanding whether these patterns transmit into human language, and ultimately shape human culture, is a fundamental question. While fully quantifying the causal impact of a chatbot like ChatGPT on human culture is very challenging, lexicographic shift in human spoken communication may offer an early indicator of such broad phenomenon. Here, we apply econometric causal inference techniques to 740,249 hours of human discourse from 360,445 YouTube academic talks and 771,591 conversational podcast episodes across multiple disciplines. We detect a measurable and abrupt increase in the use of words preferentially generated by ChatGPT, such as delve, comprehend, boast, swift, and meticulous, after its release. These findings suggest a scenario where machines, originally trained on human data and subsequently exhibiting their own cultural traits, can, in turn, measurably reshape human culture. This marks the beginning of a closed cultural feedback loop in which cultural traits circulate bidirectionally between humans and machines. Our results motivate further research into the evolution of human-machine culture, and raise concerns over the erosion of linguistic and cultural diversity, and the risks of scalable manipulation.

Multimodal Large Language Models (MLLMs) have shown remarkable performance in high-resource languages. However, their effectiveness diminishes significantly in the contexts of low-resource languages. Current multilingual enhancement methods are often limited to text modality or rely solely on machine translation. While such approaches help models acquire basic linguistic capabilities and produce "thin descriptions", they neglect the importance of multimodal informativeness and cultural groundedness, both of which are crucial for serving low-resource language users effectively. To bridge this gap, in this study, we identify two significant objectives for a truly effective MLLM in low-resource language settings, namely 1) linguistic capability and 2) cultural groundedness, placing special emphasis on cultural awareness. To achieve these dual objectives, we propose a dual-source strategy that guides the collection of data tailored to each goal, sourcing native web alt-text for culture and MLLM-generated captions for linguistics. As a concrete implementation, we introduce MELLA, a multimodal, multilingual dataset. Experiment results show that after fine-tuning on MELLA, there is a general performance improvement for the eight languages on various MLLM backbones, with models producing "thick descriptions". We verify that the performance gains are from both cultural knowledge enhancement and linguistic capability enhancement. Our dataset can be found at https://opendatalab.com/applyMultilingualCorpus.

Enhancing the linguistic capabilities of Large Language Models (LLMs) to include low-resource languages is a critical research area. Current research directions predominantly rely on synthetic data generated by translating English corpora, which, while demonstrating promising linguistic understanding and translation abilities, often results in models aligned with source language culture. These models frequently fail to represent the cultural heritage and values of local communities. This work proposes a methodology to create both synthetic and retrieval-based pre-training data tailored to a specific community, considering its (i) language, (ii) cultural heritage, and (iii) cultural values. We demonstrate our methodology using Egyptian and Moroccan dialects as testbeds, chosen for their linguistic and cultural richness and current underrepresentation in LLMs. As a proof-of-concept, we develop NileChat, a 3B parameter LLM adapted for Egyptian and Moroccan communities, incorporating their language, cultural heritage, and values. Our results on various understanding, translation, and cultural and values alignment benchmarks show that NileChat outperforms existing Arabic-aware LLMs of similar size and performs on par with larger models. We share our methods, data, and models with the community to promote the inclusion and coverage of more diverse communities in LLM development.

We provide an empirical investigation of the potential of pre-training vision-language models on an unprecedented scale: 100 billion examples. We find that model performance tends to saturate at this scale on many common Western-centric classification and retrieval benchmarks, such as COCO Captions. Nevertheless, tasks of cultural diversity achieve more substantial gains from the 100-billion scale web data, thanks to its coverage of long-tail concepts. Furthermore, we analyze the model's multilinguality and show gains in low-resource languages as well. In addition, we observe that reducing the size of the pretraining dataset via quality filters like using CLIP, typically used to enhance performance, may inadvertently reduce the cultural diversity represented even in large-scale datasets. Our results highlight that while traditional benchmarks may not benefit significantly from scaling noisy, raw web data to 100 billion examples, this data scale is vital for building truly inclusive multimodal systems.

Multicultural multi-agent systems are increasingly deployed in globally diverse settings, where different agents are grounded in different cultural backgrounds. Existing cultural evaluation focuses on value alignment: how closely a single agent matches a target culture. Yet alignment is a per-agent property and cannot reveal whether a system, taken as a whole, preserves the cultural plurality it is meant to represent. We propose value diversity as a system-level evaluation axis for multicultural agent systems, defined through the dissimilarity between culturally conditioned agents' responses on a shared value survey. Using the World Values Survey, we evaluate 19 cultures and 18 backbone models across a wide range of system configurations. We find that diversity is largely uncorrelated with alignment, indicating that the two capture complementary system properties, and that current multicultural agent systems fall substantially below human societies in value diversity. Mixed-backbone systems narrow this gap but do not close it, and the gap persists across culture compositions and agent scales. Social interaction further erodes diversity by driving agents toward consensus, and a participatory budgeting case study shows that this homogenization narrows the breadth of collective decision-making. Together, our results establish value diversity as a distinct evaluation axis for multicultural multi-agent systems and reveal a persistent homogenization tendency in current LLM-based societies. Our code and data are publicly available at https://github.com/iNLP-Lab/MultiAgent-Diversity.

In recent years, researchers have started analyzing the cultural sensitivity of LLMs. In this respect, Etiquettes have been an active area of research. Etiquettes are region-specific and are an essential part of the culture of a region; hence, it is imperative to make LLMs sensitive to etiquettes. However, there needs to be more resources in evaluating LLMs for their understanding and bias with regard to etiquettes. In this resource paper, we introduce EtiCor++, a corpus of etiquettes worldwide. We introduce different tasks for evaluating LLMs for knowledge about etiquettes across various regions. Further, we introduce various metrics for measuring bias in LLMs. Extensive experimentation with LLMs shows inherent bias towards certain regions.

Multimodal vision-language models (VLMs) have made substantial progress in various tasks that require a combined understanding of visual and textual content, particularly in cultural understanding tasks, with the emergence of new cultural datasets. However, these datasets frequently fall short of providing cultural reasoning while underrepresenting many cultures. In this paper, we introduce the Seeing Culture Benchmark (SCB), focusing on cultural reasoning with a novel approach that requires VLMs to reason on culturally rich images in two stages: i) selecting the correct visual option with multiple-choice visual question answering (VQA), and ii) segmenting the relevant cultural artifact as evidence of reasoning. Visual options in the first stage are systematically organized into three types: those originating from the same country, those from different countries, or a mixed group. Notably, all options are derived from a singular category for each type. Progression to the second stage occurs only after a correct visual option is chosen. The SCB benchmark comprises 1,065 images that capture 138 cultural artifacts across five categories from seven Southeast Asia countries, whose diverse cultures are often overlooked, accompanied by 3,178 questions, of which 1,093 are unique and meticulously curated by human annotators. Our evaluation of various VLMs reveals the complexities involved in cross-modal cultural reasoning and highlights the disparity between visual reasoning and spatial grounding in culturally nuanced scenarios. The SCB serves as a crucial benchmark for identifying these shortcomings, thereby guiding future developments in the field of cultural reasoning. https://github.com/buraksatar/SeeingCulture

Social and collaborative platforms emit multivariate time-series traces in which early interactions-such as views, likes, or downloads-are followed, sometimes months or years later, by higher impact like citations, sales, or reviews. We formalize this setting as Lead-Lag Forecasting (LLF): given an early usage channel (the lead), predict a correlated but temporally shifted outcome channel (the lag). Despite the ubiquity of such patterns, LLF has not been treated as a unified forecasting problem within the time-series community, largely due to the absence of standardized datasets. To anchor research in LLF, here we present two high-volume benchmark datasets-arXiv (accesses -> citations of 2.3M papers) and GitHub (pushes/stars -> forks of 3M repositories)-and outline additional domains with analogous lead-lag dynamics, including Wikipedia (page views -> edits), Spotify (streams -> concert attendance), e-commerce (click-throughs -> purchases), and LinkedIn profile (views -> messages). Our datasets provide ideal testbeds for lead-lag forecasting, by capturing long-horizon dynamics across years, spanning the full spectrum of outcomes, and avoiding survivorship bias in sampling. We documented all technical details of data curation and cleaning, verified the presence of lead-lag dynamics through statistical and classification tests, and benchmarked parametric and non-parametric baselines for regression. Our study establishes LLF as a novel forecasting paradigm and lays an empirical foundation for its systematic exploration in social and usage data. Our data portal with downloads and documentation is available at https://lead-lag-forecasting.github.io/.

Ancient artifacts are an important medium for cultural preservation and restoration. However, many physical copies of artifacts are either damaged or lost, leaving a blank space in archaeological and historical studies that calls for artifact image generation techniques. Despite the significant advancements in open-domain text-to-image synthesis, existing approaches fail to capture the important domain knowledge presented in the textual description, resulting in errors in recreated images such as incorrect shapes and patterns. In this paper, we propose a novel knowledge-aware artifact image synthesis approach that brings lost historical objects accurately into their visual forms. We use a pretrained diffusion model as backbone and introduce three key techniques to enhance the text-to-image generation framework: 1) we construct prompts with explicit archaeological knowledge elicited from large language models (LLMs); 2) we incorporate additional textual guidance to correlated historical expertise in a contrastive manner; 3) we introduce further visual-semantic constraints on edge and perceptual features that enable our model to learn more intricate visual details of the artifacts. Compared to existing approaches, our proposed model produces higher-quality artifact images that align better with the implicit details and historical knowledge contained within written documents, thus achieving significant improvements across automatic metrics and in human evaluation. Our code and data are available at https://github.com/danielwusg/artifact_diffusion.

Although the cultural dimension has been one of the key aspects in evaluating Vision-Language Models (VLMs), their ability to remain stable across diverse cultural inputs remains largely untested, despite being crucial to support diversity and multicultural societies. Existing evaluations often rely on benchmarks featuring only a singular cultural concept per image, overlooking scenarios where multiple, potentially unrelated cultural cues coexist. To address this gap, we introduce ConfusedTourist, a novel cultural adversarial robustness suite designed to assess VLMs' stability against perturbed geographical cues. Our experiments reveal a critical vulnerability, where accuracy drops heavily under simple image-stacking perturbations and even worsens with its image-generation-based variant. Interpretability analyses further show that these failures stem from systematic attention shifts toward distracting cues, diverting the model from its intended focus. These findings highlight a critical challenge: visual cultural concept mixing can substantially impair even state-of-the-art VLMs, underscoring the urgent need for more culturally robust multimodal understanding.

The increasing prevalence of mental health disorders globally highlights the urgent need for effective digital screening methods that can be used in multilingual contexts. Most existing studies, however, focus on English data, overlooking critical mental health signals that may be present in non-English texts. To address this important gap, we present the first survey on the detection of mental health disorders using multilingual social media data. We investigate the cultural nuances that influence online language patterns and self-disclosure behaviors, and how these factors can impact the performance of NLP tools. Additionally, we provide a comprehensive list of multilingual data collections that can be used for developing NLP models for mental health screening. Our findings can inform the design of effective multilingual mental health screening tools that can meet the needs of diverse populations, ultimately improving mental health outcomes on a global scale.

Language Models (LMs) are indispensable tools shaping modern workflows, but their global effectiveness depends on understanding local socio-cultural contexts. To address this, we introduce SANSKRITI, a benchmark designed to evaluate language models' comprehension of India's rich cultural diversity. Comprising 21,853 meticulously curated question-answer pairs spanning 28 states and 8 union territories, SANSKRITI is the largest dataset for testing Indian cultural knowledge. It covers sixteen key attributes of Indian culture: rituals and ceremonies, history, tourism, cuisine, dance and music, costume, language, art, festivals, religion, medicine, transport, sports, nightlife, and personalities, providing a comprehensive representation of India's cultural tapestry. We evaluate SANSKRITI on leading Large Language Models (LLMs), Indic Language Models (ILMs), and Small Language Models (SLMs), revealing significant disparities in their ability to handle culturally nuanced queries, with many models struggling in region-specific contexts. By offering an extensive, culturally rich, and diverse dataset, SANSKRITI sets a new standard for assessing and improving the cultural understanding of LMs.

The exponential growth of scientific literature necessitates advanced tools for effective knowledge exploration. We present Knowledge Navigator, a system designed to enhance exploratory search abilities by organizing and structuring the retrieved documents from broad topical queries into a navigable, two-level hierarchy of named and descriptive scientific topics and subtopics. This structured organization provides an overall view of the research themes in a domain, while also enabling iterative search and deeper knowledge discovery within specific subtopics by allowing users to refine their focus and retrieve additional relevant documents. Knowledge Navigator combines LLM capabilities with cluster-based methods to enable an effective browsing method. We demonstrate our approach's effectiveness through automatic and manual evaluations on two novel benchmarks, CLUSTREC-COVID and SCITOC. Our code, prompts, and benchmarks are made publicly available.

Stickers, though small, are a highly condensed form of visual expression, ubiquitous across messaging platforms and embraced by diverse cultures, genders, and age groups. Despite their popularity, sticker retrieval remains an underexplored task due to the significant human effort and subjectivity involved in constructing high-quality sticker query datasets. Although large language models (LLMs) excel at general NLP tasks, they falter when confronted with the nuanced, intangible, and highly specific nature of sticker query generation. To address this challenge, we propose a threefold solution. First, we introduce Sticktionary, a gamified annotation framework designed to gather diverse, high-quality, and contextually resonant sticker queries. Second, we present StickerQueries, a multilingual sticker query dataset containing 1,115 English and 615 Chinese queries, annotated by over 60 contributors across 60+ hours. Lastly, Through extensive quantitative and qualitative evaluation, we demonstrate that our approach significantly enhances query generation quality, retrieval accuracy, and semantic understanding in the sticker domain. To support future research, we publicly release our multilingual dataset along with two fine-tuned query generation models.

We present a culturally-grounded multimodal dataset of 1,060 traditional recipes crowdsourced from rural communities across remote regions of Eastern India, spanning 10 endangered languages. These recipes, rich in linguistic and cultural nuance, were collected using a mobile interface designed for contributors with low digital literacy. Endangered Language Recipes (ELR)-1000 -- captures not only culinary practices but also the socio-cultural context embedded in indigenous food traditions. We evaluate the performance of several state-of-the-art large language models (LLMs) on translating these recipes into English and find the following: despite the models' capabilities, they struggle with low-resource, culturally-specific language. However, we observe that providing targeted context -- including background information about the languages, translation examples, and guidelines for cultural preservation -- leads to significant improvements in translation quality. Our results underscore the need for benchmarks that cater to underrepresented languages and domains to advance equitable and culturally-aware language technologies. As part of this work, we release the ELR-1000 dataset to the NLP community, hoping it motivates the development of language technologies for endangered languages.

Equipping visitors of a cultural site with a wearable device allows to easily collect information about their preferences which can be exploited to improve the fruition of cultural goods with augmented reality. Moreover, egocentric video can be processed using computer vision and machine learning to enable an automated analysis of visitors' behavior. The inferred information can be used both online to assist the visitor and offline to support the manager of the site. Despite the positive impact such technologies can have in cultural heritage, the topic is currently understudied due to the limited number of public datasets suitable to study the considered problems. To address this issue, in this paper we propose EGOcentric-Cultural Heritage (EGO-CH), the first dataset of egocentric videos for visitors' behavior understanding in cultural sites. The dataset has been collected in two cultural sites and includes more than 27 hours of video acquired by 70 subjects, with labels for 26 environments and over 200 different Points of Interest. A large subset of the dataset, consisting of 60 videos, is associated with surveys filled out by real visitors. To encourage research on the topic, we propose 4 challenging tasks (room-based localization, point of interest/object recognition, object retrieval and survey prediction) useful to understand visitors' behavior and report baseline results on the dataset.

YouTube plays a key role in entertaining and informing people around the globe. However, studying the platform is difficult due to the lack of randomly sampled data and of systematic ways to query the platform's colossal catalog. In this paper, we present YouNiverse, a large collection of channel and video metadata from English-language YouTube. YouNiverse comprises metadata from over 136k channels and 72.9M videos published between May 2005 and October 2019, as well as channel-level time-series data with weekly subscriber and view counts. Leveraging channel ranks from socialblade.com, an online service that provides information about YouTube, we are able to assess and enhance the representativeness of the sample of channels. Additionally, the dataset also contains a table specifying which videos a set of 449M anonymous users commented on. YouNiverse, publicly available at https://doi.org/10.5281/zenodo.4650046, will empower the community to do research with and about YouTube.

LLMs are increasingly being deployed for multilingual applications and have demonstrated impressive translation capabilities between several low and high resource languages. An aspect of translation that often gets overlooked is that of cultural adaptation, or modifying source culture references to suit the target culture. Cultural adaptation has applications across several creative industries and requires intimate knowledge of source and target cultures during translation. While specialized translation models still outperform LLMs on the machine translation task when viewed from the lens of correctness, they are not sensitive to cultural differences often requiring manual correction. LLMs on the other hand have a rich reservoir of cultural knowledge embedded within its parameters that can be potentially exploited for such applications. In this paper we define the task of cultural adaptation and create an evaluation framework to benchmark different models for this task. We evaluate the performance of modern LLMs for cultural adaptation and analyze their cross cultural knowledge while connecting related concepts across different cultures. We also analyze possible issues with automatic adaptation including cultural biases and stereotypes. We hope that this task will offer more insight into the cultural understanding of LLMs and their creativity in cross-cultural scenarios.

Large language models (LLMs) are used worldwide, yet exhibit Western cultural tendencies. Many countries are now building ``regional'' or ``sovereign'' LLMs, but it remains unclear whether they reflect local values and practices or merely speak local languages. Using India as a case study, we evaluate six Indic and six global LLMs on two dimensions -- values and practices -- grounded in nationally representative surveys and community-sourced QA datasets. Across tasks, Indic models do not align better with Indian norms than global models; in fact, a U.S. respondent is a closer proxy for Indian values than any Indic model. We further run a user study with 115 Indian users and find that writing suggestions from both global and Indic LLMs introduce Westernized or exoticized writing. Prompting and regional fine-tuning fail to recover alignment and can even degrade existing knowledge. We attribute this to scarce culturally grounded data, especially for pretraining. We position cultural evaluation as a first-class requirement alongside multilingual benchmarks and offer a reusable, community-grounded methodology. We call for native, community-authored corpora and thickxwide evaluations to build truly sovereign LLMs.

Recent advancements in video models have shown tremendous progress, particularly in long video understanding. However, current benchmarks predominantly feature western-centric data and English as the dominant language, introducing significant biases in evaluation. To address this, we introduce MINERVA-Cultural, a challenging benchmark for multicultural and multilingual video reasoning. MINERVA-Cultural comprises high-quality, entirely human-generated annotations from diverse, region-specific cultural videos across 18 global locales. Unlike prior work that relies on automatic translations, MINERVA-Cultural provides complex questions, answers, and multi-step reasoning steps, all crafted in native languages. Making progress on MINERVA-Cultural requires a deeply situated understanding of visual cultural context. Furthermore, we leverage MINERVA-Cultural's reasoning traces to construct evidence-based graphs and propose a novel iterative strategy using these graphs to identify fine-grained errors in reasoning. Our evaluations reveal that SoTA Video-LLMs struggle significantly, performing substantially below human-level accuracy, with errors primarily stemming from the visual perception of cultural elements. MINERVA-Cultural will be publicly available under https://github.com/google-deepmind/neptune?tab=readme-ov-file\#minerva-cultural

While the recent developments in large language models (LLMs) have successfully enabled generative recommenders with natural language interactions, their recommendation behavior is limited, leaving other simpler yet crucial components such as metadata or attribute filtering underutilized in the system. We propose an LLM-based music recommendation system with tool calling to serve as a unified retrieval-reranking pipeline. Our system positions an LLM as an end-to-end recommendation system that interprets user intent, plans tool invocations, and orchestrates specialized components: boolean filters (SQL), sparse retrieval (BM25), dense retrieval (embedding similarity), and generative retrieval (semantic IDs). Through tool planning, the system predicts which types of tools to use, their execution order, and the arguments needed to find music matching user preferences, supporting diverse modalities while seamlessly integrating multiple database filtering methods. We demonstrate that this unified tool-calling framework achieves competitive performance across diverse recommendation scenarios by selectively employing appropriate retrieval methods based on user queries, envisioning a new paradigm for conversational music recommendation systems.

Large language models (LLMs) are increasingly deployed in applications with societal impact, raising concerns about the cultural biases they encode. We probe these representations by evaluating whether LLMs can perform author profiling from song lyrics in a zero-shot setting, inferring singers' gender and ethnicity without task-specific fine-tuning. Across several open-source models evaluated on more than 10,000 lyrics, we find that LLMs achieve non-trivial profiling performance but demonstrate systematic cultural alignment: most models default toward North American ethnicity, while DeepSeek-1.5B aligns more strongly with Asian ethnicity. This finding emerges from both the models' prediction distributions and an analysis of their generated rationales. To quantify these disparities, we introduce two fairness metrics, Modality Accuracy Divergence (MAD) and Recall Divergence (RD), and show that Ministral-8B displays the strongest ethnicity bias among the evaluated models, whereas Gemma-12B shows the most balanced behavior. Our code is available on GitHub (https://github.com/ValentinLafargue/CulturalProbingLLM).

This study examines textual, user-written search queries within the context of sound search engines, encompassing various applications such as foley, sound effects, and general audio retrieval. Current research inadequately addresses real-world user needs and behaviours in designing text-based audio retrieval systems. To bridge this gap, we analysed search queries from two sources: a custom survey and Freesound website query logs. The survey was designed to collect queries for an unrestricted, hypothetical sound search engine, resulting in a dataset that captures user intentions without the constraints of existing systems. This dataset is also made available for sharing with the research community. In contrast, the Freesound query logs encompass approximately 9 million search requests, providing a comprehensive view of real-world usage patterns. Our findings indicate that survey queries are generally longer than Freesound queries, suggesting users prefer detailed queries when not limited by system constraints. Both datasets predominantly feature keyword-based queries, with few survey participants using full sentences. Key factors influencing survey queries include the primary sound source, intended usage, perceived location, and the number of sound sources. These insights are crucial for developing user-centred, effective text-based audio retrieval systems, enhancing our understanding of user behaviour in sound search contexts.

As large language models (LLMs) are increasingly deployed worldwide, ensuring their fair and comprehensive cultural understanding is important. However, LLMs exhibit cultural bias and limited awareness of underrepresented cultures, while the mechanisms underlying their cultural understanding remain underexplored. To fill this gap, we conduct a neuron-level analysis to identify neurons that drive cultural behavior, introducing a gradient-based scoring method with additional filtering for precise refinement. We identify both culture-general neurons contributing to cultural understanding regardless of cultures, and culture-specific neurons tied to an individual culture. These neurons account for less than 1% of all neurons and are concentrated in shallow to middle MLP layers. We validate their role by showing that suppressing them substantially degrades performance on cultural benchmarks (by up to 30%), while performance on general natural language understanding (NLU) benchmarks remains largely unaffected. Moreover, we show that culture-specific neurons support knowledge of not only the target culture, but also related cultures. Finally, we demonstrate that training on NLU benchmarks can diminish models' cultural understanding when we update modules containing many culture-general neurons. These findings provide insights into the internal mechanisms of LLMs and offer practical guidance for model training and engineering. Our code is available at https://github.com/ynklab/CULNIG

Frontier LLMs perform well in Western contexts, but remain poorly tested on underrepresented cultures such as those in Southeast Asia (SEA). Existing NLI benchmarks are largely Western-centric, translation-derived, or monolingual, limiting their ability to measure culturally grounded reasoning. We introduce SEA-NLI, a native, culturally grounded NLI benchmark covering eight SEA countries in English and native regional languages, verified by native speakers. Across 17 encoder and decoder models, we observe a low performance from all models, especially for knowledge-intensive categories such as Languages and Science and Technology. Our analysis shows that failure cases mainly stem from missing SEA cultural knowledge: SEA-adapted models and culture-aware prompting improve performance, while CoT prompting offers limited gains.

Text-to-video (T2V) generation has rapidly progressed in visual fidelity, yet its ability to faithfully represent multiple cultures within a single prompt remains underexplored. We introduce MAVEN, a multi-agent prompt refinement framework designed to improve cultural fidelity in both mono-cultural and cross-cultural T2V generation. MAVEN decomposes prompts into person, action, and location dimensions, handled by specialized agents operating in parallel or sequentially. To support systematic evaluation, we contribute a new benchmark of 243 culturally grounded prompts and 972 corresponding videos, spanning three cultures (Chinese, American, Romanian), three action categories, and both mono-cultural and cross-cultural scenarios. Evaluations combining CLIP-based metrics, VLM-as-judge assessments, and videoquality measures show that multi-agent refinement, particularly parallel specialization, significantly improves cultural relevance while preserving visual quality and temporal consistency. The dataset and code are available athttps://github.com/AIM-SCU/CRAFT

Large Language Models (LLMs) are becoming increasingly capable across global languages. However, the ability to communicate across languages does not necessarily translate to appropriate cultural representations. A key concern is US-centric bias, where LLMs reflect US rather than local cultural values. We propose a novel methodology that compares LLM-generated response distributions against population-level opinion data from the World Value Survey across four languages (Danish, Dutch, English, and Portuguese). Using a rigorous linear mixed-effects regression framework, we compare two families of models: Google's Gemma models (2B--27B parameters) and successive iterations of OpenAI's turbo-series. Across the families of models, we find no consistent relationships between language capabilities and cultural alignment. While the Gemma models have a positive correlation between language capability and cultural alignment across languages, the OpenAI models do not. Importantly, we find that self-consistency is a stronger predictor of multicultural alignment than multilingual capabilities. Our results demonstrate that achieving meaningful cultural alignment requires dedicated effort beyond improving general language capabilities.

The advent of Large Language Models has revolutionized information retrieval, ushering in a new era of expansive knowledge accessibility. While these models excel in providing open-world knowledge, effectively extracting answers in diverse linguistic environments with varying levels of literacy remains a formidable challenge. Retrieval Augmented Generation (RAG) emerges as a promising solution, bridging the gap between information availability and multilingual comprehension. However, deploying RAG models in real-world scenarios demands careful consideration of various factors. This paper addresses the critical challenges associated with implementing RAG models in multicultural environments. We delve into essential considerations, including data feeding strategies, timely updates, mitigation of hallucinations, prevention of erroneous responses, and optimization of delivery speed. Our work involves the integration of a diverse array of tools, meticulously combined to facilitate the seamless adoption of RAG models across languages and literacy levels within a multicultural organizational context. Through strategic tweaks in our approaches, we achieve not only effectiveness but also efficiency, ensuring the accelerated and accurate delivery of information in a manner that is tailored to the unique requirements of multilingual and multicultural settings.

Accurate representation in media is known to improve the well-being of the people who consume it. Generative image models trained on large web-crawled datasets such as LAION are known to produce images with harmful stereotypes and misrepresentations of cultures. We improve inclusive representation in generated images by (1) engaging with communities to collect a culturally representative dataset that we call the Cross-Cultural Understanding Benchmark (CCUB) and (2) proposing a novel Self-Contrastive Fine-Tuning (SCoFT) method that leverages the model's known biases to self-improve. SCoFT is designed to prevent overfitting on small datasets, encode only high-level information from the data, and shift the generated distribution away from misrepresentations encoded in a pretrained model. Our user study conducted on 51 participants from 5 different countries based on their self-selected national cultural affiliation shows that fine-tuning on CCUB consistently generates images with higher cultural relevance and fewer stereotypes when compared to the Stable Diffusion baseline, which is further improved with our SCoFT technique.

Developing AI systems that operate effectively across languages while remaining culturally grounded is a long-standing challenge, particularly in low-resource settings. Synthetic data provides a promising avenue, yet its effectiveness in multilingual and multicultural contexts remains underexplored. We investigate the creation and impact of synthetic, culturally contextualized datasets for Indian languages through a bottom-up generation strategy that prompts large open-source LLMs (>= 235B parameters) to ground data generation in language-specific Wikipedia content. This approach complements the dominant top-down paradigm of translating synthetic datasets from high-resource languages such as English. We introduce Updesh, a high-quality large-scale synthetic instruction-following dataset comprising 9.5M data points across 13 Indian languages, encompassing diverse reasoning and generative tasks with an emphasis on long-context, multi-turn capabilities, and alignment with Indian cultural contexts. A comprehensive evaluation incorporating both automated metrics and human annotation across 10k assessments indicates that generated data is high quality; though, human evaluation highlights areas for further improvement. Additionally, we perform downstream evaluations by fine-tuning models on our dataset and assessing the performance across 15 diverse multilingual datasets. Models trained on Updesh consistently achieve significant gains on generative tasks and remain competitive on multiple-choice style NLU tasks. Notably, relative improvements are most pronounced in low and medium-resource languages, narrowing their gap with high-resource languages. These findings provide empirical evidence that effective multilingual AI requires multi-faceted data curation and generation strategies that incorporate context-aware, culturally grounded methodologies.

Deep research agents are increasingly evaluated on their ability to search for evidence, reason over retrieved sources, and produce grounded answers. Existing browsing benchmarks, however, largely assume that the user's query and the supporting evidence are written in the same language, leaving open whether agentic search systems can operate when relevant evidence appears in another language. We introduce XBCP (Cross-lingual BrowseComp-Plus), a controlled benchmark that preserves the English question-and-answer space of BrowseComp-Plus but varies the languages of the supporting documents. XBCP instantiates two complementary settings: in the cross-lingual setting, each query is paired with evidence in a single assigned language. In the multilingual setting, the full evidence corpus is distributed equally and randomly across 12 languages spanning high-resource and low-resource regimes. We evaluate four deep research agents using sparse and dense multilingual retrievers, measuring answer accuracy, evidence recall, search behavior, calibration, citation fidelity, and oracle retrieval. Results reveal substantial degradation when evidence is translated. Even strong, dense retrievers lose evidence recall, and agents become less calibrated and cite evidence less reliably. Notably, accuracy remains lower even when all gold evidence is supplied directly. These findings suggest that cross-lingual deep research exposes both retrieval failures and an independent, agent-side difficulty in integrating language-mismatched evidence.

We introduce MENAValues, a novel benchmark designed to evaluate the cultural alignment and multilingual biases of large language models (LLMs) with respect to the beliefs and values of the Middle East and North Africa (MENA) region, an underrepresented area in current AI evaluation efforts. Drawing from large-scale, authoritative human surveys, we curate a structured dataset that captures the sociocultural landscape of MENA with population-level response distributions from 16 countries. To probe LLM behavior, we evaluate diverse models across multiple conditions formed by crossing three perspective framings (neutral, personalized, and third-person/cultural observer) with two language modes (English and localized native languages: Arabic, Persian, Turkish). Our analysis reveals three critical phenomena: "Cross-Lingual Value Shifts" where identical questions yield drastically different responses based on language, "Reasoning-Induced Degradation" where prompting models to explain their reasoning worsens cultural alignment, and "Logit Leakage" where models refuse sensitive questions while internal probabilities reveal strong hidden preferences. We further demonstrate that models collapse into simplistic linguistic categories when operating in native languages, treating diverse nations as monolithic entities. MENAValues offers a scalable framework for diagnosing cultural misalignment, providing both empirical insights and methodological tools for developing more culturally inclusive AI.

As large language models (LLMs) like GPT-4 and Llama 3 become integral to educational contexts, concerns are mounting over the cultural biases, power imbalances, and ethical limitations embedded within these technologies. Though generative AI tools aim to enhance learning experiences, they often reflect values rooted in Western, Educated, Industrialized, Rich, and Democratic (WEIRD) cultural paradigms, potentially sidelining diverse global perspectives. This paper proposes a framework to assess and mitigate cultural bias within LLMs through the lens of applied multiplexity. Multiplexity, inspired by Senturk et al. and rooted in Islamic and other wisdom traditions, emphasizes the coexistence of diverse cultural viewpoints, supporting a multi-layered epistemology that integrates both empirical sciences and normative values. Our analysis reveals that LLMs frequently exhibit cultural polarization, with biases appearing in both overt responses and subtle contextual cues. To address inherent biases and incorporate multiplexity in LLMs, we propose two strategies: Contextually-Implemented Multiplex LLMs, which embed multiplex principles directly into the system prompt, influencing LLM outputs at a foundational level and independent of individual prompts, and Multi-Agent System (MAS)-Implemented Multiplex LLMs, where multiple LLM agents, each representing distinct cultural viewpoints, collaboratively generate a balanced, synthesized response. Our findings demonstrate that as mitigation strategies evolve from contextual prompting to MAS-implementation, cultural inclusivity markedly improves, evidenced by a significant rise in the Perspectives Distribution Score (PDS) and a PDS Entropy increase from 3.25\% at baseline to 98\% with the MAS-Implemented Multiplex LLMs. Sentiment analysis further shows a shift towards positive sentiment across cultures,...