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[1305.00 --> 1306.00] Or, like, potentially having a baby. |
[1306.00 --> 1308.00] Potentially having a child and a job. |
[1308.00 --> 1318.00] Maybe at some point in that time, your interest faded, you just kind of stopped watching, YouTube stopped serving you the videos, and you just didn't care. |
[1318.00 --> 1319.00] And that's fine. |
[1319.00 --> 1324.00] So, once you reach a certain scale, what ultimately drives viewership... |
[1324.00 --> 1331.00] And I'm talking, like, more than half for big channels that depend on virality and sharing. |
[1331.00 --> 1332.00] And, and... |
[1332.00 --> 1333.00] Especially if you depend on virality and sharing. |
[1333.00 --> 1335.00] There's some channels that will have multiple videos... |
[1335.00 --> 1336.00] And controversy. |
[1336.00 --> 1339.00] ...that are over a million views, but they have, like, 20,000 subscribers. |
[1339.00 --> 1340.00] Yeah. |
[1340.00 --> 1347.00] And especially if you've been taking advantage of some of the recent algorithmic tricks, like creating feedback loops between yours and your brother's channel. |
[1347.00 --> 1348.00] Say, for example... |
[1348.00 --> 1350.00] It was very effective. |
[1350.00 --> 1358.00] If you get dropped from recommended, that ultimately stops the chain reaction. |
[1358.00 --> 1359.00] And it really helps your growth. |
[1359.00 --> 1363.00] It's like you sell things only out of a brick and mortar store, and they took your store away. |
[1363.00 --> 1364.00] That's right. |
[1364.00 --> 1368.00] Like, you might still be able to sell some things to people that are gonna, like, go through the process of going to your house. |
[1368.00 --> 1369.00] Or, like... |
[1369.00 --> 1370.00] You know what? |
[1370.00 --> 1371.00] No, hold on. |
[1371.00 --> 1372.00] Your store's still there. |
[1372.00 --> 1374.00] But you can't find it in the phone book. |
[1374.00 --> 1375.00] Or, like, on the internet. |
[1375.00 --> 1378.00] And anyone who shops at it isn't allowed to tell anyone about it. |
[1378.00 --> 1379.00] Yeah. |
[1379.00 --> 1380.00] Like... |
[1380.00 --> 1381.00] Yeah. |
[1381.00 --> 1382.00] Literally just foot traffic. |
[1382.00 --> 1385.00] So that's really, really interesting. |
[1385.00 --> 1390.00] And a huge move from YouTube that I think is... |
[1390.00 --> 1391.00] You know what? |
[1391.00 --> 1397.00] I don't know if I could say anything more supportive than what I've said. |
[1397.00 --> 1402.00] Which is why I'm gonna get into the stuff that's maybe a little bit not as supportive. |
[1402.00 --> 1407.00] The danger here is that they have laid out... |
[1407.00 --> 1409.00] Here's what they've said. |
[1409.00 --> 1428.00] When one creator does something particularly blatant, like conducts a heinous prank where people are traumatized, promotes violence or hate towards a group, demonstrates cruelty, or sensationalizes the pain of others in an attempt to gain viewers or subscribers, we are going to create this... |
[1428.00 --> 1433.00] In rare instances, they do say, we created this broader set of tools that can be used more |
[1433.00 --> 1437.00] quickly and effectively than our current system of guidelines and strikes. |
[1437.00 --> 1449.00] So they are basically saying that outside of the guidelines and the strike system, which are very sort of clearly laid out, they have additional harder tools that they can apply. |
[1449.00 --> 1455.00] So what sounds like to me, they've laid out examples, but this sounds like pretty much at their discretion. |
[1455.00 --> 1479.00] Which means that there are going to be some people out there who toe the line pretty closely between satire and hate speech or political commentary and whatever. |
[1479.00 --> 1481.00] And I worry about like misquoting and... |
[1481.00 --> 1484.00] I worry about things being taken out of context. |
[1484.00 --> 1492.00] I worry about the general culture we have of, you know, professional offense to anything. |
[1492.00 --> 1493.00] And I do... |
[1493.00 --> 1497.00] Because there is genuine offense, which is kind of what they're talking about, but then... |
[1497.00 --> 1510.00] And one of the things that I have defended YouTube over in the past is their right to remove monetization from something that they don't feel is appropriate for their platform and their advertisers. |
[1510.00 --> 1512.00] That is absolutely within their right. |
[1512.00 --> 1519.00] And while others have gone and yelled, censorship, censorship, that is not censorship. |
[1519.00 --> 1520.00] Yeah. |
[1520.00 --> 1534.00] What is getting a lot closer to censorship is refusing to recommend or provide placement on the site for something that they deem inappropriate. |
[1534.00 --> 1536.00] At the same time, yes. |
[1536.00 --> 1538.00] At the same time, it is a private platform. |
[1538.00 --> 1540.00] And it is well within their right. |
[1540.00 --> 1544.00] But that's why I said it's a lot closer. |
[1544.00 --> 1545.00] Yeah. |
[1545.00 --> 1551.00] Not allowing someone to make money and make you look bad to your advertisers, that's a no-brainer. |
[1551.00 --> 1553.00] No one should have been calling that censorship. |
[1553.00 --> 1554.00] Sorry. |
[1554.00 --> 1558.00] But saying, look, you're not going to get placement on the homepage. |
[1558.00 --> 1560.00] You're not going to get recommended to people. |
[1560.00 --> 1561.00] We're going to take away these mechanisms. |
[1561.00 --> 1565.00] We're not going to treat your content neutrally. |
[1565.00 --> 1566.00] Okay. |
[1566.00 --> 1569.00] Now we're not talking about monetization. |
[1569.00 --> 1572.00] We're talking about cutting off your actual voice. |
[1572.00 --> 1575.00] Again, it's technically a private platform. |
[1575.00 --> 1576.00] Technically a private platform. |
[1576.00 --> 1577.00] It's not a government-run thing. |
[1577.00 --> 1578.00] And it's absolutely within their right. |
[1578.00 --> 1579.00] Yeah. |
[1579.00 --> 1582.00] So it is not censorship in that sense at all. |
[1582.00 --> 1585.00] But it is an interesting step, if nothing else. |
[1585.00 --> 1591.00] And it's one of the side effects of having a free, completely open platform. |
[1591.00 --> 1592.00] Hey, hey. |
[1592.00 --> 1593.00] Anyways, moving on. |
[1593.00 --> 1595.00] We'll talk about Floatplane later, okay? |
[1595.00 --> 1596.00] Yeah. |
[1596.00 --> 1597.00] All right. |
[1597.00 --> 1600.00] So there you go, guys. |
[1600.00 --> 1601.00] That's kind of... |
[1601.00 --> 1602.00] Wow. |
[1602.00 --> 1605.00] That actually ended up taking up like half the freaking show. |
[1605.00 --> 1606.00] Which is probably good. |
[1606.00 --> 1607.00] Which is probably fine. |
[1607.00 --> 1611.00] Because that was kind of the biggest thing that happened, at least in our corner of the |
[1611.00 --> 1613.00] internet this week. |
[1613.00 --> 1617.00] When I got that in my inbox, I just about freaked out. |
[1617.00 --> 1619.00] Because I was like, oh no. |
[1619.00 --> 1622.00] Because all I read was the subject line first. |
[1622.00 --> 1624.00] I was like, oh crap. |
[1624.00 --> 1630.00] What fresh hell is coming for us now on the platform? |
[1630.00 --> 1634.00] What are they cracking down on this time? |
[1634.00 --> 1635.00] All right. |
[1635.00 --> 1640.00] Well, why don't we jump into something that's just a little bit more chillaxed, okay? |
[1640.00 --> 1646.00] Intel made some smart glasses that might actually not make you look like a dummy. |
[1646.00 --> 1647.00] Yeah. |
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