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It's part of the fight and flight mechanism, that when an animal is frightened -- think of a deer.
Është pjesë e mekanizmit "lufto ose fluturo", i cili aktivizohet kur kafshët frikësohen -- mendoni për një dre.
en-sq
A deer freezes very, very still, poised to run away.
Một con nai sợ đến đông cứng sẵn sàng bỏ chạy.
en-vi
And I think that's what we're doing when we're asking people to engage with our agenda around environmental degradation and climate change.
Và tôi nghĩ đó là những gì chúng ta đang làm khi chúng ta yêu cầu mọi người tham gia vào kế hoạch của mình xung quanh vấn đề suy thoái môi trường và biến đổi khí hậu
en-vi
People are freezing and running away because we're using fear.
ადამიანები "შეშდებიან" და გარბიან ჩვენგან, ვინაიდან ჩვენ ვიყენებთ შიშს.
en-ka
And I think the environmental movement has to grow up and start to think about what progress is.
En ik denk dat de milieubeweging volwassen moet worden en moet gaan nadenken over wat vooruitgang is.
en-nl
What would it be like to be improving the human lot?
Cosa vorrebbe dire migliorare l'umanità?
en-it
And one of the problems that we face, I think, is that the only people that have cornered the market in terms of progress is a financial definition of what progress is, an economic definition of what progress is -- that somehow, if we get the right numbers to go up, we're going to be better off, whether that's on the s...
Één van onze problemen is dat de mensen die de markt domineren in termen van vooruitgang een financiële definitie gebruiken van wat vooruitgang is, ze gebruiken een economische definitie van vooruitgang. Dat op één of andere manier, als we de juiste cijfers omhoog zien te krijgen, we beter af zullen zijn. Of dat nu ...
en-nl
This is somehow appealing to human greed instead of fear -- that more is better.
某種意義上,它訴諸的是人類貪婪 而非恐懼 -- 擁有愈多,即愈好
en-zh-tw
Come on. In the Western world, we have enough.
კარგით რაა. დასავლეთის სამყაროს , ყველაფერი გვაქვს.
en-ka
Maybe some parts of the world don't, but we have enough.
Belki dunyanin bazi kisimlari degil ama, biz yeterli seye sahibiz.
en-tr
And we've know for a long time that this is not a good measure of the welfare of nations.
Եվ մենք երկար ժամանակ իմացել ենք, որ դա լավ չափում չէ: ազգերի բարեկեցության համար:
en-hy
In fact, the architect of our national accounting system, Simon Kuznets, in the 1930s, said that, "A nation's welfare can scarcely be inferred from their national income."
Уствари, архитекта нашег рачуноводственог система, Сајмон Кузнетс је тридесетих година рекао, "Благостање једне нације се ретко може закључити из њених прихода."
en-sr
But we've created a national accounting system which is firmly based on production and producing stuff.
Mais nous avons créé une comptabilité nationale qui est solidement fondé sur la production et le fait de produire des choses.
en-fr
And indeed, this is probably historical, and it had its time.
Jest tak, bo było to kiedyś użyteczne.
en-pl
In the second World War, we needed to produce a lot of stuff.
Во время Второй Мировой Войны нам нужно было производить много продукции.
en-ru
And indeed, we were so successful at producing certain types of stuff that we destroyed a lot of Europe, and we had to rebuild it afterwards.
Și într-adevăr am avut atât de mult succes în producerea anumitor lucruri, încât am distrus o mare parte din Europa și apoi a trebuit să o reconstruim.
en-ro
And so our national accounting system became fixated on what we can produce.
I tako je naš nacionalni računovodstveni sustav postao fiksiran na ono što proizvodimo.
en-hr
But as early as 1968, this visionary man, Robert Kennedy, at the start of his ill-fated presidential campaign, gave the most eloquent deconstruction of gross national product that ever has been.
하지만 1968년, 로버트 케네디라는 현명한 사람이 결국은 불행으로 끝날 대통령 선거 캠페인을 시작하면서 국내총생산(GDP)의 해체를 가장 설득력있고 강력하게 주장했습니다. 현재까지도 말입니다
en-ko
And he finished his talk with the phrase, that, "The gross national product measures everything except that which makes life worthwhile."
Și și-a încheiat discursul cu fraza: ”Produsul național brut măsoară totul exceptând lucrurile care fac ca viața să merite să fie trăită.”
en-ro
How crazy is that? That our measure of progress, our dominant measure of progress in society, is measuring everything except that which makes life worthwhile?
Колко откачено е това? Това че нашето мерило за прогрес, нашата доминираща мярка за прогрес в обществото, измерва всичко, освен това, което прави живота ценен?
en-bg
I believe, if Kennedy was alive today, he would be asking statisticians such as myself to go out and find out what makes life worthwhile.
Cred că, dacă Kennedy ar fi în viață astăzi, ar cere statisticienilor ca mine să se ducă și să afle care sunt lucrurile care fac ca viața să merite să fie trăită.
en-ro
He'd be asking us to redesign our national accounting system to be based upon such important things as social justice, sustainability and people's well-being.
Bizden, ulusal muhasebe sistemizi sosyal adalet, surdurulebilirlik ve insanlarin refahi gibi daha onemli kavramlara dayanarak yeniden sekillendirmemizi isterdi.
en-tr
And actually, social scientists have already gone out and asked these questions around the world.
Na verdade, os cientistas sociais já foram à procura e foram fazer estas perguntas pelo mundo inteiro.
en-pt
This is from a global survey.
این یک شکل ازنظر سنجی جهانی است
en-fa
It's asking people, what do they want.
Pitalo se ljude, što oni žele?
en-hr
And unsurprisingly, people all around the world say that what they want is happiness, for themselves, for their families, their children, their communities.
Não é de surpreender que as pessoas, pelo mundo inteiro, digam que o que querem é a felicidade, para si mesmos para as suas famílias, para os seus filhos para as suas comunidades.
en-pt
Okay, they think money is slightly important.
Ze denken dat geld redelijk belangrijk is.
en-nl
It's there, but it's not nearly as important as happiness, and it's not nearly as important as love.
Нужни са, но не са толова важни, колкото щастието, и въобще не се доближават по важност до любовта.
en-bg
We all need to love and be loved in life.
Abbiamo tutti quanti bisogno di amare e di essere amati nella vita.
en-it
It's not nearly as important as health.
Zdrowie też jest ważniejsze.
en-pl
We want to be healthy and live a full life.
Chcemy być zdrowi i żyć pełnią życia.
en-pl
These seem to be natural human aspirations.
これらは人間が自然に持つ願望です
en-ja
Why are statisticians not measuring these?
Varför mäter inte statistiker dessa?
en-sv
Why are we not thinking of the progress of nations in these terms, instead of just how much stuff we have?
Zašto ne razmišljamo o napretku naciju u tom smislu, umjesto samo koliko stvari imamo?
en-hr
And really, this is what I've done with my adult life -- is think about how do we measure happiness, how do we measure well-being, how can we do that within environmental limits.
确实, 这是我成年后一直在做的-- 就是思考我们怎么样来衡量快乐和幸福, 怎么样来衡量满足和惬意, 我们怎样在不过度破坏环境的前提下做到这点。
en-zh-cn
And we created, at the organization that I work for, the New Economics Foundation, something we call the Happy Planet Index, because we think people should be happy and the planet should be happy.
Benim calistigim New Economics Foundation (Yeni Ekonomi Vakfi) adli kurumda, Happy Planey Index (Mutlu Gezegen Endeksi) dedigimiz bir sey yarattik; cunku insanlar ve gezegenin mutlu olmasi gerektigini dusunuyoruz.
en-tr
Why don't we create a measure of progress that shows that?
Perché non creare una misura del progresso che metta in evidenza questo?
en-it
And what we do, is we say that the ultimate outcome of a nation is how successful is it at creating happy and healthy lives for its citizens.
한 국가의 궁극적인 성과라는 것은 그 나라의 국민들이 얼마나 행복하고 건강한 삶을 살고 있느냐 하는 것이라는 거죠.
en-ko
That should be the goal of every nation on the planet.
Aquest hauria de ser l'objectiu de les nacions del planeta.
en-ca
But we have to remember that there's a fundamental input to that, and that is how many of the planet's resources we use.
Namun kita harus ingat bahwa ada masukan yang fundamental untuk itu, yaitu berapa banyak sumber daya yang kita gunakan.
en-id
We all have one planet. We all have to share it.
Chúng ta đều có chung một hành tinh thôi. Chúng ta phải cùng chia sẻ nó.
en-vi
It is the ultimate scarce resource, the one planet that we share.
這是我們所共享的 一個資源終究會枯竭的地球
en-zh-tw
And economics is very interested in scarcity.
والاقتصاديون يهتمون جدا بالنُدرة
en-ar
When it has a scarce resource that it wants to turn into a desirable outcome, it thinks in terms of efficiency.
Cuando se tiene un recurso escaso que quiere convertir en un resultado deseable, se valora en términos de eficiencia.
en-es
It thinks in terms of how much bang do we get for our buck.
它思考我們需要付出多少力,才能獲得多少錢
en-zh-tw
And this is a measure of how much well-being we get for our planetary resource use.
MPE, gezegensel kaynak kullanimimiza karsin ne kadar refah elde ettigimize dair bir olcuttur.
en-tr
It is an efficiency measure.
Het is een maatstaf voor efficiëntie.
en-nl
And probably the easiest way to show you that, is to show you this graph.
Najjednoduchšie bude vám to ukázať na tomto grafe.
en-sk
Running horizontally along the graph, is "ecological footprint," which is a measure of how much resources we use and how much pressure we put on the planet.
Sur ce graphique, l'axe des abscisses est "l'empreinte écologique", qui est une mesure de la quantité de ressources que nous utilisons et le degré de pression que nous mettons sur la planète.
en-fr
More is bad.
Mer är dåligt.
en-sv
Running vertically upwards, is a measure called "happy life years."
In verticale, avete la misura chiamata "anni di vita felice."
en-it
It's about the well-being of nations.
Ini tentang kesejahteran sebuah negara.
en-id
It's like a happiness adjusted life-expectancy.
它就像一個經過快樂調整的預期壽命
en-zh-tw
It's like quality and quantity of life in nations.
És una espècie de qualitat i quantitat de vida a les nacions.
en-ca
And the yellow dot there you see, is the global average.
จุดสีเหลืองที่คุณเห็นคือค่าเฉลี่ยโลก
en-th
Now, there's a huge array of nations around that global average.
Постоји читав низ нација око тог глобалног просека.
en-sr
To the top right of the graph, are countries which are doing reasonably well and producing well-being, but they're using a lot of planet to get there.
W prawym górnym rogu wykresu, znajdują się kraje dające szczęście, ale używające wielu zasobów planety.
en-pl
They are the U.S.A., other Western countries going across in those triangles and a few Gulf states in there actually.
Đó là Mỹ, các nước Phương Tây những nước bên kia ở những tam giác đó và một số nước vùng Vịnh ở đó nữa.
en-vi
Conversely, at the bottom left of the graph, are countries that are not producing much well-being -- typically, sub-Saharan Africa.
Omvendt, nederst i venstre hjørne, er lande der ikke producerer meget lykke -- typisk subsaharisk Afrika.
en-da
In Hobbesian terms, life is short and brutish there.
用托马斯·霍布斯(Thomas Hobbes)的说法, 那里的生命是短暂而又粗野的.
en-zh-cn
The average life expectancy in many of these countries is only 40 years.
Prosječno očekivano trajanje u mnogim od tih zemalja je samo 40 godina.
en-hr
Malaria, HIV/AIDS are killing a lot of people in these regions of the world.
Dunyanin bu kisminda sitma ve AIDS bir cok insani olduruyor.
en-tr
But now for the good news!
А сега добрата новина!
en-bg
There are some countries up there, yellow triangles, that are doing better than global average, that are heading up towards the top left of the graph.
Hay algunos países, en los triángulos amarillos, a los que les va mejor que a la media, que se dirigen hacia la parte superior izquierda del gráfico.
en-es
This is an aspirational graph.
Αυτό είναι ένα γράφημα προσδοκιών.
en-el
We want to be top left, where good lives don't cost the earth.
Sol ust kosede, iyi yasamlarin dunyaya pahaliya mal olmadigi yerde olmak istiyoruz.
en-tr
They're Latin American.
ეს არის ლათინური ამერიკა.
en-ka
The country on its own up at the top is a place I haven't been to.
A fenti, egymagában lévő ország olyan hely, ahol én még nem jártam.
en-hu
Maybe some of you have.
Quizá algunos de Uds sí.
en-es
Costa Rica.
Costa Rica.
en-es
Costa Rica -- average life expectancy is 78-and-a-half years.
Costa Rica... la esperanza media de vida es de 78 años y medio.
en-es
That is longer than in the USA.
Това е повече от продължителността на живота в САЩ.
en-bg
They are, according to the latest Gallup world poll, the happiest nation on the planet -- than anybody; more than Switzerland and Denmark.
De er, ifølge Gallups seneste måling, den lykkeligste nation på planeten -- mere lykkelige end Schweiz og Danmark.
en-da
They are the happiest place.
Das ist der glücklichste Ort.
en-de
They are doing that on a quarter of the resources that are used typically in [the] Western world -- a quarter of the resources.
Το καταφέρνουν αυτό με ένα τέταρτο των πόρων που χρησιμοποιούνται συνήθως στον Δυτικό Κόσμο -- ένα τέταρτο των πόρων.
en-el
What's happening in Costa Rica?
¿Qué está pasando en Costa Rica?
en-es
We can look at some of the data.
Dataya bakalim.
en-tr
99 percent of their electricity comes from renewable resources.
99%のエネルギーは再生可能な資源から生み出されています
en-ja
Their government is one of the first to commit to be carbon neutral by 2021.
2021年までにカーボンニュートラルを実現すると 約束した最初の国の一つでもあります
en-ja
They abolished the army in 1949 -- 1949.
De afskaffede hæren i 1949 -- 1949.
en-da
And they invested in social programs -- health and education.
Zainwestowali w programy lokalne, zdrowie i edukację.
en-pl
They have one of the highest literacy rates in Latin America and in the world.
Nationen har en af de største læsefærdigheds-rater i Latinamerika, og i resten af verden.
en-da
And they have that Latin vibe, don't they.
و اون خونگرمی لاتینی رو دارند.
en-fa
They have the social connectedness.
Tenen aquell "do" social.
en-ca
(Laughter) The challenge is, that possibly -- and the thing we might have to think about -- is that the future might not be North American, might not be Western European.
(kahkahalar) Muhtemelen buradaki zorluk - dusunmeye baslamamiz gereken sey - gelecegin Kuzey Amerikali olmayabilecegi, Bati Avrupali olmayabilecegi.
en-tr
It might be Latin American.
ale môže patriť Latinskej Amerike.
en-sk
And the challenge, really, is to pull the global average up here.
האתגר הוא, באמת, למשוך את הממוצע הגלובלי לכאן.
en-he
That's what we need to do.
Det er dét, vi skal.
en-da
And if we're going to do that, we need to pull countries from the bottom, and we need to pull countries from the right of the graph.
และถ้าเราจะทำอย่างนั้นได้ เราก็ต้องดึงประเทศจากซ้ายล่างสุด และดึงประเทศจากขวาสุดของกราฟ
en-th
And then we're starting to create a happy planet.
E então começaremos a criar um planeta feliz.
en-pt-br
That's one way of looking at it.
Esta é uma forma de ver as coisas,
en-pt
Another way of looking at it is looking at time trends.
Cara lain untuk melihatnya adalah melihat pada kecenderungan terhadap waktu.
en-id
We don't have good data going back for every country in the world, but for some of the richest countries, the OECD group, we do.
Non abbiamo dati affidabili retrospettivi per ogni paese del mondo, ma per alcuni dei paesi più ricchi, il gruppo OECD, ce li abbiamo.
en-it
And this is the trend in well-being over that time, a small increase, but this is the trend in ecological footprint.
這是一條關於那段時間的福利趨勢 一個小小的成長 卻是一個反應生態足跡的趨勢
en-zh-tw
And so in strict happy-planet methodology, we've become less efficient at turning our ultimate scarce resource into the outcome we want to.
Và như vậy theo phương pháp luận về hành tinh hạnh phúc thật nghiêm túc, chúng ta đang trở nên kém hiệu quả hơn trong việc biến nguồn tài nguyên khan hiếm quan trọng thành những gì chúng ta mong muốn.
en-vi
And the point really is, is that I think, probably everybody in this room would like society to get to 2050 without an apocalyptic something happening.
و نکته این است که احتمالا همه افراد در این اتاق دوست دارند جامعه را به ۲۰۵۰ برسد بدون اینکه آخر الزمان یا یه همچین چیزی اتفاق بیفتد.
en-fa
It's actually not very long away.
ის არ არის შორეული,
en-ka
It's half a human lifetime away.
Είναι σε απόσταση μισής ανθρώπινης ζωής.
en-el
A child entering school today will be my age in 2050.
Egy ma iskolába menő gyermek 2050-ben olyan idős lesz mint én most.
en-hu
This is not the very distant future.
To nie jest bardzo odległa przyszłość.
en-pl